亞里斯多德教你推銷

亞里斯多德教你推銷胡全威台大政治學博士 2010.05.05 [email_address] http://politicsvocation.blogspot.com/ 大衛電子

講者簡歷 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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亞里斯多德（ Aristotle, 384-322BC ） ,[object Object],[object Object],[object Object],http://zh.wikipedia.org/zh-tw/File:Aristotle_Altemps_Inv8575.jpg

亞里斯多德《修辭術》 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

幾個基本架構 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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研究人們的情感 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

論理人格三種說服方式說服情感三、論理、情感與人格說服

論理說服 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object]

馬基維里《君主論》中的例子 ,[object Object],[object Object],[object Object],[object Object],[object Object]

一切國家君主國共和國（本書不討論）全新的世襲的（ ch. 2 ）混合的（ ch. 3 ）以自己的能力（ ch. 6 ）以他人的軍力或命運（ ch. 7 ）以邪惡之道（ ch. 8 ）以人民力量＿公民君主國（ ch. 9 ）教皇國（ ch. 11 ）

舉例營收銷售出租服務

情感說服 ,[object Object],[object Object],[object Object],[object Object],[object Object]

人格說服 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

四、正義必勝 ,[object Object],[object Object],[object Object],[object Object]

如何建立自己的樂觀心態 ,[object Object],[object Object],[object Object]

學習無助（ learned helplessness ） ,[object Object],[object Object],[object Object]

悲觀與樂觀 ,[object Object],[object Object],[object Object]

成功的電話訪員 ,[object Object],[object Object],[object Object],[object Object]

學習樂觀 ,[object Object],[object Object],[object Object],[object Object],[object Object]

亞里斯多德 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

最後：再回想一下 ,[object Object],[object Object],[object Object],[object Object],[object Object]

亞里斯多德教你推銷

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亞里斯多德教你推銷