1. Stephan Augustin designed a simple, inexpensive solar-powered desalination device called the Watercone to provide clean water for those without access.
2. He experimented with different shapes and materials, going through many failures before developing a prototype using a vacuum tool to mold the cone from one piece of polycarbonate.
3. In 2003, a company began mass producing and distributing the Watercone, using awards and press coverage to raise awareness about the global water crisis and the innovative product.
With the increase in the Carbon emissions by the globe,there has been catastrophic events under climate change, there are people who don't believe this but it caused by trapping heat, and they also contribute to respiratory disease from smog and air pollution.
Extreme weather, food supply disruptions, and increased wild fires are other effects of climate change caused by green house gases.
Major problem raised by Tim Kruger is that CUTTING carbon emission is NOT enough to make climate change stop. There is a need to adopt negative emission systems like plant more trees that absorb carbon from the air and store it below the surface of the earth, while the other option is to build machines. These Machine's primary scope is to absorb carbondioxide from the atmosphere and develop a model that would be sustainable to store Caron as well. Also, these activities must be safe, economic and socially acceptable.
With the increase in the Carbon emissions by the globe,there has been catastrophic events under climate change, there are people who don't believe this but it caused by trapping heat, and they also contribute to respiratory disease from smog and air pollution.
Extreme weather, food supply disruptions, and increased wild fires are other effects of climate change caused by green house gases.
Major problem raised by Tim Kruger is that CUTTING carbon emission is NOT enough to make climate change stop. There is a need to adopt negative emission systems like plant more trees that absorb carbon from the air and store it below the surface of the earth, while the other option is to build machines. These Machine's primary scope is to absorb carbondioxide from the atmosphere and develop a model that would be sustainable to store Caron as well. Also, these activities must be safe, economic and socially acceptable.
Interaktywny tańczący baner emitowany w miejscu, gdzie młodzi ludzie zainteresowani muzyką spędzają dużo czasu i na pewno mają włączone głośniki – teledyski.onet.pl
Jak powiązać taniec, interaktywność i komputer? Inspiracją interaktywne automaty do tańczenia.
Niezwykle precyzyjne dotarcie do wąskiej grupy odbiorców – najbardziej zaangażowanych fanów jednego programu!
Działania mediowe w mikroskali
Taneczna forma reklamowa inicjująca interakcję
Media Trendy 2007 Innowacyjne podejście do planowania internetu
Przenieśliśmy pasek z ekranu TV na ekran komputera – jednoznaczne skojarzenie z TVN24
Dokładnie ten sam format i te same treści, aktualizowane na żywo.
1,3 mln osób dostało dzięki reklamie aktualne informacje, których brakuje na stronach najczęściej przez nich odwiedzanych
Kreacja przydatna i nie przeszkadzająca.
B2B marketing is dead. Long live marketingSteve Kemish
Presentation from TFM&A London in Feb 2013 - looking at why traditional b2b marketing is dead. Goodbye single-channel blast and hope, hello to multi-channel marketing, for ever!
Interaktywne internetowe show pokazujące życie w 4 akademikach. Marka Crunchips stała się naturalną częścią organizowanych tam imprez, zgodnie z hasłem "jest Crunchips, jest impreza!".
Media Trendy 2006 Wyróżnienie Innowacyjne wykorzystanie internetu
Kreatywny format reklamowy:
uczynił Gripex jedną z najbardziej zauważalnych i lubianych kampanii w polskim internecie.
Wyjątkowo trudne dla produktów farmaceutycznych prosto i zabawnie demonstrował atrybuty produktu.
Nietypowa obecność online wyróżniła Gripex na tle olbrzymiego tłoku kategorii w telewizji
efekt synergii skuteczne (angażujące) dotarcie do młodszej, mało oglądającej TV części grupy celowej
Interaktywny tańczący baner emitowany w miejscu, gdzie młodzi ludzie zainteresowani muzyką spędzają dużo czasu i na pewno mają włączone głośniki – teledyski.onet.pl
Jak powiązać taniec, interaktywność i komputer? Inspiracją interaktywne automaty do tańczenia.
Niezwykle precyzyjne dotarcie do wąskiej grupy odbiorców – najbardziej zaangażowanych fanów jednego programu!
Działania mediowe w mikroskali
Taneczna forma reklamowa inicjująca interakcję
Media Trendy 2007 Innowacyjne podejście do planowania internetu
Przenieśliśmy pasek z ekranu TV na ekran komputera – jednoznaczne skojarzenie z TVN24
Dokładnie ten sam format i te same treści, aktualizowane na żywo.
1,3 mln osób dostało dzięki reklamie aktualne informacje, których brakuje na stronach najczęściej przez nich odwiedzanych
Kreacja przydatna i nie przeszkadzająca.
B2B marketing is dead. Long live marketingSteve Kemish
Presentation from TFM&A London in Feb 2013 - looking at why traditional b2b marketing is dead. Goodbye single-channel blast and hope, hello to multi-channel marketing, for ever!
Interaktywne internetowe show pokazujące życie w 4 akademikach. Marka Crunchips stała się naturalną częścią organizowanych tam imprez, zgodnie z hasłem "jest Crunchips, jest impreza!".
Media Trendy 2006 Wyróżnienie Innowacyjne wykorzystanie internetu
Kreatywny format reklamowy:
uczynił Gripex jedną z najbardziej zauważalnych i lubianych kampanii w polskim internecie.
Wyjątkowo trudne dla produktów farmaceutycznych prosto i zabawnie demonstrował atrybuty produktu.
Nietypowa obecność online wyróżniła Gripex na tle olbrzymiego tłoku kategorii w telewizji
efekt synergii skuteczne (angażujące) dotarcie do młodszej, mało oglądającej TV części grupy celowej
Solar-Photo-Mechanical Proofing Machine That Uses The Diazo Dry ProcessIJERA Editor
The development of a Solar- Photo-Mechanical Proofing Machine has been presented in this paper. Based on the fabrication and operational principles, the device is cheaper to operate, since an energy for its operation is sourced freely from the sun. It is envisaged that the machine will find wide applications in rural areas lacking electricity supplies due to the fact that the copies produced compared favourably with those printed with the conventional machine.
2. This simple product provides anyone an independent, inexpensive,and mobile solar means to create potable water by condensationin, what is quite simply, a solar still. Potable:適於飲用的 Condensation:凝聚,凝結;凝結物
3. After making several trips around the world and becoming awareof the global water problem, Stephan Augustin, a designer atBMW AG, felt a social responsibility to create a simple, highly utilitarian,solar-powered seawater desalinationapparatus that couldbe manufactured cheaply. “Forecological, economical, geographical,and/or political reasons, 50 percent (2.5 billion) of theworld‘s population has no access to clean, potable water andsanitation,” says Augustin, who set his mind to doing whateverhe could to minimize this problem. Utilitarian:效能 Desalination:去鹽作用 Apparatus:儀器,設備,裝置 Manufactured:製造,加工 Sanitation:公共衛生 Minimize:使減到最少
4. His primary challenge lay in how to go about producing such aproduct while keeping it inexpensive enough to produce throughmass production. He knew it could comprise no more than twopieces and that there was no predecessor to follow; there was nocomparableproduct on the market. Dedicating himself to the job,Augustinstarted work on the project in 1998 by experimentingwith solar desalination. All of his work on this project was donein the evenings, weekends, and holidays in addition to his regularjob at BMW. Primary:最初的原始的 Comparable:參照 Predecessor:原有事物
5. He began by experimenting with evaporation and condensationusing a simple upside-down pyramid, a common device in desertsurvival. The problem here was that one-third of the condensationformed at the outer wall and ran into the sand. Moreover, thelightweight, plastic foil device wasn't wind resistant. Evaporation:蒸發、發散 Pyramid:棱錐(體),三角錐(體) Lightweight:輕型的
6. In February 2001, Augustin had abreakthrough idea in terms ofthe shape of the Watercone. A simple wooden tool was used totest the idea of a cone outfitted with a screw-cap spout at the tipand an inward circular collecting trough at the base. This conewas made out of two pieces that were glued together. Whilepromising, the piece burst and dirt collected at its inner edge,which wasn't satisfactory. Breakthrough:突破性進展 Outfitted:一組 screw-cap:螺帽流口
7. In the fall of that year, Augustin contacted a company in Germanywhich was willing to develop the idea. “We began to think aboutseveral production methods that could be much cheaper thanvacuumforming, which needs lots of manpower,” he says. “Welooked at different types of blow molding, especially for PET bottles,which already have a screw-cap spout at the tip, but all themanufacturers rejected [our proposal] because of geometricalandphysical reasons. Then, we had the genius idea for a vacuum toolthat allowed us to make the cone out of one piece.“ Vacuum:真空 Geometrical:幾何學
8. In spring 2002, construction began on a prototype vacuum tool.Later that summer, the first working products came out of thistool “after lots of failures because the material was stretched somuch at the outer trough areas that it came out as a thin foil,”Augustinsays. “After about 100 tests, we found the right temperatureand airspeed to get a perfect result.“ Construction:建造 Foil:薄片
9. Winter 2002 brought a license agreement with that same companyto produce and distribute the product, and in spring 2003, BayerAG, Leverkusen became the supplier and partner for the polycarbonate,Makrolon, which was the primary material. “As we had no PR and headcount budget, the company we wereworking with and I were using international awards and pressreports about this product resourcefully and abundantly to increasepublic awareness about the global water situation and our innovativeproduct to get manufacturing and distribution started-andit worked!" says Augustin. “There is a big potential for innovations that fulfill humanitarian,ecological, and economical aspects in one product ... and I hopeconcern for humanity is the next new trend." Resourcefully:機智的 Abundantly:大量的