Social Media Lesson 2
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Year 9 Media studies social media lesson
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Social Media Lesson 2
- 1. LESSON OBJECTIVES: 1. To understand and apply what technical, symbolic and verbal codes are Online, Social and Participatory Media.
- 2. STARTER: HOW MANY OF THESE FAMOUS SOCIAL MEDIA PERSONALITIES CAN YOU RECOGNISE? https://www.cosmopolitan.com/uk/entertainment/g9161275/the-10-most-powerful-uk-social-media-stars-revealed/
- 3. Most popular YouTube stars in the world • No. 1: PewDiePie — 54.1 million subscribers, 2016 estimated salary: $15 million • No. 2: Germán Garmendia (HolaSoyGerman.) — 31.2 million subscribers 2016 estimated salary: $5.5 million • No. 3: ElRubiusOMG — 23.5 million subscribers Subscribers: 23.5 million • No. 4: Smosh — 22.6 million subscribers Subscribers: 22.6 million • 2016 estimated salary: $7 million • No. 5: VanossGaming — 20.2 million subscribers Subscribers: 20.2 million • No. 6: Fernanfloo — 20 million subscribers Subscribers: 20 million • No. 7: NigaHiga — 19.3 million subscribers Subscribers: 19.3 million • No. 8: Yuya — 17.8 million subscribers Subscribers: 17.8 million • No. 9: Whinderssonnunes — 17.7 million subscribers Subscribers: 17.7 million • No. 10: Vegetta777 — 17.3 million subscribers Subscribers: 17.3 million http://uk.businessinsider.com/most-popular-youtuber-stars-salaries-2017/#no-18-epic-rap-battles-erb-142-million-subscribers-1
- 4. CLASS VOTE We are going to analyse two blogger/vloggers – you decide who!
- 5. Choose a youtuber (no uncensored swearing, no prejudicial language – racism, sexism, homo/transphobia) Write them down. Write a brief outline of what they youtube about and why you think they are so popular/good. Write your reasons for wanting to analyse them. Randumb – Fortnite. The odd ones out – Animation/funny events in life. Boyinaband – Singer “Don’t stay in school” Roman Atwood –Vlogs his family and friends. Domics – he does animations about his life. Stampylonghead – gaming/minecraft videos. Oli White – challenges Obex – Fortnite montages and gameplays. Merrell Twins – comedy sketches
- 6. WHY IS IT WORTH STUDYING THESE PERSONALITIES?
- 7. Technical codes The way a text is technically constructed - camera angles, framing, typography etc. 27/04/2021 LDV 18 7
- 8. Symbolic codes Symbolic codes show what is beneath the surface of what we see. 27/04/2021 LDV 18 8
- 9. Verbal codes Everything to do with language - either written or spoken 27/04/2021 LDV 18 9
- 11. CODE Jenna Marbles Technical • Key lighting, microphone on neck – professional • Hand held camera held by boyfriend at times • Standard Vlog style – close up to camera (though she looks off more than directly to the audience) • Quick jump cuts • Flashback • Classical music playing in background Symbolic • Clothes – Relaxed, casual, everyday • Big room/house – wealth and success • AC/DC and The Cure sweaters – Rock/Indie music showing rebelliousness and difference • Christmas Tree • Animals in background – homely, relaxed, family feel Verbal • Instructional language • Direct Address ‘as you can see’, ‘hope it inspired you’ ‘see you next week’ – friendly tone • Slang ‘sick’ • Make-up jargon – ‘bitch brow’ • Loud, excitable voice • Radio shack advertising • Boyfriend off camera asking questions – someone to play off
- 13. CODE KSI Technical Handheld go-pro camera Other peoples footage also used Quick edits Graphics Transmission interrupted screen and beep Non-diegetic music Shots of KSI, other youtubers and fans who are all filming each other Symbolic Streetwear – baggy t shirt, cap, trainers Underground setting – youtubers and youtubing Phones – Importance of social media Verbal Very excitable and loud Lots of swearing Lots of laughing Direct address ‘ hope all is good with you’ Slang ‘bro’ ‘for real’