ShopBites is a smartphone app designed to drive customers back in to Australian stores. We're speaking to Retail and Brand partners now - call us to be part of this exciting development in Australian retail.
This document discusses in-store mobile and its role in generating shopping excitement. It notes that 70% of smartphone owners use their mobile devices while shopping in-store for tasks like price comparisons, customer reviews, stock checks, and accessing coupons and promotions. Retailers are leveraging mobile to provide richer in-store experiences through features like in-store ordering and check-out on iPads. In-store mobile engagement tools from companies like Shopkick use achievements and deals to motivate customers during shopping. The document concludes that mobile will continue to enhance the in-store experience through functions like serving as customers' digital wallet and shopping assistant.
Sales promotion & Loyalty marketing company .Have successfully execute over 2500 programs for 600 corporate and reaching out to 20 million customers annually.
Blockchain Technology the tech behind Bitcoin isA blockchain is a public immutable edger of digital transactions. Developed for Bitcoin, its uses are spreading to all sorts of commercial applications.Its is going to disrupt the travel and loyalty industry in a way that can change the respective industry landscape .The presentation highlights the upcoming technologies including blockchain and how its going to be a game changer for these two industries in addition to others.
Digital Rewards currency for Gaming
If you sell to youth brands and gamers this is the perfect gift with purchase reward or incentive to bundle with your products , will help in customer acquisition, engagement and retention.
Boost Customer Loyalty on the Dot uses precise indoor positioning technology to create a more personalized and optimized shopping experience for customers. The system allows customers to navigate directly to products, receive assistance from associates, and access online orders and promotions through their mobile devices. Retailers can use the data to improve store layouts and merchandising based on customer preferences and behavior, increasing app usage and the frequency of offers being redeemed. This helps attract and retain customers while optimizing operations through tasks like minimizing stock-outs and dispatching associates where needed.
In Retail, Customer Experience is Everything. It's how browsing becomes buying, customers become brand advocates and how Mobility can influence the purchase path
1. The document discusses how mobile engagement can be used to create superfans through timely and contextual communications, data-driven mobile strategies, and loyalty programs.
2. Key aspects covered include using beacons, NFC, location data and push notifications to deliver personalized messages and offers to customers. Integrating loyalty programs with mobile wallets allows customers to automatically earn and redeem rewards.
3. To be effective, mobile engagement requires understanding customers across all channels to communicate with them at the right place and time through experiences that add value and drive interactions.
E-Commerce in Post-Apocalyptic World : After COVID19Oguz Bayram
As COVID-19 drives digital transformation across all industries, it is no different for e-commerce. Today unprecedented changes are happening in e-commerce with lots of emerging trends. Online grocery shopping soars during the coronavirus crisis and millions of users (mostly seniors) are first time using online shopping. The future of commerce has been shaping right now. Where is the next leap in e-commerce?
This document discusses in-store mobile and its role in generating shopping excitement. It notes that 70% of smartphone owners use their mobile devices while shopping in-store for tasks like price comparisons, customer reviews, stock checks, and accessing coupons and promotions. Retailers are leveraging mobile to provide richer in-store experiences through features like in-store ordering and check-out on iPads. In-store mobile engagement tools from companies like Shopkick use achievements and deals to motivate customers during shopping. The document concludes that mobile will continue to enhance the in-store experience through functions like serving as customers' digital wallet and shopping assistant.
Sales promotion & Loyalty marketing company .Have successfully execute over 2500 programs for 600 corporate and reaching out to 20 million customers annually.
Blockchain Technology the tech behind Bitcoin isA blockchain is a public immutable edger of digital transactions. Developed for Bitcoin, its uses are spreading to all sorts of commercial applications.Its is going to disrupt the travel and loyalty industry in a way that can change the respective industry landscape .The presentation highlights the upcoming technologies including blockchain and how its going to be a game changer for these two industries in addition to others.
Digital Rewards currency for Gaming
If you sell to youth brands and gamers this is the perfect gift with purchase reward or incentive to bundle with your products , will help in customer acquisition, engagement and retention.
Boost Customer Loyalty on the Dot uses precise indoor positioning technology to create a more personalized and optimized shopping experience for customers. The system allows customers to navigate directly to products, receive assistance from associates, and access online orders and promotions through their mobile devices. Retailers can use the data to improve store layouts and merchandising based on customer preferences and behavior, increasing app usage and the frequency of offers being redeemed. This helps attract and retain customers while optimizing operations through tasks like minimizing stock-outs and dispatching associates where needed.
In Retail, Customer Experience is Everything. It's how browsing becomes buying, customers become brand advocates and how Mobility can influence the purchase path
1. The document discusses how mobile engagement can be used to create superfans through timely and contextual communications, data-driven mobile strategies, and loyalty programs.
2. Key aspects covered include using beacons, NFC, location data and push notifications to deliver personalized messages and offers to customers. Integrating loyalty programs with mobile wallets allows customers to automatically earn and redeem rewards.
3. To be effective, mobile engagement requires understanding customers across all channels to communicate with them at the right place and time through experiences that add value and drive interactions.
E-Commerce in Post-Apocalyptic World : After COVID19Oguz Bayram
As COVID-19 drives digital transformation across all industries, it is no different for e-commerce. Today unprecedented changes are happening in e-commerce with lots of emerging trends. Online grocery shopping soars during the coronavirus crisis and millions of users (mostly seniors) are first time using online shopping. The future of commerce has been shaping right now. Where is the next leap in e-commerce?
This document introduces a retail loyalty and advertising platform that allows retailers to design loyalty programs, launch offers and discounts, and introduce gifts. It analyzes purchasing data to offer rewards points and redemption options. A mobile app allows customers to access loyalty cards digitally, plan shopping trips, receive purchase reminders and offers, double rewards through games, and view statistical data. The platform aims to enhance customer experience through gamification and a more digital loyalty program.
Smartphones are changing the way consumers shop. Mobile apps allow consumers to be aware of deals outside the store, search and compare products in-store using barcodes or location services, and receive customer service like digital receipts after making a purchase. Many companies have created apps to engage consumers across the mobile customer retail value chain, from awareness to post-purchase customer service. These apps offer incentives like rewards points, discounts and recommendations to influence consumer shopping behavior.
The document discusses several innovations in retail, including:
1. A jeans store using QR codes to allow customers to have their desired size delivered to a fitting room for try-on.
2. An augmented reality app in China turning public spaces into virtual supermarkets.
3. A Brazilian retailer displaying Facebook likes for items on hangers in physical stores.
4. A bedroom furniture store in New York allowing customers to nap in beds for a couple hours to experience the products.
This document discusses how digital and physical retail experiences are converging. It provides examples of brands that are merging digital and physical elements, such as Burberry broadcasting live catwalk shows to stores and mobile devices. It also discusses how technologies like RFID, mobile phone penetration, and the Internet of Things are influencing the customer experience. The document emphasizes the importance of connecting with customers across their entire journey from awareness to advocacy through both digital and physical touchpoints in an holistic way. It identifies vision and leadership, digital customer experience, and having a digital transformation team as the three key elements needed for successful digital transformation.
ShopPing is a mobile app that allows consumers to select favorite brands, stores, and services and receive exclusive deals and discounts via push notifications. The app uses location-based technology to send notifications to users when they are near participating locations. Businesses can subscribe to ShopPing's SaaS platform to target consumers and drive traffic through geotargeted deal notifications. The founders have developed an MVP and are seeking funding to expand the platform, team, sales, and marketing.
Smartphones have significantly impacted brick and mortar retailers. Smartphones allow consumers to search for information, check prices, and complete purchases from anywhere. Some retailers have embraced smartphones by using technologies like QR codes, mobile apps, and digital wallets to increase customer engagement, store traffic, and sales. However, retailers also face challenges like high investment costs, privacy concerns, competition from online retailers, and needing to engage customers who do not use smartphones.
Clonmel Chamber Social Media Masterclass Presentationbriancleary
We hosted a social media masterclass at the LIT Campus in Clonmel, Co. Tipperary, Ireland on April 29th 2014. Speakers on the night were Robert Jones, Justin Kearns and Edel O'Gorman.
1. The document outlines a roadmap for autonomous stores, beginning with basic scan-and-go technologies using barcodes and expanding to image recognition and pick-and-go capabilities.
2. It discusses several pilot programs testing scan-and-go and pick-and-go technologies and the potential benefits these provide such as increased basket size and understanding customer behavior.
3. The roadmap concludes that building out image recognition capabilities enables the next step of pick-and-go shopping and recommends partners to work with to implement various elements of an autonomous store roadmap.
Online shopping, also known as e-shopping, allows consumers to purchase goods and services directly from sellers over the internet using a web browser. It offers consumers convenience and time savings as they can shop 24/7 from anywhere. While online shopping provides more selection and information than traditional shopping, an advantage of shopping in-person is being able to physically examine products. Common online payment methods include cash on delivery, debit/credit cards, bank transfers, and cheques. Major Indian e-commerce websites include Amazon, Flipkart, Snapdeal, Jabong, Myntra, and ShopClues.
Your customers are more connected than ever and they are interacting with your brand across channels. Find out how you can implement an OMNI-channel engagement strategy with cloud and big-data.
The worlds largest rewards program has partnered up with key accounts such as Walmart, Marks & Spencer and the MotoGP just to mention a few. Follow this link to get your free membership now.
https://cbw.to/o7o9z8
Virtual Wallet started as a mobile recharge and bill payment app and has expanded to become a top e-commerce marketplace accessible through their mobile apps. The app allows users to pay bills, purchase a wide range of products, and send and receive money with just a few clicks. Virtual Wallet aims to provide customers with an easy and reliable shopping experience with offers, refund guarantees, and 24/7 customer support.
Brief description of 11st ("eleventh street") Shop-in-Shop opportunity for exclusive retail partners like Tesco Home Plus, or major consumer brands like Samsung.
Here are some key points regarding support and funding:
- Seek guidance from an experienced corporate advisor/guru to help refine your strategies and plans for product branding, marketing, partnerships etc. Their expertise will help optimize your approaches.
- Pursue seed funding to support operations for the initial 18 months. This is a critical period where funds can help with development, marketing tests, hiring, partnerships etc. to validate product-market fit.
- Target investors who have successfully funded similar startups previously. Connect through your networks to find the right investors who believe in your vision.
- Prepare a detailed funding deck highlighting your solution, market opportunity, business model, team, financial projections and milestones. Investors will want
OnlyBasket is a new shopping platform that allows users to create a single shopping basket across multiple retailers. This solves problems of abandoned shopping carts and long checkout processes. Users can browse various sites, add items to their OnlyBasket, and make a single payment later. OnlyBasket aims to revolutionize online shopping by providing convenience and ease through one personalized basket and checkout.
Tell your Product Stories in Different Ways
Smart Mirror is a customer facing digital platform where retailers showcase curated content to attract shoppers to their featured products. Each design template is designed specifically to tell a story of the product.
Virtual Shelf: As part of the endless aisle strategy, virtual shelf extends the physical retail space to showcase more products in store.
Featured Product: Showcase products in a one-to-one ratio, good for catching shoppers’ attention from far Shop The Look: Creates shoppers’ interest and encourages impulse purchases by providing direct links to the products for achieving a certain look.
Bargain Bin: Using vibrant design and direct manner to ensure that the clearance sale is not to be missed by shoppers.
In-store Sales Assistance & Guided Sales Tool & In-Store Web Browser Showcases 1000+ Products
Retailers need to understand how to target customers in the right way and customers need retailers to understand them and offer them something at value all the time. OmniChannel retailing is the ultimate solution for retailer to connect with their customers and provide them with outstanding customized experience.
Join our Social Learning Network:
http://www.openthinking.ae
After studying the consumer insights for e-commerce industry, we have advised flipkart, topdog in its category, on how to increase and sustain its market share. There are also strategies to complete with new and existing entrants
This document discusses the future of in-store mobile experiences. It begins by introducing four speakers on the topic: Steen Andersson of 5th Finger, Pete Zophy of Jos. A. Bank Clothiers, Tim Katz of Pacific Sunwear, and Sheri Gurock of Magic Beans. It then discusses how mobile is being used in-store for tasks like price comparisons, reviews, promotions, and mobile checkout. Brands that are innovating with in-store mobile experiences are highlighted. The presenters discuss their companies' mobile strategies and results, such as Magic Beans seeing higher sales and fewer lines through their mobile app during the 2010 holiday season.
Consumers today are more ‘SoLoMo’ –Social, Local and Mobile. The article discusses about the key global trends and benchmark practices that would help retailers to build seamless consumer experience and long-term profitability in the near future (2020). Using Big-Data for predictive analytics, leveraging technology to create Omnichannel customer experience, implementing effective Supply-Chain, using prompt methods payments, enforcing efficient employee training and other success factors mentioned in the article, will definitely shape the future of a successful retailers to manage the complexity and diversity of retailing in 2020. All topics covered all supported with concrete examples of worldwide benchmark in the industry.
This document introduces a retail loyalty and advertising platform that allows retailers to design loyalty programs, launch offers and discounts, and introduce gifts. It analyzes purchasing data to offer rewards points and redemption options. A mobile app allows customers to access loyalty cards digitally, plan shopping trips, receive purchase reminders and offers, double rewards through games, and view statistical data. The platform aims to enhance customer experience through gamification and a more digital loyalty program.
Smartphones are changing the way consumers shop. Mobile apps allow consumers to be aware of deals outside the store, search and compare products in-store using barcodes or location services, and receive customer service like digital receipts after making a purchase. Many companies have created apps to engage consumers across the mobile customer retail value chain, from awareness to post-purchase customer service. These apps offer incentives like rewards points, discounts and recommendations to influence consumer shopping behavior.
The document discusses several innovations in retail, including:
1. A jeans store using QR codes to allow customers to have their desired size delivered to a fitting room for try-on.
2. An augmented reality app in China turning public spaces into virtual supermarkets.
3. A Brazilian retailer displaying Facebook likes for items on hangers in physical stores.
4. A bedroom furniture store in New York allowing customers to nap in beds for a couple hours to experience the products.
This document discusses how digital and physical retail experiences are converging. It provides examples of brands that are merging digital and physical elements, such as Burberry broadcasting live catwalk shows to stores and mobile devices. It also discusses how technologies like RFID, mobile phone penetration, and the Internet of Things are influencing the customer experience. The document emphasizes the importance of connecting with customers across their entire journey from awareness to advocacy through both digital and physical touchpoints in an holistic way. It identifies vision and leadership, digital customer experience, and having a digital transformation team as the three key elements needed for successful digital transformation.
ShopPing is a mobile app that allows consumers to select favorite brands, stores, and services and receive exclusive deals and discounts via push notifications. The app uses location-based technology to send notifications to users when they are near participating locations. Businesses can subscribe to ShopPing's SaaS platform to target consumers and drive traffic through geotargeted deal notifications. The founders have developed an MVP and are seeking funding to expand the platform, team, sales, and marketing.
Smartphones have significantly impacted brick and mortar retailers. Smartphones allow consumers to search for information, check prices, and complete purchases from anywhere. Some retailers have embraced smartphones by using technologies like QR codes, mobile apps, and digital wallets to increase customer engagement, store traffic, and sales. However, retailers also face challenges like high investment costs, privacy concerns, competition from online retailers, and needing to engage customers who do not use smartphones.
Clonmel Chamber Social Media Masterclass Presentationbriancleary
We hosted a social media masterclass at the LIT Campus in Clonmel, Co. Tipperary, Ireland on April 29th 2014. Speakers on the night were Robert Jones, Justin Kearns and Edel O'Gorman.
1. The document outlines a roadmap for autonomous stores, beginning with basic scan-and-go technologies using barcodes and expanding to image recognition and pick-and-go capabilities.
2. It discusses several pilot programs testing scan-and-go and pick-and-go technologies and the potential benefits these provide such as increased basket size and understanding customer behavior.
3. The roadmap concludes that building out image recognition capabilities enables the next step of pick-and-go shopping and recommends partners to work with to implement various elements of an autonomous store roadmap.
Online shopping, also known as e-shopping, allows consumers to purchase goods and services directly from sellers over the internet using a web browser. It offers consumers convenience and time savings as they can shop 24/7 from anywhere. While online shopping provides more selection and information than traditional shopping, an advantage of shopping in-person is being able to physically examine products. Common online payment methods include cash on delivery, debit/credit cards, bank transfers, and cheques. Major Indian e-commerce websites include Amazon, Flipkart, Snapdeal, Jabong, Myntra, and ShopClues.
Your customers are more connected than ever and they are interacting with your brand across channels. Find out how you can implement an OMNI-channel engagement strategy with cloud and big-data.
The worlds largest rewards program has partnered up with key accounts such as Walmart, Marks & Spencer and the MotoGP just to mention a few. Follow this link to get your free membership now.
https://cbw.to/o7o9z8
Virtual Wallet started as a mobile recharge and bill payment app and has expanded to become a top e-commerce marketplace accessible through their mobile apps. The app allows users to pay bills, purchase a wide range of products, and send and receive money with just a few clicks. Virtual Wallet aims to provide customers with an easy and reliable shopping experience with offers, refund guarantees, and 24/7 customer support.
Brief description of 11st ("eleventh street") Shop-in-Shop opportunity for exclusive retail partners like Tesco Home Plus, or major consumer brands like Samsung.
Here are some key points regarding support and funding:
- Seek guidance from an experienced corporate advisor/guru to help refine your strategies and plans for product branding, marketing, partnerships etc. Their expertise will help optimize your approaches.
- Pursue seed funding to support operations for the initial 18 months. This is a critical period where funds can help with development, marketing tests, hiring, partnerships etc. to validate product-market fit.
- Target investors who have successfully funded similar startups previously. Connect through your networks to find the right investors who believe in your vision.
- Prepare a detailed funding deck highlighting your solution, market opportunity, business model, team, financial projections and milestones. Investors will want
OnlyBasket is a new shopping platform that allows users to create a single shopping basket across multiple retailers. This solves problems of abandoned shopping carts and long checkout processes. Users can browse various sites, add items to their OnlyBasket, and make a single payment later. OnlyBasket aims to revolutionize online shopping by providing convenience and ease through one personalized basket and checkout.
Tell your Product Stories in Different Ways
Smart Mirror is a customer facing digital platform where retailers showcase curated content to attract shoppers to their featured products. Each design template is designed specifically to tell a story of the product.
Virtual Shelf: As part of the endless aisle strategy, virtual shelf extends the physical retail space to showcase more products in store.
Featured Product: Showcase products in a one-to-one ratio, good for catching shoppers’ attention from far Shop The Look: Creates shoppers’ interest and encourages impulse purchases by providing direct links to the products for achieving a certain look.
Bargain Bin: Using vibrant design and direct manner to ensure that the clearance sale is not to be missed by shoppers.
In-store Sales Assistance & Guided Sales Tool & In-Store Web Browser Showcases 1000+ Products
Retailers need to understand how to target customers in the right way and customers need retailers to understand them and offer them something at value all the time. OmniChannel retailing is the ultimate solution for retailer to connect with their customers and provide them with outstanding customized experience.
Join our Social Learning Network:
http://www.openthinking.ae
After studying the consumer insights for e-commerce industry, we have advised flipkart, topdog in its category, on how to increase and sustain its market share. There are also strategies to complete with new and existing entrants
This document discusses the future of in-store mobile experiences. It begins by introducing four speakers on the topic: Steen Andersson of 5th Finger, Pete Zophy of Jos. A. Bank Clothiers, Tim Katz of Pacific Sunwear, and Sheri Gurock of Magic Beans. It then discusses how mobile is being used in-store for tasks like price comparisons, reviews, promotions, and mobile checkout. Brands that are innovating with in-store mobile experiences are highlighted. The presenters discuss their companies' mobile strategies and results, such as Magic Beans seeing higher sales and fewer lines through their mobile app during the 2010 holiday season.
Consumers today are more ‘SoLoMo’ –Social, Local and Mobile. The article discusses about the key global trends and benchmark practices that would help retailers to build seamless consumer experience and long-term profitability in the near future (2020). Using Big-Data for predictive analytics, leveraging technology to create Omnichannel customer experience, implementing effective Supply-Chain, using prompt methods payments, enforcing efficient employee training and other success factors mentioned in the article, will definitely shape the future of a successful retailers to manage the complexity and diversity of retailing in 2020. All topics covered all supported with concrete examples of worldwide benchmark in the industry.
Technological advancements have elevated consumers’ expectations for the in-store shopping experience. The future of retail is about choice, consistency and customization. Consumers’ want the ability to choose how, when and where they shop, and retailers need to be prepared to meet those preferences. Outdoor retailers can leverage the support of in-store technologies to not only meet customers’ expectations, but create inventory transparency, reduce inventory overhead costs, provide a wider selection of products, and most importantly, gather customer data to better adapt to their shopping behaviors. Analysts agree that retailers who adopt trending technologies for business development are the most likely to grow their revenue and market share.
Factors to consider when designing your in-store technology platform:
•Look at how consumers are using mobile devices in-store to determine which technology will be most effective (focus on simplifying and assisting in their shopping experience).
•Start small with one product (i.e. mobile app or an iPad display) and then add on elements to reduce risk.
•Be flexible, watch and analyze – in-store technologies have website-like analytics to track user behavior (traffic, visits, click-throughs) and understand whether it’s effective.
•Create a unified supply chain strategy where orders can be placed and fulfilled through any channel before launching a mobile POS platform.
•Focus on providing a consistent and seamless experience by aligning Online and in-store efforts.
The following is a sample of how retailers have used advanced technologies to provide enhancements to the in-store shopping experience.
Creating a Great Customer Experience Any Place with Tara and AnneiQmetrixCorp
This document discusses creating an omnichannel customer experience across in-store, web, social, and mobile channels. It defines omnichannel as providing a seamless customer experience anytime, anywhere across touchpoints. Customers now expect consistency between online and in-store experiences. The rise of mobile and social media has changed customer expectations and behaviors. Retailers need to bring the benefits of online channels into physical stores to remain competitive in this new landscape. Case studies like Macy's show how unifying digital and in-store experiences through technologies like mobile and social media can drive sales and customer loyalty.
Is personal shopping personal enough yet? - Simon BloomMezzo Labs
Simon Bloom, Strategic Alliances Director at Webtrends, gave this insightful presentation at Mezzo Labs' "Disruptive Technology in Web Analytics" event in September 2014.
ShopSavvy is a mobile application that allows users to scan 1D and 2D barcodes on products using their phone's camera. It returns product information and prices from online and local retailers. ShopSavvy has over 1 million users and 2.8 million downloads. The document discusses ideas for how retailers and brands can leverage ShopSavvy's capabilities, such as driving in-store foot traffic through games, offering loyalty rewards for scanning, and enabling social connections between brand fans.
ShopSavvy is a mobile application that allows users to scan 1D and 2D barcodes on products using their phone's camera. It returns product information and prices from online and local retailers. ShopSavvy has over 1 million users and 2.8 million downloads. The document discusses ideas for how retailers and brands can leverage ShopSavvy's capabilities, such as driving in-store foot traffic through games, loyalty programs that reward scanning, and location-based personalized offers.
Solutions & Transformations Plus Inc offers a powerful mobile coupon platform to help businesses engage customers through their smartphones. Their platform allows marketers to create, distribute, and track digital coupons across multiple channels including email, SMS, social media and websites. It provides benefits like generating new revenue, collecting customer data, and offering convenient paperless coupons to consumers. The platform includes features like gamified coupons, payment integration, and real-time statistics on coupon redemption rates and customer locations.
Ethan Goodman, VP, Digital Practice at The Mars Agency shares an overview of four emerging digital shopper marketing trends that we should all know about.
Mobile in retail and multi channel strategy - LenatiArthur Megnin
This document discusses how retailers can develop a mobile strategy to enhance the customer experience across different touchpoints of the shopping journey. It identifies five key touchpoints: pre-store planning, outside the store, in-store experiences, checkout, and post-purchase. Retailers face the challenge of integrating mobile into their multi-channel strategy to improve sales and customer loyalty. An effective mobile strategy using a mobile-optimized website and app can attract more customers, increase retention, and realize financial benefits for retailers.
Digital loyalty cards can help brands engage customers through their mobile devices and social networks. By scanning a QR code with their phone, customers like Joe can store their loyalty points digitally instead of with physical cards. This allows brands to send geo-targeted offers, push notifications for promotions, and increase social sharing to grow brand awareness. The digital loyalty cards provide an opportunity for brands to benefit from the mobile and social media revolution through more customer engagement and retention on everyday mobile devices.
LocalSocial Presentation from WIMA NFC Conference : Beyond The Check-In. A quick tour of current state of retail and mobile, with LocalSocial positioned among the players.
Digitalization in retail & shopping experienceAgnès Laurent
Digital technologies are impacting the consumer shopping experience by creating multiple touchpoints across channels. Retailers are developing new digital experiences to enhance shopping and build brand loyalty. Sephora allows customers to browse makeup looks and get inspiration on its Beauty Board. Moosejaw uses mobile and social strategies consistently across channels to prevent showrooming. Walmart tracks competitors' prices online and refunds customers the difference to match lower prices. Target improved its online presence through live fashion shows on Twitter and personalized recommendations from Pinterest. New technologies like virtual try-on and interactive in-store displays aim to re-engage customers.
Augmente Tech Studio develops mobile applications using augmented reality to improve business communications. Its product, Holistic Media, is a mobile platform that bridges the physical and digital world. It created an augmented reality app called Holistic Media that augments advertisements to engage consumers, collect data, and enable clients to dynamically change offers based on analytics. The app allows users to scan prints and ads to access extra digital content like videos, try on virtual products, locate nearby stores, and share content.
The document provides an overview of the state of ecommerce and discusses key trends. It notes that integration across social media, logistics, and mobile is important. While search and paid ads remain important, social influence during product research is now also key. The document recommends optimizing images and content, incentivizing customer reviews, and enabling social sharing of products. It also stresses the importance of mobile websites that simplify the user experience across devices. Harnessing social recommendations and interactions can help drive online sales and brand awareness.
Check-In 2.0 is a proposed technology that uses offline cookies to automatically check customers into stores when they enter, without requiring them to download apps or actively check in. It would capture customers' browsing behavior within stores. Relevant offers could then be sent to customers' phones based on their in-store presence and interests. This would allow for a new form of direct-to-consumer digital advertising within brick-and-mortar stores, enhancing customer loyalty programs with more personalized insights and opportunities.
The Agile Marketer's Guide to Mobile CouponsFunMobility
Give your competitors "Coupon Envy."
In 1887, Coca-Cola released the world's first ever coupon — a simple piece of paper with a printed offer. But that was a loooooong time ago.
Nowadays, there are an endless variety of cool new tools and tactics marketers can use to:
Dramatically Increase Sales
Protection against Coupon Fraud
Collect bigger & better Business Intelligence
Expand your Email/SMS Audience
This eBook provides real-world case studies and best practices for accomplishing all of this and more. Learn how top CPG brands, retailers, and QSR restaurants are winning the mobile coupon arms race, with engaging, interactive, & personalized coupons designed for a modern, mobile audience.
Includes mobile coupon campaign results from FunMobility clients including: Papa Murphy's Pizza, Ace Hardware, and Carol's Daughter.
The document provides an overview of 5 mobile startups: Cinemagram, GoldRun, Kiip, Square, and StarStar. For each startup, it discusses the value they provide consumers and brands, their applicability to different industries, how prominent branding opportunities are, and their level of ingenuity. Overall, the document evaluates and compares the startups to help brands understand emerging mobile technologies and platforms.
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Cover Story - China's Investment Leader - Dr. Alyce SUmsthrill
In World Expo 2010 Shanghai – the most visited Expo in the World History
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China’s official organizer of the Expo, CCPIT (China Council for the Promotion of International Trade https://en.ccpit.org/) has chosen Dr. Alyce Su as the Cover Person with Cover Story, in the Expo’s official magazine distributed throughout the Expo, showcasing China’s New Generation of Leaders to the World.
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Time and again, the business group has taken up new business ventures, each of which has allowed it to expand its horizons further and reach new heights. Even amidst the Adani CBI Investigation, the firm has always focused on improving its cement business.
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Unlock your kitchen's true potential with expert remodeling services from O'Brien Group Inc. Transform your space into a functional, modern, and luxurious haven with their experienced professionals. From layout reconfiguration to high-end upgrades, they deliver stunning results tailored to your style and needs. Visit obriengroupinc.com to elevate your kitchen's beauty and functionality today.
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Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
The report *State of D2C in India: A Logistics Update* talks about the evolving dynamics of the d2C landscape with a particular focus on how brands navigate the complexities of logistics. Third Party Logistics enablers emerge indispensable partners in facilitating the growth journey of D2C brands, offering cost-effective solutions tailored to their specific needs. As D2C brands continue to expand, they encounter heightened operational complexities with logistics standing out as a significant challenge. Logistics not only represents a substantial cost component for the brands but also directly influences the customer experience. Establishing efficient logistics operations while keeping costs low is therefore a crucial objective for brands. The report highlights how 3PLs are meeting the rising demands of D2C brands, supporting their expansion both online and offline, and paving the way for sustainable, scalable growth in this fast-paced market.
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
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Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Niswey
50 million companies worldwide leverage WhatsApp as a key marketing channel. You may have considered adding it to your marketing mix, or probably already driving impressive conversions with WhatsApp.
But wait. What happens when you fully integrate your WhatsApp campaigns with HubSpot?
That's exactly what we explored in this session.
We take a look at everything that you need to know in order to deploy effective WhatsApp marketing strategies, and integrate it with your buyer journey in HubSpot. From technical requirements to innovative campaign strategies, to advanced campaign reporting - we discuss all that and more, to leverage WhatsApp for maximum impact. Check out more details about the event here https://events.hubspot.com/events/details/hubspot-new-delhi-presents-unlocking-whatsapp-marketing-with-hubspot-integrating-messaging-into-your-marketing-strategy/
2. What’s the problem?
Online sales are Retailers are
cannibalising looking for
traditional bricks & ways to get
mortar sales shoppers back
into stores
3. Geo-location technology
With geolocation technology and the power of
smartphones, Location Based Services (LBS)
now make it possible to encourage customers
into your stores and engage directly with them
4. USA Case study:
Shopkick: smartphone app using geolocation technology
• 5 million users
• 20 million verified store walk-ins, 33 million in-store product
scans
• Top 4 shopping app (after eBay, Amazon & Groupon)
• Partners include: Target, Macy’s, Best Buy, Simon Malls,
Mobil, Visa
• 7,000+ stores in US
5. What is ShopBites?
Smartphone app using geo-location technology to
drive foot traffic into Australian stores
Users compelled to visit stores, earn points
(‘bites’) and redeem for rewards
iOS & Android
6. How it works
Visit partner Search and scan Claim rewards
stores to earn products to earn with earned bites
bites ... more ... (gift cards, iTunes cards
etc)
7. Benefits for the Retailer
Increased foot traffic Low CAC
Targeted Product engagement Increased sales
communications
Data capture
8. Benefits for the Customer
Earn rewards … One app for multiple
redeem for prizes stores
Fun & novel Social
9. Being part of ShopBites
order bites allocate bites to actions
Use Management
console to …
track activity load marketing
campaigns
22. We’re signing Partners now!
ShopBites is signing Brand and Retail Partners
now, prior to launch in mid 2013. To be part of this
exciting development in Australian retail, please
get in touch to arrange a meeting.
Melanie Hardie, Marketing Mgr Richard Johnson, CEO
m: +61 422 441 973 m: +61 403 826 501
e: mhardie@shopbites.com.au e: rjohnson@shopbites.com.au
We look forward to hearing from you.
ShopBites Pty Limited, ACN 162 057 114