1. Welcome to
Startup Weekend
COLUMBUS
Friday, February 17, 12

2. startupWhat?!
“the best experiential
education for entrepreneurs”
✓ 210+ events
✓ 27,700+ attendees to date
✓ 35 countries
✓ 145+ local organizers
✓ 850+ startup ventures
Friday, February 17, 12

3. housekeeping!
✓ Thank-you’s / recognition
✓ Twitter Hashtag = SWcbus
✓ Where/how to upload/view event media
✓Facilities - Restrooms
✓ Wifi Code:
✓ Introduce mentors/speakers
Friday, February 17, 12

4. S ta rt
Friday the Schedule
5:30 - Networking and pizza
7:00 - Intro, Speakers, Pitchfire!
9:30 - Vote on top ideas, form teams!
10:00 - Start working!
Breakfast and work! - 9:00
Saturday
Mentors arrive - 10:00
Lunch and Speakers - 12:00
9:00 - Breakfast and work Dinner - 5:30
Sunday
10:00 - Mentors arrive Sleep(?) - 12:59
12:00 - Lunch
5:30 - Dinner Fin
6:00 - Presentations (5 min each!) ish
8:00 - Voting and awards
Friday, February 17, 12

5. ourSponsors
WiFi
PLATINUM
Twitter
TechColumbus Guest @SWColumbus
PW: Helpmeconnect #SWcbus
GOLD
SILVER
Friday, February 17, 12

6. SWGlobalSponsors
Friday, February 17, 12

7. old the
friday Voting sc
me ho
tho ol
d
1 page with each idea &
founders name
3 post-it notes per person -
these are your votes!
30 minutes to place your
votes
Friday, February 17, 12

8. how to
rock
a startup
in 54 hours
and
beyond.
the CURRICULUM
(listen at your own risk)
Friday, February 17, 12

9. fridayPitchfire
60s.. so don’t try to.
You can’t say much in
Make people want to know more
5-10s Who are you?
10-20s What’s the problem?
10-20s What’s your solution?
5-10s Who do you need?
the take n
nd ..
ra ept otes
B c e!
c on
pa
n am
enthu siasm
k eu gious!
Ma i s conta
Friday, February 17, 12

10. buildingaTeam
W h at rs ✓ Complimentary skills
tte ✓ Clear and aligned interests
Ma ST
MO ✓ Energy and Enthusiasm
Be open to co-ownership and be prepared to pivot
The team is EVERYTHING
Friday, February 17, 12

11. weekendRoadmap
NOW map MVP identify customer W/E de
liverables ? FRID
A
NIG Y
HT
refine MVP market research start BUILDING
SAT
H
LUNC
customer val
idation
keep BUILDING SAT
DINN
ER
trategy?
DAY
SUN FAST VALIDATE! got fans/cus tomers? rollout s
K
BREA
begin pitch
prep biz model?
SUN
LUN DAY
CH
H PRACTICE YOUR PITCH finish building
CRUNC
TIME!
PITCH
Friday, February 17, 12

12. projectManagament
Braindump
1 2
Prioritize
3
Allocate
Ideas and Refine and Set
Throw everything on
the table as early as
Choose only core
features and
Deadlines
possible determine MVP for Ownership =
Sunday Empowerment!
Limit scope and simplify early!
Friday, February 17, 12

13. startupTools
Set timers for Use Roman
each decision Voting
IN QUEUE DOING DONE
SCRUM Task 3 Task 2 Task 1 BOARD
Reconvene regularly (every 2 hrs) for status updates
Urgent and Business
Important Model
Matrix Canvas
Friday, February 17, 12

14. ideaValidation
The INTERWEB why validation
matters:
A/B Twitter&
Tests F-book You
polls
Ask
your
can’t
Other TEAMS target think
market
Paper .net
of
polls
Use
your
wufoo EVERYTHING
survey
feet!
your TEAM
3s
z Brain- s < on!
storming poll ge ti
daddy jud lida
va
feedback
MVP
Friday, February 17, 12

15. sundayPresentations
Focus on MVP - what you’ve accomplished
(leave the frills for Q&A)
No numbers without justification
(i.e. hockey stick growth curve)
Save demos locally - wireless WILL crash
(or preload all pages in different tabs)
TECH CHECK & DRY RUN WITH TIMER!
(set cues to stay on track)
ntly Only 1-2 speakers
orta !!!!!
imp !!!!!!!!! (saves time)
ost
m
VE FUN
HA
Friday, February 17, 12

16. judgingCriteria
have customer validation
Interviewed potential/target customers?
Integrated that feedback into your product?
✓
you...
Built a base of fans and would-be customers?
business model
Differentiated yourself from competitors?
Defined your customer acquisition/rollout strategy?
✓
Clearly and realistically articulated your revenue model?
execution
Developed a a functional prototype?
Executed well as a team?
✓
Friday, February 17, 12

17. ourSponsors
PLATINUM
GOLD
SILVER
Friday, February 17, 12