SlideShare a Scribd company logo
1 of 1
Download to read offline
STAKEHOLDER VALUE CANVAS

             VALUE PROPOSITION                                                 CONNECTIONS                                        STAKEHOLDER SEGMENT
                   (Simple succinct statement)                                  (Relationships/Channels)                                        (Most useful granular description)

     THICK VALUE                                SUPPORT                                                                         INTENTIONS                                                                                   OUTCOMES




                                                                                                                      What actions do our stakeholders
                                     What holistic approaches can we use to                                           intend to take to achieve their
                                     support our stakeholder’s intentions?                                            important outcomes?

                                              SOLUTIONS                                                                     CONSTRAINTS




How will the value we offer help to
build a meaningful, purposeful and   What specific solutions can we offer to   What combination of relationships and   What constraints do our stakeholders                                                  What are the most important
enduring relationship with this      help our stakeholders overcome the       channels should we use to deliver our   face as they seek to achieve their                                                    outcomes this stakeholder segment
stakeholder segment?                 constraints they face?                   value to stakeholders?                  important outcomes?                                                                   wants to achieve?

                                                                                                                                    This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License.

                                                  www.principledinnovation.com                                                                      To view a copy of this license, visit http://creativecommons.org/licenses/by-sa/3.0/
                                                                                                                            or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA

More Related Content

Similar to Stakeholder value canvas 8 5x14 (final)

Social in B2B.ppt
Social in B2B.pptSocial in B2B.ppt
Social in B2B.pptDSG
 
Lean Startup Analytics and MVP – Lecture and Workshop at Zeppelin University
Lean Startup Analytics and MVP – Lecture and Workshop at Zeppelin UniversityLean Startup Analytics and MVP – Lecture and Workshop at Zeppelin University
Lean Startup Analytics and MVP – Lecture and Workshop at Zeppelin UniversitySebastian Fittko
 
Alliance business model checklist (template by Board of Innovation)
Alliance business model checklist (template by Board of Innovation)Alliance business model checklist (template by Board of Innovation)
Alliance business model checklist (template by Board of Innovation)Board of Innovation
 
Why you need - Business Model Zen
Why you need - Business Model Zen Why you need - Business Model Zen
Why you need - Business Model Zen The Innovation Lab
 
IASA / ICS Dublin workshop 'Tracking value in the enterprise'
IASA / ICS Dublin workshop 'Tracking value in the enterprise'IASA / ICS Dublin workshop 'Tracking value in the enterprise'
IASA / ICS Dublin workshop 'Tracking value in the enterprise'Tetradian Consulting
 
Social media - the art of authenticity
Social media  - the art of authenticitySocial media  - the art of authenticity
Social media - the art of authenticitySarah Duncan
 
Smm roi presentation
Smm roi presentationSmm roi presentation
Smm roi presentationmantej90
 
Proosdij preso merlin_alberthartwig
Proosdij preso merlin_alberthartwigProosdij preso merlin_alberthartwig
Proosdij preso merlin_alberthartwigmerlincreatives
 
Wk1 com4 manintdev_2012
Wk1 com4 manintdev_2012Wk1 com4 manintdev_2012
Wk1 com4 manintdev_2012IPMP 510
 
Revolutionize Your Customer Service Culture
Revolutionize Your Customer Service CultureRevolutionize Your Customer Service Culture
Revolutionize Your Customer Service CultureMichael Pace
 
Successful change is about the who, rather than the what, why or how
Successful change is about the who, rather than the what, why or howSuccessful change is about the who, rather than the what, why or how
Successful change is about the who, rather than the what, why or howBSG (UK)
 
How to tell your story without advertising
How to tell your story without advertisingHow to tell your story without advertising
How to tell your story without advertisingSocialmatica
 
Design Thinking for Comms Planning
Design Thinking for Comms PlanningDesign Thinking for Comms Planning
Design Thinking for Comms PlanningShantanu Sengupta
 
IBM Enterprise Design Thinking
IBM Enterprise Design ThinkingIBM Enterprise Design Thinking
IBM Enterprise Design ThinkingAhmed Reda Kraiz
 
Innovation Design Canvas
Innovation Design Canvas Innovation Design Canvas
Innovation Design Canvas Andrea Gaiardo
 
App-titude - app evaluation
App-titude - app evaluationApp-titude - app evaluation
App-titude - app evaluationnataliebeaver
 
How To Sell Your UX Vision- UX Scotland 2015
How To Sell Your UX Vision- UX Scotland 2015How To Sell Your UX Vision- UX Scotland 2015
How To Sell Your UX Vision- UX Scotland 2015Jane Guthrie
 

Similar to Stakeholder value canvas 8 5x14 (final) (20)

Social in B2B.ppt
Social in B2B.pptSocial in B2B.ppt
Social in B2B.ppt
 
Nourishing social entrepreneurship in China & Europe
Nourishing social entrepreneurship in China & EuropeNourishing social entrepreneurship in China & Europe
Nourishing social entrepreneurship in China & Europe
 
Lean Startup Analytics and MVP – Lecture and Workshop at Zeppelin University
Lean Startup Analytics and MVP – Lecture and Workshop at Zeppelin UniversityLean Startup Analytics and MVP – Lecture and Workshop at Zeppelin University
Lean Startup Analytics and MVP – Lecture and Workshop at Zeppelin University
 
Alliance business model checklist (template by Board of Innovation)
Alliance business model checklist (template by Board of Innovation)Alliance business model checklist (template by Board of Innovation)
Alliance business model checklist (template by Board of Innovation)
 
Why you need - Business Model Zen
Why you need - Business Model Zen Why you need - Business Model Zen
Why you need - Business Model Zen
 
Startup Steps & Validation Design
Startup Steps & Validation DesignStartup Steps & Validation Design
Startup Steps & Validation Design
 
IASA / ICS Dublin workshop 'Tracking value in the enterprise'
IASA / ICS Dublin workshop 'Tracking value in the enterprise'IASA / ICS Dublin workshop 'Tracking value in the enterprise'
IASA / ICS Dublin workshop 'Tracking value in the enterprise'
 
Social media - the art of authenticity
Social media  - the art of authenticitySocial media  - the art of authenticity
Social media - the art of authenticity
 
Smm roi presentation
Smm roi presentationSmm roi presentation
Smm roi presentation
 
Proosdij preso merlin_alberthartwig
Proosdij preso merlin_alberthartwigProosdij preso merlin_alberthartwig
Proosdij preso merlin_alberthartwig
 
Wk1 com4 manintdev_2012
Wk1 com4 manintdev_2012Wk1 com4 manintdev_2012
Wk1 com4 manintdev_2012
 
Revolutionize Your Customer Service Culture
Revolutionize Your Customer Service CultureRevolutionize Your Customer Service Culture
Revolutionize Your Customer Service Culture
 
Successful change is about the who, rather than the what, why or how
Successful change is about the who, rather than the what, why or howSuccessful change is about the who, rather than the what, why or how
Successful change is about the who, rather than the what, why or how
 
How to tell your story without advertising
How to tell your story without advertisingHow to tell your story without advertising
How to tell your story without advertising
 
Design Thinking for Comms Planning
Design Thinking for Comms PlanningDesign Thinking for Comms Planning
Design Thinking for Comms Planning
 
Advanced Content Marketing
Advanced Content MarketingAdvanced Content Marketing
Advanced Content Marketing
 
IBM Enterprise Design Thinking
IBM Enterprise Design ThinkingIBM Enterprise Design Thinking
IBM Enterprise Design Thinking
 
Innovation Design Canvas
Innovation Design Canvas Innovation Design Canvas
Innovation Design Canvas
 
App-titude - app evaluation
App-titude - app evaluationApp-titude - app evaluation
App-titude - app evaluation
 
How To Sell Your UX Vision- UX Scotland 2015
How To Sell Your UX Vision- UX Scotland 2015How To Sell Your UX Vision- UX Scotland 2015
How To Sell Your UX Vision- UX Scotland 2015
 

More from Association Executives of North Carolina

Winning the marketing game when the rules are changing - Sheila Neisler, Cata...
Winning the marketing game when the rules are changing - Sheila Neisler, Cata...Winning the marketing game when the rules are changing - Sheila Neisler, Cata...
Winning the marketing game when the rules are changing - Sheila Neisler, Cata...Association Executives of North Carolina
 
Case Study - PR Campaign: NC Doctors Day, NC Medical Society, Elaine Ellis
Case Study - PR Campaign: NC Doctors Day, NC Medical Society, Elaine EllisCase Study - PR Campaign: NC Doctors Day, NC Medical Society, Elaine Ellis
Case Study - PR Campaign: NC Doctors Day, NC Medical Society, Elaine EllisAssociation Executives of North Carolina
 
The Business of Membership Marketing - Benchmarking Report (MGI) - Erik Schonher
The Business of Membership Marketing - Benchmarking Report (MGI) - Erik SchonherThe Business of Membership Marketing - Benchmarking Report (MGI) - Erik Schonher
The Business of Membership Marketing - Benchmarking Report (MGI) - Erik SchonherAssociation Executives of North Carolina
 
Changing the conversation around millennials AENC 2015 Annual Meeting, Jamie ...
Changing the conversation around millennials AENC 2015 Annual Meeting, Jamie ...Changing the conversation around millennials AENC 2015 Annual Meeting, Jamie ...
Changing the conversation around millennials AENC 2015 Annual Meeting, Jamie ...Association Executives of North Carolina
 

More from Association Executives of North Carolina (20)

Events data technology bryce gartner
Events data technology bryce gartnerEvents data technology bryce gartner
Events data technology bryce gartner
 
Content Marketing - Scott Oser
Content Marketing - Scott OserContent Marketing - Scott Oser
Content Marketing - Scott Oser
 
AENC Demographic trends through 2035 Tippett
AENC Demographic trends through 2035 TippettAENC Demographic trends through 2035 Tippett
AENC Demographic trends through 2035 Tippett
 
The Six Rs of Association Thrivability (MSAE 2014)
The Six Rs of Association Thrivability (MSAE 2014)The Six Rs of Association Thrivability (MSAE 2014)
The Six Rs of Association Thrivability (MSAE 2014)
 
The association thrivability manifesto
The association thrivability manifestoThe association thrivability manifesto
The association thrivability manifesto
 
The association thrivability framework (final)
The association thrivability framework (final)The association thrivability framework (final)
The association thrivability framework (final)
 
Thinking and acting beyond orthodoxy (cal sae 2015)
Thinking and acting beyond orthodoxy (cal sae 2015)Thinking and acting beyond orthodoxy (cal sae 2015)
Thinking and acting beyond orthodoxy (cal sae 2015)
 
Foresight first (2016)
Foresight first (2016)Foresight first (2016)
Foresight first (2016)
 
Creative Food & Beverage Ideas - AENC Event Planners Summit
Creative Food & Beverage Ideas - AENC Event Planners SummitCreative Food & Beverage Ideas - AENC Event Planners Summit
Creative Food & Beverage Ideas - AENC Event Planners Summit
 
Understanding the Political Minds of Millennials
Understanding the Political Minds of MillennialsUnderstanding the Political Minds of Millennials
Understanding the Political Minds of Millennials
 
Event planners Emergency Preparedness: Risk Management
Event planners Emergency Preparedness: Risk ManagementEvent planners Emergency Preparedness: Risk Management
Event planners Emergency Preparedness: Risk Management
 
Advocacy Challenges When You Aren't 'Liked'
Advocacy Challenges When You Aren't 'Liked'Advocacy Challenges When You Aren't 'Liked'
Advocacy Challenges When You Aren't 'Liked'
 
Winning the marketing game when the rules are changing - Sheila Neisler, Cata...
Winning the marketing game when the rules are changing - Sheila Neisler, Cata...Winning the marketing game when the rules are changing - Sheila Neisler, Cata...
Winning the marketing game when the rules are changing - Sheila Neisler, Cata...
 
Case Study - PR Campaign: NC Doctors Day, NC Medical Society, Elaine Ellis
Case Study - PR Campaign: NC Doctors Day, NC Medical Society, Elaine EllisCase Study - PR Campaign: NC Doctors Day, NC Medical Society, Elaine Ellis
Case Study - PR Campaign: NC Doctors Day, NC Medical Society, Elaine Ellis
 
PR Campaigns that Pack a Punch - Teri Saylor, Open Water Communications
PR Campaigns that Pack a Punch - Teri Saylor, Open Water CommunicationsPR Campaigns that Pack a Punch - Teri Saylor, Open Water Communications
PR Campaigns that Pack a Punch - Teri Saylor, Open Water Communications
 
2015 Association Communications Benchmarking Report, Jill Andreu
2015 Association Communications Benchmarking Report, Jill Andreu2015 Association Communications Benchmarking Report, Jill Andreu
2015 Association Communications Benchmarking Report, Jill Andreu
 
The Business of Membership Marketing - Benchmarking Report (MGI) - Erik Schonher
The Business of Membership Marketing - Benchmarking Report (MGI) - Erik SchonherThe Business of Membership Marketing - Benchmarking Report (MGI) - Erik Schonher
The Business of Membership Marketing - Benchmarking Report (MGI) - Erik Schonher
 
AENC Tax Compliance & Reporting Update September 2015
AENC Tax Compliance & Reporting Update September 2015AENC Tax Compliance & Reporting Update September 2015
AENC Tax Compliance & Reporting Update September 2015
 
Creating a culture that attacts AENC 2015 Annual Meeting - Jamie Notter
Creating a culture that attacts   AENC 2015 Annual Meeting - Jamie NotterCreating a culture that attacts   AENC 2015 Annual Meeting - Jamie Notter
Creating a culture that attacts AENC 2015 Annual Meeting - Jamie Notter
 
Changing the conversation around millennials AENC 2015 Annual Meeting, Jamie ...
Changing the conversation around millennials AENC 2015 Annual Meeting, Jamie ...Changing the conversation around millennials AENC 2015 Annual Meeting, Jamie ...
Changing the conversation around millennials AENC 2015 Annual Meeting, Jamie ...
 

Stakeholder value canvas 8 5x14 (final)

  • 1. STAKEHOLDER VALUE CANVAS VALUE PROPOSITION CONNECTIONS STAKEHOLDER SEGMENT (Simple succinct statement) (Relationships/Channels) (Most useful granular description) THICK VALUE SUPPORT INTENTIONS OUTCOMES What actions do our stakeholders What holistic approaches can we use to intend to take to achieve their support our stakeholder’s intentions? important outcomes? SOLUTIONS CONSTRAINTS How will the value we offer help to build a meaningful, purposeful and What specific solutions can we offer to What combination of relationships and What constraints do our stakeholders What are the most important enduring relationship with this help our stakeholders overcome the channels should we use to deliver our face as they seek to achieve their outcomes this stakeholder segment stakeholder segment? constraints they face? value to stakeholders? important outcomes? wants to achieve? This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. www.principledinnovation.com To view a copy of this license, visit http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA