SlideShare a Scribd company logo
WHO’S St. AMOUR, Inc. ?
• St Amour, Inc. aka FrenchCookies is owned and operated by Susan and Daniel
Nicolas.
• We are a ‘Packaged Consumer Food Products Manufacturing’ company catering to
Natural Food Markets and Supermarkets.
• In the past 6 years our strategy has been to create products which can be
sustained as their own brand and that fit needed but otherwise unattended
‘Niches’.
• Products which cater to people with special dietary requirements but also have a
large appeal.
• Always at the cutting edge of trends in the Natural Foods scene, St. Amour has
played a long and arduous waiting game for “Things to Change”. They are now as
more and more Supermarkets are moving into the whole foods space.
STAYING POWER
• Although in business for many years, for all intent and purpose our
company really re-started from zero 6 years ago with a new
philosophy.
• Our business decision to re-enter the market was to develop individual
brands.
• Each of our product lines is its own brand. Each one is a proven seller.
• Products with staying power. Many years on stores’ shelves
• Up to 9 lines with a total of 36 SKUs on the shelves of 300 natural food
markets on the West Coast.
• Clean products. Clean easy to read ingredients.
• In-house production, marketing and R&D.
OUR BRANDS
• ROCKS N ROLLS (Registered Trade Mark) - cookies
• St. Amour TEETHERS – Teething Biscuits
• SUSAN’S SUGAR FREE – Vegan Cookies
• DANIEL’S VEGAN - Cookies
• TRIPLES – Sugar Free – Gluten Free – Dairy Free cookies
• St Amour WAFERS – Gluten Free cookies
• GRACE LANE’S – Buttery Protein cookies
• BASIC POWER GRANOLA – Sugar Free – Gluten Free
• ORIGINS – Paleo Plus Club Nutrition bars.
TM
TM
TM
TM
OUR 2 ‘HOT’ NEW LINES
• SUGAR FREE - GLUTEN FREE – VEGAN
‘BASIC’ POWER GRANOLA – 2 SKUs
• GLUTEN FREE – NO SUGAR ADDED
‘ORIGINS’ PALEO BARS – HIGH NUTRITION
2 SKUs
Hot
Sellers!
DIETERS & WEIGHTWATCHERS
In Weight Watchers Food Companion Book Since 2003
61 62 63 65 66
68 69
These delicious munching cookies are to be enjoyed by
adults and children alike while controlling your fat and
sugar intake – Certified Kosher.
Keep them in dry container
Ingredients: Unbleached Wheat Flour, Expeller Pressed Canola Oil,
Sugar, Natural Flavors, Baking Powder
Vegan Munching Cookies
Our Company’s
Signature
Product
Since
1993 Certified Kosher
ROCKS N ROLLS
UPC (10 oz Bags)
Lemon/Vanilla Orange & Choc. Chip Cinnamon
Praline Raspberry & Choc. Chip
Almond
In Weight Watchers Food Companion book
Since 2003
WEIGHT WATCHERS
FOOD COMPANION
• Most People on a Weight Watch Know About the Weight
Watchers Food Companion Book. (Their, so to speak Food
Bible)
• The ROCKS N’ ROLLS Brand has been Listed in the Book
Since 2003
• There are 20,000 Weight Watchers Meetings per Week
Throughout the United States
• On the Shelves of Approximately 300 Independent Markets
For the Past 19 Years
A Baby’s
Face
No
Shopper
Can Miss
An Unbelievable Seller !
BABY TEETHING BISCUITS
, while the Southern Pacific Region
• Upon looking at the stats that the teams were given during the last baby review,
your NE stats showed distribution of 63.6% with a $ Sales Per Point Index of
107.3%, with 100% the average, while SP showed a distribution of 92.9% with a $
Sales Per Point Index of 264.7%. viably strong selling item
St Amour Teethers
Gluten-Free Buttery Delicious Wafers
Ingredients: Rice Flour, Butter, Whole Eggs, Natural Flavors, Baking Powder ( Cocoa Powder, Chocolate Liquor)
1811 1812 1813
GLUTEN-FREE WAFERS
1811 71321001811 5 Gluten Free WAFERS Lemon/Vanilla 12 EA 6 oz
1812 71321001812 2 Gluten Free WAFERS Almond/Orange 12 EA 6 oz
1813 71321001813 1 Gluten Free WAFERS All Chocolate 12 EA 6 oz
They are So Good !
1 out of 8
Americans
Has
A problem
With Sugar
or is
Diabetic
ATTRIBUTES
• PURPOSE DRIVEN (Diabetics / Weight Watchers)
• ECO PACKAGING
• LOWER IN CARBOHYDRATES
• LOW IN SALT
• HIGHER FIBER CONTENT (OATS)
• 4 OUT OF 5 SKUs ARE VEGAN
SUSAN’s SUGAR FREE
Ginger Almond
Peanut Butter Chocolate
Orange & Chocolate Chip
With Protein
Soft and Delicious !!!
Sales that will make you very happy
Sample INGREDIENTS
Wheat flour, oats, evaporated cane juice, canola oil (GMO free), dairy free chocolate chips (sugar, cocoa liquor, soy lecithin as
an emulsifier, vanilla), cinnamon, rice protein, natural flavors.
UPC CODES FOR
DANIEL’S VEGAN COOKIES
Oatmeal RaisinExtra Chocolate Chip Fig Chews Peanut Butter
Lemon Shortbread Oatmeal & Chocolate ChipsShortbread Chocolate Chip
TRULY UNIQUE
For those with special dietary requirements
With HEMP PROTEIN
CONTACT US
• Susan or Daniel Nicolas
infofrenchcookies@gmail.com
• Office: (714) 754-1900
• Daniel’s cell: (949) 933-0800
www.frenchcookies.com
REQUEST OUR PRICE LIST OR SAMPLES

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St amour products brochure 2015

  • 1. WHO’S St. AMOUR, Inc. ? • St Amour, Inc. aka FrenchCookies is owned and operated by Susan and Daniel Nicolas. • We are a ‘Packaged Consumer Food Products Manufacturing’ company catering to Natural Food Markets and Supermarkets. • In the past 6 years our strategy has been to create products which can be sustained as their own brand and that fit needed but otherwise unattended ‘Niches’. • Products which cater to people with special dietary requirements but also have a large appeal. • Always at the cutting edge of trends in the Natural Foods scene, St. Amour has played a long and arduous waiting game for “Things to Change”. They are now as more and more Supermarkets are moving into the whole foods space.
  • 2. STAYING POWER • Although in business for many years, for all intent and purpose our company really re-started from zero 6 years ago with a new philosophy. • Our business decision to re-enter the market was to develop individual brands. • Each of our product lines is its own brand. Each one is a proven seller. • Products with staying power. Many years on stores’ shelves • Up to 9 lines with a total of 36 SKUs on the shelves of 300 natural food markets on the West Coast. • Clean products. Clean easy to read ingredients. • In-house production, marketing and R&D.
  • 3. OUR BRANDS • ROCKS N ROLLS (Registered Trade Mark) - cookies • St. Amour TEETHERS – Teething Biscuits • SUSAN’S SUGAR FREE – Vegan Cookies • DANIEL’S VEGAN - Cookies • TRIPLES – Sugar Free – Gluten Free – Dairy Free cookies • St Amour WAFERS – Gluten Free cookies • GRACE LANE’S – Buttery Protein cookies • BASIC POWER GRANOLA – Sugar Free – Gluten Free • ORIGINS – Paleo Plus Club Nutrition bars.
  • 5. OUR 2 ‘HOT’ NEW LINES • SUGAR FREE - GLUTEN FREE – VEGAN ‘BASIC’ POWER GRANOLA – 2 SKUs • GLUTEN FREE – NO SUGAR ADDED ‘ORIGINS’ PALEO BARS – HIGH NUTRITION 2 SKUs
  • 7.
  • 8. DIETERS & WEIGHTWATCHERS In Weight Watchers Food Companion Book Since 2003 61 62 63 65 66 68 69 These delicious munching cookies are to be enjoyed by adults and children alike while controlling your fat and sugar intake – Certified Kosher. Keep them in dry container Ingredients: Unbleached Wheat Flour, Expeller Pressed Canola Oil, Sugar, Natural Flavors, Baking Powder Vegan Munching Cookies Our Company’s Signature Product Since 1993 Certified Kosher
  • 9. ROCKS N ROLLS UPC (10 oz Bags) Lemon/Vanilla Orange & Choc. Chip Cinnamon Praline Raspberry & Choc. Chip Almond In Weight Watchers Food Companion book Since 2003
  • 10. WEIGHT WATCHERS FOOD COMPANION • Most People on a Weight Watch Know About the Weight Watchers Food Companion Book. (Their, so to speak Food Bible) • The ROCKS N’ ROLLS Brand has been Listed in the Book Since 2003 • There are 20,000 Weight Watchers Meetings per Week Throughout the United States • On the Shelves of Approximately 300 Independent Markets For the Past 19 Years
  • 11. A Baby’s Face No Shopper Can Miss An Unbelievable Seller ! BABY TEETHING BISCUITS
  • 12.
  • 13. , while the Southern Pacific Region • Upon looking at the stats that the teams were given during the last baby review, your NE stats showed distribution of 63.6% with a $ Sales Per Point Index of 107.3%, with 100% the average, while SP showed a distribution of 92.9% with a $ Sales Per Point Index of 264.7%. viably strong selling item St Amour Teethers
  • 14. Gluten-Free Buttery Delicious Wafers Ingredients: Rice Flour, Butter, Whole Eggs, Natural Flavors, Baking Powder ( Cocoa Powder, Chocolate Liquor) 1811 1812 1813
  • 15. GLUTEN-FREE WAFERS 1811 71321001811 5 Gluten Free WAFERS Lemon/Vanilla 12 EA 6 oz 1812 71321001812 2 Gluten Free WAFERS Almond/Orange 12 EA 6 oz 1813 71321001813 1 Gluten Free WAFERS All Chocolate 12 EA 6 oz They are So Good !
  • 16. 1 out of 8 Americans Has A problem With Sugar or is Diabetic
  • 17. ATTRIBUTES • PURPOSE DRIVEN (Diabetics / Weight Watchers) • ECO PACKAGING • LOWER IN CARBOHYDRATES • LOW IN SALT • HIGHER FIBER CONTENT (OATS) • 4 OUT OF 5 SKUs ARE VEGAN
  • 18. SUSAN’s SUGAR FREE Ginger Almond Peanut Butter Chocolate Orange & Chocolate Chip
  • 19. With Protein Soft and Delicious !!! Sales that will make you very happy Sample INGREDIENTS Wheat flour, oats, evaporated cane juice, canola oil (GMO free), dairy free chocolate chips (sugar, cocoa liquor, soy lecithin as an emulsifier, vanilla), cinnamon, rice protein, natural flavors.
  • 20. UPC CODES FOR DANIEL’S VEGAN COOKIES Oatmeal RaisinExtra Chocolate Chip Fig Chews Peanut Butter Lemon Shortbread Oatmeal & Chocolate ChipsShortbread Chocolate Chip
  • 21. TRULY UNIQUE For those with special dietary requirements
  • 23.
  • 24.
  • 25.
  • 26. CONTACT US • Susan or Daniel Nicolas infofrenchcookies@gmail.com • Office: (714) 754-1900 • Daniel’s cell: (949) 933-0800 www.frenchcookies.com REQUEST OUR PRICE LIST OR SAMPLES