Ternium Hylsa es una compañía siderúrgica fundada en 1942 en Monterrey, México. Produce acero a partir de mineral de hierro extraído en sus propias minas y fabrica productos de alto valor agregado. En 2005, la compañía fue adquirida por el grupo Techint para formar Ternium. Comenzó con una producción anual de 4,300 toneladas de acero en 1943 y expandió su producción a 20,000 toneladas en 1948 mediante la diversificación de sus productos de hierro y acero.
The document summarizes key trends in online advertising for the fourth quarter of 2011 based on an analysis of over 1,000 advertisers. It finds that advertisers increased click-through rates and decreased costs-per-click, improving efficiency. It also finds that advertisers increased spending on Yahoo! and Bing while refining keyword matching on Google. Additionally, mobile and tablet advertising saw strong growth and performance gains.
This document provides statistics on social media usage around the world in 2011. It includes:
1. Over 1,000 facts and figures about social media usage in more than 30 countries.
2. Topics covered include adoption rates, usage behaviors, brand interactions, and the role of employees using social media.
3. Key findings show that over 70% of internet users used social networks, with awareness nearing 100% in some countries. The average Facebook session lasted 37 minutes and over 400 million people used Facebook daily.
Ternium Hylsa es una compañía siderúrgica fundada en 1942 en Monterrey, México. Produce acero a partir de mineral de hierro extraído en sus propias minas y fabrica productos de alto valor agregado. En 2005, la compañía fue adquirida por el grupo Techint para formar Ternium. Comenzó con una producción anual de 4,300 toneladas de acero en 1943 y expandió su producción a 20,000 toneladas en 1948 mediante la diversificación de sus productos de hierro y acero.
The document summarizes key trends in online advertising for the fourth quarter of 2011 based on an analysis of over 1,000 advertisers. It finds that advertisers increased click-through rates and decreased costs-per-click, improving efficiency. It also finds that advertisers increased spending on Yahoo! and Bing while refining keyword matching on Google. Additionally, mobile and tablet advertising saw strong growth and performance gains.
This document provides statistics on social media usage around the world in 2011. It includes:
1. Over 1,000 facts and figures about social media usage in more than 30 countries.
2. Topics covered include adoption rates, usage behaviors, brand interactions, and the role of employees using social media.
3. Key findings show that over 70% of internet users used social networks, with awareness nearing 100% in some countries. The average Facebook session lasted 37 minutes and over 400 million people used Facebook daily.
Mobile platforms like the iPhone and Android phones have reached critical mass, surpassing sales of PCs. Mobile internet usage is also becoming a global phenomenon, with over half of all internet users located in China, the US, Russia, Brazil, and India. The rapid growth of app stores and downloads also illustrates how smartphones and tablets are driving explosive growth in mobile internet usage.
This best practice guide provides strategies for using Facebook effectively for marketing. It outlines five guiding principles for an authentic social media strategy: being social by design, having an authentic brand voice, being interactive, nurturing relationships, and continuous learning. It then details how Facebook can be used to foster various business objectives like generating awareness, driving traffic/sales, building loyalty, and gaining insights. Helpful resources are also mentioned.
The top three questions marketers want answered about social media marketing are:
1. How to measure the effect of social media marketing on their business.
2. How to integrate and manage all of their social media marketing activities.
3. The best ways to sell products and services using social media.
The majority of marketers spend 6 or more hours per week on social media marketing activities. Measuring results and integrating activities were identified as major areas marketers want to improve.
This survey of 1,430 tablet users from March 2011 found that:
- 43% spend more time on their tablet than their desktop and 1 in 3 spend more time on their tablet than watching TV.
- The most popular tablet activities are gaming, searching for information, and emailing.
- 68% spend at least an hour per day on their tablet, mostly at home.
- Tablets are used more on weekdays than weekends and more at night than during the day.
- 77% reported decreased desktop/laptop usage after getting a tablet, and 28% said their tablet is their primary computer.
Distimo insights into apple app ecosystem comparing mac i pad and iphone武挥 魏
This document compares app stores and apps across Apple platforms (iPhone, iPad, Mac) in February 2011. It finds that the Mac App Store had fewer apps (2,225) than the iPad store two months post-launch, but the average price of top Mac apps ($11.21) was higher than for iPad ($4.19) and iPhone ($1.57). Games were a large category for all platforms, though less so for Mac (29% of apps versus over 50% for iPad). 173 publishers had apps in the top 300 of multiple Apple stores, with more cross-over between Mac and iPad than Mac and iPhone stores.
The document provides an overview and analysis of digital trends in Europe in 2010 based on data from comScore. Some key findings include:
- Social networking grew significantly across Europe, with reach increasing over 10% on average across markets. The Russian Federation saw the largest growth at 21.5 percentage points.
- Europeans spent more time on Facebook than any other site, with over 11% of their total online time on the social media platform.
- Younger users engaged more with social media, while older users over 35 embraced traditional email more.
The document summarizes key trends in the US digital media landscape in 2010. It saw renewed growth in online retail spending after two years of decline, with November and December being the highest spending months. Cyber Monday had over $1 billion in online sales, surpassing $1 billion for the first time. Consumer electronics was the fastest growing retail category in 2010. The report examines trends in e-commerce, websites, social media, search, online advertising, online video and mobile media.
The document summarizes key trends from comScore's 2010 Mobile Year in Review report. It saw 2010 as a dynamic year of growth for mobile, driven by increased smartphone adoption, 3G networks, and unlimited data plans. These market enablers increased mobile media usage in both the US and EU5. The report analyzed trends in devices, operating systems, and mobile content consumption across different regions. It provided insights to help marketers understand evolving mobile user behaviors.
The document summarizes key digital media trends from 2009 in the United States. It found that e-commerce spending declined for the first time, with retail e-commerce growing only slightly. The heaviest online spending days were in December, with December 15th setting a new record. Books and magazines were the only major retail categories to see growth. In search, Google maintained a strong lead but lost some share to the new Bing search engine from Microsoft.
Mobile platforms like the iPhone and Android phones have reached critical mass, surpassing sales of PCs. Mobile internet usage is also becoming a global phenomenon, with over half of all internet users located in China, the US, Russia, Brazil, and India. The rapid growth of app stores and downloads also illustrates how smartphones and tablets are driving explosive growth in mobile internet usage.
This best practice guide provides strategies for using Facebook effectively for marketing. It outlines five guiding principles for an authentic social media strategy: being social by design, having an authentic brand voice, being interactive, nurturing relationships, and continuous learning. It then details how Facebook can be used to foster various business objectives like generating awareness, driving traffic/sales, building loyalty, and gaining insights. Helpful resources are also mentioned.
The top three questions marketers want answered about social media marketing are:
1. How to measure the effect of social media marketing on their business.
2. How to integrate and manage all of their social media marketing activities.
3. The best ways to sell products and services using social media.
The majority of marketers spend 6 or more hours per week on social media marketing activities. Measuring results and integrating activities were identified as major areas marketers want to improve.
This survey of 1,430 tablet users from March 2011 found that:
- 43% spend more time on their tablet than their desktop and 1 in 3 spend more time on their tablet than watching TV.
- The most popular tablet activities are gaming, searching for information, and emailing.
- 68% spend at least an hour per day on their tablet, mostly at home.
- Tablets are used more on weekdays than weekends and more at night than during the day.
- 77% reported decreased desktop/laptop usage after getting a tablet, and 28% said their tablet is their primary computer.
Distimo insights into apple app ecosystem comparing mac i pad and iphone武挥 魏
This document compares app stores and apps across Apple platforms (iPhone, iPad, Mac) in February 2011. It finds that the Mac App Store had fewer apps (2,225) than the iPad store two months post-launch, but the average price of top Mac apps ($11.21) was higher than for iPad ($4.19) and iPhone ($1.57). Games were a large category for all platforms, though less so for Mac (29% of apps versus over 50% for iPad). 173 publishers had apps in the top 300 of multiple Apple stores, with more cross-over between Mac and iPad than Mac and iPhone stores.
The document provides an overview and analysis of digital trends in Europe in 2010 based on data from comScore. Some key findings include:
- Social networking grew significantly across Europe, with reach increasing over 10% on average across markets. The Russian Federation saw the largest growth at 21.5 percentage points.
- Europeans spent more time on Facebook than any other site, with over 11% of their total online time on the social media platform.
- Younger users engaged more with social media, while older users over 35 embraced traditional email more.
The document summarizes key trends in the US digital media landscape in 2010. It saw renewed growth in online retail spending after two years of decline, with November and December being the highest spending months. Cyber Monday had over $1 billion in online sales, surpassing $1 billion for the first time. Consumer electronics was the fastest growing retail category in 2010. The report examines trends in e-commerce, websites, social media, search, online advertising, online video and mobile media.
The document summarizes key trends from comScore's 2010 Mobile Year in Review report. It saw 2010 as a dynamic year of growth for mobile, driven by increased smartphone adoption, 3G networks, and unlimited data plans. These market enablers increased mobile media usage in both the US and EU5. The report analyzed trends in devices, operating systems, and mobile content consumption across different regions. It provided insights to help marketers understand evolving mobile user behaviors.
The document summarizes key digital media trends from 2009 in the United States. It found that e-commerce spending declined for the first time, with retail e-commerce growing only slightly. The heaviest online spending days were in December, with December 15th setting a new record. Books and magazines were the only major retail categories to see growth. In search, Google maintained a strong lead but lost some share to the new Bing search engine from Microsoft.