Shift Happens!®
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The document discusses how the travel industry is facing changes and challenges but also opportunities for innovation. It provides advice such as selling solutions instead of products, exceeding expectations, utilizing social media, helping travelers manage their emotions, and focusing on providing world-class service and memorable experiences. The key message is that travel providers should embrace change, stay solution-focused, and create value for their customers in order to succeed despite any obstacles.
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Shift Happens!®
- 2. on
- 3. Your Brain I will help you… • Do what you love. • Sell Solutions, not products. • Create Meaningful Memories. • Shift Your travelers’ Perceptions with Information-Insights-Impact
- 4. change is one of the certainties of life
- 5. and our industry is not immune
- 6. it’s time for a shift
- 7. In the past you may have weathered the storm
- 14. Mexico is at the center of change
- 15. it’s a great time for innovation
- 16. change is the key to success
- 17. the survival of your business
- 18. listen = learn
- 20. find the point of pain
- 21. some pains you can’t cure
- 23. The Travel industry can be slow to change
- 24. travelers run from perceived safety issues
- 25. use this obstacle as a new business model
- 26. Tomorrow you have to overcome -Ignorance -Confusion -Apathy -Skepticism -Resistance
- 27. Lowering prices can’t truly replace personal service
- 28. Help your Travelers “check” their Emotional Baggage
- 29. V.A.T. is often not a cost factor
- 30. Hotel values are up
- 31. what am I doing differently tomorrow that will obtain better results than I achieved today?
- 32. Now it’s your turn to ask yourself… What do I know? What don’t I know? What can I influence? What can’t I influence?
- 33. Mexico offers world-class service
- 35. travelers want bright & inviting
- 38. genuine wins. uncommon wins. original wins.
- 39. don’t panic
- 40. stay cool
- 41. don’t just get ready
- 42. get going
- 43. spend energy on solutions
- 44. what am I doing differently tomorrow that will obtain better results than I achieved today?
- 45. experts have their knowledge in order
- 46. create your own bucket list
- 47. create your own bucket list You PROVIDE Solutions You CREATE Value You ENGAGE your travelers You REWARD Loyalty You TEACH them while you Reach them You REACH them through their heart You do not Major in minor things You become passionate about Mexico You are a Meaningful Memory Provider
- 48. on
Editor's Notes
- Kick starts your brain.Creativity is connecting things. Connecting things means seeking inspiration from other industries. Jobs didn’t “steal” ideas as much as he used ideas from other industries to inspire his own creativity.Do what you lovePeople with passion can change the world for the better. Follow your heart and that passion, makes all the difference. It’s very difficult to come up with new, creative, and novel ideas unless you are passionate about moving society forward.Sell Solutions.Passion fuels the rocket, but vision directs the rocket to its ultimate destination. Two people can see the exactly the same thing, but perceive it differently based on their vision.Meaningful Memories. People who buyproducts are not “consumers.” They are people with hopes, dreams and ambitions. You builds product to help people achieve their dreams. Shift Your Behavior. How do you see your customers? Help them unleash their inner genius and you’ll win over their hearts and minds. Be as proud of what you don’t do as what you do. Create insanely great experiences. You are experts, consultants, even geniuses. Why? Because yourare in the business of enriching lives. Master the message. You can have the most innovative idea in the world, but if you can’t get people excited about it, it doesn’t matter.
- Life is not fair. It doesn’t give us what we need…it gives us what we deserve. You may sell more, and earn more in absolute terms, but for each dollar you sell, you will make the same, and probably less, money if we don’t change our attitude about innovation and customer service.We are in the center of change and we must accept it.Forget everything we knowLive in the futureAppreciate wisdomForget permanence Change our focusGet excited and accept riskThink ‘Clear and Present’ Opportunities
- Are You Listening to your customers, Employees, and Suppliers?They are at the center of gravity, where the customer is.Talk to your customers about what they need. Constantly look for ways to add value to your company, products, and service.Neither size or reputation guarantees continued success or survival.
- You can not achieve rapid growth by being just a little bit better thanyour competition.Success is at the edges.Don’t be tentative.Be Extreme.Exceeding expectations is about being remarkable.My goal today is to help you improve the tools you use and encourage each of you in exceeding your own expectations
- Do you feel your customers’ pain?I find that the closer we are to the point of need, the more you can change. The closer you get to the center of pain the easier it is to make a sale, increase your fees, retain your employees, and become an important resource for your customers.
- Hard WorkingWhat is Fun? Acceptance and Friendliness Your challenge is to debunk the misconceptions and addressThe realities of your environment.
- LinkedIn, Facebook, Twitter, Linked In , My Space, etc. offer explosive opportunities you did not have before. The REAL WORLD requires a strong presence in Social Media and a stronger understanding of the long term commitment and benefits.
- Is the focus on you or your services?Are you listening and observing?Are you informative or persuasive?Do you provide adequate support?Did you create magic in your message?Did you engage your policy manual?