SlideShare a Scribd company logo
Date: February 25, 2016 - Prepared by: Jason Brueckner
Phone: 330-266-1188 ext 301 - Email: jason@sanctuarymg.com
219 E. Maple St., Ste 125, North Canton, Ohio 44720
Social Media 101
Why, What & How?
Tonight’s Agenda
● Why Social Media Marketing?
● An Overview of Major Platforms
● How Can a Business Leverage Social Media
● Q&A
Who’s this guy, anyways?
Why Social Media?
An Overview of Major Channels
Pop Quiz!
Who can describe popular channels
to a business CEO and say why it is
worth investing in?
How to Leverage Social Media?
Integrate!
Q & A
Now what questions do you have?
twitter.com/jasonbrueckner
fb.com/jabrueckner
instagram.com/jbrueckner

More Related Content

What's hot

Agnieszka Szostak, Founder PR Outreach - The Good, The Bad and the PR (How to...
Agnieszka Szostak, Founder PR Outreach - The Good, The Bad and the PR (How to...Agnieszka Szostak, Founder PR Outreach - The Good, The Bad and the PR (How to...
Agnieszka Szostak, Founder PR Outreach - The Good, The Bad and the PR (How to...
How to Web
 
Why your social selling program is still failing
Why your social selling program is still failingWhy your social selling program is still failing
Why your social selling program is still failing
Vanguard Leadership
 
Social media success presentations
Social media success presentationsSocial media success presentations
Social media success presentations
NathanRosa7
 
Social Media Marketing: Steps To Success
Social Media Marketing: Steps To Success Social Media Marketing: Steps To Success
Social Media Marketing: Steps To Success
Blue Thumb
 
LinkedIn Corporate Power B2B Networking 2013
LinkedIn Corporate Power   B2B Networking 2013LinkedIn Corporate Power   B2B Networking 2013
LinkedIn Corporate Power B2B Networking 2013
Julie Gallaher
 
Designing for Trust at design monat graz
Designing for Trust at design monat grazDesigning for Trust at design monat graz
Designing for Trust at design monat graz
Margot Bloomstein
 
Be More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-ProfitsBe More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-Profits
Julia Gorzka Freeman
 
Strategic Marketing 4 Nonprofits
Strategic Marketing 4 Nonprofits Strategic Marketing 4 Nonprofits
Strategic Marketing 4 Nonprofits
Lady Bizness
 
Designing for Trust in an Uncertain World An Event Apart DC
Designing for Trust in an Uncertain World An Event Apart DCDesigning for Trust in an Uncertain World An Event Apart DC
Designing for Trust in an Uncertain World An Event Apart DC
Margot Bloomstein
 
Maximize Donor Stories for Nonprofit Marketing
Maximize Donor Stories for Nonprofit MarketingMaximize Donor Stories for Nonprofit Marketing
Maximize Donor Stories for Nonprofit Marketing
The Planned Giving Agency, LLC.
 
ChiefStrategyOfficer_preso_rev0
ChiefStrategyOfficer_preso_rev0ChiefStrategyOfficer_preso_rev0
ChiefStrategyOfficer_preso_rev0
Jenni Lloyd
 
USTA Case Study
USTA Case StudyUSTA Case Study
USTA Case Study
Crossmedia
 
Inside out communications: Turning your employees into social advocates
Inside out communications: Turning your employees into social advocatesInside out communications: Turning your employees into social advocates
Inside out communications: Turning your employees into social advocates
United Partners
 
Goosebump Marketing for Events
Goosebump Marketing for EventsGoosebump Marketing for Events
Goosebump Marketing for Events
Michael Cacho
 
Social Media Marketing and Golf
Social Media Marketing and Golf Social Media Marketing and Golf
Social Media Marketing and Golf
Bad Rhino Inc
 
JWT INSIDE presents - Social Recruiting with ANN INC. & Chipotle
JWT INSIDE presents - Social Recruiting with ANN INC. & ChipotleJWT INSIDE presents - Social Recruiting with ANN INC. & Chipotle
JWT INSIDE presents - Social Recruiting with ANN INC. & Chipotle
JWTINSIDE
 
Social Media For Non Profits
Social Media For Non ProfitsSocial Media For Non Profits
Social Media For Non Profits
Doug
 
How to Make Social Media Work for you - Endeavour College Presentation
How to Make Social Media Work for you - Endeavour College PresentationHow to Make Social Media Work for you - Endeavour College Presentation
How to Make Social Media Work for you - Endeavour College Presentation
♛ Selina Power
 
Browning Firearms
Browning FirearmsBrowning Firearms
Browning Firearms
Zach Reinholt
 
Providence Health & Services: How we use Twitter to engage, inspire, and grow...
Providence Health & Services: How we use Twitter to engage, inspire, and grow...Providence Health & Services: How we use Twitter to engage, inspire, and grow...
Providence Health & Services: How we use Twitter to engage, inspire, and grow...
SocialMedia.org Health
 

What's hot (20)

Agnieszka Szostak, Founder PR Outreach - The Good, The Bad and the PR (How to...
Agnieszka Szostak, Founder PR Outreach - The Good, The Bad and the PR (How to...Agnieszka Szostak, Founder PR Outreach - The Good, The Bad and the PR (How to...
Agnieszka Szostak, Founder PR Outreach - The Good, The Bad and the PR (How to...
 
Why your social selling program is still failing
Why your social selling program is still failingWhy your social selling program is still failing
Why your social selling program is still failing
 
Social media success presentations
Social media success presentationsSocial media success presentations
Social media success presentations
 
Social Media Marketing: Steps To Success
Social Media Marketing: Steps To Success Social Media Marketing: Steps To Success
Social Media Marketing: Steps To Success
 
LinkedIn Corporate Power B2B Networking 2013
LinkedIn Corporate Power   B2B Networking 2013LinkedIn Corporate Power   B2B Networking 2013
LinkedIn Corporate Power B2B Networking 2013
 
Designing for Trust at design monat graz
Designing for Trust at design monat grazDesigning for Trust at design monat graz
Designing for Trust at design monat graz
 
Be More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-ProfitsBe More Connected: Social Media Marketing Strategies for Non-Profits
Be More Connected: Social Media Marketing Strategies for Non-Profits
 
Strategic Marketing 4 Nonprofits
Strategic Marketing 4 Nonprofits Strategic Marketing 4 Nonprofits
Strategic Marketing 4 Nonprofits
 
Designing for Trust in an Uncertain World An Event Apart DC
Designing for Trust in an Uncertain World An Event Apart DCDesigning for Trust in an Uncertain World An Event Apart DC
Designing for Trust in an Uncertain World An Event Apart DC
 
Maximize Donor Stories for Nonprofit Marketing
Maximize Donor Stories for Nonprofit MarketingMaximize Donor Stories for Nonprofit Marketing
Maximize Donor Stories for Nonprofit Marketing
 
ChiefStrategyOfficer_preso_rev0
ChiefStrategyOfficer_preso_rev0ChiefStrategyOfficer_preso_rev0
ChiefStrategyOfficer_preso_rev0
 
USTA Case Study
USTA Case StudyUSTA Case Study
USTA Case Study
 
Inside out communications: Turning your employees into social advocates
Inside out communications: Turning your employees into social advocatesInside out communications: Turning your employees into social advocates
Inside out communications: Turning your employees into social advocates
 
Goosebump Marketing for Events
Goosebump Marketing for EventsGoosebump Marketing for Events
Goosebump Marketing for Events
 
Social Media Marketing and Golf
Social Media Marketing and Golf Social Media Marketing and Golf
Social Media Marketing and Golf
 
JWT INSIDE presents - Social Recruiting with ANN INC. & Chipotle
JWT INSIDE presents - Social Recruiting with ANN INC. & ChipotleJWT INSIDE presents - Social Recruiting with ANN INC. & Chipotle
JWT INSIDE presents - Social Recruiting with ANN INC. & Chipotle
 
Social Media For Non Profits
Social Media For Non ProfitsSocial Media For Non Profits
Social Media For Non Profits
 
How to Make Social Media Work for you - Endeavour College Presentation
How to Make Social Media Work for you - Endeavour College PresentationHow to Make Social Media Work for you - Endeavour College Presentation
How to Make Social Media Work for you - Endeavour College Presentation
 
Browning Firearms
Browning FirearmsBrowning Firearms
Browning Firearms
 
Providence Health & Services: How we use Twitter to engage, inspire, and grow...
Providence Health & Services: How we use Twitter to engage, inspire, and grow...Providence Health & Services: How we use Twitter to engage, inspire, and grow...
Providence Health & Services: How we use Twitter to engage, inspire, and grow...
 

Recently uploaded

Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityNatural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Akanksha trivedi rama nursing college kanpur.
 
Life upper-Intermediate B2 Workbook for student
Life upper-Intermediate B2 Workbook for studentLife upper-Intermediate B2 Workbook for student
Life upper-Intermediate B2 Workbook for student
NgcHiNguyn25
 
Smart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICTSmart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICT
simonomuemu
 
PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.
Dr. Shivangi Singh Parihar
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Dr. Vinod Kumar Kanvaria
 
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdfবাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
eBook.com.bd (প্রয়োজনীয় বাংলা বই)
 
clinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdfclinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdf
Priyankaranawat4
 
Pengantar Penggunaan Flutter - Dart programming language1.pptx
Pengantar Penggunaan Flutter - Dart programming language1.pptxPengantar Penggunaan Flutter - Dart programming language1.pptx
Pengantar Penggunaan Flutter - Dart programming language1.pptx
Fajar Baskoro
 
Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5
sayalidalavi006
 
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UPLAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
RAHUL
 
How to Setup Warehouse & Location in Odoo 17 Inventory
How to Setup Warehouse & Location in Odoo 17 InventoryHow to Setup Warehouse & Location in Odoo 17 Inventory
How to Setup Warehouse & Location in Odoo 17 Inventory
Celine George
 
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
IreneSebastianRueco1
 
The Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collectionThe Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collection
Israel Genealogy Research Association
 
Advanced Java[Extra Concepts, Not Difficult].docx
Advanced Java[Extra Concepts, Not Difficult].docxAdvanced Java[Extra Concepts, Not Difficult].docx
Advanced Java[Extra Concepts, Not Difficult].docx
adhitya5119
 
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
RitikBhardwaj56
 
Digital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental DesignDigital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental Design
amberjdewit93
 
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
PECB
 
Your Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective UpskillingYour Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective Upskilling
Excellence Foundation for South Sudan
 
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
National Information Standards Organization (NISO)
 
Hindi varnamala | hindi alphabet PPT.pdf
Hindi varnamala | hindi alphabet PPT.pdfHindi varnamala | hindi alphabet PPT.pdf
Hindi varnamala | hindi alphabet PPT.pdf
Dr. Mulla Adam Ali
 

Recently uploaded (20)

Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityNatural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
 
Life upper-Intermediate B2 Workbook for student
Life upper-Intermediate B2 Workbook for studentLife upper-Intermediate B2 Workbook for student
Life upper-Intermediate B2 Workbook for student
 
Smart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICTSmart-Money for SMC traders good time and ICT
Smart-Money for SMC traders good time and ICT
 
PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.PCOS corelations and management through Ayurveda.
PCOS corelations and management through Ayurveda.
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
 
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdfবাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
বাংলাদেশ অর্থনৈতিক সমীক্ষা (Economic Review) ২০২৪ UJS App.pdf
 
clinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdfclinical examination of hip joint (1).pdf
clinical examination of hip joint (1).pdf
 
Pengantar Penggunaan Flutter - Dart programming language1.pptx
Pengantar Penggunaan Flutter - Dart programming language1.pptxPengantar Penggunaan Flutter - Dart programming language1.pptx
Pengantar Penggunaan Flutter - Dart programming language1.pptx
 
Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5Community pharmacy- Social and preventive pharmacy UNIT 5
Community pharmacy- Social and preventive pharmacy UNIT 5
 
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UPLAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
 
How to Setup Warehouse & Location in Odoo 17 Inventory
How to Setup Warehouse & Location in Odoo 17 InventoryHow to Setup Warehouse & Location in Odoo 17 Inventory
How to Setup Warehouse & Location in Odoo 17 Inventory
 
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
RPMS TEMPLATE FOR SCHOOL YEAR 2023-2024 FOR TEACHER 1 TO TEACHER 3
 
The Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collectionThe Diamonds of 2023-2024 in the IGRA collection
The Diamonds of 2023-2024 in the IGRA collection
 
Advanced Java[Extra Concepts, Not Difficult].docx
Advanced Java[Extra Concepts, Not Difficult].docxAdvanced Java[Extra Concepts, Not Difficult].docx
Advanced Java[Extra Concepts, Not Difficult].docx
 
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...The simplified electron and muon model, Oscillating Spacetime: The Foundation...
The simplified electron and muon model, Oscillating Spacetime: The Foundation...
 
Digital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental DesignDigital Artefact 1 - Tiny Home Environmental Design
Digital Artefact 1 - Tiny Home Environmental Design
 
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
 
Your Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective UpskillingYour Skill Boost Masterclass: Strategies for Effective Upskilling
Your Skill Boost Masterclass: Strategies for Effective Upskilling
 
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
Pollock and Snow "DEIA in the Scholarly Landscape, Session One: Setting Expec...
 
Hindi varnamala | hindi alphabet PPT.pdf
Hindi varnamala | hindi alphabet PPT.pdfHindi varnamala | hindi alphabet PPT.pdf
Hindi varnamala | hindi alphabet PPT.pdf
 

Social Media 101

  • 1. Date: February 25, 2016 - Prepared by: Jason Brueckner Phone: 330-266-1188 ext 301 - Email: jason@sanctuarymg.com 219 E. Maple St., Ste 125, North Canton, Ohio 44720 Social Media 101 Why, What & How?
  • 2. Tonight’s Agenda ● Why Social Media Marketing? ● An Overview of Major Platforms ● How Can a Business Leverage Social Media ● Q&A
  • 3. Who’s this guy, anyways?
  • 5. An Overview of Major Channels Pop Quiz! Who can describe popular channels to a business CEO and say why it is worth investing in?
  • 6.
  • 7. How to Leverage Social Media? Integrate!
  • 8. Q & A Now what questions do you have? twitter.com/jasonbrueckner fb.com/jabrueckner instagram.com/jbrueckner