This document proposes Sonam Kapoor as a brand endorser and outlines her background, career accomplishments, and personality traits that make her a good fit for various brands. It identifies Sonam as a youth icon from an influential film family who is talented, down-to-earth, and has pan-India appeal. The document then maps out potential brand associations that complement Sonam's chic, stylish, and aspirational image in categories like technology, fashion, beauty, and social causes. It argues that Sonam's vivacious personality makes her well-suited to endorse mass and luxury brands alike.