The document discusses how social media and digital marketing can help startups get noticed and establish an online presence. It recommends startups build profiles on platforms like Facebook, Twitter, Google+, YouTube and LinkedIn. It also suggests using social media to establish yourself as a thought leader, run campaigns and promotions, track press mentions, partner with other organizations on events and initiatives, and leverage tools like hashtags and shortlinks. The goal of these recommendations is to help startups drive traffic, engage communities and manage their public relations through easy and low-cost digital marketing strategies.
5. The world has changed
Contents
4 billion
hours of YouTube Videos watched every month
100 billion
searches everyday
30 trillion
unique URLs in the web
1.5 million
Android activations per day
Source : presentation by Bridgette Beam at Google Search Summit 2013
@riyadhusain
SOCIAL MEDIA & EASY MARKETING
8. Contents
SOCIAL MEDIA
& EASY MARKETING
Startup Bash BD 2013
Riyad Husain
CEO, Magnito Digital
@riyadhusain
SOCIAL MEDIA & EASY MARKETING
9. Leveraging
Contents social media to market your startup
Digital Presence
Drive Contents
Manage your PR
Community Engagement
Useful Tools
@riyadhusain
SOCIAL MEDIA & EASY MARKETING
18. Community
Contents Engagement - Partnerships
Partner
Venue partner in
over 3 events
Digital partner
Digital partner in
TEDx Dhaka 2013
event
Digital partner
in pitch2win
competition
Sponsor
@riyadhusain
SOCIAL MEDIA & EASY MARKETING
Digital partner in
Dell Social
Innovation
Challenge