6. Social Media Strategy – development and
implementation of social media strategies for
businesses. These include areas such as
customer, partner and internal engagement
through the use of social and new media
tools.
9. Aims
To develop and manage a Social Media
strategy using various tools eg. MicroBlogging
(Twitter), Social Network (Facebook)
To ensure an active web presence To consider
media opportunities
10. Option 1
TmG will manage social media strategy
Maintain web presence
Provide updates on various social media
platforms
Timeframe: monthly for indefinite period.
Contract can be terminated by 30 days notice
11. Option 2
TmG will manage social media strategy
Maintain web presence
Provide updates on various social media
platforms
TmG will train staff to manage their own social
media strategy
Timeframe: for 3 month period thereafter
company will be responsible for all social
media activities
12. The way to get
started is to
quit talking and
begin doing.