Share issued at par: Accounting Treatment

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This document contains journal entries, notes on accounts, and a balance sheet. It appears to be financial records for Neeti Gupta that include entries in a bank account journal and notes on accounting matters related to generating a balance sheet. The document provides accounting information for an individual named Neeti Gupta.

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Share issued at par: Accounting Treatment

Marketing research involves identifying problems or opportunities, collecting data through various methods, analyzing the information, and disseminating the results to aid in decision making. There are two main types: problem identification research looks at potential future issues, like market trends or forecasts, while problem solving research addresses existing problems or opportunities, such as improving segmentation, products, pricing, or distribution strategies.

Digital Marketing: Tools

Neeti Naag

This document discusses various digital marketing tools, including search engine optimization, search engine marketing, content marketing, video marketing, email marketing, social media marketing, ephemeral marketing, remarketing, influencer marketing, online PR, and marketing automation. It provides brief definitions and explanations of each tool, highlighting their uses in promoting products, services, and brands online through both organic and paid methods.

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Quote for Management Students

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4 A's of marketing

Neeti Naag

The 4A's of Marketing document outlines four key factors - Acceptability, Affordability, Accessibility, and Awareness - that determine customer value from a product or service. Acceptability refers to a product meeting customer needs and expectations. Affordability means customers can afford and are willing to pay for a product. Accessibility is when customers can easily buy and use a product. Awareness is when customers have enough information about a product's features, benefits, and brand.

Management Quote 6

Neeti Naag

This document provides guidance on preparing for and having a successful job interview. It outlines the steps to take before, during, and after an interview including doing research on the company and job, practicing answers to common questions, dressing professionally, maintaining good body language and communication, and following up after the interview. The key messages are to present yourself with confidence, prepare thoroughly by researching the opportunity and practicing your responses, and make a strong first impression through your appearance, demeanor and how you conduct yourself.

Quote for Management Students:4

Neeti Naag

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Quote for Management students

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Quote for Management Students:2

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This document provides tips for enhancing PowerPoint presentations. It recommends keeping presentations concise by limiting the number of slides to 10-15 and the duration to 15-45 minutes. Visual elements like images, diagrams and multimedia should complement the text and be used sparingly, with one item per slide. Consistency in fonts, colors, templates and layout is important. Text should be large, easy to read from the back of the room, and follow proper spelling and grammar. Presenters should practice and focus on pacing, transitions and engaging with the audience rather than reading from the slides.

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