Facebook has over 1.28 billion monthly active users and is used by many businesses and organizations to share information while also allowing users to easily connect with friends and family. Instagram is a mobile photo and video sharing service that was acquired by Facebook for $1 billion in 2012 and provides a simple way for users to share media with connections. Twitter has 274 million active users who utilize its platform to send short messages known as tweets, which make it a good way to send out notifications and updates.