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SOCIAL MEDIA AGENCY
    SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES


                 www.nabseo.com




        SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Logo
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INTRODUCTION
           www.nabseo.com




  SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Even a Cavemen Can Do it?


                                            The concept of SEO, social media has
                                                been around for ages – even cavemen
                                                posted on each other’s walls

                                            The internet just scaled this to a whole
                                                new level with more than 2.7 billion
                                                searcher per day on Google alone and
                                                1.5 billion people on social networks
                                                increasing by more than half a million a
                                                day

Icon by fasticon.com; Statistics Source: Top Social Networks Around the World

      SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
The Paradigm Shift



                                          Phone                                Smartphone




                                             Mail                              eMail




                                           News                                eNews


 Technology Shifting
Change the communication Channels
                                        Socialize                              Social.net



                            SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Don’t Be Left Behind


$4.26 billion marketing dollars were spent on social media in 2011




                                                                   46 billion spent on SEO and PPC campaigns
                                                                                       last year




                                                   Source: Digital Buzz Blog



                                    SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Why the Urgency…



800 Million            Number of active users on Facebook


 2.2 Million           Unique visitors on Pinterest every day


       85%             Of people click on the first page of Google


       30%             B2B marketers spending yearly $1m+ on social media



       34%             Marketers who generated leads using Twitter



       33%             Marketers that say FB is critical/ important to their business




               SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Revenue Potential




If your business is not leveraging SEO and social media
                        marketing-
      your business is not maximizing its revenues

             SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
It’s Viral




SEO/Social media are billboards &
      word-of-mouth on


       SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Logo
                      Here
                     marke
                       ting
                     dollars




ABOUT US
         www.nabseo.com




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Who We Are



 Consulting     We are a SEO and social media consulting firm that creates
                campaigns for businesses via various channels to ensure
                effectiveness and revenue generation.



Customization   We have built our company around our clients by taking the time
                to localize their SEO and personalize their social media campaigns
                to fit their needs. We are a full-service firm offering SEO, Facebook,
                Twitter, YouTube, Mobile APPS and other social media outlets to
                ensure your business maximizes its reach via multiple channels.


                SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
A Sample of Our Clients


 We have a wide range of expertise from
mom and pop shops to large corporations:




        SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Logo
                          Here




CUSTOMIZED STRATEGY
              www.nabseo.com




     SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Will Normal Ads Die?




    Some leading business publications believe normal
advertising may eventually die but in reality SEO and social
media is just a very powerful addition to current marketing
                                channels
                SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Social Media is Free




       Time                                Financial
                                                                           Effective SEO & Social Media
    Investment                            Investment




The media space is considerably cheaper but immense competition requires
effective content and ongoing customer interactions that involve time and
financial investments

                        SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Initial Planning

It is essential to establish a vision for your SEO & social media marketing
strategy and determine desired outcomes in order to create an effective
                  campaign and choose the correct outlets




         Uses                           Channels                         Revenues




   What will you use               Will it be just another            What are your ROI
   social media for?               marketing channel?                 Goals?




                   SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
The Focus of the Strategy


In order to have a successful strategy, it is important to not lose focus and aim to create a long-term SEO &
social media strategy. If your strategy adds real value to the lives of customers then you will retain them.



                                Focus on the people and not the technology. The technology is not what
         People                 drives revenues; however, having a consultant who can create connections
                                and manage an effective SEO strategy and social media campaign to reach
                                the customers does.


        Social                  Build conversations instead of focusing on campaigns. By interacting with
      Engagement                customers and building long-term relationships you will be able to build trust
                                and connection with them, which will eventually convert into higher and
                                more consistent revenues.


                               SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Social Media-Dominate the
                                  Competition
                Beat your competitors and dominate the market by reaching your
                        customers via at least 3 to 6 e-media channels




Most businesses have    Some use a maximum            Rarely are tactics      This new hot social
none of the above       of 1 or 2 channels            such as SEO videos      media channel results
                                                      implemented             in optimal results


                           SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
SEO



                           Local SEO Marketing

                 We help local businesses like yourself to
                  improve your conversion ratio so that the
                   visitors you do get to your site are more
                     likely to buy from you instead of your
                   competition. Results: consistent growth
                                for your business.




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Dominate Local Search Results
With Optimized Site Submissions



                                       Directories

                    We help local businesses like yourself to
                     improve your conversion ratio so that the
                      visitors you do get to your site are more
                        likely to buy from you instead of your
                      competition. Results: consistent growth
                                   for your business.




   SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Promote Social Media


 Table-tops on-site at your
  business promoting your
  social media
 Discounts for customers
  who become fans on
  Facebook or Twitter followers
 The Ultimate Method is to
  sign up customers via social
  media integrated mobile
  landing pages in exchange
  for automatic discount codes
  delivered directly to their
  phone


                      SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Implementation & Optimization




        Implement                               Measure                                  Optimize




Implement methods on-                  Monitor your return on                    Use analytical tools to
site to drive customers to             investment via various                    reassess your SEO
your website and social                key performance                           progress and social
media content and                      indicators:                               media campaign and
convert them into                      1. Sales/revenues                         implement new strategies
subscribers and                        2. Number of referrals                    in order to improve your
contributors                                                                     return on investment
                                       3. Total marketing costs

                              SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Logo
                     Here




         www.nabseo.com




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Facebook Facts



 700 Billion           Minutes a month spent on Facebook


  20 Million           Applications installed per day


       48%             Young people who get their news via FB



250 Million            People interacting with FB per month from outside the site



       93%             Adult US internet users on FB



      1 in 8           Online minutes spent on FB



               SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
What’s Your Market?



  48%            18-34 year olds check FB when they wake up


  28%            18-34 year olds check FB before even getting out of bed


30%+             Percent of user base that is 35+



 18-24           Age of the core segment



  74%            Year-on-year growth of the core segment



  98%            18-24 year olds accessing social accounts monthly



         SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Facebook & Your Business



   54           Average number of likes per post on a brand’s FB page


50%+            Businesses that agree FB is beneficial for them


  41%           B2B companies using FB that acquired a customer via FB



  67%           B2C companies using FB that acquired a customer via FB



  47%            % that social networkers are more likely to be heavy fashion spenders



  53%           % of social networkers that follow a brand




        SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
The Benefits



 Posts build awareness                                                              Shared events



Comments increase hype                                                         Improved Google ranking



  Likes build credibility                                                       Market offers/coupons


                                The benefits of a targeted and effective
  Fan Page following           campaign are many and reach far beyond            Integrate with mobile
                                       direct revenue generation


                            SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Example Facebook Fan Page




 SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Example Facebook Fan Page




 SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Example Facebook Fan Page




 SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Next Steps


                  How to Build Your Strategy


         1. Create a Facebook branding strategy

         2. Build a targeted profile

         3. Build a consistent follower base via a fan page

         4. Create relationships with your customers

         5. Convert customers via specials/discounts

         6. Integrate FB on your mobile landing page

         7. Mange the campaign over the long-term

SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Logo
                     Here




         www.nabseo.com




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Twitter 101


   Twitter is a communication tool to
   interact with people around the world
   by doing one of the following:
    Sending people public short
     messages
    Sending a specific person a public
     short message
    Sending a person a private short
     message
SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Example Twitter Page




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Example Twitter Page




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Example Twitter Page




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Example Twitter Page




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
How Twitter Effects Google




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Why Twitter


                                                           Tweets per day
                                340,000,000
                                                           Active Users
                                140,000,000

                                                           Users who follow their
                                              67%          favorite brand on Twitter

Source: www.twitter.com




                          SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Twitter for Your Business



                                                    Dell’s sales
                                             increased by $6.5
                                                   million over 2
                                               years thanks to
                                              Twitter followers


SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
How to Use Twitter Effectively

      Develop a social media brand and promote it
      Interact with your customers
      Figure out what people say about you
      Hype up upcoming events or specials/discounts
      Promote content or products you have created
      Develop relationships with bloggers & journalists for
          PR

      Generate sales leads

 SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
How to Use Twitter




Marketing                      Lead Generation


                Revenues

                                       Customer
   PR
                                        Support

   SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Next Steps


Step 1: Develop a Long-Term Twitter Strategy
Step 2: Personalize & Brand Your Profile
Step 3: Start Creating Value Adding Content via Tweets
Step 4: Find Businesses to Follow in order to Network
Step 5: Get Customers to Follow You
Step 6: Effectively Convert Followers via Promotions
Step 7: Expand & Engage Your Network

              SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Logo
                     Here




         www.nabseo.com




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Pinterest 101


                     • Pinterest is a growing social
                       bookmarking site that allows users
                       to tag websites based on images
                     • Pinterest has experienced
                       explosive growth
                     • The site offers an opportunity to
                       target a different user base
                     • Companies are seeing
                       unprecedented traffic to their own
                       websites from Pinterest users



SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Why Pinterest


                                                % that have
                                  80%           bachelor’s degrees


            Midwestern Female                   Typical user



                                25-44           Typical age group


Pinterest offers the unique opportunity to target a market
  that is difficult to reach via other social media channels
               SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Examples from Pinterest




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Next steps


Step 1: Develop a Long-Term Pinterest Strategy
Step 2: Create your page
Step 3: Start creating your boards while focusing on your brand
Step 4: Build a campaign via daily pins
Step 5: Follow users in target areas
Step 6: Pin relevant images from your website to drive traffic
Step 7: Continue with ongoing management

               SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Logo
                     Here




         www.nabseo.com




SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
YouTube Strategies




       Awareness                               Media                                     SEO




Increase your brand’s                Reach customers on your                   Include videos that are
awareness via videos that            website via a media                       carefully crafted and
have the potential to                channel that boasts                       optimized in order to
spread virally if branded            higher conversion rates                   increase your ranking on
correctly                            and captivates interest                   search engines
                                     more effectively



                            SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
YouTube Buzz




      15 Billion                   Videos streamed by
                                   Americans every month


                                   Year-over-year increase of

35% vs. 0.2%                       internet video viewing vs. TV
                                   viewing



      35 Hours                     Of video uploaded to
                                   YouTube every minute


  SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
YouTube & Your Business




                                 2 Billion                  Global video views per
                                                            week being monetized




                                     10,000                YouTube partners



                                   60 days >              More video is uploaded in 2 months
                                                          than the 3 major US networks
Source : www.youtube.com
                                    60 years:             combined created in 6 decades

                           SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Next Steps


Step 1: Create a YouTube Strategy

Step 2: Create quality value-adding videos

Step 3: SEO to ensure customers can find them

Step 4: Brand your YouTube channel

Step 5: Use annotations to increase subscribers

Step 6: Post a bulletin

Step 7: Monetize via YouTube ads

Step 8: Connect to other social media outlets


                SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Logo
                         Here




CUSTOMIZED OFFERS
             www.nabseo.com




    SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Our Special Offer #1

               • Meet for a personalized SEO
SEO Offer        strategy session
               • Work with your business to develop
                 a Silver/Gold/Platinum Organic
                 SEO Package




            SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Our Special Offer #2

                    • Meet for a personalized Facebook
Facebook Offer        strategy session
                    • Work with your business to develop
                      customized and targeted Facebook
                      campaigns including a fan page
                    • Continue with ongoing
                      management for long-term success
         $1297 up front & $497/mo
                 SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Our Special Offer #3

                    • Meet for a personalized LinkedIn strategy
Facebook Offer        session
                    • Work with your business to develop
                      customized and targeted LinkedIn
                      campaigns including Groups building
                    • Continue with ongoing management for
                      long-term success




                 SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Our Special Offer #4

                   • Meet for a personalized Twitter strategy
Twitter Offer        session
                   • Develop a branded Twitter page
                   • Create value added content via an
                     automatic feed of tweets for the next 30
                     days
                   • Continue with ongoing management for
                     long-term success




                SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Our Special Offer #5

                   • Meet for a personalized YouTube
YouTube Offer        strategy session
                   • Develop three SEO optimized videos
                   • Integrate YouTube with your site
                   • Continue with ongoing management
                     for long-term success, 12 additional
                     videos for the year!




                SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Bonus Offer

               • Meet for a personalized strategy session on
Landing Page     integrating Local Directories and mobile
                 marketing
               • Create your Mobile APP and directories
                 listings, integrating:
                   • Facebook
                   • Twitter
                   • YouTube




                 SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Other special Offers


                Google+, LinkedIn, and other
                    social media outlets

                Mobile APPS

                Reputation management

                Web development

                And more…


SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
Connect with Us



                                             @NABMarketing


                                               NabMobileMarketing


                                             1634 S 18th Street Saint Louis, MO


                                             (314) 627-5739


                                             (314-660-0733


                                             www.nabseo.com



SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
We look forward to working with you on your
                  social media strategy
                  THANK YOU 


                  SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES




5/21/2012                                                            62

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Social media full

  • 1. SOCIAL MEDIA AGENCY SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 2. Logo Here INTRODUCTION www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 3. Even a Cavemen Can Do it?  The concept of SEO, social media has been around for ages – even cavemen posted on each other’s walls  The internet just scaled this to a whole new level with more than 2.7 billion searcher per day on Google alone and 1.5 billion people on social networks increasing by more than half a million a day Icon by fasticon.com; Statistics Source: Top Social Networks Around the World SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 4. The Paradigm Shift Phone Smartphone Mail eMail News eNews Technology Shifting Change the communication Channels Socialize Social.net SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 5. Don’t Be Left Behind $4.26 billion marketing dollars were spent on social media in 2011 46 billion spent on SEO and PPC campaigns last year Source: Digital Buzz Blog SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 6. Why the Urgency… 800 Million Number of active users on Facebook 2.2 Million Unique visitors on Pinterest every day 85% Of people click on the first page of Google 30% B2B marketers spending yearly $1m+ on social media 34% Marketers who generated leads using Twitter 33% Marketers that say FB is critical/ important to their business SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 7. Revenue Potential If your business is not leveraging SEO and social media marketing- your business is not maximizing its revenues SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 8. It’s Viral SEO/Social media are billboards & word-of-mouth on SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 9. Logo Here marke ting dollars ABOUT US www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 10. Who We Are Consulting We are a SEO and social media consulting firm that creates campaigns for businesses via various channels to ensure effectiveness and revenue generation. Customization We have built our company around our clients by taking the time to localize their SEO and personalize their social media campaigns to fit their needs. We are a full-service firm offering SEO, Facebook, Twitter, YouTube, Mobile APPS and other social media outlets to ensure your business maximizes its reach via multiple channels. SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 11. A Sample of Our Clients We have a wide range of expertise from mom and pop shops to large corporations: SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 12. Logo Here CUSTOMIZED STRATEGY www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 13. Will Normal Ads Die? Some leading business publications believe normal advertising may eventually die but in reality SEO and social media is just a very powerful addition to current marketing channels SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 14. Social Media is Free Time Financial Effective SEO & Social Media Investment Investment The media space is considerably cheaper but immense competition requires effective content and ongoing customer interactions that involve time and financial investments SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 15. Initial Planning It is essential to establish a vision for your SEO & social media marketing strategy and determine desired outcomes in order to create an effective campaign and choose the correct outlets Uses Channels Revenues What will you use Will it be just another What are your ROI social media for? marketing channel? Goals? SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 16. The Focus of the Strategy In order to have a successful strategy, it is important to not lose focus and aim to create a long-term SEO & social media strategy. If your strategy adds real value to the lives of customers then you will retain them. Focus on the people and not the technology. The technology is not what People drives revenues; however, having a consultant who can create connections and manage an effective SEO strategy and social media campaign to reach the customers does. Social Build conversations instead of focusing on campaigns. By interacting with Engagement customers and building long-term relationships you will be able to build trust and connection with them, which will eventually convert into higher and more consistent revenues. SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 17. Social Media-Dominate the Competition Beat your competitors and dominate the market by reaching your customers via at least 3 to 6 e-media channels Most businesses have Some use a maximum Rarely are tactics This new hot social none of the above of 1 or 2 channels such as SEO videos media channel results implemented in optimal results SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 18. SEO Local SEO Marketing We help local businesses like yourself to improve your conversion ratio so that the visitors you do get to your site are more likely to buy from you instead of your competition. Results: consistent growth for your business. SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 19. Dominate Local Search Results With Optimized Site Submissions Directories We help local businesses like yourself to improve your conversion ratio so that the visitors you do get to your site are more likely to buy from you instead of your competition. Results: consistent growth for your business. SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 20. Promote Social Media  Table-tops on-site at your business promoting your social media  Discounts for customers who become fans on Facebook or Twitter followers  The Ultimate Method is to sign up customers via social media integrated mobile landing pages in exchange for automatic discount codes delivered directly to their phone SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 21. Implementation & Optimization Implement Measure Optimize Implement methods on- Monitor your return on Use analytical tools to site to drive customers to investment via various reassess your SEO your website and social key performance progress and social media content and indicators: media campaign and convert them into 1. Sales/revenues implement new strategies subscribers and 2. Number of referrals in order to improve your contributors return on investment 3. Total marketing costs SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 22. Logo Here www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 23. Facebook Facts 700 Billion Minutes a month spent on Facebook 20 Million Applications installed per day 48% Young people who get their news via FB 250 Million People interacting with FB per month from outside the site 93% Adult US internet users on FB 1 in 8 Online minutes spent on FB SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 24. What’s Your Market? 48% 18-34 year olds check FB when they wake up 28% 18-34 year olds check FB before even getting out of bed 30%+ Percent of user base that is 35+ 18-24 Age of the core segment 74% Year-on-year growth of the core segment 98% 18-24 year olds accessing social accounts monthly SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 25. Facebook & Your Business 54 Average number of likes per post on a brand’s FB page 50%+ Businesses that agree FB is beneficial for them 41% B2B companies using FB that acquired a customer via FB 67% B2C companies using FB that acquired a customer via FB 47% % that social networkers are more likely to be heavy fashion spenders 53% % of social networkers that follow a brand SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 26. The Benefits Posts build awareness Shared events Comments increase hype Improved Google ranking Likes build credibility Market offers/coupons The benefits of a targeted and effective Fan Page following campaign are many and reach far beyond Integrate with mobile direct revenue generation SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 27. Example Facebook Fan Page SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 28. Example Facebook Fan Page SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 29. Example Facebook Fan Page SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 30. Next Steps How to Build Your Strategy 1. Create a Facebook branding strategy 2. Build a targeted profile 3. Build a consistent follower base via a fan page 4. Create relationships with your customers 5. Convert customers via specials/discounts 6. Integrate FB on your mobile landing page 7. Mange the campaign over the long-term SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 31. Logo Here www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 32. Twitter 101 Twitter is a communication tool to interact with people around the world by doing one of the following:  Sending people public short messages  Sending a specific person a public short message  Sending a person a private short message SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 33. Example Twitter Page SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 34. Example Twitter Page SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 35. Example Twitter Page SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 36. Example Twitter Page SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 37. How Twitter Effects Google SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 38. Why Twitter Tweets per day 340,000,000 Active Users 140,000,000 Users who follow their 67% favorite brand on Twitter Source: www.twitter.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 39. Twitter for Your Business Dell’s sales increased by $6.5 million over 2 years thanks to Twitter followers SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 40. How to Use Twitter Effectively  Develop a social media brand and promote it  Interact with your customers  Figure out what people say about you  Hype up upcoming events or specials/discounts  Promote content or products you have created  Develop relationships with bloggers & journalists for PR  Generate sales leads SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 41. How to Use Twitter Marketing Lead Generation Revenues Customer PR Support SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 42. Next Steps Step 1: Develop a Long-Term Twitter Strategy Step 2: Personalize & Brand Your Profile Step 3: Start Creating Value Adding Content via Tweets Step 4: Find Businesses to Follow in order to Network Step 5: Get Customers to Follow You Step 6: Effectively Convert Followers via Promotions Step 7: Expand & Engage Your Network SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 43. Logo Here www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 44. Pinterest 101 • Pinterest is a growing social bookmarking site that allows users to tag websites based on images • Pinterest has experienced explosive growth • The site offers an opportunity to target a different user base • Companies are seeing unprecedented traffic to their own websites from Pinterest users SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 45. Why Pinterest % that have 80% bachelor’s degrees Midwestern Female Typical user 25-44 Typical age group Pinterest offers the unique opportunity to target a market that is difficult to reach via other social media channels SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 46. Examples from Pinterest SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 47. Next steps Step 1: Develop a Long-Term Pinterest Strategy Step 2: Create your page Step 3: Start creating your boards while focusing on your brand Step 4: Build a campaign via daily pins Step 5: Follow users in target areas Step 6: Pin relevant images from your website to drive traffic Step 7: Continue with ongoing management SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 48. Logo Here www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 49. YouTube Strategies Awareness Media SEO Increase your brand’s Reach customers on your Include videos that are awareness via videos that website via a media carefully crafted and have the potential to channel that boasts optimized in order to spread virally if branded higher conversion rates increase your ranking on correctly and captivates interest search engines more effectively SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 50. YouTube Buzz 15 Billion Videos streamed by Americans every month Year-over-year increase of 35% vs. 0.2% internet video viewing vs. TV viewing 35 Hours Of video uploaded to YouTube every minute SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 51. YouTube & Your Business 2 Billion Global video views per week being monetized 10,000 YouTube partners 60 days > More video is uploaded in 2 months than the 3 major US networks Source : www.youtube.com 60 years: combined created in 6 decades SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 52. Next Steps Step 1: Create a YouTube Strategy Step 2: Create quality value-adding videos Step 3: SEO to ensure customers can find them Step 4: Brand your YouTube channel Step 5: Use annotations to increase subscribers Step 6: Post a bulletin Step 7: Monetize via YouTube ads Step 8: Connect to other social media outlets SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 53. Logo Here CUSTOMIZED OFFERS www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 54. Our Special Offer #1 • Meet for a personalized SEO SEO Offer strategy session • Work with your business to develop a Silver/Gold/Platinum Organic SEO Package SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 55. Our Special Offer #2 • Meet for a personalized Facebook Facebook Offer strategy session • Work with your business to develop customized and targeted Facebook campaigns including a fan page • Continue with ongoing management for long-term success $1297 up front & $497/mo SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 56. Our Special Offer #3 • Meet for a personalized LinkedIn strategy Facebook Offer session • Work with your business to develop customized and targeted LinkedIn campaigns including Groups building • Continue with ongoing management for long-term success SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 57. Our Special Offer #4 • Meet for a personalized Twitter strategy Twitter Offer session • Develop a branded Twitter page • Create value added content via an automatic feed of tweets for the next 30 days • Continue with ongoing management for long-term success SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 58. Our Special Offer #5 • Meet for a personalized YouTube YouTube Offer strategy session • Develop three SEO optimized videos • Integrate YouTube with your site • Continue with ongoing management for long-term success, 12 additional videos for the year! SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 59. Bonus Offer • Meet for a personalized strategy session on Landing Page integrating Local Directories and mobile marketing • Create your Mobile APP and directories listings, integrating: • Facebook • Twitter • YouTube SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 60. Other special Offers  Google+, LinkedIn, and other social media outlets  Mobile APPS  Reputation management  Web development  And more… SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 61. Connect with Us @NABMarketing NabMobileMarketing 1634 S 18th Street Saint Louis, MO (314) 627-5739 (314-660-0733 www.nabseo.com SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES
  • 62. We look forward to working with you on your social media strategy THANK YOU  SELECTING & IMPLEMENTING SOCIAL MEDIA STRATEGIES 5/21/2012 62

Editor's Notes

  1. Before edit this PowerPoint template: Please Make sure required fonts installed (this presentation use: League Gothic and Museo) This is a Master file, Just in case you made some modifications, please Save As this file with new file name.--------------------------Let’s start editing file… HOW TO (also available in documentation file):Changing the background image:Click the view menu > slide master > insert > picture > select preferred ‘background.jpg’Insert Background image in the first page of Slide master> Right Click > Send to Back(Note: All elements images are inside ‘images’ folder)Insert a Logo:For better logo quality and avoid the white block, logo should be in *.png formatClick the view menu > slide master > insert > picture > select logo, put your logo in desirable area, in the first page of slide master and cover slide.Or you can insert logo in preferred slide by go to insert menu > picture > select logo.Implement Layout Template into a slide:Add new Slide (Ctl +M), Right Click on the new slide > Right Click > Select Layout > select Desirable TemplateInsert and Edit DateGo to View > Slide Master > Insert > Date and Time > Checklist the date > Select Update automatically or Fixed > Apply to all or Apply in current slide.--------------------------Animated Image or TextClick the text box or images that you will be modifying, then choose "Custom Animation" from the drop-down list under "Slide Show" on the top menu bar. An area will open up on the right-hand side of the window.--------------------------Slide TransitionAll slide using ‘Fade Smoothly’ Transition--------------------------Title SlideThis Slide use “Title Slide” on Master Slide View.The background images can be found in “images” folder named “background.jpg”“Socialita Agency” is an image because it’s difficult to get big size font on ppt, you can found in PSD folder named “cover_tittle.psd”You can add elements or icons in “images” folderTitle Text: You can modify it, change color, rotate, etc. button_star.jpg”--------------------------Social Media Icons:http://www.webdesignerdepot.com/2010/08/buddycons-vector-social-media-icons/
  2. Before edit this PowerPoint template: Please Make sure required fonts installed (this presentation use: League Gothic and Museo) This is a Master file, Just in case you made some modifications, please Save As this file with new file name.--------------------------Let’s start editing file… HOW TO (also available in documentation file):Changing the background image:Click the view menu > slide master > insert > picture > select preferred ‘background.jpg’Insert Background image in the first page of Slide master> Right Click > Send to Back(Note: All elements images are inside ‘images’ folder)Insert a Logo:For better logo quality and avoid the white block, logo should be in *.png formatClick the view menu > slide master > insert > picture > select logo, put your logo in desirable area, in the first page of slide master and cover slide.Or you can insert logo in preferred slide by go to insert menu > picture > select logo.Implement Layout Template into a slide:Add new Slide (Ctl +M), Right Click on the new slide > Right Click > Select Layout > select Desirable TemplateInsert and Edit DateGo to View > Slide Master > Insert > Date and Time > Checklist the date > Select Update automatically or Fixed > Apply to all or Apply in current slide.--------------------------Animated Image or TextClick the text box or images that you will be modifying, then choose "Custom Animation" from the drop-down list under "Slide Show" on the top menu bar. An area will open up on the right-hand side of the window.--------------------------Slide TransitionAll slide using ‘Fade Smoothly’ Transition--------------------------Title SlideThis Slide use “Title Slide” on Master Slide View.The background images can be found in “images” folder named “background.jpg”“Socialita Agency” is an image because it’s difficult to get big size font on ppt, you can found in PSD folder named “cover_tittle.psd”You can add elements or icons in “images” folderTitle Text: You can modify it, change color, rotate, etc. button_star.jpg”--------------------------Social Media Icons:http://www.webdesignerdepot.com/2010/08/buddycons-vector-social-media-icons/
  3. --------------------------Social Media TodayTechnology change everything also the way we communicate.Explain the Social media and people in using technology, previously and todayThis Slide use “Social Media Today” Layout on Master Slide View Phone icon you can get here: http://www.iconarchive.com/show/heartquake-prevention-icons-by-iconshock/telefono-icon.htmliPhone icon you can get here: http://www.iconarchive.com/show/apple-products-icons-by-svengraph/iPhone-front-black-icon.html Mail icon you can get here: http://www.iconarchive.com/show/stainless-icons-by-iconleak/mail-icon.htmleMail icon you can get here: http://www.iconarchive.com/show/mobile-icons-by-youdu/Mail-icon.htmlNews icon you can get here: http://www.iconarchive.com/show/oxygen-icons-by-oxygen-icons.org/Mimetypes-message-news-icon.htmleNews icon you can get here: http://www.iconarchive.com/show/nod-icons-by-rimshotdesign/Location-NEWS-icon.htmliMac icon you can get here: http://www.iconarchive.com/show/bee-mac-icons-by-artbees/iMac-24-icon.htmlSocialize icon you can get here: http://www.iconarchive.com/show/aesthetica-2-icons-by-dryicons/user-comments-icon.htmlSocial.net icon you can get here: http://www.iconarchive.com/show/social-balloons-icons-by-double-j-design/social-balloon-twitter-icon.html http://www.iconarchive.com/show/social-balloons-icons-by-double-j-design/social-balloon-facebook-icon.html http://www.iconarchive.com/show/social-balloons-icons-by-double-j-design/social-balloon-youtube-icon.html
  4. --------------------------Fun FactsSocial media trends are growing, annually increased the number you can add current data on this slide.This Slide use “Fun Facts” Layout on Master Slide View--------------------------Animation I’m using ‘Wipe’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  5. Before edit this PowerPoint template: Please Make sure required fonts installed (this presentation use: League Gothic and Museo) This is a Master file, Just in case you made some modifications, please Save As this file with new file name.--------------------------Let’s start editing file… HOW TO (also available in documentation file):Changing the background image:Click the view menu > slide master > insert > picture > select preferred ‘background.jpg’Insert Background image in the first page of Slide master> Right Click > Send to Back(Note: All elements images are inside ‘images’ folder)Insert a Logo:For better logo quality and avoid the white block, logo should be in *.png formatClick the view menu > slide master > insert > picture > select logo, put your logo in desirable area, in the first page of slide master and cover slide.Or you can insert logo in preferred slide by go to insert menu > picture > select logo.Implement Layout Template into a slide:Add new Slide (Ctl +M), Right Click on the new slide > Right Click > Select Layout > select Desirable TemplateInsert and Edit DateGo to View > Slide Master > Insert > Date and Time > Checklist the date > Select Update automatically or Fixed > Apply to all or Apply in current slide.--------------------------Animated Image or TextClick the text box or images that you will be modifying, then choose "Custom Animation" from the drop-down list under "Slide Show" on the top menu bar. An area will open up on the right-hand side of the window.--------------------------Slide TransitionAll slide using ‘Fade Smoothly’ Transition--------------------------Title SlideThis Slide use “Title Slide” on Master Slide View.The background images can be found in “images” folder named “background.jpg”“Socialita Agency” is an image because it’s difficult to get big size font on ppt, you can found in PSD folder named “cover_tittle.psd”You can add elements or icons in “images” folderTitle Text: You can modify it, change color, rotate, etc. button_star.jpg”--------------------------Social Media Icons:http://www.webdesignerdepot.com/2010/08/buddycons-vector-social-media-icons/
  6. --------------------------Company Information SlideThis Slide use “About Us” Layout on Master Slide View.Slide tittles is editable, you can change text, color or rotate easily.Fill your company information in the text area an replace the lorem ipsum feed. --------------------------Navigation ButtonNavigation Button help you to move slide to next or previous slidesThe Navigation Button can be found in First Slide in Master Slide View, To make it works as slide navigation, Right click the arrow button image > Select Hyperlink > Select “Place in this document” > Select Next Slide or Previous Slide--------------------------Insert and Edit FooterIf you want to edit the footer text go to View > Slide Master > Select first slide master > Type the Tex Box Area with your company information (company name, address, website, etc)--------------------------AnimationsMost of animation using “peek in” effect.
  7. --------------------------Our ClientsThis Slide use “Our Clients” Layout on Master Slide View.Click Video Icon to Add some logo.--------------------------Animation I’m using ‘Peek in’, ‘Random Bars’ and ‘flash bulb’ animation for some elements Don’t forget grouped image before add animation effect.
  8. Before edit this PowerPoint template: Please Make sure required fonts installed (this presentation use: League Gothic and Museo) This is a Master file, Just in case you made some modifications, please Save As this file with new file name.--------------------------Let’s start editing file… HOW TO (also available in documentation file):Changing the background image:Click the view menu > slide master > insert > picture > select preferred ‘background.jpg’Insert Background image in the first page of Slide master> Right Click > Send to Back(Note: All elements images are inside ‘images’ folder)Insert a Logo:For better logo quality and avoid the white block, logo should be in *.png formatClick the view menu > slide master > insert > picture > select logo, put your logo in desirable area, in the first page of slide master and cover slide.Or you can insert logo in preferred slide by go to insert menu > picture > select logo.Implement Layout Template into a slide:Add new Slide (Ctl +M), Right Click on the new slide > Right Click > Select Layout > select Desirable TemplateInsert and Edit DateGo to View > Slide Master > Insert > Date and Time > Checklist the date > Select Update automatically or Fixed > Apply to all or Apply in current slide.--------------------------Animated Image or TextClick the text box or images that you will be modifying, then choose "Custom Animation" from the drop-down list under "Slide Show" on the top menu bar. An area will open up on the right-hand side of the window.--------------------------Slide TransitionAll slide using ‘Fade Smoothly’ Transition--------------------------Title SlideThis Slide use “Title Slide” on Master Slide View.The background images can be found in “images” folder named “background.jpg”“Socialita Agency” is an image because it’s difficult to get big size font on ppt, you can found in PSD folder named “cover_tittle.psd”You can add elements or icons in “images” folderTitle Text: You can modify it, change color, rotate, etc. button_star.jpg”--------------------------Social Media Icons:http://www.webdesignerdepot.com/2010/08/buddycons-vector-social-media-icons/
  9. --------------------------Social Media EffectsSocial media is communication tools that can effect people trends.This Slide use “Social Media Effects” Layout on Master Slide View--------------------------Animation I’m using ‘Checkerboard’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  10. --------------------------How do we worksThis is the slide explain how your social media campaign process.Put your key point in the circles, you can easily change the colors and replace the text content.This Slide use “How do we works” Layout on Master Slide View
  11. --------------------------MeasurementsCommunication on Social Media Today, equipped with measurement technology, to see how the communication impact.This Slide use “Measurement” Layout on Master Slide View--------------------------Animation I’m using ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  12. --------------------------How do we worksThis is the slide explain how your social media campaign process.Put your key point in the circles, you can easily change the colors and replace the text content.This Slide use “How do we works” Layout on Master Slide View
  13. --------------------------ComparisonsSocial Media websites are unique, comparison can show how each social media works on.This Slide use “Comparisons” Layout on Master Slide View--------------------------Animation I’m using ‘Checkerboard’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  14. Before edit this PowerPoint template: Please Make sure required fonts installed (this presentation use: League Gothic and Museo) This is a Master file, Just in case you made some modifications, please Save As this file with new file name.--------------------------Let’s start editing file… HOW TO (also available in documentation file):Changing the background image:Click the view menu > slide master > insert > picture > select preferred ‘background.jpg’Insert Background image in the first page of Slide master> Right Click > Send to Back(Note: All elements images are inside ‘images’ folder)Insert a Logo:For better logo quality and avoid the white block, logo should be in *.png formatClick the view menu > slide master > insert > picture > select logo, put your logo in desirable area, in the first page of slide master and cover slide.Or you can insert logo in preferred slide by go to insert menu > picture > select logo.Implement Layout Template into a slide:Add new Slide (Ctl +M), Right Click on the new slide > Right Click > Select Layout > select Desirable TemplateInsert and Edit DateGo to View > Slide Master > Insert > Date and Time > Checklist the date > Select Update automatically or Fixed > Apply to all or Apply in current slide.--------------------------Animated Image or TextClick the text box or images that you will be modifying, then choose "Custom Animation" from the drop-down list under "Slide Show" on the top menu bar. An area will open up on the right-hand side of the window.--------------------------Slide TransitionAll slide using ‘Fade Smoothly’ Transition--------------------------Title SlideThis Slide use “Title Slide” on Master Slide View.The background images can be found in “images” folder named “background.jpg”“Socialita Agency” is an image because it’s difficult to get big size font on ppt, you can found in PSD folder named “cover_tittle.psd”You can add elements or icons in “images” folderTitle Text: You can modify it, change color, rotate, etc. button_star.jpg”--------------------------Social Media Icons:http://www.webdesignerdepot.com/2010/08/buddycons-vector-social-media-icons/
  15. --------------------------Fun FactsSocial media trends are growing, annually increased the number you can add current data on this slide.This Slide use “Fun Facts” Layout on Master Slide View--------------------------Animation I’m using ‘Wipe’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  16. --------------------------Fun FactsSocial media trends are growing, annually increased the number you can add current data on this slide.This Slide use “Fun Facts” Layout on Master Slide View--------------------------Animation I’m using ‘Wipe’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  17. --------------------------Fun FactsSocial media trends are growing, annually increased the number you can add current data on this slide.This Slide use “Fun Facts” Layout on Master Slide View--------------------------Animation I’m using ‘Wipe’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  18. --------------------------Services SlideThis is a slide to expose your Service. Use “Service Slide” Layout on Master Slide View.Add your higher size photo or logo by click the image icon. You can make it transparent saved to Png file.--------------------------Animation This Slide using ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  19. --------------------------StrategiesBuilding communications on Social media is not easy, share do’s and don’t when communicate Social Media campaign.This Slide use “Comparisons” Layout on Master Slide View--------------------------Animation I’m using ‘wipe’ and ‘flashbulb’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  20. Before edit this PowerPoint template: Please Make sure required fonts installed (this presentation use: League Gothic and Museo) This is a Master file, Just in case you made some modifications, please Save As this file with new file name.--------------------------Let’s start editing file… HOW TO (also available in documentation file):Changing the background image:Click the view menu > slide master > insert > picture > select preferred ‘background.jpg’Insert Background image in the first page of Slide master> Right Click > Send to Back(Note: All elements images are inside ‘images’ folder)Insert a Logo:For better logo quality and avoid the white block, logo should be in *.png formatClick the view menu > slide master > insert > picture > select logo, put your logo in desirable area, in the first page of slide master and cover slide.Or you can insert logo in preferred slide by go to insert menu > picture > select logo.Implement Layout Template into a slide:Add new Slide (Ctl +M), Right Click on the new slide > Right Click > Select Layout > select Desirable TemplateInsert and Edit DateGo to View > Slide Master > Insert > Date and Time > Checklist the date > Select Update automatically or Fixed > Apply to all or Apply in current slide.--------------------------Animated Image or TextClick the text box or images that you will be modifying, then choose "Custom Animation" from the drop-down list under "Slide Show" on the top menu bar. An area will open up on the right-hand side of the window.--------------------------Slide TransitionAll slide using ‘Fade Smoothly’ Transition--------------------------Title SlideThis Slide use “Title Slide” on Master Slide View.The background images can be found in “images” folder named “background.jpg”“Socialita Agency” is an image because it’s difficult to get big size font on ppt, you can found in PSD folder named “cover_tittle.psd”You can add elements or icons in “images” folderTitle Text: You can modify it, change color, rotate, etc. button_star.jpg”--------------------------Social Media Icons:http://www.webdesignerdepot.com/2010/08/buddycons-vector-social-media-icons/
  21. --------------------------Fun FactsSocial media trends are growing, annually increased the number you can add current data on this slide.This Slide use “Fun Facts” Layout on Master Slide View--------------------------Animation I’m using ‘Wipe’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  22. --------------------------Slide With ChartThis Slide use “Slide wih chart” Layout on Master Slide View.Click Video Icon to Add a Chart.--------------------------Animation I’m using ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  23. --------------------------Slide With ChartThis Slide use “Slide wih chart” Layout on Master Slide View.Click Video Icon to Add a Chart.--------------------------Animation I’m using ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  24. --------------------------MeasurementsCommunication on Social Media Today, equipped with measurement technology, to see how the communication impact.This Slide use “Measurement” Layout on Master Slide View--------------------------Animation I’m using ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  25. Before edit this PowerPoint template: Please Make sure required fonts installed (this presentation use: League Gothic and Museo) This is a Master file, Just in case you made some modifications, please Save As this file with new file name.--------------------------Let’s start editing file… HOW TO (also available in documentation file):Changing the background image:Click the view menu > slide master > insert > picture > select preferred ‘background.jpg’Insert Background image in the first page of Slide master> Right Click > Send to Back(Note: All elements images are inside ‘images’ folder)Insert a Logo:For better logo quality and avoid the white block, logo should be in *.png formatClick the view menu > slide master > insert > picture > select logo, put your logo in desirable area, in the first page of slide master and cover slide.Or you can insert logo in preferred slide by go to insert menu > picture > select logo.Implement Layout Template into a slide:Add new Slide (Ctl +M), Right Click on the new slide > Right Click > Select Layout > select Desirable TemplateInsert and Edit DateGo to View > Slide Master > Insert > Date and Time > Checklist the date > Select Update automatically or Fixed > Apply to all or Apply in current slide.--------------------------Animated Image or TextClick the text box or images that you will be modifying, then choose "Custom Animation" from the drop-down list under "Slide Show" on the top menu bar. An area will open up on the right-hand side of the window.--------------------------Slide TransitionAll slide using ‘Fade Smoothly’ Transition--------------------------Title SlideThis Slide use “Title Slide” on Master Slide View.The background images can be found in “images” folder named “background.jpg”“Socialita Agency” is an image because it’s difficult to get big size font on ppt, you can found in PSD folder named “cover_tittle.psd”You can add elements or icons in “images” folderTitle Text: You can modify it, change color, rotate, etc. button_star.jpg”--------------------------Social Media Icons:http://www.webdesignerdepot.com/2010/08/buddycons-vector-social-media-icons/
  26. --------------------------Fun FactsSocial media trends are growing, annually increased the number you can add current data on this slide.This Slide use “Fun Facts” Layout on Master Slide View--------------------------Animation I’m using ‘Wipe’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  27. --------------------------MeasurementsCommunication on Social Media Today, equipped with measurement technology, to see how the communication impact.This Slide use “Measurement” Layout on Master Slide View--------------------------Animation I’m using ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  28. Before edit this PowerPoint template: Please Make sure required fonts installed (this presentation use: League Gothic and Museo) This is a Master file, Just in case you made some modifications, please Save As this file with new file name.--------------------------Let’s start editing file… HOW TO (also available in documentation file):Changing the background image:Click the view menu > slide master > insert > picture > select preferred ‘background.jpg’Insert Background image in the first page of Slide master> Right Click > Send to Back(Note: All elements images are inside ‘images’ folder)Insert a Logo:For better logo quality and avoid the white block, logo should be in *.png formatClick the view menu > slide master > insert > picture > select logo, put your logo in desirable area, in the first page of slide master and cover slide.Or you can insert logo in preferred slide by go to insert menu > picture > select logo.Implement Layout Template into a slide:Add new Slide (Ctl +M), Right Click on the new slide > Right Click > Select Layout > select Desirable TemplateInsert and Edit DateGo to View > Slide Master > Insert > Date and Time > Checklist the date > Select Update automatically or Fixed > Apply to all or Apply in current slide.--------------------------Animated Image or TextClick the text box or images that you will be modifying, then choose "Custom Animation" from the drop-down list under "Slide Show" on the top menu bar. An area will open up on the right-hand side of the window.--------------------------Slide TransitionAll slide using ‘Fade Smoothly’ Transition--------------------------Title SlideThis Slide use “Title Slide” on Master Slide View.The background images can be found in “images” folder named “background.jpg”“Socialita Agency” is an image because it’s difficult to get big size font on ppt, you can found in PSD folder named “cover_tittle.psd”You can add elements or icons in “images” folderTitle Text: You can modify it, change color, rotate, etc. button_star.jpg”--------------------------Social Media Icons:http://www.webdesignerdepot.com/2010/08/buddycons-vector-social-media-icons/
  29. --------------------------ComparisonsSocial Media websites are unique, comparison can show how each social media works on.This Slide use “Comparisons” Layout on Master Slide View--------------------------Animation I’m using ‘Checkerboard’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  30. --------------------------Fun FactsSocial media trends are growing, annually increased the number you can add current data on this slide.This Slide use “Fun Facts” Layout on Master Slide View--------------------------Animation I’m using ‘Wipe’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  31. --------------------------Fun FactsSocial media trends are growing, annually increased the number you can add current data on this slide.This Slide use “Fun Facts” Layout on Master Slide View--------------------------Animation I’m using ‘Wipe’ effect for Circle and ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  32. --------------------------MeasurementsCommunication on Social Media Today, equipped with measurement technology, to see how the communication impact.This Slide use “Measurement” Layout on Master Slide View--------------------------Animation I’m using ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  33. Before edit this PowerPoint template: Please Make sure required fonts installed (this presentation use: League Gothic and Museo) This is a Master file, Just in case you made some modifications, please Save As this file with new file name.--------------------------Let’s start editing file… HOW TO (also available in documentation file):Changing the background image:Click the view menu > slide master > insert > picture > select preferred ‘background.jpg’Insert Background image in the first page of Slide master> Right Click > Send to Back(Note: All elements images are inside ‘images’ folder)Insert a Logo:For better logo quality and avoid the white block, logo should be in *.png formatClick the view menu > slide master > insert > picture > select logo, put your logo in desirable area, in the first page of slide master and cover slide.Or you can insert logo in preferred slide by go to insert menu > picture > select logo.Implement Layout Template into a slide:Add new Slide (Ctl +M), Right Click on the new slide > Right Click > Select Layout > select Desirable TemplateInsert and Edit DateGo to View > Slide Master > Insert > Date and Time > Checklist the date > Select Update automatically or Fixed > Apply to all or Apply in current slide.--------------------------Animated Image or TextClick the text box or images that you will be modifying, then choose "Custom Animation" from the drop-down list under "Slide Show" on the top menu bar. An area will open up on the right-hand side of the window.--------------------------Slide TransitionAll slide using ‘Fade Smoothly’ Transition--------------------------Title SlideThis Slide use “Title Slide” on Master Slide View.The background images can be found in “images” folder named “background.jpg”“Socialita Agency” is an image because it’s difficult to get big size font on ppt, you can found in PSD folder named “cover_tittle.psd”You can add elements or icons in “images” folderTitle Text: You can modify it, change color, rotate, etc. button_star.jpg”--------------------------Social Media Icons:http://www.webdesignerdepot.com/2010/08/buddycons-vector-social-media-icons/
  34. --------------------------TestimonialsYou can add what people said about your service on this slide.This slide use “Testimonials” Layout on Master Slide View.--------------------------Animation This Slide using ‘Peek in’ and ‘flash bulb’ animation for some elements Don’t forget grouped image before add animation effect.
  35. --------------------------TestimonialsYou can add what people said about your service on this slide.This slide use “Testimonials” Layout on Master Slide View.--------------------------Animation This Slide using ‘Peek in’ and ‘flash bulb’ animation for some elements Don’t forget grouped image before add animation effect.
  36. --------------------------TestimonialsYou can add what people said about your service on this slide.This slide use “Testimonials” Layout on Master Slide View.--------------------------Animation This Slide using ‘Peek in’ and ‘flash bulb’ animation for some elements Don’t forget grouped image before add animation effect.
  37. --------------------------TestimonialsYou can add what people said about your service on this slide.This slide use “Testimonials” Layout on Master Slide View.--------------------------Animation This Slide using ‘Peek in’ and ‘flash bulb’ animation for some elements Don’t forget grouped image before add animation effect.
  38. --------------------------TestimonialsYou can add what people said about your service on this slide.This slide use “Testimonials” Layout on Master Slide View.--------------------------Animation This Slide using ‘Peek in’ and ‘flash bulb’ animation for some elements Don’t forget grouped image before add animation effect.
  39. --------------------------TestimonialsYou can add what people said about your service on this slide.This slide use “Testimonials” Layout on Master Slide View.--------------------------Animation This Slide using ‘Peek in’ and ‘flash bulb’ animation for some elements Don’t forget grouped image before add animation effect.
  40. --------------------------MeasurementsCommunication on Social Media Today, equipped with measurement technology, to see how the communication impact.This Slide use “Measurement” Layout on Master Slide View--------------------------Animation I’m using ‘Peek in’ animation for some elements Don’t forget grouped image before add animation effect.
  41. --------------------------Connected SlideThis slide use “Connected” Layout on Master Slide View.Put your contact information here.The icons can be found in “images” folder.
  42. --------------------------Closing SlidePut the closing statement here.This Slide use “Section Heade” Layout on Master Slide View.