SlideShare a Scribd company logo
In collaboration with
Why do we need Disposable Underwear ?


                                        Domus Academy I  Master’s in Business Design 2009
_Daily life



              Domus Academy I  Master’s in Business Design 2009
_No need to wash



                   Domus Academy I  Master’s in Business Design 2009
_Convenient



              Domus Academy I  Master’s in Business Design 2009
_Eco-friendly



                Domus Academy I  Master’s in Business Design 2009
Ecological

                               Convenient

             No need to wash

Daily Life




                                     Domus Academy I  Master’s in Business Design 2009
Focus Customer


                 Domus Academy I  Master’s in Business Design 2009
_Always on the move



                      Domus Academy I  Master’s in Business Design 2009
_Easily adaptable



                    Domus Academy I  Master’s in Business Design 2009
_Modern and Feminine



                       Domus Academy I  Master’s in Business Design 2009
Modern
                                               and
                                             Feminine

              Easily adaptable

On the move


                             Domus Academy I  Master’s in Business Design 2009
Customer Needs


                 Domus Academy I  Master’s in Business Design 2009
_She wants her own expression



                                Domus Academy I  Master’s in Business Design 2009
_She wants to be free and active



                                   Domus Academy I  Master’s in Business Design 2009
_She loves to be taken care of



                                 Domus Academy I  Master’s in Business Design 2009
Taken care of

                  Free and Active

Self expression


                                    Domus Academy I  Master’s in Business Design 2009
pocket
Customer’s Monthly Calendar
Future Product Expansion Line
Men’s




        Children’s
L’ pocket




User and Product Guidelines
Everyone    Anywhere    Anytime 
L’ pocket




Design Inspiration


                     Domus Academy I  Master’s in Business Design 2009
Pocket

         Domus Academy I  Master’s in Business Design 2009
Easy to Use

              Domus Academy I  Master’s in Business Design 2009
Easy to Trash

                Domus Academy I  Master’s in Business Design 2009
Space Saving

               Domus Academy I  Master’s in Business Design 2009
Eco-friendly

               Domus Academy I  Master’s in Business Design 2009
Everyone    Anywhere                Anytime 



_Concept


                     Domus Academy I  Master’s in Business Design 2009
Easy   Easy
                          to    Space                         Eco-
Pocket            to
                        trash   saving                      friendly
                 use




_Design Guidelines


                                Domus Academy I  Master’s in Business Design 2009
L’ pocket




Product and Packaging


                        Domus Academy I  Master’s in Business Design 2009
Easy to    Easy to   Space         Eco-
Pocket
           use        trash    saving      friendly
                                                                   Clean and easy
                                                                   to carry
                                                                   Folds into pocket

                                                                   Private




                                        Everyone        Anywhere              Anytime


_Product and Packaging                                              Organic waste
 For home

                                            Domus Academy I  Master’s in Business Design 2009
Easy to        Easy to       Space           Eco-
Pocket
               use            trash        saving        friendly

                   Ingeo fiber for           Bag to throw away the dirty underwear

  L’ pocket        packaging




                                                               L’ pocket
                                                    Underwear compressed
                                                    and packed into the box
                Thin and sliding opening




                                                    Everyone          Anywhere              Anytime


_Product and Packaging                                                            Organic waste
 For travel

                                                          Domus Academy I  Master’s in Business Design 2009
Easy to         Easy to    Space         Eco-
Pocket
             use             trash     saving      friendly
                                                                           Clean and easy
                                                                           to carry
                                                                           Pocket friendly

                                                                           Private

                                                                           Ingeo fiber
                                                                           for packaging


                L’ pocket                       L’ pocket
     Pack of one with bag to dispose

                                                Everyone        Anywhere              Anytime


_Product and Packaging                                                      Organic waste
 For daily use

                                                    Domus Academy I  Master’s in Business Design 2009
Easy to    Easy to   Space             Eco-
Pocket
           use        trash    saving          friendly
                                                                        Clean and easy
                                                                        to carry
                                                                        Pocket friendly

                                                                        Private

                                                                        Ingeo fiber
                                                                        for packaging
                                  L’ pocket pocket
                                        L’              L’ pocket

                                 Pack of 10/20 underwear sold at GDO and
                                 Lovable stores, with pocket size packaging



                                         Everyone            Anywhere              Anytime


                                                                         Organic waste
_Product and Packaging
 For special occasions
                                                 Domus Academy I  Master’s in Business Design 2009
’
                            L pocket
                                     Box is returned to Lo’pocket to dispose and in
                                         return they get a new box at a lower price

                                  Waste or used Box is compressed and reused for
                                                             Industrial purposes

                                                             Industrial processed



_Product and Packaging
 For industrial composted

                                               Domus Academy I  Master’s in Business Design 2009
L’ pocket




Material


           Domus Academy I  Master’s in Business Design 2009
Plant
                            100% annually renewable resources




                                                                    Science
              Disposable
                                                                    Plant sugars
     Offers the potential
                                                                    transformed into
       of more disposal
                                                                    Naturework
                 options
                                                                    biopolymers.




             Production
      Ingeo’ innovation                                              Environment
        such as natural                                              Less fossil fuel
      plastic and fibers                                             used in production
            are created




                                         Climate
_Ingeo fiber for                     Less greenhouse
                                      gas emissions
 product and packaging

                                                          Domus Academy I  Master’s in Business Design 2009
Characteristics of Ingeo fiber


     _First man made Synthetic Fiber derived from 100% renewable resources
     _Comfortable like cotton, silk or wool
     _Economical & Bio based fiber
     _Can be easily RECYCLED, BURNED or COMPOSTED back into SAFE,
      NATURAL MATERIALS.
     _COST Effectiveness.
     _Can be CLEAR, OPAQUE, FLEXIBLE or RIGID.
     _Resists Grease and Oil.
     _Excellent Flavor and Odor Barrier.
     _Heat Reseal ability.
     _Superior Stain Resistance, Flame and UV. Resistance.
     _Superior Moisture Management.
     _Uses No Chemical Additives or Surface Treatments.
_Ingeo fiber for
 product and packaging

                                                    Domus Academy I  Master’s in Business Design 2009
L’ pocket




Distribution


               Domus Academy I  Master’s in Business Design 2009
Every one     Any where                  Any time 




_Guidelines


                           Domus Academy I  Master’s in Business Design 2009
Niche
       G.D.O                                   Eco
                                              Shops




_Distribution Channel


                        Domus Academy I  Master’s in Business Design 2009
_Display for Retail Shops


                            Domus Academy I  Master’s in Business Design 2009
_Display for Niche Eco-shops


                               Domus Academy I  Master’s in Business Design 2009
L’ pocket




Communication


                Domus Academy I  Master’s in Business Design 2009
Promotion on magazines and newspapers
with samples and explanation of the product
performances




       Everyone         Anywhere              Anytime




            Domus Academy I  Master’s in Business Design 2009
Events at GDO and market places:
Together with the start of distribution, Promotional
Stands inside the main international G.D.O for two
weeks.
And the smaller italian market chains
with samples of the product,, booklets with information
and explanation of Lo’pocket


GDO:
Carrefour, Metro, Tesco, Auchan

                                                       Everyone        Anywhere              Anytime




                                                           Domus Academy I  Master’s in Business Design 2009
Thank you

More Related Content

Recently uploaded

amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
marketing317746
 
Top mailing list providers in the USA.pptx
Top mailing list providers in the USA.pptxTop mailing list providers in the USA.pptx
Top mailing list providers in the USA.pptx
JeremyPeirce1
 
Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...
dylandmeas
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Lviv Startup Club
 
Sustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & EconomySustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & Economy
Operational Excellence Consulting
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
tanyjahb
 
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
bosssp10
 
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBdCree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
creerey
 
VAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and RequirementsVAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and Requirements
uae taxgpt
 
Authentically Social Presented by Corey Perlman
Authentically Social Presented by Corey PerlmanAuthentically Social Presented by Corey Perlman
Authentically Social Presented by Corey Perlman
Corey Perlman, Social Media Speaker and Consultant
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
RajPriye
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
agatadrynko
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
DerekIwanaka1
 
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Lviv Startup Club
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
Lviv Startup Club
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
FelixPerez547899
 
FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134
LR1709MUSIC
 
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto RicoAuthentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto Rico
Corey Perlman, Social Media Speaker and Consultant
 
Understanding User Needs and Satisfying Them
Understanding User Needs and Satisfying ThemUnderstanding User Needs and Satisfying Them
Understanding User Needs and Satisfying Them
Aggregage
 
In the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptxIn the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptx
Adani case
 

Recently uploaded (20)

amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
 
Top mailing list providers in the USA.pptx
Top mailing list providers in the USA.pptxTop mailing list providers in the USA.pptx
Top mailing list providers in the USA.pptx
 
Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...Discover the innovative and creative projects that highlight my journey throu...
Discover the innovative and creative projects that highlight my journey throu...
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
 
Sustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & EconomySustainability: Balancing the Environment, Equity & Economy
Sustainability: Balancing the Environment, Equity & Economy
 
3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx3.0 Project 2_ Developing My Brand Identity Kit.pptx
3.0 Project 2_ Developing My Brand Identity Kit.pptx
 
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
Call 8867766396 Satta Matka Dpboss Matka Guessing Satta batta Matka 420 Satta...
 
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBdCree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
 
VAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and RequirementsVAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and Requirements
 
Authentically Social Presented by Corey Perlman
Authentically Social Presented by Corey PerlmanAuthentically Social Presented by Corey Perlman
Authentically Social Presented by Corey Perlman
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
 
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
 
BeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdfBeMetals Investor Presentation_June 1, 2024.pdf
BeMetals Investor Presentation_June 1, 2024.pdf
 
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
Helen Lubchak: Тренди в управлінні проєктами та miltech (UA)
 
Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...Kseniya Leshchenko: Shared development support service model as the way to ma...
Kseniya Leshchenko: Shared development support service model as the way to ma...
 
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
 
FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134
 
Authentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto RicoAuthentically Social by Corey Perlman - EO Puerto Rico
Authentically Social by Corey Perlman - EO Puerto Rico
 
Understanding User Needs and Satisfying Them
Understanding User Needs and Satisfying ThemUnderstanding User Needs and Satisfying Them
Understanding User Needs and Satisfying Them
 
In the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptxIn the Adani-Hindenburg case, what is SEBI investigating.pptx
In the Adani-Hindenburg case, what is SEBI investigating.pptx
 

Featured

Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
Pixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
ThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
marketingartwork
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
Skeleton Technologies
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
SpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Lily Ray
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
Rajiv Jayarajah, MAppComm, ACC
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
Christy Abraham Joy
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
Vit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
MindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
GetSmarter
 

Featured (20)

Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 

Slip Away Disposable Underwear For Womens In Association With Loveable

  • 2. Why do we need Disposable Underwear ? Domus Academy I  Master’s in Business Design 2009
  • 3. _Daily life Domus Academy I  Master’s in Business Design 2009
  • 4. _No need to wash Domus Academy I  Master’s in Business Design 2009
  • 5. _Convenient Domus Academy I  Master’s in Business Design 2009
  • 6. _Eco-friendly Domus Academy I  Master’s in Business Design 2009
  • 7. Ecological Convenient No need to wash Daily Life Domus Academy I  Master’s in Business Design 2009
  • 8. Focus Customer Domus Academy I  Master’s in Business Design 2009
  • 9. _Always on the move Domus Academy I  Master’s in Business Design 2009
  • 10. _Easily adaptable Domus Academy I  Master’s in Business Design 2009
  • 11. _Modern and Feminine Domus Academy I  Master’s in Business Design 2009
  • 12. Modern and Feminine Easily adaptable On the move Domus Academy I  Master’s in Business Design 2009
  • 13. Customer Needs Domus Academy I  Master’s in Business Design 2009
  • 14. _She wants her own expression Domus Academy I  Master’s in Business Design 2009
  • 15. _She wants to be free and active Domus Academy I  Master’s in Business Design 2009
  • 16. _She loves to be taken care of Domus Academy I  Master’s in Business Design 2009
  • 17. Taken care of Free and Active Self expression Domus Academy I  Master’s in Business Design 2009
  • 20.
  • 22. Men’s Children’s
  • 23. L’ pocket User and Product Guidelines
  • 24. Everyone  Anywhere  Anytime 
  • 25. L’ pocket Design Inspiration Domus Academy I  Master’s in Business Design 2009
  • 26. Pocket Domus Academy I  Master’s in Business Design 2009
  • 27. Easy to Use Domus Academy I  Master’s in Business Design 2009
  • 28. Easy to Trash Domus Academy I  Master’s in Business Design 2009
  • 29. Space Saving Domus Academy I  Master’s in Business Design 2009
  • 30. Eco-friendly Domus Academy I  Master’s in Business Design 2009
  • 31. Everyone  Anywhere  Anytime  _Concept Domus Academy I  Master’s in Business Design 2009
  • 32. Easy Easy to Space Eco- Pocket to trash saving friendly use _Design Guidelines Domus Academy I  Master’s in Business Design 2009
  • 33. L’ pocket Product and Packaging Domus Academy I  Master’s in Business Design 2009
  • 34. Easy to Easy to Space Eco- Pocket use trash saving friendly Clean and easy to carry Folds into pocket Private Everyone Anywhere Anytime _Product and Packaging Organic waste For home Domus Academy I  Master’s in Business Design 2009
  • 35. Easy to Easy to Space Eco- Pocket use trash saving friendly Ingeo fiber for Bag to throw away the dirty underwear L’ pocket packaging L’ pocket Underwear compressed and packed into the box Thin and sliding opening Everyone Anywhere Anytime _Product and Packaging Organic waste For travel Domus Academy I  Master’s in Business Design 2009
  • 36. Easy to Easy to Space Eco- Pocket use trash saving friendly Clean and easy to carry Pocket friendly Private Ingeo fiber for packaging L’ pocket L’ pocket Pack of one with bag to dispose Everyone Anywhere Anytime _Product and Packaging Organic waste For daily use Domus Academy I  Master’s in Business Design 2009
  • 37. Easy to Easy to Space Eco- Pocket use trash saving friendly Clean and easy to carry Pocket friendly Private Ingeo fiber for packaging L’ pocket pocket L’ L’ pocket Pack of 10/20 underwear sold at GDO and Lovable stores, with pocket size packaging Everyone Anywhere Anytime Organic waste _Product and Packaging For special occasions Domus Academy I  Master’s in Business Design 2009
  • 38. L pocket Box is returned to Lo’pocket to dispose and in return they get a new box at a lower price Waste or used Box is compressed and reused for Industrial purposes Industrial processed _Product and Packaging For industrial composted Domus Academy I  Master’s in Business Design 2009
  • 39. L’ pocket Material Domus Academy I  Master’s in Business Design 2009
  • 40. Plant 100% annually renewable resources Science Disposable Plant sugars Offers the potential transformed into of more disposal Naturework options biopolymers. Production Ingeo’ innovation Environment such as natural Less fossil fuel plastic and fibers used in production are created Climate _Ingeo fiber for Less greenhouse gas emissions product and packaging Domus Academy I  Master’s in Business Design 2009
  • 41. Characteristics of Ingeo fiber _First man made Synthetic Fiber derived from 100% renewable resources _Comfortable like cotton, silk or wool _Economical & Bio based fiber _Can be easily RECYCLED, BURNED or COMPOSTED back into SAFE, NATURAL MATERIALS. _COST Effectiveness. _Can be CLEAR, OPAQUE, FLEXIBLE or RIGID. _Resists Grease and Oil. _Excellent Flavor and Odor Barrier. _Heat Reseal ability. _Superior Stain Resistance, Flame and UV. Resistance. _Superior Moisture Management. _Uses No Chemical Additives or Surface Treatments. _Ingeo fiber for product and packaging Domus Academy I  Master’s in Business Design 2009
  • 42. L’ pocket Distribution Domus Academy I  Master’s in Business Design 2009
  • 43. Every one Any where  Any time  _Guidelines Domus Academy I  Master’s in Business Design 2009
  • 44. Niche G.D.O Eco Shops _Distribution Channel Domus Academy I  Master’s in Business Design 2009
  • 45. _Display for Retail Shops Domus Academy I  Master’s in Business Design 2009
  • 46. _Display for Niche Eco-shops Domus Academy I  Master’s in Business Design 2009
  • 47. L’ pocket Communication Domus Academy I  Master’s in Business Design 2009
  • 48. Promotion on magazines and newspapers with samples and explanation of the product performances Everyone Anywhere Anytime Domus Academy I  Master’s in Business Design 2009
  • 49. Events at GDO and market places: Together with the start of distribution, Promotional Stands inside the main international G.D.O for two weeks. And the smaller italian market chains with samples of the product,, booklets with information and explanation of Lo’pocket GDO: Carrefour, Metro, Tesco, Auchan Everyone Anywhere Anytime Domus Academy I  Master’s in Business Design 2009