The document summarizes efforts by the Reddy Talkers Toastmasters club to promote and grow their membership. It provides an overview of Toastmasters International, describes the benefits of membership in Reddy Talkers, and outlines their plans to conduct promotional activities using social media, open houses, and publicity. The goal is to attract more members from local businesses, government, and education through continuous outreach and presence in the community. Promoting the club is necessary but expected to cost very little as it will primarily involve volunteer time and existing club resources.
Unmet expectations are one of the top reasons members resign from Rotary. When there are so many groups, causes, and priorities that people could devote their time to, what's our unique value? Our members need a clear understanding of how they benefit from being part of Rotary. Learning to be honest about the value we bring, both as individuals and as clubs, can help us attract and retain the members that will be the best fit for the long run.
Unmet expectations are one of the top reasons members resign from Rotary. When there are so many groups, causes, and priorities that people could devote their time to, what's our unique value? Our members need a clear understanding of how they benefit from being part of Rotary. Learning to be honest about the value we bring, both as individuals and as clubs, can help us attract and retain the members that will be the best fit for the long run.
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BeWiseTrader isn't just the next BIG THING...it just may be the ONLY THING, if you want to potentially change your financial future for the better in 2015…and beyond!
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101 Business Insights is the first business networking site that rewards members for their time and input. As a member you get real, asset-backed rewards for commenting, posting or even simply hanging out at the site. It’s our way of thanking you for engaging with and growing the network, and for being part of the most vibrant business community on the net.
PRESENTATION IS USEFUL FOR BUSINESS LEADERS CORPORATE EXECUTIVES TO DEVELOP HIGH PERFORMANCE CULTURE; THIS IS BASED ON THE RESEARCH OF MBA/BBA/PGDM STUDENTS OF RATAN GLOBAL BUSINESS SCHOOL UNDER THE GUIDANCE OF DR ARYA SRI
With the Strengthening Rotary initiative well underway,
Rotarians are still looking for guidance on how to talk about
Rotary to current members, prospective members, donors,
and potential partners. If all members spoke in one voice,
we would have a stronger, more unified message. Together,
let’s learn to speak and write about Rotary with more
consistency, clarity, and confidence.
Engaging Your Association Members, DFWAE, 2019Courtney Ramsey
Intriguing content...networking and relationships...a sense of being part of something bigger. What drives members to stay engaged with professional associations in 2019? How do generational differences and technology come into play?
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Spreading the word about reddy talkers!
1. Spreading the Word about
Reddy Talkers!
Presented by: Jonnetta Pemberton, VP of Public Relations
2. What is Toastmasters International?
A non-profit organization that focuses on the
development of public speaking and leadership
skills through practice and feedback in local
clubs.
Members improve their speaking and leadership
skills by attending one of the 13,000 clubs that
make up our global network of meeting locations
3. Toastmasters International
Toastmasters
International includes:
14 Regions
Over 85 Districts
13,000 clubs
More than 270,000
members
4. Toastmasters Membership Profile
Gender:
Female: 52% Male:48%
Annual Income:
$85,000-$99,000
Age:
69%: Between the 35- 49
Education:
82% have a college degree.
36% have an advanced degree.
6. Purpose of Brand Refresh
Increase club membership
Increase brand awareness
across cultures, generations
and professions
Appeal to a younger
demographic without alienating
existing member base
7. Brand Refresh Goal
TOASTMASTERS TOASTMASTERS TOASTMASTERS TOASTMASTERS
DISTRICT A DISTRICT B DISTRICT C DISTRICT D
8. District 37 Toastmasters
District 37 comprises the entire state of
North Carolina and over 175 clubs
13. Reddy Talkers Toastmasters Club
Charted in 2010
Vibrant, fun, group of people
interested in assisting each other
achieve their leadership and
communication goals
Regular Meetings
Every 1st, 3rd and now 5th
Tuesday of each month at 6:00pm
1501 Yanceyville Street
American Red Cross Building
Greensboro, NC 27405
14. Reddy Talkers Toastmasters
Can assist with:
Decreasing your fear of public speaking
Learning how to organize and conduct a meeting
Organizing and present information more skillfully
through a series of prepared speeches
Thinking more quickly through one- to two- minute
impromptu speeches
Integrating constructive criticism into your prepared
speeches
Developing leadership skills
17. Potential Reddy Talkers Members
Existing members of
other clubs
Former Members
General Public
( Business Professionals,
Government, Education, other)
21. Maximizing Social Media Efforts
Displaying a more personal image on
the website.
Adding club history and Awards.
Inviting our groups and contacts to
Reddy Talkers meetings and events.
Proudly listing membership in Reddy
Talkers and linking the website.
Inviting our groups and contacts to
Reddy Talkers meetings and events.
Creating and posting speeches.
22. Maximizing Promotional Efforts
Increasing our
presences in area
businesses and
offices
Sending Holiday
Cards to area
businesses, previous
members, and visitors
23. Maximizing Open Houses
Invite local government
officials or candidates,
company executives or HR
representatives to speak.
Offer Interview Skills
workshops
24. Maximizing Publicity
The key to successful publicity for
Reddy Talkers will be continuous
presence.
29. From Guest to Member
Make the benefits of
membership clear
Make it a point to welcome all
visitors, and provide a guest
resource to explain the
meetings
Follow-up with an club
evaluation
30. Let’s Spread the Word for Reddy Talkers!
Please visit:
http://reddytalkers.toastmastersclubs.org/
Meetings:
Every 1st, 3rd and now 5th Tuesday of each month
at 6:00pm
1501 Yanceyville Street
American Red Cross Building
Greensboro, NC 27405
31. Bibliography
Clapp, C. (2011, October). The Elevator Speech. Toastmasters Magazine , p. 9.
Crilley, J. (2011, October). Marketing without Money. Toastmasters Magazine , p. 11.
Dees, D. (2011, July). Making the Most of Club Officer Roles. Toastmasters Magazine , pp. 28-29.
Development, C. E. (2011, August). Alamance Co. Profile. Retrieved October 9, 2011, from Access
NC: http://accessnc.commerce.state.nc.us/docs/countyProfile/NC/37001.pdf
Development, C. E. (2011, August). Guilford County Profile . Retrieved October 9, 2011, from Access
NC: http://accessnc.commerce.state.nc.us/docs/countyProfile/NC/37081.pdf
Harrison, C. (2008, September). VPPR: When you Promote it, They will come! Toastmasters
Magazine , pp. 14-18.
Harrison, C. (2011, July). You've got Guest. Toastmasters Magazine , pp. 24-27.
International, T. (2011). Toastmasters International membership Profile. Retrieved November 12,
2011, from Toastmasters International: www.toastmasters.org
Vincent, J. (2011, June). Toastmasters 2.0. Toastmasters Magazine , pp. 12-13,19.
Williams, J., & Smalley, D. (2011, October). Maximize Your Membership Drive. Toastmasters
Magazine , pp. 28-29.
Editor's Notes
With some many club in an area and the poor economy how?
Publicizing the upcoming events. Wearing Reddy Talkers name badges at events, and having membership information available