The document discusses Statoil's approach to increasing oil recovery and developing fields by imagining what could be possible through innovative technologies and strategies. It provides four examples: 1) The Troll field in Norway, where developing multi-lateral and branched wells allowed recovery from a previously uneconomic thin oil zone. 2) The Johan Sverdrup field in Norway, a large discovery that will be developed using proven technologies over 50 years. 3) The Peregrino field in Brazil, where increased recovery of 10 times the initial value was achieved through horizontal wells, reservoir management, and heavy oil processing. 4) The Bay du Nord discovery in Canada, which could open a new