Ever second two new members join More than 2.8 million company pages Executives from all 2012 Fortune 500 companies are members Here is a basic blueprint of how you can approach LinkedIn as a part of your social media strategy. http://180xCoaching.com

1. Social Media
Blueprint

2. LinkedIn
Stats
Ever second two new members join
More than 2.8 million company pages
Executives from all 2012 Fortune 500
companies are members
Impact Filter
Score
9
out of 10

3. LinkedIn
Account Setup
Effective Marketing
Taking it to the next level

4. LinkedIn
Account Setup
Professional profile picture
Fill in profile info
Start and fill in company page
Join groups, Start a group

5. Effective Marketing
Concept
People go to LinkedIn hungry for
information, looking for a job, find a
connection or edge and meet
professional like-minded people.

6. Effective Marketing
Concept
I predict that in the next 24 months
checking into LinkedIn will be a regular
part of our life just like on Facebook.
-Gary Vaynerchuk

7. Effective Marketing
Strategy
Exclusively business-oriented site
Natural platform for B2B marketers
Build community with open/public
group
Private customer groups

8. The Next Level
Strategy
Search similar groups related to topics
of ILM podcast
Invite to public group
Inside the group make exclusive group
promotions
LinkedIn ads: Free video training for
generating leads, offer existing
products after delivering free training

9. Social Media
Blueprint
LinkedIn
is for
Professionals