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Social Media & Mom Why They Rule the World & What to Do About It
UnRules Turn on your phones Keep ringer on, only if I like the ringtone Tweet it up! @UnMarketing
Know, Like, Trust
Social Media Success Doesn’t Exist
Immediacy & Relevancy
Hi Mom!
Word of Mouth
Platforming
3 Stages of Platforming Traction Momentum Expansion
ROI?
ROI?
ROI ,[object Object]
Publicized customer service
Market engagement,[object Object]
@TuftsDining MA
0.04% 12.6% $3 million
Book deal
Presumed Relevancy
Automation
Trolls
Trolls

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