Social Media & Physical Therapy
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The document discusses the use of social media, specifically Twitter, for physical therapy. It defines social media as a way for many online conversations to take place. The document provides examples of how physical therapists can use Twitter to discuss conferences, share information about exercises, and connect with other physical therapists online. Statistics are presented showing the large number of people using Twitter and tweets sent each week, demonstrating the power of social media for sharing information.
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Social Media & Physical Therapy
- 1. Social Media & Physical Therapy Mike Pascoe, PhD @mpascoe June 15, 2011
- 2. Twitter & Physical Therapy Mike Pascoe, PhD @mpascoe
- 3. Media
- 4. “Media is an instrument for communication, like a newspaper or radio.”
- 5. Media Information/Data Sender Receiver Wendy Maynard
- 6. Mass Media Receiver Information/Data Sender Receiver Receiver Wendy Maynard
- 7. Social Media Participant Inf at Da rmo n/ ati io at on rm /D fo ata In Participant Participant Information/Data Wendy Maynard
- 8. Social Media Therapist Inf a Student t Da rmo n/ ati io at on rm /D fo ata In Clinic Patient Information/Data Wendy Maynard
- 9. In other words, social media is...
- 10. ...a fancy way to describe the bazillion conversations people are having online 24/7 Wendy Maynard
- 11. What do Americans do online ?
- 12. What do Americans do online ? Social media 23% Other 34% 10% Games 3% 3% 8% 3% 3% 4% 4% 4% Email Nielsen, Aug 2010
- 13. Platforms of Traditional Media
- 14. Platforms of Social Media
- 15. ?
- 19. Talking with PT friends about social media & twitter at Regis University.
- 20. How big?
- 22. 200
- 23. 1 Billion Tweets sent per week
- 25. How powerful?
- 26. May 25, 2011
- 34. June 3, 2011
- 36. 2,073,669 3,682,496 562,000 616,129 152,958 53,809 4,213,854 2,251,090
- 37. 13,606,005 Followers
- 38. June 3, 2011
- 39. Nature (469) 286-7, 2011
- 41. Tweeting students had better grades, more engaged Semester GPA Engagement Score Difference 4.0 6.0 3.0 4.5 2.0 3.0 1.0 1.5 0 0 Control Twitter Control Twitter
- 42. PT Examples
- 57. #manip11
- 61. Who tweets in PT ? #physicaltherapy
- 71. Therapist Inf a Student t Da rmo n/ ati io at on rm /D fo ata In Clinic Patient Information/Data