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Uploaded byAndre Malske
Social Experience Design
Social by design is about rebuilding the modern web around people by understanding human tendencies and designing for social experiences rather than just user experiences. It discusses how people are busy, lazy, selfish, and have partial attention and high expectations. The document calls for focusing on purpose, function, and ecosystems rather than just technology, and designing experiences that are socially driven rather than just for individual users. It frames social experiences as a new way of thinking that has ancient roots but is now enabled by new technologies and platforms.
Social Experience Design
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- 2. ➡ what issocial by design? ➡ user experience agenda vs. social experience ➡ open conversation
- 3. what is socialby design?
- 4. modern web isbeing rebuilt around people
- 8. what do weknow about people?
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- 12. we think andlearn visually
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- 33. user experience VS social experience
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