This document presents information about Shakarganj Food Products Limited's management group and their presentation to Sir Usman Sadiq. The management group includes 5 members and their responsibilities. The document also provides details about the company's mission, values, branding, pricing strategy, departments, leadership, planning, and other organizational aspects. It aims to inform the reader about how Shakarganj Food Products Limited operates as a business.

1. PRESENTATION OF MANAGEMENT
GROUP NAME
SHEHERYAR NASEER
13307
AQSA MAJEED
13328
ADNAN ASLAM
13305
JAVERIYA LATIF
13323
MEMOONA BABAR
13331
PRESENTED TO:
SIR USMAN SADIQ

3.  The company was incorporated on 20th September
1967, Commencement of business certificates was
issued on 23 February 1970.
 Their total numbers of employees are about 5,100
people.
 They have over 40 years experience in the sugar and
food industry.
 From HACCP certification, ISO 9000 and Kosher
Certification, Shakarganj products meet customer’s
demand in every sense of the word.

4. MISSION & VISION
 Shakarganj Food
Products Limited strives
to be among the leading
companies in the food
industry and is
committed to
manufacturing and
selling consistent, high
quality world class
products.

5. COMPANY VALUES

6. Targeting

10. BRANDING
Shakarganj has its unique brand name
and a unique brand symbol of “COW”
that makes it distinguishable from
other brands within the same industry.

12. PRICING STRATEGY
The pricing strategy for Shakarganj
Good Milk is as such that it is
differentiating its products from the
rest of the competitors.

14. DISTRIBURTION CHANNEL

16. PROMOTIONS
 Advertisement
 Sponsorship
 Free samples
 Local events and activities
 Contests

17. DEPARTMENTALIZATION
 Functional Departmentalization
 Geographical Departmentalization
 Customer Departmentalization

18. Functional Departmentalization
Plant
manager
Manager
marketing
Manager
accounting
Manager
Human
Resources
Manager IT
Geographical Departmentalization

19. Customer Departmentalization

20. Span of Control
 The number of employees who can be effectively and
efficiently supervised by a manager.
 Width of span is affected by:

Skills and abilities of the manager

Employee characteristics

Characteristics of the work being done

Similarity of tasks

Complexity of tasks

Physical proximity of subordinates

Standardization of tasks

21. Roles and Responsibilities of HOD’s





Organization of safety
Safety advisory committees
Training and supervision
Risk assessment
Monitoring and review

22. ORGANIZATIONAL CULTURE
 Leadership
 Rewards
 Welfare Package
 Team spirit
 Open Communication
 Supportive Environment

23. ENVIRONMENT
Specific
environment




Customers
Employees
Suppliers
Competitors etc.
General
environment




Political conditions
Economic conditions
Socio-Cultural Conditions
Technological conditions

24. PLANNING
Shakarganj food products limited collects only four types of
data for planning purpose:
Setting goals,
objectives and
targets of
SFPL.
Strengths and
weakness
inside the
SFPL.
Evaluation of
available
resources.
Threats and
opportunities
in its outside
environment.

25. Field Managers meet with Supervisors to develop scope of work to be
accomplished.
Field managers meet with staff to discuss required outcomes.
Field managers & staff jointly develop action items and SMART objectives.
Field managers garner approval from their supervisors & empower staff to start
working.
Field managers evaluate crew on how well objectives will accomplished.

26. DECISION MAKING







Call meeting
Discuss the problem
Pull together ideas
Brain storm and analyze the different choices
Select the best alternative
Execute the decision
Evaluate the results

28. MOTIVATION POLICY OF SFPL




Incentive plans
Fuel plans
Mobile plans
Vehicle plans

29. REWARDS
 MONETARY
 Commissions beyond sales
to customers.
 Rewarding leadership
effectiveness.
 Rewarding new goals.
 Pay for knowledge
workers in teams.
 Skill pay.
 NON-MONETARY
 In the form of consumables.
 In the form of
manipulatables.
 In the form of visual and
auditory rewards.
 In the form of social
rewards.
 In the form of job design.

30. LEADERSHIP
IN
SFPL
Free Powerpoint Templates
Page 30

31. The Leader
 Gathers information from staff before making a
decision.
 Produce high quality and high quantity work for
long periods of time by leading efficiently.

32. Issues in leading a Team
• Responding To Different
Agendas
• Handling Resistance
• Keeping People Engaged
• Remaining Positive
Personally
• Getting The Balance
Right

33. LOGO
HRM
&
ORGANIZATIONAL
COMMUNICATION

34. External communication
• Letters
• Fax
• Direct mail
• Internet
• Video
• Telephones
• Advertising
• websites
Internal
communication
• Team briefing
• Notices
• Reports
• Memos
• Face to face
• E-mail

35. HR Functions performed by HR Manager








Human resource planning, recruitment, and selection
Human resource development
Compensation and benefits
Safety and health
Employee and labor relations
Human resource research
Organize on the job trainings
Arrange for Off the job trainings

36. LOGO
CONTROLLING TECHNIQUES

37. CONTROLLING TECHNIQUES
 Financial controlling
 Budget controlling
 Human resource controlling
 Computer and information
controlling

39. SWOT ANALYSIS

40. STRENGTHS
Positive
response from
customers
Latest plant
Product
innovation
Strong
consumer and
product
research
OPPORTUNITIES
THREATS
Low Budget
Large potential
market
Competitors
Low Quality
Milk
Increased
funding by
Government
New technology,
ideas
WEAKNESS
Increased
consumption
of PLM
Perceptions and
price
differentials

41. PROBLEM ANALYSIS

42. PROBLEM ANALYSIS
 Good-milk lacks a powerful brand name
Good-milk is as good as milk choice, but its name is not good.
 Television advertisement
“Roz Roz Good-milk piya karo”. The TV ad doesn’t clearly target to
drink Shakarganj Good-milk
 Taste perception
The taste is bit sweeter and its quality feels lighter. The other brands
milk packs have similar taste, the perception of Shakarganj milk perceives it
sweeter in taste.

43. RECOMMENDATION
 This is to be sure that good milk is not playing short term business;
therefore, the management should be well focused in handling the product.
 They should emphasize more on the commercial ads, as the advertisement
has a direct affect on consumers buying patterns.
 An effective sales distribution should be drawn and prime focus must be the
ultimate consumer, so that to proof Good-milk really GOOD.