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Developing A Socially
                    Responsible Alcohol Service
Elizabeth A. DeConti, Esq.
GrayRobinson, P.A.
                              Policy
201 N. Franklin St., Suite 2200
Tampa, FL 33602
(813) 273-5159
elizabeth.deconti@gray-robinson.com
Basic Elements of a Responsible Alcohol
Service Policy – How to Treat Customers
 Do not serve or sell to those under 21
 Do not serve or sell to the obviously
 intoxicated
 Do not serve or sell to known alcoholics /
 “habitual drunkards”
 Do not sell multiple drinks at the same time
 Do not encourage overconsumption with
 discounts/specials
Basic Elements Continued –
        How to Treat Servers
Mandate state training/certification for all servers
Create tickler system to maintain training /
certifications
Draft employee policy prohibiting:
   Service to minor friends
   Arrival at work under the influence of alcohol or other
   drugs
   Consumption of alcohol on the premises before,
   during, or after a shift
   Removal of alcohol from the premises
Articulate penalties for violation of the employee
policy up to and including termination
Focus on Employee Issues
Many states (37 and D.C.) allow 18 and over
to serve (deliver alcohol beverages to
customers)
Many states (24) allow 18 and over to tend
bar (mix drinks/dispense alcohol beverages)
Depending on the jurisdiction, even younger
employees may be able to stock coolers and
clear alcohol beverages from tables
Result: Increased liability exposure for on-
premises establishments
Amethyst Initiative would lower the drinking
age to 18
Targeted at college campus drinking, but
would also impact retail environment
MADD and other groups oppose
To date, more than 130 college presidents
have signed a petition in favor of the
Amethyst Initiative
Cases Reflect Need for
 Responsible Alcohol Policy
20801, Inc. v. Parker, 249 S.W. 3d 392 (Tex.
2008)
Policy element: Training
Defendant must establish that it required
employees to attend classes and that the
employee actually attended the classes in
order for Texas safe harbor [defense] to apply
Cases Reflect Need for
 Responsible Alcohol Policy
Nunez v. Carrabba’s Italian Grill, Inc., 859
N.E. 2d 801 (Mass. 2007)
Policy element: No serving minor friends
The former employee problem
High standard requiring Plaintiff to prove
willful, wanton, and reckless conduct by
licensee disappears when intoxicant is minor
Cases Reflect Need for
  Responsible Alcohol Policy
McGough v. G & A, Inc., 2007 WL 2333028
(Al. Ct. App. Aug. 17, 2007)
Policy element: No consumption by
employees on the premises
Parents of deceased underage restaurant
employee defeated the Defendant
restaurant’s summary judgment on appeal
when they raised facts about restaurant
manager allowing employee to drink
The Size and Marketing of
         Specialty Drinks
         Yes, size does matter!
Should be part of a responsible alcohol policy
A standard serving is 12 oz. for beer, 5 oz. for wine,
and 1.5 oz. for spirits
Each of these standard servings should contain
approximately 0.6 oz. of alcohol
Marketers of martinis and other specialty drinks need
to focus on the percentage of alcohol by volume, not
the size of the glass
Any questions, please call me at (813) 273-5159 or email me at:
elizabeth.deconti@gray-robinson.com

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Slideshare Developing A Socially Responsible Alcohol Policy

  • 1. Developing A Socially Responsible Alcohol Service Elizabeth A. DeConti, Esq. GrayRobinson, P.A. Policy 201 N. Franklin St., Suite 2200 Tampa, FL 33602 (813) 273-5159 elizabeth.deconti@gray-robinson.com
  • 2. Basic Elements of a Responsible Alcohol Service Policy – How to Treat Customers Do not serve or sell to those under 21 Do not serve or sell to the obviously intoxicated Do not serve or sell to known alcoholics / “habitual drunkards” Do not sell multiple drinks at the same time Do not encourage overconsumption with discounts/specials
  • 3. Basic Elements Continued – How to Treat Servers Mandate state training/certification for all servers Create tickler system to maintain training / certifications Draft employee policy prohibiting: Service to minor friends Arrival at work under the influence of alcohol or other drugs Consumption of alcohol on the premises before, during, or after a shift Removal of alcohol from the premises Articulate penalties for violation of the employee policy up to and including termination
  • 4. Focus on Employee Issues Many states (37 and D.C.) allow 18 and over to serve (deliver alcohol beverages to customers) Many states (24) allow 18 and over to tend bar (mix drinks/dispense alcohol beverages) Depending on the jurisdiction, even younger employees may be able to stock coolers and clear alcohol beverages from tables Result: Increased liability exposure for on- premises establishments
  • 5. Amethyst Initiative would lower the drinking age to 18 Targeted at college campus drinking, but would also impact retail environment MADD and other groups oppose To date, more than 130 college presidents have signed a petition in favor of the Amethyst Initiative
  • 6.
  • 7. Cases Reflect Need for Responsible Alcohol Policy 20801, Inc. v. Parker, 249 S.W. 3d 392 (Tex. 2008) Policy element: Training Defendant must establish that it required employees to attend classes and that the employee actually attended the classes in order for Texas safe harbor [defense] to apply
  • 8. Cases Reflect Need for Responsible Alcohol Policy Nunez v. Carrabba’s Italian Grill, Inc., 859 N.E. 2d 801 (Mass. 2007) Policy element: No serving minor friends The former employee problem High standard requiring Plaintiff to prove willful, wanton, and reckless conduct by licensee disappears when intoxicant is minor
  • 9. Cases Reflect Need for Responsible Alcohol Policy McGough v. G & A, Inc., 2007 WL 2333028 (Al. Ct. App. Aug. 17, 2007) Policy element: No consumption by employees on the premises Parents of deceased underage restaurant employee defeated the Defendant restaurant’s summary judgment on appeal when they raised facts about restaurant manager allowing employee to drink
  • 10. The Size and Marketing of Specialty Drinks Yes, size does matter! Should be part of a responsible alcohol policy A standard serving is 12 oz. for beer, 5 oz. for wine, and 1.5 oz. for spirits Each of these standard servings should contain approximately 0.6 oz. of alcohol Marketers of martinis and other specialty drinks need to focus on the percentage of alcohol by volume, not the size of the glass
  • 11. Any questions, please call me at (813) 273-5159 or email me at: elizabeth.deconti@gray-robinson.com