training &
Development
Team Building
workshops




        Presented by:

                   ,
     Carol Moxam CSEP
    Special Event Boot Camp
1
The General’s sTraTeGy
 Special Event Boot Camp trains using friendly military strategies.


OUTCOMES
    • What Do We Want?

ASSETS
    •       What Do We Have?

ACTIONS
    • What are We Going to Do?
3




OUTCOMES
“What do we Want”

•   Get Connected
•   Get Trained
•   Build Event Teams
•   Engage with Events
•   Communications
•   Relationships
•   Brand into Your Community
4




ASSETS
Who do we have on our Team?




      Identify who we have in our company that can
        directly impact the outcomes we are taking
5




Army of Influencers

Provide Real
   Value



               Respond and
                Participate


                               Be Honest
                                  and
                              Transparent
6




Armed with Tools
7




The Administration management
   Proper allocation
   Direction
   Control of resources



The Design
management
   Artistic interpretation
    and expression of goals
    and objectives
8




The Marketing management
   Business development
   Cultivate economic & political support
   Shape the image & value of the event project


The Operations                     The Risk
management                         management
   People, Products &                Protective obligations,
    Services                           opportunities &
   Roles & Responsibilities           legalities
   Applications &
    Maneuvers
9




One King Rocks   (I King West)


                 Results:

                 1 Million in Sales

                 300 Event
                 Coordinators

                 Team of 30 to
                 produce event
10




ASSETS
IT Takes a Community to Raise a Brand
   Understand   Cultures
   Timing
   Careers
   Trends
11




ACTIONS
Design on Events with Purpose
 Define our Events
 5 W’s (Who, What, When, Where, Why)
 Goals & Objectives
 Assets
 Actions
 Keep it Simple
 Create an Experience
12




Team ACTIONS


 Planning   (Team/Roles/Responsibilities)
 Sourcing (Team’s to target market profile)
 Soliciting (Interview Team)
 Selecting(Approval of Application)
13




Key Deliverables
   Administration: Efficient and effective manners
    to benefit event projects and limit risks
   Design: Create the event as an experience
    focused on goals and objectives.
   Marketing: Understand the unique buyer-seller
    relationships
   Operations: Impeccable coordination is
    required to manage this symphony
   Risk: Choices and activities are mandated by
    stakeholders
14




Key Success Metrics
15




Key Success Metrics
   Increased productivity in working with team
   Strategies to improve business operations and
    document systems
   Strategic Insight on tools needed to leverage
    events and achieve business goals
16




               www.specialeventbootcamp.com
               carol@specialeventbootcamp.com
                    Twitter: @eventbootcamp




We salute you!
THANK YOU FOR YOUR GENEROUS LISTENING
17




       Carol Moxam, CSEP
www.specialeventbootcamp.com
carol@specialeventbootcamp.com
        Tel: 416-616-6670

Special Event Boot Camp} 6th Edition

  • 1.
    training & Development Team Building workshops Presented by: , Carol Moxam CSEP Special Event Boot Camp 1
  • 2.
    The General’s sTraTeGy Special Event Boot Camp trains using friendly military strategies. OUTCOMES • What Do We Want? ASSETS • What Do We Have? ACTIONS • What are We Going to Do?
  • 3.
    3 OUTCOMES “What do weWant” • Get Connected • Get Trained • Build Event Teams • Engage with Events • Communications • Relationships • Brand into Your Community
  • 4.
    4 ASSETS Who do wehave on our Team? Identify who we have in our company that can directly impact the outcomes we are taking
  • 5.
    5 Army of Influencers ProvideReal Value Respond and Participate Be Honest and Transparent
  • 6.
  • 7.
    7 The Administration management  Proper allocation  Direction  Control of resources The Design management  Artistic interpretation and expression of goals and objectives
  • 8.
    8 The Marketing management  Business development  Cultivate economic & political support  Shape the image & value of the event project The Operations The Risk management management  People, Products &  Protective obligations, Services opportunities &  Roles & Responsibilities legalities  Applications & Maneuvers
  • 9.
    9 One King Rocks (I King West) Results: 1 Million in Sales 300 Event Coordinators Team of 30 to produce event
  • 10.
    10 ASSETS IT Takes aCommunity to Raise a Brand  Understand Cultures  Timing  Careers  Trends
  • 11.
    11 ACTIONS Design on Eventswith Purpose  Define our Events  5 W’s (Who, What, When, Where, Why)  Goals & Objectives  Assets  Actions  Keep it Simple  Create an Experience
  • 12.
    12 Team ACTIONS  Planning (Team/Roles/Responsibilities)  Sourcing (Team’s to target market profile)  Soliciting (Interview Team)  Selecting(Approval of Application)
  • 13.
    13 Key Deliverables  Administration: Efficient and effective manners to benefit event projects and limit risks  Design: Create the event as an experience focused on goals and objectives.  Marketing: Understand the unique buyer-seller relationships  Operations: Impeccable coordination is required to manage this symphony  Risk: Choices and activities are mandated by stakeholders
  • 14.
  • 15.
    15 Key Success Metrics  Increased productivity in working with team  Strategies to improve business operations and document systems  Strategic Insight on tools needed to leverage events and achieve business goals
  • 16.
    16 www.specialeventbootcamp.com carol@specialeventbootcamp.com Twitter: @eventbootcamp We salute you! THANK YOU FOR YOUR GENEROUS LISTENING
  • 17.
    17 Carol Moxam, CSEP www.specialeventbootcamp.com carol@specialeventbootcamp.com Tel: 416-616-6670