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Mr. Francisco C. Gatdula, MBA
Social Responsibility
is a moral obligation of each and every individual,
institution, business, and organization since they all
compose the society.
Challenges that beset Businesses:
advocate more collaboration
with pressures to become more transparent with
stakeholders
deliver more value for shareholders
provide more opportunities and security for
employees
Businesses are prodded by the fact that
society expects them to perform a greater level
of social responsibility with respect to ethical
values, people, communities, and the
environment.
Businesses not only do business by
maximizing profit but also incorporate social
responsibility as an integral part of their
business operations and strategies.
A firm’s embrace of a set of business
ethics is an affirmation that it
promotes the dignity of employees,
that it acts justly with shareholders,
customers and competitors, and that it
plays a role for the protection and
well being of the community and the
environment.
«Corporate Social Responsibility means seriouly
considering the impact of the company’s actions on
society.»
-Bauer-
«Corporate Social Responsibility is the obligation of
decision makers to take actions which protect and
improve the welfare of the society as a whole along their
own interests.»
-Davis and Blomstrom-
«The idea of Social Responsibility supposes that the
corporation has not only economic and legal
obligations, but also certain responsibilities to society
which extend beyond these obligations.»
-McGuire-
«Corporate Social Responsibility is that which relates
primarily to achieving outcomes from organizational
decisions concerning specific issues or problems which
have beneficial rather than adverse effects upon
pertinent corporate stakeholders.»
-Epstein-
«Social Responsibility is the response of the corporation to
issues beyond its narrow economic, technical, and legal
requirements. It is the obligation of the corporation to
evaluate the effects of its decisions on the external social
system.»
-Professor Keith Davis of Arizona State University-
«The first responsibility to society is to operate at a
profit…Business is the wealth-creating organ of society. But
what is important is that management realizes that it must
consider the impact of every business policy and business
action on society.»
-Peter Drucker-
Mr. Francisco C. Gatdula, MBA
Jollibee CSR Practice
IPI CSR Practice
Handwashing Project
Child Protection Program
(A CSR Practice of World Vision)
A Tree Planting Project
of the Department of Education
CARE FOR THE AGED
Julie’s CSR Practice
San Miguel Beer CSR Practice
San Miguel Beer Mangrove Planting
San Miguel Beer Mobile Clinic
San Miguel Beer Environmental Project
San Miguel Beer Outreach Program
 The presence of CSR has grown rapidly in several
organizations (Government Organizations and Non-
Government Organizations):
 Several companies have integrated it into their corporate
philosophy, agenda, assigning management responsibilities in
their organizational structure, and asking themselves what
they were doing and what they ought to be doing.
Why CSR?
Consumers & investors: growing expectation for
organisations to behave responsibly
Consumer awareness: ‘Green’ and ‘Ethical’
consumerism
Legislation: H&S, EPA, Sustainability, Codes of
Practice
Globalization: Adoption of ‘Best Practice’,
Consumer & Legal Acceptance.
General Values Statement
Organisations should develop a general values
statement which reflects their stance towards CSR
This may form part of a more comprehensive
Mission Statement
Should define ethical framework that guides the
accomplishment of the overall mission of an
organization within a society
Example: Organizational Focus
Example: Environmental Focus
Example: Customer Focus
Example: Employee Focus
Example: Stakeholder Focus
Example: Social Focus

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Social Responsibility

  • 1. Mr. Francisco C. Gatdula, MBA
  • 2. Social Responsibility is a moral obligation of each and every individual, institution, business, and organization since they all compose the society. Challenges that beset Businesses: advocate more collaboration with pressures to become more transparent with stakeholders deliver more value for shareholders provide more opportunities and security for employees
  • 3. Businesses are prodded by the fact that society expects them to perform a greater level of social responsibility with respect to ethical values, people, communities, and the environment. Businesses not only do business by maximizing profit but also incorporate social responsibility as an integral part of their business operations and strategies.
  • 4. A firm’s embrace of a set of business ethics is an affirmation that it promotes the dignity of employees, that it acts justly with shareholders, customers and competitors, and that it plays a role for the protection and well being of the community and the environment.
  • 5. «Corporate Social Responsibility means seriouly considering the impact of the company’s actions on society.» -Bauer- «Corporate Social Responsibility is the obligation of decision makers to take actions which protect and improve the welfare of the society as a whole along their own interests.» -Davis and Blomstrom-
  • 6. «The idea of Social Responsibility supposes that the corporation has not only economic and legal obligations, but also certain responsibilities to society which extend beyond these obligations.» -McGuire- «Corporate Social Responsibility is that which relates primarily to achieving outcomes from organizational decisions concerning specific issues or problems which have beneficial rather than adverse effects upon pertinent corporate stakeholders.» -Epstein-
  • 7. «Social Responsibility is the response of the corporation to issues beyond its narrow economic, technical, and legal requirements. It is the obligation of the corporation to evaluate the effects of its decisions on the external social system.» -Professor Keith Davis of Arizona State University- «The first responsibility to society is to operate at a profit…Business is the wealth-creating organ of society. But what is important is that management realizes that it must consider the impact of every business policy and business action on society.» -Peter Drucker-
  • 8. Mr. Francisco C. Gatdula, MBA
  • 12. Child Protection Program (A CSR Practice of World Vision)
  • 13. A Tree Planting Project of the Department of Education
  • 14. CARE FOR THE AGED
  • 16. San Miguel Beer CSR Practice
  • 17. San Miguel Beer Mangrove Planting
  • 18. San Miguel Beer Mobile Clinic
  • 19. San Miguel Beer Environmental Project
  • 20. San Miguel Beer Outreach Program
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.  The presence of CSR has grown rapidly in several organizations (Government Organizations and Non- Government Organizations):  Several companies have integrated it into their corporate philosophy, agenda, assigning management responsibilities in their organizational structure, and asking themselves what they were doing and what they ought to be doing.
  • 30. Why CSR? Consumers & investors: growing expectation for organisations to behave responsibly Consumer awareness: ‘Green’ and ‘Ethical’ consumerism Legislation: H&S, EPA, Sustainability, Codes of Practice Globalization: Adoption of ‘Best Practice’, Consumer & Legal Acceptance.
  • 31. General Values Statement Organisations should develop a general values statement which reflects their stance towards CSR This may form part of a more comprehensive Mission Statement Should define ethical framework that guides the accomplishment of the overall mission of an organization within a society