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Sigma Capabilities B2 B
- 1. SIGMA Marketing Group,LLC Capabilities Overview For more information an any of our services Please contact Cindy Modzel Business Development Manager 585-242-7138 cmodze@sigmamarketing.com 8/31/2009
- 2. SIGMA’sMission...is to helpour clients transform their customer data into innovative marketing solutions designed to increase profits.InsightsEngagementStrategyUsing marketing research and statistical methods to pinpoint the right audiences and uncover key selling insightsStrategic programs built off customer insights delivered in a 1:1 fashionto customers and prospectsOptimizing and automating the delivery of marketing messages for progressively higher resultsFriday, September 11, 20092
- 3. SIGMA Overview andClient Experience3SIGMA’s Corporate headquarters is located in Rochester, NYFounded in 1985, SIGMA is a privately held, limited liability corporation Employs 70+ full-time employees.Our revenue is 70% from B2B ClientsSIGMA’s key vertical focusFinancial ServicesHealthcareTechnologyAutomotiveConsumer Package GoodsTravelFriday, September 11, 2009
- 4. Integrated, SMART-to-Market SolutionsAcquisitionRetentionCustomerGrowthMarketingTechnologyCampaign ManagementSales EnablementFriday, September 11, 20094
- 5. Dedicated and ExpertTeam Support 5InsightsEngagementStrategyConsumer Knowledge CenterAnalytics & ResearchMarketingTechnologyMessaging and CreativeStrategyMessagingand CampaignManagementMetrics andMeasurementStrategy & ProjectManagementStrategic Planning
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- 12. EM & DMProduction and Management
- 13. Text and MobileMessaging
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