This document provides instructions for a BUS 510 Week 6 assignment involving researching potential individual donors, contacting them, and cultivating relationships. Students are asked to: 1) Assess existing methods and create a new method for locating individual donors. 2) Evaluate typical donor research methods and create a new research method. 3) Write a 2-3 page letter of request to an individual donor addressing the main points of describing the need, budget, and closing. At least 3 references less than 5 years old must be included. The paper should be 4-6 pages following APA style format.

1. STAYER BUS 510 Week 6 Assignment
3 Researching, Contacting, and
Cultivating Potential Funders
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BUS 510 Week 6 Assignment 3 Researching, Contacting, and
Cultivating Potential Funders
For this assignment, you will be describing methods for locating an
individual to give funding, researching the individual donor, and
writing a letter (two to three [2-3] pages) of request to an individual
funding representative (donor). Refer to the basic proposal
components discussed in Chapter 2 of the Geever textbook. This
solicitation letter of request will require you to be concise, polite,

2. informative, and more informal with a friendly tone and the right
flow of information than a proposal. Use the Internet to locate
sample letters of request and methods of researching individual
donors.
Write a four to six (4-6) page paper in which you:
Assess existing or typical methods for locating an individual to
provide funding.
Create one (1) method for locating an individual to provide funding.
(This method can be a hybrid of multiple methods or a completely
new method.)
Evaluate existing or typical methods for researching an individual
donor based on the textbook and information you gathered on the
Internet.
Create one (1) method for researching an individual donor. (This
method can be a hybrid of multiple methods or a completely new
method.)
Create a letter of request that addresses the five (5) main points of
a letter of request (ask for the gift, describe the need, explain what
you will do, include budget data, and close.)
Include at least three (3) references (no more than five [5] years
old) from material outside the textbook.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12),
with one-inch margins on all sides; citations and references must
follow APA or school-specific format. Check with your professor for
any additional instructions.
Include a cover page containing the title of the assignment, the
student’s name, the professor’s name, the course title, and the
date. The cover page and the reference page are not included in the
required assignment page length.