This document discusses the need for and market potential of soft skills training in India. It defines soft skills as personal attributes that enhance interactions, job performance, and career prospects, such as integrity, time management, motivation, and communication. It notes that soft skills training plays an important role in personal development and provides practical skills in areas like communication, presentations, and teamwork. The document also states that soft skills have become critical for success in an increasingly globalized and competitive business environment. It discusses how both corporate sectors and the government in India are recognizing the importance of soft skills and are allocating significant portions of their budgets to soft skills training programs.

1. Soft skill Training
Market Potential in India
A Brief overview

2. 2
What is soft skills?
• Soft skills or otherwise people skills are personal attributes that
enhance an individual's interactions, job performance and career
prospects.
• Soft skills relates to some key personal attributes which are as
follow:
1. Integrity
2. Time-Management
3. Motivation
4. Interpersonal skills
5. Empathy
6. Leadership
7. Communication
8. Customer service
9. Team work & Team building

3. 3
Need for Soft skill Training
• Soft skills provide a person with a strong conceptual and practical
framework to build, develop and manage teams.
• Soft skills Training play an important role in the development of a
person’s overall personality.
• The soft skills training provides strong practical orientation to the
students and helps them in building and improving their key skills
requirement in the area of communication,, presentations, team
building, leadership, time management, and inter-personal skill .

4. 4
Need for soft skill…cont
• Soft skills have assumed critical importance going by the trends of
increased globalization of business and growing competition from
multinational companies .
• A software engineer / or any executive/ professional no longer
works in isolation but is expected to interact with a variety of clients
both within and outside the country .
• For a student looking for a job , it is increasingly important that he
/she has to arm with adequate soft skills to be employable. soft skills
will give them an edge over others in the corporate arena given the
fact of global competition.

5. 5
Other Issues & concerns among students
boosting this training need
• Employability skills / Soft skills are very essential in the current
global job market which are given utmost importance in campus
interview.
• NAASCOM has come out with a study which states that some of
the world’s most admired and respected companies like Accenture
Convergys ,Dell ,Google ,HP, IBM, ICICI, ITC , UTI Bank ,Centurian
Bank ,Microsoft ,Satyam ,Tesco ,Verizon to name a few across
industry verticals are in need of the industry ready candidates.
• A leading business research and consultancy firm Frost & Sullivan
study reveals that over 40% of the students have given more
importance to Employability skills over domain knowledge. The
study states that Indians undoubtedly are very competent in their
technical skills, but this does not suffice anymore to make them
globally competitive. Hence, it is imperative that companies in India
today are emphasizing the importance of soft skills training

6. 6
Soft-skill Training need for Corporate
sectors- a brief note
• Unless or otherwise the employees are adequately trained/
practiced on various soft skills, the competition will push them out of
business .
• Even the Top Executives /CEO’s are required to sharpen /polish
and update their soft skills in line with the changing business
Scenario.
• Mere hard skills/ domain knowledge are no longer will yield good
results unless it is complemented with required soft skills .

7. 7
Corporate Inclination towards Training
Budget
• Traditionally, Indian companies spend anywhere between 0.5 and 2
per cent of their turnover on training their employees.
• The American Society for Training has estimated the spend to be in
the range of 2-2.5 per cent of company turnover on employee skill
development programmes., though progressive companies are
known to spend up to five per cent of their turnover on training.
• The major spender being IT and ITES which are essentially people-oriented
businesses .
• The other booming sectors like Retail, automobile, sales, service,
financial services and banking, telecom and manufacturing are also
have no exception / hesitation in spending under the current
scenario.
• While corporate continue to allocate such budgets , it is also
expected that any person seeking employment in future necessarily
to have such skills in line with the fact that the knowledge economy
is booming in countries like India.

8. 8
Market Potential –Corporate
• It is evident that there is a huge potential requirement for this
training with corporate given the fact of allocating 3-5 % on the turn
over as Training budget.
• Most of the corporate training requirements are outsourced .
• Indian Economy also booming and steadily going upwards in
various sectors

9. 9
Market Potential -Government
• It is also believed that the Government is also allocating reasonable
budget for the soft skill training .
• The major sector being Ministry of Tourism , Railways , and Police
mainly on Customer service .

10. 10
Demanding soft skill Training program in
corporate
• Leadership
• Sales
• Customer service
• Communication
• Negotiation skills

11. 11
Thank You !
Presentation By
Samuel .S.Sekhar
Note: The presentation is compiled utilizing various information extracted from Internet sources and based on my wealth of experience gained
in Education& training industry over years