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SHRM Poll: Green Jobs—Are They Here Yet?


                                   July 14, 2010
Introduction

For the purpose of this research, green jobs are defined as jobs that involve:

    > Reducing pollution or waste.
    > Reducing energy usage.
    > Reducing use of limited natural resources.
    > Protecting wildlife or ecosystems.
    > Lowering carbon emissions and developing alternative energy.


These jobs primarily meet the need for more environmentally responsible
production/work processes and/or the development of green goods and services.

The sample for this survey comprised of the following seven industries: services,
government, manufacturing, transportation, technology, construction and utilities.




                                                            Green Jobs – Are They Here Yet?| ©SHRM 2010   2
Is your organization currently focusing on creating green jobs OR adding
duties within existing or newly created jobs that can be considered
green?


                                                                  Plan to, 5%




                                                                                             Yes, 40%



                                                 No, 55%




                                                                    Yes       No   Plan to




Note: n = 1577. “Not applicable” responses were exclude from this analysis.


                                                                                               Green Jobs – Are They Here Yet?| ©SHRM 2010   3
Has your organization’s focus on creating green jobs or adding duties
within existing or newly created jobs that can be considered green
increased, stayed the same or decreased in the last…?




                                                              34%
           12 months (n = 572)                                                                                 65%
                                               1%



                                                        20%
                 2 years (n = 486)                                                                    79%
                                               1%

                                              0%      10%      20%       30%      40%      50%       60%       70%   80%      90%    100%

                                                   Decreased           Stayed the same            Increased




Note: “Not sure” responses were exclude from this analysis. Only respondents whose organizations are
focusing on creating green jobs or adding green duties within existing or newly created jobs were asked this
question..
                                                                                                       Green Jobs – Are They Here Yet?| ©SHRM 2010   4
If your organization is not currently focusing on creating green jobs OR
adding duties within existing or newly created jobs that can be
considered green, what are the reasons?




No need/opportunity exists at my organization for green                                                                                              75%
                         jobs



                    Cost implications of creating green jobs                                   17%



                              Lack of support by management                                   16%



                      Concerns about workplace inefficiency
                                                                                      7%



                                                                 Other              4%


                                                                         0%       10%      20%      30%      40%      50%       60%      70%      80%


Note: n = 826. Percentages do not total 100% as multiple response options were allowed.. Only organizations that are currently not adding green jobs were
asked this question. “Not applicable” responses were excluded from this analysis.

                                                                                                     Green Jobs – Are They Here Yet?| ©SHRM 2010            5
In the past 12 months, which of the following have taken place at your
organization to meet the demands for more environmentally
responsible production/work processes or the development of
“greener” ways of working?




  New green duties have been added to existing positions                                                                                          81%
                   at my organization




 Created completely new green positions OR added green                                             23%
            duties within newly created jobs



   Increased staff levels (added more staff ) of existing jobs
      that already had green duties as part of the overall                                      19%
                            position


                                                                             0%     10% 20% 30% 40% 50% 60% 70% 80% 90%




 Note: n = 606. Percentages do not total 100% as multiple response options were allowed.“Not sure” and “none” were excluded from this analysis.


                                                                                                   Green Jobs – Are They Here Yet?| ©SHRM 2010          6
In which of the following occupation categories has your organization
    added new duties, increased staff levels or created completely new
    positions?
Occupation Categories          Definitions of Occupation Categories                                                           Added new      Increased staff   Created
                                                                                                                              green duties   levels of         completely new
                                                                                                                                             existing jobs     green positions
                                                                                                                                             with green        (25% to 100% of
                                                                                                                                             duties as part    job has green
                                                                                                                                             of position       duties)

Office and                     Office and administrative support workers perform the day-to-day activities of the office,     80%            16%               4%
administrative                 such as preparing and filing documents, dealing with the public and distributing
                               information. Green jobs in this occupational group are those that primarily involve
support occupations            supporting the efforts of the organization to reduce its environmental impact.
(n = 342)
Transportation and             Transportation and material moving workers transport people and materials by land, sea or      79%            12%               9%
material moving                air. Green jobs in this area might be those that involve the development and use of
                               alternative energy or low-carbon transportation methods.
occupations
(n = 140)
Service occupations            Service worker jobs span a wide range of industries. Although among service occupation         76%            16%               8%
(n = 212)                      subgroups ,the largest number of new jobs will occur in health care support occupations,
                               there are some potential green jobs in this occupational category, such as grounds and
                               building maintenance workers, or hospitality or food preparation jobs for companies in
                               fields such as eco-tourism or those producing green products and services.

Construction trades            Construction and extraction workers as those who build new residential and commercial          74%            19%               7%
and related workers            buildings and also work in mines, quarries and oil and gas fields. Green jobs in this
                               occupational group could include carpenters, construction and building inspectors,
(n = 168)                      construction laborers, electricians and insulation workers who work on improving energy
                               efficiency or ensuring LEED compliance (Leadership in Energy and Environmental Design, a
                               US Green Building Council accreditation registration) or, in some cases, hazardous materials
                               removal workers.

Installations,                 Workers in installation, maintenance and repair occupations install new equipment and          74%            17%               9%
maintenance and                maintain and repair older equipment. Many of these jobs are in the construction industry
                               and involve the maintenance and repair of buildings and infrastructure. Green jobs in this
repair occupations             occupational group might include general maintenance and repair workers, installation,
(n = 254)                      maintenance or repair technicians for solar panels, wind energy or other alternative energy
                               equipment and some automotive and heavy vehicle service technicians and mechanics.


Note: “Not applicable” responses were excluded from this analysis. Percentages may not total 100% due to rounding.    Green Jobs – Are They Here Yet?| ©SHRM 2010         7
In which of the following occupation categories has your organization
    added new duties, increased staff level or created completely new
    positions? (continued)

 Occupation                  Definitions of Occupation Categories                                                              Added new       Increased        Created
 Categories                                                                                                                    green duties    staff levels     completely
                                                                                                                                               of existing      new green
                                                                                                                                               jobs with        positions
                                                                                                                                               green duties     (25% to
                                                                                                                                               as part of       100% of job
                                                                                                                                               position         has green
                                                                                                                                                                duties)
 Management and              Workers in management, business and financial occupations plan and direct the activities of       72%             15%              13%
 business and                business, government and other organizations. Examples of green jobs in this occupational
                             group could include construction managers, engineering or natural science managers,
 financial                   farming or agricultural managers, production managers for green industries or top
 occupations                 executives such as chief sustainability officer.
 (n = 341)
 Production                  Production workers are employed mainly in manufacturing, where they assemble goods and            72%             18%              10%
 occupations                 operate plants. Green jobs in this category would include assemblers and fabricators of
                             green products, alternative energy power distributors and dispatchers or water and waste
 (n = 163)                   recycling and management system operators.

 Sales and related           These jobs involve sales and related workers that solicit goods and services for businesses       68%             18%              14%
 occupations                 and consumers. Green jobs in this occupational group are those that primarily involve the
                             sale of green goods and services across a wide variety of industries, especially retail sales.
 (n = 166)
 Professional and            This occupational group includes a wide variety of skilled professions. Green jobs in             68%             19%              13%
 related                     this occupational group could include green-building and landscape architects,
 occupations                 engineers, biological or conservation scientists, foresters, environmental
 (n = 347)                   technicians and specialists, commercial and industrial designers, and occupational
                             health and safety specialists.

 Farming, fishing            Farming, fishing and forestry workers cultivate plants, breed and raise livestock and             67%             22%              11%
 and forestry                catch animals. Examples of green jobs in this occupational group could include
 occupations                 forest and conservation workers, organic farmers and agricultural inspectors.
 (n = 27)

Note: “Not applicable” responses were excluded from this analysis. Percentages may not total 100% due to rounding.       Green Jobs – Are They Here Yet?| ©SHRM 2010     8
In which of the following occupation categories has your organization
    added new duties, increased staff level or created completely new
    positions?


            Office and administrative support occupations                                                 80%                                   16%        4%

          Transportation and material moving occupations                                                 79%                                  12%         9%

                                         Service occupations                                           76%                                    16%         8%

                   Construction trades and related workers                                            74%                                     19%         7%

          Installation, maintenance and repair occupations                                            74%                                 17%             9%

     Management and business and financial occupations                                                72%                                15%         13%

                                     Production occupations                                           72%                                 18%         10%

                              Sales and related occupations                                         68%                                 18%          14%

                      Professional and related occupations                                          68%                                 19%          13%

                 Farming, fishing and forestry occupations                                         67%                                  22%           11%

                                                                    0%       10%      20%       30%       40%      50%      60%   70%    80%        90%    100%

                                            Added new green duties
                                            Increased staff levels of existing jobs with green duties as part of position
                                            Created completely new green positions (25% to 100% of job has green duties)




Note: “Not applicable” responses were excluded from this analysis. Percentages may not total 100% due to
rounding.                                                                                                Green Jobs – Are They Here Yet?| ©SHRM 2010            9
What is your organization doing or planning to do to prepare current employees for
  the need to shift to more environmentally responsible production/work processes
  and meet the demand for the development of greener ways of working?




                            Providing on-the-job training for employees                                                                                 67%
      Paying for employees to take courses (e.g., self-paced learning,                                         31%
             seminars, etc.) to improve their skills in this area

       Paying for employees to obtain certificates/licenses in this area                                    28%
Encouraging, but not paying for, employees to take courses (e.g., self-                              21%
  paced learning, seminars, etc.) to improve their skills in this area
                 Encouraging, but not paying for, employees to obtain                   9%
                           certificates/licenses in this area
Paying for employees to obtain a degree/post-graduate degree in this                 7%
                                area
  Encouraging, but not paying for, employees to obtain a degree/post-            3%
                     graduate degree in this area

                                                                    Other            7%

                                                                            0%      10%        20%       30%        40%        50%       60%        70%




     Note: n = 688. Percentages do not total 100% as multiple response options were allowed. Respondents were
     asked to select their top three actions. Not applicable” responses were excluded from this analysis.
                                                                                                          Green Jobs – Are They Here Yet?| ©SHRM 2010     10
Broadly speaking, what are the main skills needed for the green jobs that your
organization has already added or is planning to add?




                                                              Technical                                                                  63%

                                                       Communication                                                    45%

                                                      Problem-solving                                              40%

                                                               Strategic                                         38%

                                                            Managerial                               25%

                                                         Interpersonal                     10%

     Basic literacy/readiness (e.g., math, reading, writing, etc.)                     9%

                                                                  Other         1%

                                                                           0%       10%      20%      30%      40%      50%       60%      70%




 Note: n = 710. Percentages do not total 100% as multiple response options were allowed.
 Respondents were asked to select their top 3 actions.
                                                                                                 Green Jobs – Are They Here Yet?| ©SHRM 2010     11
Demographics: Organization Industry



                      Services                                           20%


          Government sector                                   16%


                Manufacturing                                15%


               Transportation                          13%


                   Technology                          13%


                  Construction                    12%


                          Utilities              11%


                                      0%   10%                        20%                            30%


          Note: n= 1439

                                                       Green Jobs – Are They Here Yet?| ©SHRM 2010     12
Demographics: Organization Sector



          Privately owned for-profit organization                                                           53%



          Publicly owned for-profit organization                          21%



                             Government sector                      16%



                          Nonprofit organization              8%



                                           Other         2%


                                      -10%          0%        10%   20%         30%       40%        50%          60%


          Note: n= 1438

                                                                    Green Jobs – Are They Here Yet?| ©SHRM 2010     13
Demographics: Organization Staff Size


50%
                                            45%

40%
              33%
30%

                                                                                  22%
20%



10%



 0%
       Small (1-99 employees)     Medium (100-499 employees)        Large (500 or more employees)




                 Note: n = 1368


                                                           Green Jobs – Are They Here Yet?| ©SHRM 2010   14
SHRM Poll: Green Jobs – Are They Here Yet?


Methodology
             •   Response rate = 13%
             •   Sample comprised of 1,705 randomly selected HR
                 professionals from SHRM’s membership from the
                 following industries: services, government,
                 manufacturing, transportation, technology, construction
                 and utilities
             •   Margin of error is +/- 4
             •   Survey fielded June 4–June 15, 2010




                                                Green Jobs – Are They Here Yet?| ©SHRM 2010   15

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Shrm poll green_jobs_final

  • 1. SHRM Poll: Green Jobs—Are They Here Yet? July 14, 2010
  • 2. Introduction For the purpose of this research, green jobs are defined as jobs that involve: > Reducing pollution or waste. > Reducing energy usage. > Reducing use of limited natural resources. > Protecting wildlife or ecosystems. > Lowering carbon emissions and developing alternative energy. These jobs primarily meet the need for more environmentally responsible production/work processes and/or the development of green goods and services. The sample for this survey comprised of the following seven industries: services, government, manufacturing, transportation, technology, construction and utilities. Green Jobs – Are They Here Yet?| ©SHRM 2010 2
  • 3. Is your organization currently focusing on creating green jobs OR adding duties within existing or newly created jobs that can be considered green? Plan to, 5% Yes, 40% No, 55% Yes No Plan to Note: n = 1577. “Not applicable” responses were exclude from this analysis. Green Jobs – Are They Here Yet?| ©SHRM 2010 3
  • 4. Has your organization’s focus on creating green jobs or adding duties within existing or newly created jobs that can be considered green increased, stayed the same or decreased in the last…? 34% 12 months (n = 572) 65% 1% 20% 2 years (n = 486) 79% 1% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Decreased Stayed the same Increased Note: “Not sure” responses were exclude from this analysis. Only respondents whose organizations are focusing on creating green jobs or adding green duties within existing or newly created jobs were asked this question.. Green Jobs – Are They Here Yet?| ©SHRM 2010 4
  • 5. If your organization is not currently focusing on creating green jobs OR adding duties within existing or newly created jobs that can be considered green, what are the reasons? No need/opportunity exists at my organization for green 75% jobs Cost implications of creating green jobs 17% Lack of support by management 16% Concerns about workplace inefficiency 7% Other 4% 0% 10% 20% 30% 40% 50% 60% 70% 80% Note: n = 826. Percentages do not total 100% as multiple response options were allowed.. Only organizations that are currently not adding green jobs were asked this question. “Not applicable” responses were excluded from this analysis. Green Jobs – Are They Here Yet?| ©SHRM 2010 5
  • 6. In the past 12 months, which of the following have taken place at your organization to meet the demands for more environmentally responsible production/work processes or the development of “greener” ways of working? New green duties have been added to existing positions 81% at my organization Created completely new green positions OR added green 23% duties within newly created jobs Increased staff levels (added more staff ) of existing jobs that already had green duties as part of the overall 19% position 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% Note: n = 606. Percentages do not total 100% as multiple response options were allowed.“Not sure” and “none” were excluded from this analysis. Green Jobs – Are They Here Yet?| ©SHRM 2010 6
  • 7. In which of the following occupation categories has your organization added new duties, increased staff levels or created completely new positions? Occupation Categories Definitions of Occupation Categories Added new Increased staff Created green duties levels of completely new existing jobs green positions with green (25% to 100% of duties as part job has green of position duties) Office and Office and administrative support workers perform the day-to-day activities of the office, 80% 16% 4% administrative such as preparing and filing documents, dealing with the public and distributing information. Green jobs in this occupational group are those that primarily involve support occupations supporting the efforts of the organization to reduce its environmental impact. (n = 342) Transportation and Transportation and material moving workers transport people and materials by land, sea or 79% 12% 9% material moving air. Green jobs in this area might be those that involve the development and use of alternative energy or low-carbon transportation methods. occupations (n = 140) Service occupations Service worker jobs span a wide range of industries. Although among service occupation 76% 16% 8% (n = 212) subgroups ,the largest number of new jobs will occur in health care support occupations, there are some potential green jobs in this occupational category, such as grounds and building maintenance workers, or hospitality or food preparation jobs for companies in fields such as eco-tourism or those producing green products and services. Construction trades Construction and extraction workers as those who build new residential and commercial 74% 19% 7% and related workers buildings and also work in mines, quarries and oil and gas fields. Green jobs in this occupational group could include carpenters, construction and building inspectors, (n = 168) construction laborers, electricians and insulation workers who work on improving energy efficiency or ensuring LEED compliance (Leadership in Energy and Environmental Design, a US Green Building Council accreditation registration) or, in some cases, hazardous materials removal workers. Installations, Workers in installation, maintenance and repair occupations install new equipment and 74% 17% 9% maintenance and maintain and repair older equipment. Many of these jobs are in the construction industry and involve the maintenance and repair of buildings and infrastructure. Green jobs in this repair occupations occupational group might include general maintenance and repair workers, installation, (n = 254) maintenance or repair technicians for solar panels, wind energy or other alternative energy equipment and some automotive and heavy vehicle service technicians and mechanics. Note: “Not applicable” responses were excluded from this analysis. Percentages may not total 100% due to rounding. Green Jobs – Are They Here Yet?| ©SHRM 2010 7
  • 8. In which of the following occupation categories has your organization added new duties, increased staff level or created completely new positions? (continued) Occupation Definitions of Occupation Categories Added new Increased Created Categories green duties staff levels completely of existing new green jobs with positions green duties (25% to as part of 100% of job position has green duties) Management and Workers in management, business and financial occupations plan and direct the activities of 72% 15% 13% business and business, government and other organizations. Examples of green jobs in this occupational group could include construction managers, engineering or natural science managers, financial farming or agricultural managers, production managers for green industries or top occupations executives such as chief sustainability officer. (n = 341) Production Production workers are employed mainly in manufacturing, where they assemble goods and 72% 18% 10% occupations operate plants. Green jobs in this category would include assemblers and fabricators of green products, alternative energy power distributors and dispatchers or water and waste (n = 163) recycling and management system operators. Sales and related These jobs involve sales and related workers that solicit goods and services for businesses 68% 18% 14% occupations and consumers. Green jobs in this occupational group are those that primarily involve the sale of green goods and services across a wide variety of industries, especially retail sales. (n = 166) Professional and This occupational group includes a wide variety of skilled professions. Green jobs in 68% 19% 13% related this occupational group could include green-building and landscape architects, occupations engineers, biological or conservation scientists, foresters, environmental (n = 347) technicians and specialists, commercial and industrial designers, and occupational health and safety specialists. Farming, fishing Farming, fishing and forestry workers cultivate plants, breed and raise livestock and 67% 22% 11% and forestry catch animals. Examples of green jobs in this occupational group could include occupations forest and conservation workers, organic farmers and agricultural inspectors. (n = 27) Note: “Not applicable” responses were excluded from this analysis. Percentages may not total 100% due to rounding. Green Jobs – Are They Here Yet?| ©SHRM 2010 8
  • 9. In which of the following occupation categories has your organization added new duties, increased staff level or created completely new positions? Office and administrative support occupations 80% 16% 4% Transportation and material moving occupations 79% 12% 9% Service occupations 76% 16% 8% Construction trades and related workers 74% 19% 7% Installation, maintenance and repair occupations 74% 17% 9% Management and business and financial occupations 72% 15% 13% Production occupations 72% 18% 10% Sales and related occupations 68% 18% 14% Professional and related occupations 68% 19% 13% Farming, fishing and forestry occupations 67% 22% 11% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Added new green duties Increased staff levels of existing jobs with green duties as part of position Created completely new green positions (25% to 100% of job has green duties) Note: “Not applicable” responses were excluded from this analysis. Percentages may not total 100% due to rounding. Green Jobs – Are They Here Yet?| ©SHRM 2010 9
  • 10. What is your organization doing or planning to do to prepare current employees for the need to shift to more environmentally responsible production/work processes and meet the demand for the development of greener ways of working? Providing on-the-job training for employees 67% Paying for employees to take courses (e.g., self-paced learning, 31% seminars, etc.) to improve their skills in this area Paying for employees to obtain certificates/licenses in this area 28% Encouraging, but not paying for, employees to take courses (e.g., self- 21% paced learning, seminars, etc.) to improve their skills in this area Encouraging, but not paying for, employees to obtain 9% certificates/licenses in this area Paying for employees to obtain a degree/post-graduate degree in this 7% area Encouraging, but not paying for, employees to obtain a degree/post- 3% graduate degree in this area Other 7% 0% 10% 20% 30% 40% 50% 60% 70% Note: n = 688. Percentages do not total 100% as multiple response options were allowed. Respondents were asked to select their top three actions. Not applicable” responses were excluded from this analysis. Green Jobs – Are They Here Yet?| ©SHRM 2010 10
  • 11. Broadly speaking, what are the main skills needed for the green jobs that your organization has already added or is planning to add? Technical 63% Communication 45% Problem-solving 40% Strategic 38% Managerial 25% Interpersonal 10% Basic literacy/readiness (e.g., math, reading, writing, etc.) 9% Other 1% 0% 10% 20% 30% 40% 50% 60% 70% Note: n = 710. Percentages do not total 100% as multiple response options were allowed. Respondents were asked to select their top 3 actions. Green Jobs – Are They Here Yet?| ©SHRM 2010 11
  • 12. Demographics: Organization Industry Services 20% Government sector 16% Manufacturing 15% Transportation 13% Technology 13% Construction 12% Utilities 11% 0% 10% 20% 30% Note: n= 1439 Green Jobs – Are They Here Yet?| ©SHRM 2010 12
  • 13. Demographics: Organization Sector Privately owned for-profit organization 53% Publicly owned for-profit organization 21% Government sector 16% Nonprofit organization 8% Other 2% -10% 0% 10% 20% 30% 40% 50% 60% Note: n= 1438 Green Jobs – Are They Here Yet?| ©SHRM 2010 13
  • 14. Demographics: Organization Staff Size 50% 45% 40% 33% 30% 22% 20% 10% 0% Small (1-99 employees) Medium (100-499 employees) Large (500 or more employees) Note: n = 1368 Green Jobs – Are They Here Yet?| ©SHRM 2010 14
  • 15. SHRM Poll: Green Jobs – Are They Here Yet? Methodology • Response rate = 13% • Sample comprised of 1,705 randomly selected HR professionals from SHRM’s membership from the following industries: services, government, manufacturing, transportation, technology, construction and utilities • Margin of error is +/- 4 • Survey fielded June 4–June 15, 2010 Green Jobs – Are They Here Yet?| ©SHRM 2010 15