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HOW TWITTER IS BEING USED BY AUSTRALIAN
ENGINEERING ACADEMIC UNITS
Stuart Palmer
@s_palm
Faculty of Science, Engineering and Built Environment
Deakin University

Deakin University CRICOS Provider Code: 00113B
Social media in engineering
education
Linking students and practising engineers
Engaging large classes in real time

Student ‘journaling’ on work placements
Sending commands to hosted Matlab

Used for student group communications
when LMS proves to be unwieldy
Deakin University CRICOS Provider Code: 00113B
Georgia Tech College of Engineering

4891 Twitter followers

40 YouTube videos
14 subscribers
4115 Facebook followers
Deakin University CRICOS Provider Code: 00113B
Basic Twitter account statistics for
the 8 Australian engineering units
Tweets

Academic
unit

Undirected

U1

161

5

7

173

16

22

306

U2

237

306

140

683

58

189

405

U3

12

1

0

13

0

9

7

U4

219

269

73

561

59

536

695

U5

171

0

0

171

0

6

14

U6

91

106

51

248

19

76

288

U7

62

0

1

63

0

12

28

U8

32

10

49

91

40

114

211

Mentions Following Followers

Deakin University CRICOS Provider Code: 00113B

Directed

Retweets

Total
Monthly total Tweets for 8 AEAUs
Nil

1-10

11-20

21-30

31-40

41-50

51-60

61-70

U8
U7
U6
U5
U4
U3
U2
U1
N D J F MA MJ J A S O N D J F MA MJ J A S O N D J F MA MJ J A S O N D J F MA MJ J
2010

Deakin University CRICOS Provider Code: 00113B

2011

2012

2013
Twitter network visualisation schema
Direction of Tweet
(clockwise edge)

Account 2
(node)
Account 1
(node)

Deakin University CRICOS Provider Code: 00113B
Exemplar Twitter network diagrams

AEAU 1

Deakin University CRICOS Provider Code: 00113B
Exemplar Twitter network diagrams

AEAU 1

AEAU 2
Deakin University CRICOS Provider Code: 00113B
Combined AEAU Twitter network
2

d

3

7
5

w

1-8: AEAUs
w: ‘the world’
a: common to AEAUs 2 and 4
b: common to AEAUs 2, 4 and 5
c: common to AEAUs 2, 4, 6 and 8
d: common to 5 AEAUs and others

a
b
c

6

8
1

Deakin University CRICOS Provider Code: 00113B

4
Combined AEAU Twitter network
2

3

7
5

6

8
1

Deakin University CRICOS Provider Code: 00113B

4
Combined AEAU Twitter network
2

@EWB_Australia

3

@EngAustralia

7
5

6

8
1

Deakin University CRICOS Provider Code: 00113B

4
Combined AEAU Twitter network
@Bechtel

2

@AECOM

@EWB_Australia

3

@EngAustralia

7
5

6

8
1

Deakin University CRICOS Provider Code: 00113B

4
Combined AEAU Twitter network
@Bechtel

2

@AECOM
@DoctorKarl

@EWB_Australia

3

@EngAustralia

7
5
@adambspencer

6

8
1

Deakin University CRICOS Provider Code: 00113B

4
Combined AEAU Twitter network
@Bechtel

2

@AECOM
@DoctorKarl

@EWB_Australia

3

@EngAustralia

7
5
@adambspencer

6

8
1

4

@UTAustin

Deakin University CRICOS Provider Code: 00113B
Combined AEAU Twitter network
@Bechtel

2

@AECOM
@DoctorKarl

@EWB_Australia

3

@EngAustralia

7
5
@adambspencer

6

8

@s_palm

4

1

@KimTairi

@UTAustin

Deakin University CRICOS Provider Code: 00113B

@HapgoodK
Conclusions
Limited uses of social media in engineering
education documented in the literature

Network visualisation is one method for
evaluating the use of social media
For AEAUs, two principal patterns of
Twitter activity where observed…

Deakin University CRICOS Provider Code: 00113B
Conclusions
1. sending mostly undirected Tweets; and
2. a more diverse model with a spread of
Tweet types, and more Tweets overall
The mere numbers don’t really reveal the
content and purpose of the Twitter activity

Twitter is only one social media platform
A useful method for future research
Deakin University CRICOS Provider Code: 00113B
Thank you for your time

ow.ly/qljSi
Deakin University CRICOS Provider Code: 00113B

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Sp131011

  • 1. HOW TWITTER IS BEING USED BY AUSTRALIAN ENGINEERING ACADEMIC UNITS Stuart Palmer @s_palm Faculty of Science, Engineering and Built Environment Deakin University Deakin University CRICOS Provider Code: 00113B
  • 2. Social media in engineering education Linking students and practising engineers Engaging large classes in real time Student ‘journaling’ on work placements Sending commands to hosted Matlab Used for student group communications when LMS proves to be unwieldy Deakin University CRICOS Provider Code: 00113B
  • 3. Georgia Tech College of Engineering 4891 Twitter followers 40 YouTube videos 14 subscribers 4115 Facebook followers Deakin University CRICOS Provider Code: 00113B
  • 4. Basic Twitter account statistics for the 8 Australian engineering units Tweets Academic unit Undirected U1 161 5 7 173 16 22 306 U2 237 306 140 683 58 189 405 U3 12 1 0 13 0 9 7 U4 219 269 73 561 59 536 695 U5 171 0 0 171 0 6 14 U6 91 106 51 248 19 76 288 U7 62 0 1 63 0 12 28 U8 32 10 49 91 40 114 211 Mentions Following Followers Deakin University CRICOS Provider Code: 00113B Directed Retweets Total
  • 5. Monthly total Tweets for 8 AEAUs Nil 1-10 11-20 21-30 31-40 41-50 51-60 61-70 U8 U7 U6 U5 U4 U3 U2 U1 N D J F MA MJ J A S O N D J F MA MJ J A S O N D J F MA MJ J A S O N D J F MA MJ J 2010 Deakin University CRICOS Provider Code: 00113B 2011 2012 2013
  • 6. Twitter network visualisation schema Direction of Tweet (clockwise edge) Account 2 (node) Account 1 (node) Deakin University CRICOS Provider Code: 00113B
  • 7. Exemplar Twitter network diagrams AEAU 1 Deakin University CRICOS Provider Code: 00113B
  • 8. Exemplar Twitter network diagrams AEAU 1 AEAU 2 Deakin University CRICOS Provider Code: 00113B
  • 9. Combined AEAU Twitter network 2 d 3 7 5 w 1-8: AEAUs w: ‘the world’ a: common to AEAUs 2 and 4 b: common to AEAUs 2, 4 and 5 c: common to AEAUs 2, 4, 6 and 8 d: common to 5 AEAUs and others a b c 6 8 1 Deakin University CRICOS Provider Code: 00113B 4
  • 10. Combined AEAU Twitter network 2 3 7 5 6 8 1 Deakin University CRICOS Provider Code: 00113B 4
  • 11. Combined AEAU Twitter network 2 @EWB_Australia 3 @EngAustralia 7 5 6 8 1 Deakin University CRICOS Provider Code: 00113B 4
  • 12. Combined AEAU Twitter network @Bechtel 2 @AECOM @EWB_Australia 3 @EngAustralia 7 5 6 8 1 Deakin University CRICOS Provider Code: 00113B 4
  • 13. Combined AEAU Twitter network @Bechtel 2 @AECOM @DoctorKarl @EWB_Australia 3 @EngAustralia 7 5 @adambspencer 6 8 1 Deakin University CRICOS Provider Code: 00113B 4
  • 14. Combined AEAU Twitter network @Bechtel 2 @AECOM @DoctorKarl @EWB_Australia 3 @EngAustralia 7 5 @adambspencer 6 8 1 4 @UTAustin Deakin University CRICOS Provider Code: 00113B
  • 15. Combined AEAU Twitter network @Bechtel 2 @AECOM @DoctorKarl @EWB_Australia 3 @EngAustralia 7 5 @adambspencer 6 8 @s_palm 4 1 @KimTairi @UTAustin Deakin University CRICOS Provider Code: 00113B @HapgoodK
  • 16. Conclusions Limited uses of social media in engineering education documented in the literature Network visualisation is one method for evaluating the use of social media For AEAUs, two principal patterns of Twitter activity where observed… Deakin University CRICOS Provider Code: 00113B
  • 17. Conclusions 1. sending mostly undirected Tweets; and 2. a more diverse model with a spread of Tweet types, and more Tweets overall The mere numbers don’t really reveal the content and purpose of the Twitter activity Twitter is only one social media platform A useful method for future research Deakin University CRICOS Provider Code: 00113B
  • 18. Thank you for your time ow.ly/qljSi Deakin University CRICOS Provider Code: 00113B