# jamesding@ziffdavis.com.cn #




# tracyjames@126.com #


ohmymedia.com




# x@ohmymedia.com #




# xiximi2003@hotmail.com #




# hulingpku@gmail.com #


www.lizaoo.com




# hopechoice@hotmail.com #

http://t.qq.com/hammerlet


# doninhamlets@gmail.com #

                                 I
majinxin.com
           SCMP

# majinxin.cn@gmail.com #



                                      ,

# mouyi@mouyi.net #




    complexity science      SFI&NKS

# wangchj04@gmail.com #


weiwuhui.com


# weiwuhui@gmail.com #




# thethe.wang@gmail.com #




# qsxiao99@gmail.com #




# biz8341@gmail.com #



                                          II
# zhanggehao@gmail.com #




# xzzhang2@gmail.com #




                           III
14   2




         ·




             MySpace

                       IV
Remix




        2




            V
  *	
  




                                               2011 5




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                                                                           2011



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                                                                                                            3
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                                               4
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                                                                     7
8
      	
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                                                  ·                ·




                                                 2010 1
                           ISBN            9787510031854
                                          328
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                                                  ·            1987 16
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                                                          26
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    ·




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                                                                         9
·



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                      ·




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13
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                         ·    ·




                         2010 11
    ISBN           9787501194162
                   244
                   45.00




∗



                                   14
1
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        3




            15
16
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                                             2003 7
                        ISBN           9787508030395
                                       265
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                                                       1




∗

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    ·   14   9

                                                           17
John Durham Peters                            1995




                                         60%




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    [   ]                   2003               [M].
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                                                                 18
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                                      19
  *	
  




                                ·




                              2006 9
         ISBN           9787508607184
                        168
                        26.00




    ——




∗



                                        20
sophisticated
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Objectionable Programming                                          MRP    Most Repeatable
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                                                                                       21
”
     7




IQ




             22
       	
   *	
  




                              2010 12
           ISBN            9787306035424
                      304
                      39.80




                                ·




                              2007 9
           ISBN            9787501180813
                      268
                      33.00




∗



                                           23
CD




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PC
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                                                       2011 3
                                  ISBN           9787549101900
                                                 370
                                                 38.00




                                                         200
    2008 12     2010 3   200                                    1823   The Argus-
Champion

         2005
                                                  2008




∗



                                                                                    28
DCCI 2011                         2010               256.6
2012           461                  423.9




                                                  2006


                             2007-2009                       15000



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                                                       31
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                                           ·




                                         2011 1
                         ISBN        9787508626031
                                   274
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                                                               33
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                                                                           34
35
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                               2011 4
          ISBN           9787115249869
                         195
                         28.00




    170




∗



                                         36
37
  *	
  




                                     ·




                                   2010 1
               ISBN          9787301163115
                             201
                             26.00




    ·   1996




∗



                                             38
P2




     P110



            Myth   ·




                       P3




                            39
P12

                                      15




                             ·      Kevin
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                 P13




                       IBM         Google
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             ·         ·




                                       40
1999 8
                         .com   .net
Internet            10                 5
                                       125%
P24-25




                                           41
  *	
  




                                  ·




                                2009 4
            ISBN          9787301147962
                          347
                          36.00


    4
        4




∗



                                          42
19 20




                                          The Freudian Robot




hierarchical systems of normative rules




                                                                       43
David Cronenberg




real time




                   44
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  *	
  




                                             2   1
                         ISBN          9787301037249


                                       18.00



    1984


                     1




           2




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               [M]         2003         p5
2
               [M]         2003         p3

                                                       46
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                           2




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                               47
1




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        [M]           2003   p11
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                                           48
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    [M]   2003   p85
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                           50
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        ISBN       9787208075368
                 301
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∗



                                                 51
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                            52
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                                    53
54
  *




                                      Lawrence Lessig
                                          Penguin Press HC
                                            2008 10
                               ISBN   978159420172
                                      352
                                      25.95

                                      1




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∗

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     REMIX   P43-68

                                                             55
21




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                                56
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                                             58
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              59
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        60
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·                   20
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                         20


                         61
20
                    Negativland1      ·




    /   /   /   /        /




                                   J. D. Lasica2




1
2



                                                   62
1979   ·
·




               63
1994




                                       ·




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  10                        100       400
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                                                       64
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                                           ·




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                                  18




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                                               65
Technorati




2006                Technorati                                         51-100 25%




   1                ·            33%                        41%




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                                       Instapundit   Michelle Malkin




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                        ·



                                                                               66
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       67
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                68
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                   69
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                                  70
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                                                       71
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                                                                74
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                                                                                       75
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                               76
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                            78
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                                                77
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         78
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                79
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                            20        6




·   Arthur Asa Berger




                                 66




                                            80
·




    81
Edward Castronova
                                                         University of Chicago Press
                                                             2005 11
                                               ISBN    9780226096261
                                                       332
                                                       29.00

                                                                                       Edward
Castronova
                                           Edward Castronova




                                                                               Second Life
             RMB City


                 https://7chan.org/lit/src/Synthetic_Worlds.pdf




                                                                                           82
Lydia H. Liu
                                                      University of Chicago Press
                                                          2011 2
                                             ISBN   9780226486833
                                                    264
                                                    24.00

The Freudian Robot




            http://u.115.com/file/cli0k0fj




                                                                                    83
http://www.caijing.com.cn/2011-05-06/110711418.html




                                                2011 1
                                 ISBN    9787100070836
                                        160
                                        24.00




http://www.dfdaily.com/html/1170/2010/12/19/549471.shtml



                                                  ·




                                              2010 12
                                ISBN    9787508624488
                                        242
                                        42.00




                                                           84
CC (Creative Commons)   -   -




                                85
 













                 	
  


    	
  




                         86














    http://www.douban.com/group/newmedia/




                                            87

数字时代阅读报告 第六期

  • 1.
       
  • 2.
    # jamesding@ziffdavis.com.cn # #tracyjames@126.com # ohmymedia.com # x@ohmymedia.com # # xiximi2003@hotmail.com # # hulingpku@gmail.com # www.lizaoo.com # hopechoice@hotmail.com # http://t.qq.com/hammerlet # doninhamlets@gmail.com # I
  • 3.
    majinxin.com SCMP # majinxin.cn@gmail.com # , # mouyi@mouyi.net # complexity science SFI&NKS # wangchj04@gmail.com # weiwuhui.com # weiwuhui@gmail.com # # thethe.wang@gmail.com # # qsxiao99@gmail.com # # biz8341@gmail.com # II
  • 4.
    # zhanggehao@gmail.com # #xzzhang2@gmail.com # III
  • 5.
    14 2 · MySpace IV
  • 6.
    Remix 2 V
  • 9.
      *   2011 5 2005 BBS 6 SMTH BBS 1 BBS + BBS Facebook BBS ∗ 1 2011 1
  • 10.
    BBS BBS BBS BBS BBS QQ QQ BBS Chinaren 3 4 BBS BBS BBS SMTH BBS 2
  • 11.
    BBS 1 BBS BBS 1 Gladwell, “Small Change: why the revolution will not be tweeted,” New Yorker, October 2010. 3
  • 12.
      *   2011 5 P17 social media ∗ 4
  • 13.
    P20 P113 P114 5
  • 14.
    / P24 P129 / / P108 6
  • 15.
    P152 spot.us / crowdsourcing micropayment crowdfunding Economist brand social capital trust P116 7
  • 16.
  • 17.
        *   · · 2010 1 ISBN 9787510031854 328 29.80 · 1987 16 1997 · · 26 IT 2001 · ∗ 9
  • 18.
    · 1988 BBS 1996 45 BBS 23 BBS BBS Minerva 17 3 20 BBS Skimo 36 10
  • 19.
    17 16 20 28 BBS Telecom Telecom 1993 22 1993-1994 11
  • 20.
    10 2006 20 90 · 4 1996 1988 10 12
  • 21.
  • 22.
      *   · · 2010 11 ISBN 9787501194162 244 45.00 ∗ 14
  • 23.
    1 2 3 15
  • 24.
  • 25.
      *   2003 7 ISBN 9787508030395 265 36.00 2010 1 ∗ 1 · 14 9 17
  • 26.
    John Durham Peters 1995 60% 1 2 1 [ ] 2003 [M]. 2 [ ] Frederic W.H.Myers ,1882, 18
  • 27.
    1.0 2.0 3.0 1.0 2.0 3.0 J.R.R. 19
  • 28.
      *   · 2006 9 ISBN 9787508607184 168 26.00 —— ∗ 20
  • 29.
    sophisticated —— 24 hours Lost Friends Desperate Housewives Survivor The Apprentice Dallas blog google IQ / IQ —— IQ LOP Least Objectionable Programming MRP Most Repeatable Programming DVD 21
  • 30.
    7 IQ 22
  • 31.
        *   2010 12 ISBN 9787306035424 304 39.80 · 2007 9 ISBN 9787501180813 268 33.00 ∗ 23
  • 32.
    CD 1000 10 24
  • 33.
    A B 25
  • 34.
    PC PC 17 19 IE PDF 1 2 26
  • 35.
    App Store Android Market 27
  • 36.
        *   2011 3 ISBN 9787549101900 370 38.00 200 2008 12 2010 3 200 1823 The Argus- Champion 2005 2008 ∗ 28
  • 37.
    DCCI 2011 2010 256.6 2012 461 423.9 2006 2007-2009 15000 ‧ 2005 2006 Ipad The Daily 29
  • 38.
    Digg Web2.0 Digg CNN iReport PeoPo 61 • OTB 20 80 21 Web2.0 30
  • 39.
    Project for Excellentin Journalism • 2009 CNN iRreport CNN 2008 2011 4 29 1002 31
  • 40.
  • 41.
      *   · 2011 1 ISBN 9787508626031 274 45.00 MySpace “MySpace MySpace • MySpace ” ∗ 33
  • 42.
    MySpace MySpace MySpace MySpace ” MySpace MySpace · MySpace Facebook • MySpace Facebook MySpace Facebook MySpace MySpace 2 3 Web2.0 Web1.0 MySpace 34
  • 43.
  • 44.
      *   2011 4 ISBN 9787115249869 195 28.00 170 ∗ 36
  • 45.
  • 46.
      *   · 2010 1 ISBN 9787301163115 201 26.00 · 1996 ∗ 38
  • 47.
    P2 P110 Myth · P3 39
  • 48.
    P12 15 · Kevin Kelly P13 IBM Google Facebook · · · 40
  • 49.
    1999 8 .com .net Internet 10 5 125% P24-25 41
  • 50.
      *   · 2009 4 ISBN 9787301147962 347 36.00 4 4 ∗ 42
  • 51.
    19 20 The Freudian Robot hierarchical systems of normative rules 43
  • 52.
  • 53.
    btw 45
  • 54.
      *   2 1 ISBN 9787301037249 18.00 1984 1 2 ∗ 1 [M] 2003 p5 2 [M] 2003 p3 46
  • 55.
    1 2 1 [M] 2003 p11 2 [M] 2003 p51 47
  • 56.
    1 2 3 4 5 1 [M] 2003 p11 2 [M] 2003 p57 3 [M] 2003 p57 4 [M] 2003 p50 5 [M] 2003 p27 48
  • 57.
    1 2 3 4 1 [M] 2003 p44 2 [M] 2003 p62 3 [M] 2003 p14 4 [M] 2003 p17 49
  • 58.
    1 2 3 1 [M] 2003 p85 2 [M] 2003 p21 3 [M] 2003 p67 50
  • 59.
      *   2008 1 ISBN 9787208075368 301 30.00 panel study - ∗ 51
  • 60.
    1916-1996 20 deadline 52
  • 61.
    significance Live and let live. 53
  • 62.
  • 63.
      * Lawrence Lessig Penguin Press HC 2008 10 ISBN 978159420172 352 25.95 1 20 ∗ 1 REMIX P43-68 55
  • 64.
    21 ReplayTV TiVo 2007 2007 56
  • 65.
    2007 2007 2 3 iTunes iTunes YouTube YouTube YouTube 21 YouTube YouTube YouTube iPod 150 57
  • 66.
    2000 iPod 2020 iPod 20 20 25% 18 1.99 20 21 58
  • 67.
  • 68.
  • 69.
    · · · · 20 · · 20 61
  • 70.
    20 Negativland1 · / / / / / J. D. Lasica2 1 2 62
  • 71.
    1979 · · 63
  • 72.
    1994 · HTML 2003 3 Technorati 10 100 400 1 15 Technorati archive.org · 64
  • 73.
    · · del.icio.us, Reddit Digg · ·. · · del.icio.us 18 Technorati 65
  • 74.
    Technorati 2006 Technorati 51-100 25% 1 · 33% 41% · Trent Lott Instapundit Michelle Malkin 2004 · 66
  • 75.
  • 76.
    troll / · 68
  • 77.
    · · · DRM / 69
  • 78.
      *   Adam Magyar ∗ 70
  • 79.
    Alex Pentland 60 Alex —— —— Pentland Johan Bollen 3/4 71
  • 80.
    10 1600 93.6% Albert-Laszlo Barabasi Nicholas Christakis 72
  • 81.
    Malte Spitz 35000 Spitz Zeit Online Malte Spitz iPhone Android Santa Fe Nathan Eagle 80 220 5 Eagle 5 AT&T Ramon Caceres 73
  • 82.
    Caceres AirSage 127 M· Scott Brauer Alex Pentland Bollen Twitter 87.6% 270 twitter 2008 3 12 970 74
  • 83.
    twitter Bollen Android iPhone George MacKerron 40000 Mappiness Mappiness GPS 200 20 MacKerron 8 Slough MacKerron MacKerron MacKerron MacKerren Vincent Blondel 600 75
  • 84.
  • 85.
    Pentland 2004 78 2008 6 10 20 320000 Pentland “ ” Anmol Madan 77
  • 86.
  • 87.
    20 7 geek 79
  • 88.
    Arthur Asa Berger 20 6 · Arthur Asa Berger 66 80
  • 89.
    · 81
  • 90.
    Edward Castronova University of Chicago Press 2005 11 ISBN 9780226096261 332 29.00 Edward Castronova Edward Castronova Second Life RMB City https://7chan.org/lit/src/Synthetic_Worlds.pdf 82
  • 91.
    Lydia H. Liu University of Chicago Press 2011 2 ISBN 9780226486833 264 24.00 The Freudian Robot http://u.115.com/file/cli0k0fj 83
  • 92.
    http://www.caijing.com.cn/2011-05-06/110711418.html 2011 1 ISBN 9787100070836 160 24.00 http://www.dfdaily.com/html/1170/2010/12/19/549471.shtml · 2010 12 ISBN 9787508624488 242 42.00 84
  • 93.
  • 94.
  • 95.
        http://www.douban.com/group/newmedia/ 87