The document summarizes Jessica Finch's digital portfolio, including several social media marketing case studies and plans. One case study describes a successful Facebook ads campaign for a dog training business that reached 13,000 users and drove 38% of event responses. Another case study outlines a social media plan for a music festival that increased page likes by 5% per month through engaging content like music humor posts. A third case study discusses a photo contest run by a dog business on Facebook that engaged 22% of followers and increased reach of the winning post.