Here are my thoughts on how I would approach this situation with the additional context provided: 1) Knowing most readers are over 40 may influence me to include more of the political stories (items 1, 3, 5) that would be of most interest to an older demographic. However, I would still aim to provide a balanced summary covering a variety of topics. 2) Having BP as a major advertiser could introduce potential bias. I would take extra care to summarize the oil spill item (6) in an objective, fact-based manner without downplaying BP's responsibility. 3) My personal connections could compromise my objectivity. I would recuse myself from deciding which London tube strike details to include (5) and delegate that

1. 1. Government set to cut public spending by 20%
2. England get knocked out of Rugby World Cup
3. Cameron changes important jobs in the Government.
4. Cost of university fees to rise by five times.
5. London Underground tube strike goes ahead.
6. BP responsible for massive oil spill in the Atlantic
7. New advice will stop asthma in children.
8. Married couples to get tax break.
9. Previously unknown language ‘discovered’ by scientists.
10.UK car sales fall for third month in a row.
11.Exclusive photos of Kate and William on honeymoon
12.Two shot dead in house in Worcestshire
13.New Family Guy series to be based in London
14.17 killed in Egyptian church protest
15.2 Dentists jailed for charging patients too much.

2. Would your decision change if…
1) Your market research team told you that most newspapers are bought
by people over 40.
2) You regularly receive advertising from BP that acts as a major source
of revenue for your newspaper.
3) Your best friend at school was the Mayor of London, the target of the
London Tube strikes. Your sister is married to him and you regularly
meet up for dinner parties at the weekend.
4) Your market research team tells you that most news papers are bought
by men.
5) The current government is planning an inquiry into some behaviour of
the journalists in your newspaper
6) The current government is planning to decrease taxes for newspaper
editors.
7) Your market research team tells you that most newspapers are bought
by women.
8) You were brought up in a traditional Christian household, went to a
traditional Christian school and was taught to believe that marriage is
the corner stone of a civil society.