1) Digital transformation is becoming a priority for many leading organizations as disruptive technologies necessitate significant business changes. 2) Hybrid cloud combines the best aspects of private and public clouds, providing security, cost flexibility, reliability, and scalability. 3) Successfully implementing a hybrid cloud requires assessing needs, choosing providers carefully, categorizing applications, and deploying in a gradual, controlled evolution.

1. Hybrid
Cloud
Synergics | Stijn Eyckmans | Sales & Marketing Manager
Unleash the power of the Hybrid Cloud

2. Digital transformation
Although the impact of digitization is not new, the digital economy is entering a new
age that presents unprecedented challenges for all companies.
Digital tools are invading the business environment, provoking significant changes in
the way we work, communicate, and sell. This has given rise to new opportunities
and challenges, and has triggered the Digital Transformation.

3. Key findings
Social, Mobile, real-time, and other
disruptive technologies are aligning
to necessitate bigger changes than
initially anticipated.
Digital transformation is quickly
becoming a priority for many
leading organizations.
While gaining momentum, digital
transformation as a formal
process is still in its infancy.
Digital transformation is driven partly by
technology and also by the evolution of
customer behavior.
A list of best practices will serve as a
checklist to help business take the next
steps to beginning digital transformation.
1
2
3
4
5
6
Mapping and understanding the
customer experience is
becoming critical in guiding
transformation efforts.

4. The sky is the limit
Today’s most successful businesses use technology to build closer
relationships with their customers. In this connected world, speed is valued
above all. But the speed of business and the speed of IT are at odds.

5. Conclusion
In 2013 the typical IT organization spent 72% of its budget on continuing operations
and just 28% on innovation. © Deloitte 2014
IT Challenges
Traditionally, IT operations were built to provide for - what was
considered – a steady state operation. IT’s mind-set was that demand
is deterministic, varying within a narrow range, and users had to fit
their IT needs within this system.
Current economic uncertainties are also bringing disruptive changes
to businesses and how IT supports these are changing. IT is under
pressure to reduce costs, develop standardised processes, and
respond quickly and flexibly all whilst increasing service levels.

6. Don’t be afraid to
DREAM BIG!

7. Social
Channels
Big DataCloud
Social channels are
transforming core
business processes.
Delivering exceptional
end-to-end customer
experiences.
Cloud computing is
driving business agility.
Enabling scalability,
flexibility, and customer
centric solutions.
Big data is helping
companies to innovate
creating new business
models, products and
services.
Mobile is enabling new
business scenarios.
Getting to market faster
more effectively.
Solutions
Mobile

8. Cloud is driving business agility
Business agility has become the primary advantage being delivered by
cloud, says a new survey. It delivers the ability to enter new markets, reduce
complexity, increase employee productivity, and reduce costs
© 2014 Harvard Business Review Analytic Services.

9. mln
3.2
mln
0.5
mln
4.5
Cloud market
150 Billion in 2018
30%
Public
Only
58%
Hybrid
5% Private
Only
The public cloud computing market is
still in the early stages of adoption,
56,6 billion in 2014, with rapid growth
forecasted in the upcoming years.
IDC predicts the cloud market to grow
at a compound annual rate of 22.8%
each year, which is six times faster
than the growth in the overall IT market.
Cloud adaptation report - © Rightscale 2015

10. Hybrid Cloud unifies the best of
private and public clouds
into one solution.

11. Hybrid Cloud
Definition
The National Institute of Standards and Technology
(NIST) defines hybrid cloud as a composition of at
least one private cloud and at least one public
cloud.
Companies don't have to choose sides in the public
cloud versus private cloud battle. With hybrid cloud,
enterprises can choose to have the best of both cloud
worlds.

12. Features
Security Control
Cost Flexibility
Reliability
Scalability
Hybrid Cloud unifies the best of private and public clouds into one solution.

13. Benefits
Self
Service
Freedom
of Choice
Seamless
Operations
Powerfull
Foundation
Financial
Clarity

14. But there are challenges
The hybrid cloud model consists of at least one public cloud and one private
cloud - but deploying one isn't as easy as 1+1. Understanding how to get
started on your hybrid cloud will be the key to success - from choosing a
provider to planning and executing a migration.

15. Roadmap to successful hybrid cloud
Asses your
needs
Talk with
business
Categorize your
apps, data
What IT Ressources
do you need, do you
want to free up the IT
department, do you
need competences?
Choose
carefully
No revolution,
but evolution
How sensitive is your
data? How critical are
your applications?
1 2 3 4 5
What does business
wants to realise? What
do they need?
What is the budget?
Choose your vendor
carefullyt, based on
experience and
successes. Ask for
stats concerning
uptime, availability and
security.
Deploy you hybrid
cloud: choose a cloud
stack, look at security,
connectivity and
portability.

16. Microsoft Windows Azure Pack (WAP)
As one of the first Microsoft Cloud OS
partners in Belgium, we can provide agility
and productivity for application owners,
flexibility and control for IT and assurance
that corporate assets are protected.
Enable Microsoft Azure-consistent
experiences and services in your
datacenter with WAP.
Business Case

17. We can lead the way!
Synergics is a managed cloud service provider specialized in developing
strategic partnership with growth companies. We help companies improve
their competitive position by aligning IT and business on a strategic
(innovate), tactical (transform) and operational level (manage).

18. + 32 497 43 21 04
Stijn Eyckmans
stijn.eyckmans@synergics.be
twitter.com/stijneyckmans
be.linkedin.com/in/stijneyckmans