SlideShare a Scribd company logo
1 of 6
Download to read offline
SOCIAL
MEDIA
MARKETING
 101
5 Social Media Tips to Elevate Your
Marketing Strategy
1. Define Your Goals
✔ Be specific
✔ Set attainable goals
✔ Make sure that your goals are measurable
2. Learn about your
Target Audience
Your target audience will help you
figure out everything;
Right from the social media platforms
you need to be on, to every ounce of
content you’ll ever create.
3. Select Your Social
Media Platforms Wisely
Focus on the platforms that are preferred by
your targeted demographic.
4. Build a Winning
Game Plan for Social
Media Marketing
Consider the social media platforms
you’ll be posting on, make sure it
appeals to your target audience and
aligns with your goals.
5. Set Up a Social
Media Content
Calendar
Content calendars help to
distribute resources effectively,
improve team collaboration and
give a more in-depth
understanding of what works and
what doesn’t.

More Related Content

What's hot

Smart insights about content marketing strategy
Smart insights about content marketing strategySmart insights about content marketing strategy
Smart insights about content marketing strategymohamed Elkhomsi
 
Keyword Research Is A Must
Keyword Research Is A MustKeyword Research Is A Must
Keyword Research Is A MustReema
 
Social Media Presentation for Ford Canada
Social Media Presentation  for Ford CanadaSocial Media Presentation  for Ford Canada
Social Media Presentation for Ford CanadaRoman Bodnarchuk
 
How To Create A Content Strategy
How To Create A Content StrategyHow To Create A Content Strategy
How To Create A Content StrategyEkere Archibong
 
Interactive concepts top trends 2010
Interactive concepts top trends 2010Interactive concepts top trends 2010
Interactive concepts top trends 2010japie swanepoel
 
Introduction
IntroductionIntroduction
IntroductionReema
 
Conclusion
ConclusionConclusion
ConclusionReema
 
Social Media (LinkedIn) Marketing Plan for The Sparks Foundation
Social Media (LinkedIn) Marketing Plan for The Sparks FoundationSocial Media (LinkedIn) Marketing Plan for The Sparks Foundation
Social Media (LinkedIn) Marketing Plan for The Sparks FoundationAstika Kudali
 
5 Suggestions for Analyzing Social Media
5 Suggestions for Analyzing Social Media5 Suggestions for Analyzing Social Media
5 Suggestions for Analyzing Social MediaCollective Intellect
 
Social Engagement Framework
Social Engagement FrameworkSocial Engagement Framework
Social Engagement FrameworkLynne d Johnson
 
Social media for communal leaders (3)
Social media for communal leaders (3)Social media for communal leaders (3)
Social media for communal leaders (3)Brainstorm Digital
 
Social Media Tasks
Social Media TasksSocial Media Tasks
Social Media TasksDeona Smith
 
How to be Successful at Content Marketing
How to be Successful at Content MarketingHow to be Successful at Content Marketing
How to be Successful at Content MarketingAmy King
 
Barclaycard discusses measuring the social value at the social speakeasy
Barclaycard discusses measuring the social value at the social speakeasy Barclaycard discusses measuring the social value at the social speakeasy
Barclaycard discusses measuring the social value at the social speakeasy immediate future
 
Social media approach : Before you start
Social media approach : Before you startSocial media approach : Before you start
Social media approach : Before you startSachin Dabir
 

What's hot (19)

Smart insights about content marketing strategy
Smart insights about content marketing strategySmart insights about content marketing strategy
Smart insights about content marketing strategy
 
Your Guide to Social Media Etiquette
Your Guide to Social Media EtiquetteYour Guide to Social Media Etiquette
Your Guide to Social Media Etiquette
 
Keyword Research Is A Must
Keyword Research Is A MustKeyword Research Is A Must
Keyword Research Is A Must
 
Social Media Presentation for Ford Canada
Social Media Presentation  for Ford CanadaSocial Media Presentation  for Ford Canada
Social Media Presentation for Ford Canada
 
How To Create A Content Strategy
How To Create A Content StrategyHow To Create A Content Strategy
How To Create A Content Strategy
 
Interactive concepts top trends 2010
Interactive concepts top trends 2010Interactive concepts top trends 2010
Interactive concepts top trends 2010
 
Introduction
IntroductionIntroduction
Introduction
 
Conclusion
ConclusionConclusion
Conclusion
 
Social Media (LinkedIn) Marketing Plan for The Sparks Foundation
Social Media (LinkedIn) Marketing Plan for The Sparks FoundationSocial Media (LinkedIn) Marketing Plan for The Sparks Foundation
Social Media (LinkedIn) Marketing Plan for The Sparks Foundation
 
5 Suggestions for Analyzing Social Media
5 Suggestions for Analyzing Social Media5 Suggestions for Analyzing Social Media
5 Suggestions for Analyzing Social Media
 
social media.pptx
social media.pptxsocial media.pptx
social media.pptx
 
Social Engagement Framework
Social Engagement FrameworkSocial Engagement Framework
Social Engagement Framework
 
Social media for communal leaders (3)
Social media for communal leaders (3)Social media for communal leaders (3)
Social media for communal leaders (3)
 
Social Media Tasks
Social Media TasksSocial Media Tasks
Social Media Tasks
 
JJ Social LIght
JJ Social LIght JJ Social LIght
JJ Social LIght
 
How to be Successful at Content Marketing
How to be Successful at Content MarketingHow to be Successful at Content Marketing
How to be Successful at Content Marketing
 
Barclaycard discusses measuring the social value at the social speakeasy
Barclaycard discusses measuring the social value at the social speakeasy Barclaycard discusses measuring the social value at the social speakeasy
Barclaycard discusses measuring the social value at the social speakeasy
 
5 Tips For Social Noobs
5 Tips For Social Noobs5 Tips For Social Noobs
5 Tips For Social Noobs
 
Social media approach : Before you start
Social media approach : Before you startSocial media approach : Before you start
Social media approach : Before you start
 

Similar to Social Media Marketing Tips

Best Social media marketing Strategy
Best Social media marketing StrategyBest Social media marketing Strategy
Best Social media marketing Strategyaspire media
 
5 Goal of Social Media Marketing - Top Solutions
5 Goal of Social Media Marketing - Top Solutions5 Goal of Social Media Marketing - Top Solutions
5 Goal of Social Media Marketing - Top SolutionsDigital Deep Tech
 
Develop Your Social Media Strategy In Steps.pptx
Develop Your Social Media Strategy In Steps.pptxDevelop Your Social Media Strategy In Steps.pptx
Develop Your Social Media Strategy In Steps.pptxFirstDigiAdd3
 
How to grow your brand using social media - Thriving lotus
How to grow your brand using social media - Thriving lotusHow to grow your brand using social media - Thriving lotus
How to grow your brand using social media - Thriving lotusThriving Lotus
 
How to target right audience on social media.pdf
How to target right audience on social media.pdfHow to target right audience on social media.pdf
How to target right audience on social media.pdfLinkPlux
 
Effective Strategies for Social Media
Effective Strategies for  Social MediaEffective Strategies for  Social Media
Effective Strategies for Social MediaGauravRawat131553
 
Certified Digital Marketer In Mumbai.pdf
Certified Digital Marketer In Mumbai.pdfCertified Digital Marketer In Mumbai.pdf
Certified Digital Marketer In Mumbai.pdfdigitalsanketchavan
 
how to grow on social media.pdf
how to grow on social media.pdfhow to grow on social media.pdf
how to grow on social media.pdfArena Infosolution
 
Creating a-social-media-strategy-worksheet
Creating a-social-media-strategy-worksheetCreating a-social-media-strategy-worksheet
Creating a-social-media-strategy-worksheetLisa Chapman
 
4 Elements Of An Effective Social Media Marketing Campaign
4 Elements Of An Effective Social Media Marketing Campaign4 Elements Of An Effective Social Media Marketing Campaign
4 Elements Of An Effective Social Media Marketing CampaignPopulizr
 
Social Media Marketing Tactics for Brand Engagement.pdf
Social Media Marketing Tactics for Brand Engagement.pdfSocial Media Marketing Tactics for Brand Engagement.pdf
Social Media Marketing Tactics for Brand Engagement.pdfDigital Preeyam
 
Social media best practice
Social media best practiceSocial media best practice
Social media best practiceRev Marketing
 
How To Create A Social Media Content Plan
How To Create A Social Media Content PlanHow To Create A Social Media Content Plan
How To Create A Social Media Content PlanBrand Diaries
 
Social Media Marketing Strategy for Business Growth
Social Media Marketing Strategy for Business GrowthSocial Media Marketing Strategy for Business Growth
Social Media Marketing Strategy for Business GrowthSlideTeam
 
6 Tips for Social Media
6 Tips for Social Media6 Tips for Social Media
6 Tips for Social MediaGloss Digital
 
Revolutionizing-Your Basic Social Media Strategy.pdf
Revolutionizing-Your Basic Social Media Strategy.pdfRevolutionizing-Your Basic Social Media Strategy.pdf
Revolutionizing-Your Basic Social Media Strategy.pdfTanishqMohanty
 

Similar to Social Media Marketing Tips (20)

Best Social media marketing Strategy
Best Social media marketing StrategyBest Social media marketing Strategy
Best Social media marketing Strategy
 
5 Goal of Social Media Marketing - Top Solutions
5 Goal of Social Media Marketing - Top Solutions5 Goal of Social Media Marketing - Top Solutions
5 Goal of Social Media Marketing - Top Solutions
 
Develop Your Social Media Strategy In Steps.pptx
Develop Your Social Media Strategy In Steps.pptxDevelop Your Social Media Strategy In Steps.pptx
Develop Your Social Media Strategy In Steps.pptx
 
How to grow your brand using social media - Thriving lotus
How to grow your brand using social media - Thriving lotusHow to grow your brand using social media - Thriving lotus
How to grow your brand using social media - Thriving lotus
 
How to target right audience on social media.pdf
How to target right audience on social media.pdfHow to target right audience on social media.pdf
How to target right audience on social media.pdf
 
Effective Strategies for Social Media
Effective Strategies for  Social MediaEffective Strategies for  Social Media
Effective Strategies for Social Media
 
Certified Digital Marketer In Mumbai.pdf
Certified Digital Marketer In Mumbai.pdfCertified Digital Marketer In Mumbai.pdf
Certified Digital Marketer In Mumbai.pdf
 
how to grow on social media.pdf
how to grow on social media.pdfhow to grow on social media.pdf
how to grow on social media.pdf
 
Creating a-social-media-strategy-worksheet
Creating a-social-media-strategy-worksheetCreating a-social-media-strategy-worksheet
Creating a-social-media-strategy-worksheet
 
4 Elements Of An Effective Social Media Marketing Campaign
4 Elements Of An Effective Social Media Marketing Campaign4 Elements Of An Effective Social Media Marketing Campaign
4 Elements Of An Effective Social Media Marketing Campaign
 
Social Media Marketing
Social Media Marketing Social Media Marketing
Social Media Marketing
 
JJ Social Light
JJ Social LightJJ Social Light
JJ Social Light
 
How to Do Social Media Marketing: A Comprehensive Guide
How to Do Social Media Marketing: A Comprehensive GuideHow to Do Social Media Marketing: A Comprehensive Guide
How to Do Social Media Marketing: A Comprehensive Guide
 
Social Media Marketing Tactics for Brand Engagement.pdf
Social Media Marketing Tactics for Brand Engagement.pdfSocial Media Marketing Tactics for Brand Engagement.pdf
Social Media Marketing Tactics for Brand Engagement.pdf
 
Social media best practice
Social media best practiceSocial media best practice
Social media best practice
 
How To Create A Social Media Content Plan
How To Create A Social Media Content PlanHow To Create A Social Media Content Plan
How To Create A Social Media Content Plan
 
Social Media Marketing Strategy for Business Growth
Social Media Marketing Strategy for Business GrowthSocial Media Marketing Strategy for Business Growth
Social Media Marketing Strategy for Business Growth
 
6 Tips for Social Media
6 Tips for Social Media6 Tips for Social Media
6 Tips for Social Media
 
Revolutionizing-Your Basic Social Media Strategy.pdf
Revolutionizing-Your Basic Social Media Strategy.pdfRevolutionizing-Your Basic Social Media Strategy.pdf
Revolutionizing-Your Basic Social Media Strategy.pdf
 
Most Important Strategies for Social Media Marketing
Most Important Strategies for Social Media  MarketingMost Important Strategies for Social Media  Marketing
Most Important Strategies for Social Media Marketing
 

Recently uploaded

Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdftbatkhuu1
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Richard Ingilby
 
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBalmerLawrie
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfSocial Samosa
 
Factors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptxFactors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptxVikasTiwari846641
 
Branding strategies of new company .pptx
Branding strategies of new company .pptxBranding strategies of new company .pptx
Branding strategies of new company .pptxVikasTiwari846641
 
BDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 
Kraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentationKraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentationtbatkhuu1
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesSearch Engine Journal
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessAggregage
 
Aryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptxAryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptxtegevi9289
 
Cash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girlCash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girlCall girl Jaipur
 
Major SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalMajor SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalBanyanbrain
 
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptxDigital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptxZACGaming
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsVWO
 
Labour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxLabour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxelizabethella096
 
Unraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxUnraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxelizabethella096
 

Recently uploaded (20)

Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
 
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly BulletinBLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
BLOOM_April2024. Balmer Lawrie Online Monthly Bulletin
 
Brand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLaneBrand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLane
 
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting GroupSEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
 
The+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdfThe+State+of+Careers+In+Retention+Marketing-2.pdf
The+State+of+Careers+In+Retention+Marketing-2.pdf
 
Factors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptxFactors-Influencing-Branding-Strategies.pptx
Factors-Influencing-Branding-Strategies.pptx
 
Branding strategies of new company .pptx
Branding strategies of new company .pptxBranding strategies of new company .pptx
Branding strategies of new company .pptx
 
BDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort Service
 
Kraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentationKraft Mac and Cheese campaign presentation
Kraft Mac and Cheese campaign presentation
 
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
 
How to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail SuccessHow to Leverage Behavioral Science Insights for Direct Mail Success
How to Leverage Behavioral Science Insights for Direct Mail Success
 
Aryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptxAryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptx
 
Cash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girlCash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girl
 
Major SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain DigitalMajor SEO Trends in 2024 - Banyanbrain Digital
Major SEO Trends in 2024 - Banyanbrain Digital
 
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptxDigital-Marketing-Into-by-Zoraiz-Ahmad.pptx
Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx
 
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 Reports
 
Labour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxLabour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptx
 
Unraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxUnraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptx
 

Social Media Marketing Tips

  • 1. SOCIAL MEDIA MARKETING  101 5 Social Media Tips to Elevate Your Marketing Strategy
  • 2. 1. Define Your Goals ✔ Be specific ✔ Set attainable goals ✔ Make sure that your goals are measurable
  • 3. 2. Learn about your Target Audience Your target audience will help you figure out everything; Right from the social media platforms you need to be on, to every ounce of content you’ll ever create.
  • 4. 3. Select Your Social Media Platforms Wisely Focus on the platforms that are preferred by your targeted demographic.
  • 5. 4. Build a Winning Game Plan for Social Media Marketing Consider the social media platforms you’ll be posting on, make sure it appeals to your target audience and aligns with your goals.
  • 6. 5. Set Up a Social Media Content Calendar Content calendars help to distribute resources effectively, improve team collaboration and give a more in-depth understanding of what works and what doesn’t.