2. Caleb Sylvest
10 Misconceptions
Clients Face When
Starting a Startup
P R E S E N T E D B Y
December 8, 2017
Experience Designer at Spacetime
caleb@heyspacetime.com | @calebsylvest
3.
4. I Have To Raise a
Boatload of Money
To Start a Startup
1
28. 10
It Has To Be Perfect Before…
I Need Just This One More
Feature Before…
Or
29. 10
It Has To Be Perfect Before…
I Need Just This One More
Feature Before…
Or
Or
30. 10
It Has To Be Perfect Before…
I Need Just This One More
Feature Before…
Or
Or
I’ll Talk To User When…
31. 10
It Has To Be Perfect Before…
I Need Just This One More
Feature Before…
Or
Or
I’ll Talk To User When…
Or
32. 10
It Has To Be Perfect Before…
I Need Just This One More
Feature Before…
Or
Or
I’ll Talk To User When…
Or
What if Someone Says…
33. 10
It Has To Be Perfect Before…
I Need Just This One More
Feature Before…
Or
Or
I’ll Talk To User When…
Or
What if Someone Says…
Or
34. 10
It Has To Be Perfect Before…
I Need Just This One More
Feature Before…
Or
Or
I’ll Talk To User When…
Or
What if Someone Says…
Or
I’m Waiting Until You Do
35. 10
It Has To Be Perfect Before…
I Need Just This One More
Feature Before…
Or
Or
I’ll Talk To User When…
Or
What if Someone Says…
Or
I’m Waiting Until You Do
NOEXCUSES
36. If you are not
embarrassed by the
first version of your
product, you’ve
launch too late.
“
Reid Hoffman
Co-founder of LinkedIn
Partner at Greylock
37. Steadkey
www.steadkey.com
• 8 months
• Lots of design
• Many hours
• $100,000+ dollars
• NOTHING
• 2 Months
• Focused feature set
• Focus on users
• Real product with real users
38. StudioHop
www.steadkey.com
• Jacked up code
• No automation
• Manually adding users to classes
• Not scalable
• but…
• 150 users and $15k/month
• Rebuild
• now…
• 1,500+ users
• $1,800,000/year
39. Outpost
www.heyoutpost.com
• Coded by me
• (note: I’m not the programmer)
• Limited features
• Limitations on users
• Half designed
• 80 subscribers in less than a month