Delta Co. is developing a smart top filter bottle that tracks water consumption through an LED screen and syncs with smartphones and fitness trackers. The bottle filters water using a charcoal-based filter that lasts 3 months and is made of Tritan material. It aims to partner with companies like Fitbit and Aquafina to reduce costs. Financial modeling projects $3.6 million in profit after 4 years of selling the $40 bottles, with revenue of $23.06 per bottle and a total project cost of $25 million. The key risks are low as the technology is common and consumers desire health-focused products.