Meaningful Technology for Humans: How Strategy Helps to Deliver Real Value fo...
Social media marketing Tips
1. Social
networking programs create buzz, boost company and
serve small companies as low-cost/no-cost
marketing products. Small company owners need to
realize how these tools strategically function and
support small company first so
they perfect implement social media strategies
for sell items and/or providers.
Social Media Marketing, simply
put, serves customers and companies in advertising in
three approaches:
2. Marketing and advertising is all about creating important
relationships -- relationships begin
with conversation. Brand new web tools like
blogging, micro-blogging ( Twitter ), social marketing (
Face book, LinkedIn, ) podcasting ( Blog Speak Radio
stations ), video clip distribution ( YouTube ), event co-
ordination tools ( Meet up ), wikis ( Wikipedia ) photo
sharing ( Flickr, Photo bucket ), and
also item review websites ( Choosebsg.com) allow small
companies to communicate, inform and share details
directly with their current and prospective clients.
3. Content in the form of blog
articles, mp3, dvd, comparison/review websites, tweets
and social networking messages help share details in a less-
formal way that builds
the understand, like or believe elements that
influence making decisions. Content is no
longer only words. Small companies will
use digital and optical content for a "show me" or "tell me"
to create connections a packet more involved punch.
Community media's directly communicating distinction wo
rks or helps small company since it delivers the persons you
want to attract directly to you and creates direct
communication possible. Social Media Marketing makes
communication a conversation so small company
owners can share, receive feedback and connect on equal
ground with their target industry.
4. When small companies empower
their affect consumers, they feel strong. When
your intended market feels strong, it trusts you, buys from
you, and stays with you. Social marketing collaboration
transforms consumers into "presumes". In an era of social
media marketing presumes, it's people (not companies)
who make, shape, or break buy patterns.
Small business owners can ignite collaboration for
marketing by creating their own communities and/or
joining communities. By doing so, they can listen in and
connect to their target customers and create a free forum to
bring their market all together. Collaboration = Marketing
Acceleration.
2. Combination
5. Social marketing collaboration tools like
review websites, video sharing sites, blogs, wikis and more
allow users to self-serve, collaborate, and potentially serve
as an endorser for your business. Social media works as an
advertising and marketing tool since people are more likely
to trust peers rather than businesses.
The energy of mass collaboration serves and supports small
business owners in a distinct way. Tapping/creating
valuable collaborative options can bring persons together
to share tips, exchange information, and help each other --
and support relationship growth. Removing the
"company/client" disconnect can break down elitism and
boost marketing and advertising mind power.
6. The most important reason that social marketing works
as an internet marketing tool is simple -- because it's fun.
People want to go where they feel they belong, have a
voice, are listened to, and love themselves. Small company
owners requires to be where their target markets are -- and
these days, the masses are on Face book or
twitter, Twitter, LinkedIn, Photo bucket, YouTube and
more just because it has enjoyment price.
Remember the Will It Blend? Campaigns by Blended? They
were a great example of social networking
website marketing and advertising in brilliant action.
Videos were relevant as they showed the item, were
entertaining ( they blended an I Phone!), and they were
viral ! People could easily share the enjoyable with friends
due to the ease of social media marketing sharing widgets.
3. Enjoyment
7. You can't put a dollar amount on free advertising. The
way social media marketing stores data as an "Interactive
Rolodex" also has an enjoyment factor. Sites like Face book
or twitter and LinkedIn are becoming the "new databases"
because they are fast, easy, and enjoyable. The public is very
likely to update their Face book or twitter and
LinkedIn details than a sterile address book because it is
fun.
Small company owners use social media's enjoyment factor
to create their online data-base of contacts and
connections, be visible to prospective clients, and get the
word out in creative ways like YouTube video clips, blog
posts, images, podcasts to make people smile and spread
the word.