Building a Social Communication StrategyNoah Echols
This was a 20 minute talk at the Latino Entrepreneurship Workshop in Atlanta, GA on how to approach social media from a business standpoint. This is a general presentation to guide business leaders into thinking strategically about the shift in how consumers are communicating
Live Webinar: How to Increase Your Content Reach and Engagement Through Emplo...LinkedIn
In this webcast, you’ll learn:
- How employee sharing can enhance your marketing goals
- How to launch your own employee advocacy program
- Real life best practices and success stories from DLA Piper and LinkedIn
How to do a social media content marketing storyboardTerry Rachwalski
Making a social media content plan starting with the basics of integrated marketing communications, digital marketing and moves into developing a strategic content plan. Presented at Social Media Camp's October 19, 2013 Bootcamp
The document provides an overview of a course on new leadership lessons in a digital age. It discusses the challenges facing today's business leaders in understanding and planning for social media integration. It defines social media and social computing, and compares their domains and functional differentiators. It also lists some major social computing platforms and discusses how leadership participation is key to leveraging organizational networks and measuring their value. The benefits of enterprise social computing for open leadership are discussed.
Workshop delivered to the Kitchener-Waterloo Chamber of Commerce by Cheryl Mckinnon, CMO of Nuxeo - January 26, 2010. How to use social media to achieve business goals: lead/demand generation, customer service, competitive & market intelligence, recruiting & talent acquisition
The document discusses building a successful organizational social media program. It outlines seven essential elements: an executive champion, clear lines of authority, a social media evangelist, sensible metrics and measurement, partnership with legal, a solid social media policy, and employee education and training. It emphasizes the importance of having clarity on social media roles and responsibilities within the organization to avoid inconsistencies and conflicts. It also stresses measuring social media success based on defined goals and engagement rather than just reach and numbers.
Building a Social Communication StrategyNoah Echols
This was a 20 minute talk at the Latino Entrepreneurship Workshop in Atlanta, GA on how to approach social media from a business standpoint. This is a general presentation to guide business leaders into thinking strategically about the shift in how consumers are communicating
Live Webinar: How to Increase Your Content Reach and Engagement Through Emplo...LinkedIn
In this webcast, you’ll learn:
- How employee sharing can enhance your marketing goals
- How to launch your own employee advocacy program
- Real life best practices and success stories from DLA Piper and LinkedIn
How to do a social media content marketing storyboardTerry Rachwalski
Making a social media content plan starting with the basics of integrated marketing communications, digital marketing and moves into developing a strategic content plan. Presented at Social Media Camp's October 19, 2013 Bootcamp
The document provides an overview of a course on new leadership lessons in a digital age. It discusses the challenges facing today's business leaders in understanding and planning for social media integration. It defines social media and social computing, and compares their domains and functional differentiators. It also lists some major social computing platforms and discusses how leadership participation is key to leveraging organizational networks and measuring their value. The benefits of enterprise social computing for open leadership are discussed.
Workshop delivered to the Kitchener-Waterloo Chamber of Commerce by Cheryl Mckinnon, CMO of Nuxeo - January 26, 2010. How to use social media to achieve business goals: lead/demand generation, customer service, competitive & market intelligence, recruiting & talent acquisition
The document discusses building a successful organizational social media program. It outlines seven essential elements: an executive champion, clear lines of authority, a social media evangelist, sensible metrics and measurement, partnership with legal, a solid social media policy, and employee education and training. It emphasizes the importance of having clarity on social media roles and responsibilities within the organization to avoid inconsistencies and conflicts. It also stresses measuring social media success based on defined goals and engagement rather than just reach and numbers.
Social and Emering Media Panel - Pardot Users ConferencePardot
The document summarizes a panel discussion on social and emerging media for B2B companies. It provides tips from three panelists - Rob MacEwen, Chris Uschan, and Courtney Wiley - on engaging users, implementing social media campaigns, and using social media for B2B purposes like attracting prospects, nurturing relationships, and driving traffic. Key recommendations include engaging customers and peers rather than just selling, being patient as payoffs are long term, focusing efforts on a few channels done well, and leveraging social media to generate qualified leads and increase loyalty.
Making the most of facebook for your business webinar Kerry Watkins
David is a 45-year-old small business owner in Brighton who understands the importance of social media marketing but lacks confidence and knowledge in developing an effective strategy. He is looking for guidance on understanding the digital landscape, creating a social media strategy, and advice on implementation and managing his marketing team to better utilize platforms like Facebook and Instagram. Visual content and embedded links see higher user engagement compared to plain text posts or URLs.
This presentation highlights 5 stages and 5 tips per stage to help Business Owners, Marketing and Sales people to use Social Media effectively and progressively to meet the B2B Sales challenges of sales-ready leads, sufficient leads and extended sales cycles.
Social Business at Executing Social Media by Acuity ForumsAlex Zagoumenov
My presentation from Executing Social Media event by Acuity Forums in Calgary, where I talk about internal social media execution, the process and practices.
Personal Branding - Sharing Your StoryShanna Kurpe
The document discusses integrated marketing and provides an agenda for a presentation on how to share your story through an integrated marketing campaign. The agenda includes defining integrated marketing as taking a holistic view and using multiple approaches to spread the same message ubiquitously. It also includes setting goals for an integrated marketing campaign such as building awareness, creating positive interactions, and establishing expertise. Finally, it discusses selecting tactics for the campaign, such as social networking, social sharing, and social publishing.
This PPT was originally presented at ASAE's Technology Conference and Exposition on December 14, 2010. Conference hashtag: #tech10. Session hub: #tech10 td1.
The Sparks Foundation is a nonprofit organization that connects students from all financial backgrounds with experts through knowledge sharing programs like student scholarships, mentorships, workshops and corporate programs. The document outlines a 7-step social media marketing strategy for The Sparks Foundation, including reviewing its current social media presence, defining its ideal customer, creating a mission statement, identifying success metrics, curating engaging content, using management tools, and tracking/optimizing performance. The conclusion emphasizes how digital marketing allows effective tracking of traffic sources to optimize a website for attracting more visitors.
Presentation on infographic marketing given 10/17/11 at Brigham Young University, including design, publication, and promotion. Promotion tactics include blog outreach, social media and bookmarking, and SEO. Includes examples of best and worst practices.
Motorola completed its separation into two publicly traded companies - Motorola Solutions and Motorola Mobility Holdings. Motorola Solutions focuses on government and enterprise communications solutions, while Motorola Mobility produces mobile devices, home products, and licenses the Motorola brand name. The analyst recommends shorting Motorola Mobility shares, as they believe the market is overvaluing the mobile devices segment and that it will continue to struggle with competition and pricing pressures in the smartphone market. The fair value estimate provided for Motorola Mobility is $18 per share.
This letter of recommendation is for Raylene Gaines from her former employer Ed Doughty, Chief Financial Officer at Kellogg & Kimsey, Inc. Doughty states that based on the years Raylene worked with him, she has a strong work ethic, is highly motivated and dedicated, and could always be counted on to perform her work accurately, timely and completely. He says it was a pleasure working with Raylene and recommends her very highly without any reservations.
Fich Reklamebureau har stået for julekalenderen/juleeventyret for Ugeavisen Slagelse og Sorø Avis / Berlingske Lokale Medier.
Juleaktiviteten anvender flere platforme: en børnevenlig
julekalender, der bl.a. uddeles gennem de deltagende detail-
butikker, løbende printannoncering i ugeaviserne herunder daglige opdateringer frem til jul på ugeavisernes respektive nyhedsportaler (dinby.dk) endelig via eget website – www.kastaniehesten.dk og Facebook-gruppen: “Den lille Kastaniehest / The Little
Chestnut Horse”. Generering af trafik skabes i år også via en selvstændig SMS-del, der både findes på bagsiden af julekalenderen og via www.kastaniehesten.dk.
Kunder:
Ugeavisen Slagelse og Sorø Avis
/ Berlingske Lokale Medier
Konceptet “Den lille Kastaniehest”
har løbende udviklet sig siden 2002. F.eks. fik websitet sidste år besøg fra ca. 80 danske byer.
This document contains a 10 question questionnaire regarding the design, layout, information, images, fonts, and cultural aspects of an Agenda Form and Welcome Letter. The respondent provides opinions on each, noting that the Agenda Form is detailed and professional but the language could be more professional. The layout of the Agenda Form is clear while the Welcome Letter layout is casual. Suggestions are made to include more directions and details in the Welcome Letter. The overall view is that the products are easy to understand and informal, and the image in the Welcome Letter could better represent the culture.
Groupapps is a proposed collective buying network for mobile apps modeled after Groupon. It would offer daily deals with large discounts (60%) on apps for Android phones to drive new users. By encouraging viral sharing through social networks and bundling apps into daily limited-time deals, Groupapps aims to benefit app developers, app buyers, and itself through commissions in a triple win situation. It plans to start by targeting the US Android market and expand to additional countries and platforms over time.
The document contains a 10 question questionnaire regarding the design, layout, information, images, fonts, and cultural aspects of an Agenda Form and Welcome Letter. Overall, the respondent found the products to be well presented, informative, and easy to understand.
Social and Emering Media Panel - Pardot Users ConferencePardot
The document summarizes a panel discussion on social and emerging media for B2B companies. It provides tips from three panelists - Rob MacEwen, Chris Uschan, and Courtney Wiley - on engaging users, implementing social media campaigns, and using social media for B2B purposes like attracting prospects, nurturing relationships, and driving traffic. Key recommendations include engaging customers and peers rather than just selling, being patient as payoffs are long term, focusing efforts on a few channels done well, and leveraging social media to generate qualified leads and increase loyalty.
Making the most of facebook for your business webinar Kerry Watkins
David is a 45-year-old small business owner in Brighton who understands the importance of social media marketing but lacks confidence and knowledge in developing an effective strategy. He is looking for guidance on understanding the digital landscape, creating a social media strategy, and advice on implementation and managing his marketing team to better utilize platforms like Facebook and Instagram. Visual content and embedded links see higher user engagement compared to plain text posts or URLs.
This presentation highlights 5 stages and 5 tips per stage to help Business Owners, Marketing and Sales people to use Social Media effectively and progressively to meet the B2B Sales challenges of sales-ready leads, sufficient leads and extended sales cycles.
Social Business at Executing Social Media by Acuity ForumsAlex Zagoumenov
My presentation from Executing Social Media event by Acuity Forums in Calgary, where I talk about internal social media execution, the process and practices.
Personal Branding - Sharing Your StoryShanna Kurpe
The document discusses integrated marketing and provides an agenda for a presentation on how to share your story through an integrated marketing campaign. The agenda includes defining integrated marketing as taking a holistic view and using multiple approaches to spread the same message ubiquitously. It also includes setting goals for an integrated marketing campaign such as building awareness, creating positive interactions, and establishing expertise. Finally, it discusses selecting tactics for the campaign, such as social networking, social sharing, and social publishing.
This PPT was originally presented at ASAE's Technology Conference and Exposition on December 14, 2010. Conference hashtag: #tech10. Session hub: #tech10 td1.
The Sparks Foundation is a nonprofit organization that connects students from all financial backgrounds with experts through knowledge sharing programs like student scholarships, mentorships, workshops and corporate programs. The document outlines a 7-step social media marketing strategy for The Sparks Foundation, including reviewing its current social media presence, defining its ideal customer, creating a mission statement, identifying success metrics, curating engaging content, using management tools, and tracking/optimizing performance. The conclusion emphasizes how digital marketing allows effective tracking of traffic sources to optimize a website for attracting more visitors.
Presentation on infographic marketing given 10/17/11 at Brigham Young University, including design, publication, and promotion. Promotion tactics include blog outreach, social media and bookmarking, and SEO. Includes examples of best and worst practices.
Motorola completed its separation into two publicly traded companies - Motorola Solutions and Motorola Mobility Holdings. Motorola Solutions focuses on government and enterprise communications solutions, while Motorola Mobility produces mobile devices, home products, and licenses the Motorola brand name. The analyst recommends shorting Motorola Mobility shares, as they believe the market is overvaluing the mobile devices segment and that it will continue to struggle with competition and pricing pressures in the smartphone market. The fair value estimate provided for Motorola Mobility is $18 per share.
This letter of recommendation is for Raylene Gaines from her former employer Ed Doughty, Chief Financial Officer at Kellogg & Kimsey, Inc. Doughty states that based on the years Raylene worked with him, she has a strong work ethic, is highly motivated and dedicated, and could always be counted on to perform her work accurately, timely and completely. He says it was a pleasure working with Raylene and recommends her very highly without any reservations.
Fich Reklamebureau har stået for julekalenderen/juleeventyret for Ugeavisen Slagelse og Sorø Avis / Berlingske Lokale Medier.
Juleaktiviteten anvender flere platforme: en børnevenlig
julekalender, der bl.a. uddeles gennem de deltagende detail-
butikker, løbende printannoncering i ugeaviserne herunder daglige opdateringer frem til jul på ugeavisernes respektive nyhedsportaler (dinby.dk) endelig via eget website – www.kastaniehesten.dk og Facebook-gruppen: “Den lille Kastaniehest / The Little
Chestnut Horse”. Generering af trafik skabes i år også via en selvstændig SMS-del, der både findes på bagsiden af julekalenderen og via www.kastaniehesten.dk.
Kunder:
Ugeavisen Slagelse og Sorø Avis
/ Berlingske Lokale Medier
Konceptet “Den lille Kastaniehest”
har løbende udviklet sig siden 2002. F.eks. fik websitet sidste år besøg fra ca. 80 danske byer.
This document contains a 10 question questionnaire regarding the design, layout, information, images, fonts, and cultural aspects of an Agenda Form and Welcome Letter. The respondent provides opinions on each, noting that the Agenda Form is detailed and professional but the language could be more professional. The layout of the Agenda Form is clear while the Welcome Letter layout is casual. Suggestions are made to include more directions and details in the Welcome Letter. The overall view is that the products are easy to understand and informal, and the image in the Welcome Letter could better represent the culture.
Groupapps is a proposed collective buying network for mobile apps modeled after Groupon. It would offer daily deals with large discounts (60%) on apps for Android phones to drive new users. By encouraging viral sharing through social networks and bundling apps into daily limited-time deals, Groupapps aims to benefit app developers, app buyers, and itself through commissions in a triple win situation. It plans to start by targeting the US Android market and expand to additional countries and platforms over time.
The document contains a 10 question questionnaire regarding the design, layout, information, images, fonts, and cultural aspects of an Agenda Form and Welcome Letter. Overall, the respondent found the products to be well presented, informative, and easy to understand.
El documento discute la importancia de la innovación y la creatividad. Albert Einstein dijo que la imaginación es más importante que el conocimiento. La creatividad genera ideas, la invención crea prototipos y la innovación lleva las ideas a la práctica. La creatividad es la fuente principal de la innovación debido a su variedad. La innovación agrega un elemento práctico a las creaciones e invenciones para llevar productos al mercado. La creatividad es valiosa para las empresas porque les permite desarrollar nuevas estrategias y posicionarse en
This document proposes concepts for a future city called Sugarbangers City. It discusses ideas for security including using mechanized robots for patrols and combat suits for human police officers. Tourism would be promoted through maintaining cleanliness, building attractions like theme parks near beaches. Green building practices would minimize environmental impact through strategies like using renewable energy and natural daylight. Transport options include hover bikes and flying bullet trains. Disaster relief infrastructure would consist of underground refugee shelters and rescue robots. The city would implement energy management practices like using low-energy housing and solar power. It would also have advanced water and waste management systems and increased hospitality education and jobs.
Photoshop es un programa de edición de imágenes creado por Adobe Systems que permite retocar, transformar y editar imágenes de manera intuitiva. Fue desarrollado originalmente en 1987 por Thomas Knoll y adquirido por Adobe en 1988. Photoshop 1.0 fue lanzado en 1990 exclusivamente para Macintosh y desde entonces se ha convertido en el software estándar para diseñadores e ilustradores.
Brad Kleinman of eMarketing Techniques discusses "Community Colleges + Social Media: Get Connected" - an NCCET Webinar. Learn more at http://www.nccet.org.
The document discusses an airport's strategy to use social media and web 2.0 platforms to connect with customers. It plans to integrate branding, advertising, and social media to transform customer relationships into long-term ones. The airport has presences on blogs, Facebook, Twitter, Flickr, and YouTube to engage with its target demographic of tech-savvy travelers and build community through real-time dialogue. Its goal is to communicate where customers are online rather than through traditional top-down marketing channels.
The document summarizes best practices for creating a dynamic sales team. It discusses moving from a reactive to proactive sales model and selecting sales professionals based on competencies rather than just experience. Key components of an effective selection process include examining behavioral examples, motivational fit, and providing a good candidate experience. The document also outlines best practices for managing the team through performance management, opportunity pipelines, strategic selling approaches, and setting achievable revenue targets.
NCCET Webinar - New Ideas for Fast-Track Healthcare Programs by Kirk White, RN, MSN, Interim Executive Dean, Continuing Education, Austin Community College and Jenny Bodurka, CPP, Programming coordinator, Continuing Education and Professional Development, Schoolcraft College. Learn more at http://www.nccet.org
This document provides guidance on using social media platforms like Facebook, LinkedIn and Twitter to market a business. It discusses creating quality, engaging content that builds relationships and awareness. Content should involve audiences through multiple levels of engagement. It also discusses focusing on engagement over forced marketing. Sections provide overviews and statistics on each platform, how to use their features for business purposes, and ways to grow followers and promote profiles. The overall message is that social media marketing requires quality, relevant content and involvement of audiences through collaboration.
This document summarizes emerging trends on Facebook presented by Brad Kleinman. It finds that Facebook now has over 325 million active users, with 50% logging in daily and more than 2/3s of users outside of college. The fastest growing demographic is users over 35. It provides tips on using Facebook for business including creating pages and advertisements. Pages allow more customization than groups and obtaining analytics through Facebook Insights. The presentation concludes with a three week launch plan for a new Facebook page involving building a profile, sharing the page, and increasing engagement through posts, media, and discussions.
Learn the key strategies for writing and submitting winning proposals for private and federal funding sources from two successful grant writers who have secured over $10 million in grants. Acquire insider tips for developing a grant concept, securing partners, interpreting RFP’s and how to squeeze more content into page limits. Discover how to build relationships with funding sources that will continue beyond the original grant award. Learn more at http://www.NCCET.org
This document discusses marketing strategies for customized training programs. It outlines traditional marketing approaches as well as newer web 2.0 tools. Financial management and data collection are also covered. The presentation provides examples of revenue sources, sales tracking metrics, and goals for future growth of clients, programs, and revenues.
The document discusses how to create more effective PowerPoint presentations by moving away from traditional bullet point-heavy slides. It recommends limiting text and bullets, using high-quality images and graphics instead of clip art, and focusing on visual storytelling rather than just reading slides aloud. Presenters are encouraged to think of themselves as performers and use techniques like positive visualization to manage nerves related to public speaking.
The document summarizes a study on employer-provided workforce readiness training. It finds that nearly half of employers provide such training programs, but they only achieve moderate success. There are significant gaps between the applied skills employers need - like critical thinking and problem solving - and what new hires possess. While some companies have improved training programs, most do not track costs or coordinate efforts between departments. The document recommends businesses work more closely with education to improve workforce readiness.
The survey found that almost half of employers provide workforce readiness training to address deficiencies among newly hired employees. However, many employers report that these programs have limited success. While programs exist to improve skills like leadership, IT, and teamwork, there are gaps in other important applied skills like critical thinking. Employers also struggle to measure the impact and cost of workforce readiness programs. The survey raises questions about whether workplace training is the most effective way to improve workforce preparedness.
The document discusses how the design of learning spaces can impact educational outcomes. It notes that traditional classrooms have changed little over time and may not support modern, active styles of learning. The document advocates designing learning environments that stimulate motivation, curiosity, and socialization to promote student-centered, collaborative, and lifelong learning. It emphasizes that educational architects should focus on how design decisions can improve learning outcomes by generating "learning per square foot" in both formal and informal settings across the entire campus.
Learn about social networking for continuing education from Brad Kleinman and David Toth of WorkSmart Integrated Marketing. Learn more at http://www.WorkSmartIM.com
A review of the growth of the Israel Genealogy Research Association Database Collection for the last 12 months. Our collection is now passed the 3 million mark and still growing. See which archives have contributed the most. See the different types of records we have, and which years have had records added. You can also see what we have for the future.
How to Fix the Import Error in the Odoo 17Celine George
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
How to Setup Warehouse & Location in Odoo 17 InventoryCeline George
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
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This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.
Walmart Business+ and Spark Good for Nonprofits.pdfTechSoup
"Learn about all the ways Walmart supports nonprofit organizations.
You will hear from Liz Willett, the Head of Nonprofits, and hear about what Walmart is doing to help nonprofits, including Walmart Business and Spark Good. Walmart Business+ is a new offer for nonprofits that offers discounts and also streamlines nonprofits order and expense tracking, saving time and money.
The webinar may also give some examples on how nonprofits can best leverage Walmart Business+.
The event will cover the following::
Walmart Business + (https://business.walmart.com/plus) is a new shopping experience for nonprofits, schools, and local business customers that connects an exclusive online shopping experience to stores. Benefits include free delivery and shipping, a 'Spend Analytics” feature, special discounts, deals and tax-exempt shopping.
Special TechSoup offer for a free 180 days membership, and up to $150 in discounts on eligible orders.
Spark Good (walmart.com/sparkgood) is a charitable platform that enables nonprofits to receive donations directly from customers and associates.
Answers about how you can do more with Walmart!"
Reimagining Your Library Space: How to Increase the Vibes in Your Library No ...Diana Rendina
Librarians are leading the way in creating future-ready citizens – now we need to update our spaces to match. In this session, attendees will get inspiration for transforming their library spaces. You’ll learn how to survey students and patrons, create a focus group, and use design thinking to brainstorm ideas for your space. We’ll discuss budget friendly ways to change your space as well as how to find funding. No matter where you’re at, you’ll find ideas for reimagining your space in this session.