Travel agency business India

1. Steps for starting the
Travel Agency Business
in India
NAME ENROLEMENT NUMBER
Chitrank Bhargava 160140119007
Bidiwala Khizar Mahedi M. 160140119009
Borda Zeel 160140119010
Chaudhari Vatsal 160140119011
Chauhan Lalu 160140119012
Mechanical Engineering Dept.
GEC Bharuch

2. Many people might not find this idea sound, as to how to start a
travel agency in India but opening your own travel agency in India
has a lots of advantages. This market is hugely unexploited in our
country, and opening your own travel agency might be simpler than
you previously thought!
Moreover, The World Travel and Tourism Council calculated that
tourism generated ₹16.91 lakh crore (US$240 billion) or 9.2% of
India's GDP in 2018. The sector is predicted to grow at an annual
rate of 6.9% to ₹32.05 lakh crore (US$450 billion) by 2028 (9.9% of
GDP). This means the market for travel and tourism is growing at a
rapid pace.

3. Step 1 :Create a plan for your travel
business.

4.  Define your Target Audience. E.g. Family, Women above 25
years of age, Married couples, Teenagers, Backpack Travellers,
etc.
 What do you offer them? E.g. 10-Day Singapore Trip, 5 – Day
Goa Beach Package.
 Decide pricing & profit.
 Write down your marketing strategy. How do you want to
promote? E.g. Newspaper pamphlets, Facebook advertising, etc.
 How do you manage accounts? Choose any good Business
Software to manage your cashflow and contacts.

5. Step 2 :Analyse the Market & Market
Trend

6.  It is a well-known fact that travel businesses flourish more during
a certain period of the year.
 For example, summers are known to attract more business for
travel agencies, due to the vacations. Starting your business
around this time would be quite beneficial, as there’ll be a higher
demand for your services.
 Due to the introduction of e – Tourism Visa to foreign travelers,
there has been a sharp Increase in them visiting India as tourists.
 Estimates claim a 252.3 % growth for foreign tourists coming to
India on an e – Tourist Visa. Such an increase means that you
could benefit from targeting foreign tourists as well.

7.  People from different regions of our country crave different travel
destinations. For example, people from a region in Gujarat would
have different travel preferences than someone living in
Uttarakhand.
 The geographical factors of a region, play a pivotal role in
catering to the travel needs of people. This should be taken into
consideration before you set up a travel business in a certain area.

8. Step-3 :Take Care of The Legal
Formalities

9. Once you’ve formulated a definite plan for opening your travel
agency, you need to consider the legal aspects of setting up such a
business-like travel agency registration process. A few of the legal
formalities to have a recognized travel agency include: –
 You need to register the agency as per the Companies Act.
 You need to get a GST Registration Of your agency.
 You need to provide an application letter to the Government as
well as IATA (International Air Transport Association).

10. There are several benefits of getting your travel agency registered
under IATA. A few of them are: –
 A badge of credibility to your travel business.
 More exposure to your agency (as it falls under the approved
travel businesses)

11. Step 4 :Hire a Professional with Certificate

12.  Hiring good support staff can sometimes mean the difference
between success and failure–between obtaining more clients or
constantly losing clients.
 To assist you in the process of setting up your travel business, you
should consider hiring a travel and tourism professional.
 Such a professional with a certification can help you guide better
with the do’s and don’ts of setting up a travel agency.
 Moreover, such professionals have a lot of practical experience in
the field, which shall be helpful in bringing some real-world
experience, while setting up the business.

13. Step 5 : Gather your funds needed for
travel business investment

14.  Luckily, you won’t have expensive equipment to buy, and you
probably won’t need a huge space in the beginning.
 You may need some money to rent an office space, initial
branding and promotion.
 Many travel agencies are family funded. See if you can start one
from your savings. If not, apply for small business loans.

15. Step 6 :Build a brand, not just a travel
agency

16.  Offer Experience, not just a service.
 Define how your customers should feel when they visit your
place, website, view your advertising, or use your services?
 Think about this: What experiences can I provide that others
can’t?
 Offer unique services, such as partnerships with the locals of your
travel destinations, that customers wouldn’t have access to
otherwise.
 Provide options for Backpack Travellers.

17. Step 7 :Advertise your tour agency with
local promotion.

18.  Think about how you want to advertise your Travel Agency.
 Word of mouth, local advertising, Recommendations from others
are ways to drive traffic to your Travel Business.
 Usually, offline Advertising can be very expensive. But don’t
miss out on it.

19. Step 8 :Market your Travel Business
online.

20.  It is important to realize that, consumers of this generation are
increasingly relying on the Internet for information.
 Most travel-related bookings are made online. Accept all the
ticket booking like Bus booking, Train booking, Flight booking
online. You will end up getting a lot more loyal customers by
doing so.
 Important Rule: Have a strong ONLINE presence.

21. The travel and tourism industry in India has a lot of latent potential
for making money.
Why may you ask? It’s because of the following: –
 The travel industry contributed around $208.9 billion to the
Indian GDP in 2016.
 Around 9.6% of India’s total GDP was from this sector.
 Introduction of e – Tourist Visas has blown the travel market to
new heights.
 The relaxing of some travel barriers has made it easier for people
in India to travel.

22. Thank you