Set Your Goals
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The video shows the band recording parts of the music video during a live concert performance. As the video progresses, the vocalist is shown behind bars, symbolizing restrictions on the band. Shots of the vocalist alone on stairs in dark lighting depict both good and bad times. A man turning a switch represents the band achieving success after struggles. He then joins the band on stage, showing unity.
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Question 1
The document discusses theories related to music video promotion and analyzes a student music video project based on those theories. It examines how the student project used amplification to relate the video visually to the song lyrics. While most of the video used amplification, there was a brief moment of disjunction when the artist was shown smoking, contradicting one lyric. The document also analyzes how the student video challenged theories around gender representation and the male gaze by keeping the artist fully clothed without focusing on body parts. Conventions for album packaging and magazine advertisements are also summarized.
Question 1
The document discusses theories related to music video promotion and analyzes a student music video project. It examines how the student project used amplification to relate the video visually to lyrics from the song. While most of the video used amplification, one shot at the end showed slight disjunction by contradicting one lyric. The document also discusses how the student video challenged theories about gender representation and the male gaze by keeping the artist fully clothed and not focusing on body parts. Conventions used in designing the album packaging and magazine advertisement are also reviewed.
Oasis wonder wall
The song "Wonderwall" was released in 1995 as part of Oasis' album "(What's the Story) Morning Glory?". The music video features lead singer Noel Gallagher singing and playing guitar on stage. Though the video uses disjointed imagery like a clown that doesn't relate to the lyrics, this was a style choice to portray the band as confident and their music as unconventional. The black and white cinematography enhances the masculinity and vintage aesthetic. Noel Gallagher is the clear focal point as the band's frontman. The video continues to be popular among audiences for its performance and ability to relate to the song's message of longing for a savior despite not understanding everything.
Conventions of a music videos
There are three main types of music videos: narrative videos which tell a story, conceptual videos based around a single idea, and performance videos featuring the artist. Music videos use various camera shots and angles like close-ups and tracking shots to focus attention. They also utilize editing techniques, lighting, costumes, sets and props to match the genre and mood of the song.
Ideas for a promotional package
The document provides details for creating a promotional package for an indie/rock music artist, including ideas for an album cover, music video, and CD packaging. The album cover and music video would have a black and white color scheme with splashes of color, drawing inspiration from bands like Arctic Monkeys. The music video concept involves telling a story about a past relationship through shots of the band playing and the ex-girlfriend appearing unaware as the band plays nearby. The 6-panel CD packaging would feature consistent branding across the front cover and inside panels, including photos representing the band's live and studio work.
Daughter still
The music video for Daughter's song "Still" tells a narrative story of a troubled relationship between a young couple. It uses conventions common to the indie folk genre, including dim lighting, slow camera movements, and a simple editing style. The video focuses on the facial expressions and body language of the two main characters to convey their tense and unhappy emotional states. It also draws from the melancholy lyrics describing a relationship in turmoil.
My A2 Media Studies Idea/Plan
George joined a band called FIX and plans to make a music video for one of their songs to promote their upcoming EP in September. The song, "A Perfect Lie // The Perfect Lie", is about manifestations of fear and how people can be kept in the dark from serious issues. George plans for the video to have equal parts of band shots and a storyline involving a female main character and chase scene filmed at night, with the band incorporated into the storyline.
Music Video Treatment
The music video treatment is for the song "R U Mine?" by the band November Rain. It will feature a live performance of the band in a run-down house to represent the psyche presented in the song. Black and white footage will be used to achieve a theme of nostalgia and looking back on the past, which is a common convention in indie rock music videos. Close-up shots of the lead singer will also be included, as he acts as the face of the band.
Recommended
Question 1
The document discusses theories related to music video promotion and analyzes a student music video project based on those theories. It examines how the student project used amplification to relate the video visually to the song lyrics. While most of the video used amplification, there was a brief moment of disjunction when the artist was shown smoking, contradicting one lyric. The document also analyzes how the student video challenged theories around gender representation and the male gaze by keeping the artist fully clothed without focusing on body parts. Conventions for album packaging and magazine advertisements are also summarized.
Question 1
The document discusses theories related to music video promotion and analyzes a student music video project. It examines how the student project used amplification to relate the video visually to lyrics from the song. While most of the video used amplification, one shot at the end showed slight disjunction by contradicting one lyric. The document also discusses how the student video challenged theories about gender representation and the male gaze by keeping the artist fully clothed and not focusing on body parts. Conventions used in designing the album packaging and magazine advertisement are also reviewed.
Oasis wonder wall
The song "Wonderwall" was released in 1995 as part of Oasis' album "(What's the Story) Morning Glory?". The music video features lead singer Noel Gallagher singing and playing guitar on stage. Though the video uses disjointed imagery like a clown that doesn't relate to the lyrics, this was a style choice to portray the band as confident and their music as unconventional. The black and white cinematography enhances the masculinity and vintage aesthetic. Noel Gallagher is the clear focal point as the band's frontman. The video continues to be popular among audiences for its performance and ability to relate to the song's message of longing for a savior despite not understanding everything.
Conventions of a music videos
There are three main types of music videos: narrative videos which tell a story, conceptual videos based around a single idea, and performance videos featuring the artist. Music videos use various camera shots and angles like close-ups and tracking shots to focus attention. They also utilize editing techniques, lighting, costumes, sets and props to match the genre and mood of the song.
Ideas for a promotional package
The document provides details for creating a promotional package for an indie/rock music artist, including ideas for an album cover, music video, and CD packaging. The album cover and music video would have a black and white color scheme with splashes of color, drawing inspiration from bands like Arctic Monkeys. The music video concept involves telling a story about a past relationship through shots of the band playing and the ex-girlfriend appearing unaware as the band plays nearby. The 6-panel CD packaging would feature consistent branding across the front cover and inside panels, including photos representing the band's live and studio work.
Daughter still
The music video for Daughter's song "Still" tells a narrative story of a troubled relationship between a young couple. It uses conventions common to the indie folk genre, including dim lighting, slow camera movements, and a simple editing style. The video focuses on the facial expressions and body language of the two main characters to convey their tense and unhappy emotional states. It also draws from the melancholy lyrics describing a relationship in turmoil.
My A2 Media Studies Idea/Plan
George joined a band called FIX and plans to make a music video for one of their songs to promote their upcoming EP in September. The song, "A Perfect Lie // The Perfect Lie", is about manifestations of fear and how people can be kept in the dark from serious issues. George plans for the video to have equal parts of band shots and a storyline involving a female main character and chase scene filmed at night, with the band incorporated into the storyline.
Music Video Treatment
The music video treatment is for the song "R U Mine?" by the band November Rain. It will feature a live performance of the band in a run-down house to represent the psyche presented in the song. Black and white footage will be used to achieve a theme of nostalgia and looking back on the past, which is a common convention in indie rock music videos. Close-up shots of the lead singer will also be included, as he acts as the face of the band.
Leaf dog music video analysis (2)
The document analyzes the music video for the song "Some People Say" by Leaf Dog using Andrew Goodwin's five points of music video analysis. It examines the song structure, artist's voice and image, narrative elements, visual relationship to lyrics, and technical aspects of camerawork, editing, and effects. While the video focuses on the artist's performance and casual style, it lacks a clear narrative and uses basic technical elements to follow the artist and amplify the song's intensity.
Goodwin's theory applied to indie music video
The document analyzes Catfish and the Bottlemen's music video for "Soundcheck" using Goodwin's theory of five key aspects of music videos. It summarizes that the video focuses on the band's performance of the song in a warehouse, with thought-provoking lyrics about a relationship sung directly to the camera. Technical aspects like camera shots and black-and-white filtering help focus attention on the instruments and lyrics. The lead singer serves as the star through his focus on singing the message of the song.
Assignment 18 (group)
This document summarizes and analyzes different types of music videos, including:
1. Narrative music videos that illustrate the lyrics, such as Avenged Sevenfold's "Nightmare" video, and Coldplay's "Paradise" video which uses a disjunctive narrative.
2. A performance-style video for OneRepublic's "Wherever I Go" that solely features the band performing in a symmetrical room.
3. A conceptual/thematic video for MYRATH's "Believer" that aims to display the artist and genre on a low budget.
4. Panic! At The Disco's "This Is Gospel" video which is symbolic, questioning
Goodwin's theory on music videos
Andrew Goodwin is a music video theorist who developed a theory about repetitive features in music videos that help audiences relate to and understand the media. His theory outlines 5 key aspects of music videos: 1) how the music track relates to the cinematography through illustration, disjuncture, or amplification, 2) the "star image" or protagonist that appeals to audiences, and 3) technical aspects like mise-en-scene, cinematography, sound, and editing that establish expectations for different music genres. Goodwin argues these repetitive features make the language of music videos easier for audiences to understand.
Task 1
The conventions of a music video include showing the artist or band through close ups, mid shots, and long shots. The mise-en-scene and outfits vary by music genre from crisp looks in R&B videos to all black clothing in metalcore videos. Music videos use techniques like jump cuts, dissolves, and parallel narratives. The purpose is to promote the artist's song and CD sales while sometimes helping audiences understand the song's meaning. There are three main types: concept-based videos around an idea, performance-based videos focused on the artist playing, and narrative-based videos that tell a story.
Detailed analysis of music videos
This document provides a framework for analyzing music videos using 7 key elements identified by Andrew Goodwin. It then applies this framework to analyze the Ellie Goulding music video for "Burn". The summary identifies that the video demonstrates genre characteristics of synthpop through its structure, lyrics, and outdoor setting with lens flares. It illustrates the song's theme of light and burning primarily through lens flares during the chorus. While the narrative is somewhat uncertain, the video combines elements of illustration, amplification and contradiction to represent the song's meaning visually.
Conventions of music videos
The document discusses conventions used in music videos, including camera shots (long shots, close-ups, mid shots), camera movements (tilts, pans, crane shots), mise-en-scene (performers, props, locations, clothing), editing techniques (jump cuts, fades, dissolves), lighting (black and white, artificial), sound (vocals, music, dialogue), and props. It also outlines conventions commonly seen in indie/rock music videos (black and white, facial expressions, dark locations), hip hop videos (luxury locations, brands, cars, attractive women), and pop videos (bright, colorful, close-ups, upbeat).
Andrew goodwin’s theory
Andrew Goodwin argues that music video structures are built around song lyrics rather than traditional narrative structures. The singer is used as both the narrator and a character in the video. The singer also breaks the fourth wall by looking at the camera to involve the viewer. Goodwin believes traditional narrative analyses do not apply to pop videos because they approach storytelling differently than other mediums like novels and films.
Ancillary
The document discusses the typography, mise-en-scene, and color choices for both a music video project and accompanying ancillary texts designed to resemble jazz/soul genre conventions of the 1960s. For both, a simple white typography was used against backgrounds to look eye-catching but not complicated. Natural lighting and outfits were employed to seem realistic. Black and white was dominant with hints of color on album covers relating to an uplifting color scene at the video's end. Conventions from artists like John Coltrane informed the designs' old-fashioned aesthetic.
Ancillary
The document discusses the typography, mise-en-scene, and color choices for both a music video project and accompanying ancillary texts (album covers, advertisements, etc). For both, a simple white typography was used to relate to the jazz/soul genre. Natural lighting and positioning the actress in the center were employed to represent the genre authentically. Black and white was largely used throughout to reflect mood, with hints of color on covers to connect to an uplifting final scene in the video. Conventions from real jazz/soul artists were considered to achieve the closest representation of the genre across all elements.
Eval task 2
The combination of the music video and ancillary texts is highly effective. They maintain a consistent black and white color scheme and font throughout. This represents the rock genre and minimalist theme. The same elephant productions logo and main character's simple outfit are used in both the music video and ancillary texts. The mis-en-scene and character's distant, uninterested demeanor are portrayed similarly. The colors across materials are muted and cold, reinforcing the rock vibe. Overall, the music video and ancillary texts form a cohesive presentation through their matching visual style, branding, characters, and themes.
A2 Media - Similar Product Analysis
The document analyzes and summarizes the music video for Selena Gomez's song "The Heart Wants What It Wants". It discusses several aspects of the video including the camera shots, narrative, mise-en-scene, and how it relates to music video analysis theories. Specifically, it notes that the video uses many close-up shots of Gomez singing to focus on her emotions. It also has a narrative element showing Gomez's character torn between acting happy in public but hurting privately after a breakup. The black-and-white and low-key lighting style reflects the sad mood of the song.
Q1 evaluation
This document discusses how the media product uses and develops conventions of real media. It analyzes album covers, magazine advertisements, and music videos that were used for inspiration. For the album cover, colors and fonts were selected that aligned with conventions from examples. Handwritten text was used instead of computer fonts to match the loose style. The music video included shots of the singer and band performing that are common conventions, though additional shots could have improved it. Overall, the media product was informed by conventions but also challenged some through stylistic choices.
Media evaluation question 1
The media production was a music video for the song "Sorry" by Justin Bieber along with a CD cover and webpage.
The music video used fast cuts and editing to match the upbeat nature of the song and provide an enjoyable narrative for audiences without needing much explanation.
The light narrative involved two characters falling out over ideas for the video but later apologizing and reconciling. Character roles followed common types like protagonists and sidekicks.
Mise en scene and special effects like green screen were chosen to add humor and show this was not a serious music video. While following conventions like behind-the-scenes photos, the production did not mention its company or fully use eye-catching colors found on
Transcript
The document summarizes a student's music video project for the song "Goner" by Twenty One Pilots. The student used close-ups and mid shots of the singer to focus on his performance and movement. Shots were in monochrome to convey sadness and drained emotions. The student aimed to use conventional elements like the singer's casual style outfit and guitar/piano props. Additional products like a digipak and poster were created following conventions of simple layouts, clear album info, and consistent color schemes to tie the pieces together.
Pop Genre research - A2 Media
Music videos accompany songs and tell visual stories. The first music video aired on MTV in 1980. Music videos can be categorized based on their style, such as performance videos that primarily feature the artist performing, or narrative videos that tell a story. They use various camera shots and editing techniques to engage audiences. Elements like lighting, costumes, locations, and colors create moods and represent characters. Sound is also carefully crafted, using both diegetic sounds from the environment and non-diegetic versions of the song.
Music video analysis 3
The video is set on a rural road surrounded by trees, fitting the folk rock genre. Props like guitars, drums, and a cello are used to show the band playing their instruments. Costumes are casual to not distract from the video, and Charlie Simpson wears an apron while at a flower stall. Camerawork includes a low-angle opening shot, long shots of the location, tracking of a car driving, and close-ups of the artist and instruments. The video cuts between scenes of the artist selling flowers and the band playing their music, with no added sounds besides the song played throughout.
Laura mul..
Laura Mulvey created the theory of the male gaze, which says that music videos must be viewed from the perspective of a heterosexual male. Videos that attract the male gaze usually feature female artists portrayed in seductive ways to attract male attention. However, this reduces women to objects and influences how girls see themselves. Mulvey also notes that women can be portrayed as innocent in some music videos. The document discusses applying these theories to analyze portrayals of gender in music videos.
The script
This music video for the song "Breakeven" by the band The Script follows conventions of pop rock music videos through the use of performance shots and rock band instrumentation. It tells a narrative of a man heartbroken by a breakup through a juxtaposition of colorful memories versus a gray, bleak present. It challenges gender stereotypes by showing the male protagonist openly expressing his emotions about the relationship.
Genre theory
The document discusses genre theory and how it relates to music videos. It defines genre as the type or kind of music video, with each genre having recognizable characteristics. Genre theory explains the role genres play in different media texts. The document also discusses how audiences enjoy genres because it allows them to develop expectations and share pleasures in discussing the same genres. The specific genre of the author's music video is described as romance, with conventions used to convey the romantic narrative including a complex story, black and white effects, a dance scene, and close-up shots.
Mozez Band
Mozez dedication to music takes us back to his early days of singing with his brothers. He was first noticed however in 1996 as part of the duo Spirits who gave us the memorable Don\'t Bring Me Down and Spirit Inside (15th and 18th in the national charts respectively).
He was to create more magic later with the band Zero 7, whom he wrote, sang and toured with for a number of years, the product of which we are still hearing daily with songs such as This World, I Have Seen, Simple Things, Warm Sound, Morning Song etc., which has graced the airways since 2001 and has become classics in their own right.
2005 brought another change to Mozez\'s growing career producing and writing with the likes of Guy Sigsworth, (Madonna, Bjork, Seal) Ben Chapman (Pink Floyd), George Evelyn (Nightmares On Wax), Alex Morris and Tom Quick, giving us a broader view of his talent. So Still, his first solo album, was a passionate cleverly crafted album one that is worth listening to over and over again, with songs such as Feel Free,(soundtrack on CSI and the movie Running for Time) Baby Blue, Venus Rise, Fuzz and Beautiful Day.
His new album The Absolute features Melanie Blatt (All Saints) and production from George Evelyn (Nightmares on Wax) Tony White plus other writers and producers. Mozez has imparted more of his production ability on his latest work giving us a slightly harder edge to this softly spoken man.
The Absolute he describes as a journey, a journey into a multi floral expanse of coloured sounds.
Hard Electric Tour 2010 Presskit
The document announces the Hard Electric Tour 2010, a music festival tour spanning 3 cities in India from December 2-4. It will feature both international and local bands and donate proceeds to HIV/AIDS charities. To promote the event, there will be advance shows and contests offering prizes like passes and meet-and-greets with artists. Contact information is provided for the music festival organizers.
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Leaf dog music video analysis (2)
The document analyzes the music video for the song "Some People Say" by Leaf Dog using Andrew Goodwin's five points of music video analysis. It examines the song structure, artist's voice and image, narrative elements, visual relationship to lyrics, and technical aspects of camerawork, editing, and effects. While the video focuses on the artist's performance and casual style, it lacks a clear narrative and uses basic technical elements to follow the artist and amplify the song's intensity.
Goodwin's theory applied to indie music video
The document analyzes Catfish and the Bottlemen's music video for "Soundcheck" using Goodwin's theory of five key aspects of music videos. It summarizes that the video focuses on the band's performance of the song in a warehouse, with thought-provoking lyrics about a relationship sung directly to the camera. Technical aspects like camera shots and black-and-white filtering help focus attention on the instruments and lyrics. The lead singer serves as the star through his focus on singing the message of the song.
Assignment 18 (group)
This document summarizes and analyzes different types of music videos, including:
1. Narrative music videos that illustrate the lyrics, such as Avenged Sevenfold's "Nightmare" video, and Coldplay's "Paradise" video which uses a disjunctive narrative.
2. A performance-style video for OneRepublic's "Wherever I Go" that solely features the band performing in a symmetrical room.
3. A conceptual/thematic video for MYRATH's "Believer" that aims to display the artist and genre on a low budget.
4. Panic! At The Disco's "This Is Gospel" video which is symbolic, questioning
Goodwin's theory on music videos
Andrew Goodwin is a music video theorist who developed a theory about repetitive features in music videos that help audiences relate to and understand the media. His theory outlines 5 key aspects of music videos: 1) how the music track relates to the cinematography through illustration, disjuncture, or amplification, 2) the "star image" or protagonist that appeals to audiences, and 3) technical aspects like mise-en-scene, cinematography, sound, and editing that establish expectations for different music genres. Goodwin argues these repetitive features make the language of music videos easier for audiences to understand.
Task 1
The conventions of a music video include showing the artist or band through close ups, mid shots, and long shots. The mise-en-scene and outfits vary by music genre from crisp looks in R&B videos to all black clothing in metalcore videos. Music videos use techniques like jump cuts, dissolves, and parallel narratives. The purpose is to promote the artist's song and CD sales while sometimes helping audiences understand the song's meaning. There are three main types: concept-based videos around an idea, performance-based videos focused on the artist playing, and narrative-based videos that tell a story.
Detailed analysis of music videos
This document provides a framework for analyzing music videos using 7 key elements identified by Andrew Goodwin. It then applies this framework to analyze the Ellie Goulding music video for "Burn". The summary identifies that the video demonstrates genre characteristics of synthpop through its structure, lyrics, and outdoor setting with lens flares. It illustrates the song's theme of light and burning primarily through lens flares during the chorus. While the narrative is somewhat uncertain, the video combines elements of illustration, amplification and contradiction to represent the song's meaning visually.
Conventions of music videos
The document discusses conventions used in music videos, including camera shots (long shots, close-ups, mid shots), camera movements (tilts, pans, crane shots), mise-en-scene (performers, props, locations, clothing), editing techniques (jump cuts, fades, dissolves), lighting (black and white, artificial), sound (vocals, music, dialogue), and props. It also outlines conventions commonly seen in indie/rock music videos (black and white, facial expressions, dark locations), hip hop videos (luxury locations, brands, cars, attractive women), and pop videos (bright, colorful, close-ups, upbeat).
Andrew goodwin’s theory
Andrew Goodwin argues that music video structures are built around song lyrics rather than traditional narrative structures. The singer is used as both the narrator and a character in the video. The singer also breaks the fourth wall by looking at the camera to involve the viewer. Goodwin believes traditional narrative analyses do not apply to pop videos because they approach storytelling differently than other mediums like novels and films.
Ancillary
The document discusses the typography, mise-en-scene, and color choices for both a music video project and accompanying ancillary texts designed to resemble jazz/soul genre conventions of the 1960s. For both, a simple white typography was used against backgrounds to look eye-catching but not complicated. Natural lighting and outfits were employed to seem realistic. Black and white was dominant with hints of color on album covers relating to an uplifting color scene at the video's end. Conventions from artists like John Coltrane informed the designs' old-fashioned aesthetic.
Ancillary
The document discusses the typography, mise-en-scene, and color choices for both a music video project and accompanying ancillary texts (album covers, advertisements, etc). For both, a simple white typography was used to relate to the jazz/soul genre. Natural lighting and positioning the actress in the center were employed to represent the genre authentically. Black and white was largely used throughout to reflect mood, with hints of color on covers to connect to an uplifting final scene in the video. Conventions from real jazz/soul artists were considered to achieve the closest representation of the genre across all elements.
Eval task 2
The combination of the music video and ancillary texts is highly effective. They maintain a consistent black and white color scheme and font throughout. This represents the rock genre and minimalist theme. The same elephant productions logo and main character's simple outfit are used in both the music video and ancillary texts. The mis-en-scene and character's distant, uninterested demeanor are portrayed similarly. The colors across materials are muted and cold, reinforcing the rock vibe. Overall, the music video and ancillary texts form a cohesive presentation through their matching visual style, branding, characters, and themes.
A2 Media - Similar Product Analysis
The document analyzes and summarizes the music video for Selena Gomez's song "The Heart Wants What It Wants". It discusses several aspects of the video including the camera shots, narrative, mise-en-scene, and how it relates to music video analysis theories. Specifically, it notes that the video uses many close-up shots of Gomez singing to focus on her emotions. It also has a narrative element showing Gomez's character torn between acting happy in public but hurting privately after a breakup. The black-and-white and low-key lighting style reflects the sad mood of the song.
Q1 evaluation
This document discusses how the media product uses and develops conventions of real media. It analyzes album covers, magazine advertisements, and music videos that were used for inspiration. For the album cover, colors and fonts were selected that aligned with conventions from examples. Handwritten text was used instead of computer fonts to match the loose style. The music video included shots of the singer and band performing that are common conventions, though additional shots could have improved it. Overall, the media product was informed by conventions but also challenged some through stylistic choices.
Media evaluation question 1
The media production was a music video for the song "Sorry" by Justin Bieber along with a CD cover and webpage.
The music video used fast cuts and editing to match the upbeat nature of the song and provide an enjoyable narrative for audiences without needing much explanation.
The light narrative involved two characters falling out over ideas for the video but later apologizing and reconciling. Character roles followed common types like protagonists and sidekicks.
Mise en scene and special effects like green screen were chosen to add humor and show this was not a serious music video. While following conventions like behind-the-scenes photos, the production did not mention its company or fully use eye-catching colors found on
Transcript
The document summarizes a student's music video project for the song "Goner" by Twenty One Pilots. The student used close-ups and mid shots of the singer to focus on his performance and movement. Shots were in monochrome to convey sadness and drained emotions. The student aimed to use conventional elements like the singer's casual style outfit and guitar/piano props. Additional products like a digipak and poster were created following conventions of simple layouts, clear album info, and consistent color schemes to tie the pieces together.
Pop Genre research - A2 Media
Music videos accompany songs and tell visual stories. The first music video aired on MTV in 1980. Music videos can be categorized based on their style, such as performance videos that primarily feature the artist performing, or narrative videos that tell a story. They use various camera shots and editing techniques to engage audiences. Elements like lighting, costumes, locations, and colors create moods and represent characters. Sound is also carefully crafted, using both diegetic sounds from the environment and non-diegetic versions of the song.
Music video analysis 3
The video is set on a rural road surrounded by trees, fitting the folk rock genre. Props like guitars, drums, and a cello are used to show the band playing their instruments. Costumes are casual to not distract from the video, and Charlie Simpson wears an apron while at a flower stall. Camerawork includes a low-angle opening shot, long shots of the location, tracking of a car driving, and close-ups of the artist and instruments. The video cuts between scenes of the artist selling flowers and the band playing their music, with no added sounds besides the song played throughout.
Laura mul..
Laura Mulvey created the theory of the male gaze, which says that music videos must be viewed from the perspective of a heterosexual male. Videos that attract the male gaze usually feature female artists portrayed in seductive ways to attract male attention. However, this reduces women to objects and influences how girls see themselves. Mulvey also notes that women can be portrayed as innocent in some music videos. The document discusses applying these theories to analyze portrayals of gender in music videos.
The script
This music video for the song "Breakeven" by the band The Script follows conventions of pop rock music videos through the use of performance shots and rock band instrumentation. It tells a narrative of a man heartbroken by a breakup through a juxtaposition of colorful memories versus a gray, bleak present. It challenges gender stereotypes by showing the male protagonist openly expressing his emotions about the relationship.
Genre theory
The document discusses genre theory and how it relates to music videos. It defines genre as the type or kind of music video, with each genre having recognizable characteristics. Genre theory explains the role genres play in different media texts. The document also discusses how audiences enjoy genres because it allows them to develop expectations and share pleasures in discussing the same genres. The specific genre of the author's music video is described as romance, with conventions used to convey the romantic narrative including a complex story, black and white effects, a dance scene, and close-up shots.
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Mozez Band
Mozez dedication to music takes us back to his early days of singing with his brothers. He was first noticed however in 1996 as part of the duo Spirits who gave us the memorable Don\'t Bring Me Down and Spirit Inside (15th and 18th in the national charts respectively).
He was to create more magic later with the band Zero 7, whom he wrote, sang and toured with for a number of years, the product of which we are still hearing daily with songs such as This World, I Have Seen, Simple Things, Warm Sound, Morning Song etc., which has graced the airways since 2001 and has become classics in their own right.
2005 brought another change to Mozez\'s growing career producing and writing with the likes of Guy Sigsworth, (Madonna, Bjork, Seal) Ben Chapman (Pink Floyd), George Evelyn (Nightmares On Wax), Alex Morris and Tom Quick, giving us a broader view of his talent. So Still, his first solo album, was a passionate cleverly crafted album one that is worth listening to over and over again, with songs such as Feel Free,(soundtrack on CSI and the movie Running for Time) Baby Blue, Venus Rise, Fuzz and Beautiful Day.
His new album The Absolute features Melanie Blatt (All Saints) and production from George Evelyn (Nightmares on Wax) Tony White plus other writers and producers. Mozez has imparted more of his production ability on his latest work giving us a slightly harder edge to this softly spoken man.
The Absolute he describes as a journey, a journey into a multi floral expanse of coloured sounds.
Hard Electric Tour 2010 Presskit
The document announces the Hard Electric Tour 2010, a music festival tour spanning 3 cities in India from December 2-4. It will feature both international and local bands and donate proceeds to HIV/AIDS charities. To promote the event, there will be advance shows and contests offering prizes like passes and meet-and-greets with artists. Contact information is provided for the music festival organizers.
The Man, The Myth, The Mandelbrot Theory
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Bury Tomorrow
The document summarizes and analyzes various aspects of a music video and album release for an unknown band, including:
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4) Related materials like the poster and packaging maintain similarities in visual style to create recognition across products.
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This Is Hell
The video analyzes the music video for the song "The Polygraph Cheaters" by the band This Is Hell. The video cuts between shots of the band performing live, showing their passion and emotion, and scenes telling a storyline. In the storyline, a man in a suit is killing various victims in positions of power or stereotypes. The album cover for the song's album, "Sundowning", uses contrasting black, red, white and grey colors to represent both good and bad topics addressed on the album. Promotional materials for the album, including a poster and t-shirt, feature the same design as the album cover and use black and red colors to market the album as dealing with negative subjects.
Bengali Repertoire
1) Bangla bands have emerged as a popular genre in the Bengali music industry, accounting for around 36% of the total market.
2) The best-selling Bangla band album is "Jatra Suru" by Bhoomi, which has sold over 300,000 copies.
3) In addition to established bands, new bands like Fossils, Cactus, and Paraspathar are gaining popularity, and Bangla bands have also entered rural markets.
Jaume morató
Article del Doctor Jaume Morató de l'any 2009 sobre sanitat que a parer meu és ambsolutament i lamentable vigent.
Tutoria entre iguals (formació de tutors)
Material d'ajuda per a la preparació i informació dels futurs tutors.
Ozzy Osbourne biography
A complete biography on rock musician Ozzy Osbourne. I put this together for a class project a few years ago. It is a very detailed and very long show.
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Similar to Set Your Goals
Deconstruction 3 RHCP DN
The song "Dark Necessities" by Red Hot Chili Peppers was the first single from their eleventh studio album The Getaway. The music video, directed by Olivia Wilde, features longboarders skating around Los Angeles alongside scenes of the band playing in various dark settings that emphasize the song's dark lyrics. Through techniques like key lighting on the lead singer and diegetic sounds matching the beat, the video connects the visuals and action of the longboarders to the lyrics to portray an overall dark and rebellious feeling.
Textual analysis 3
The document provides an analysis of the music video for the song "The Man Who Can't Be Moved" by the band The Script. It discusses several aspects of the music video including:
- Genre characteristics including inclusion of live performance clips and band member costumes that fit rock genre conventions.
- Strong connections between the lyrics and visuals, such as a character asking where he is when that line is sung.
- Use of natural lighting and pace of shots matching the tempo of the music.
- Close-ups of the lead singer showing emotion and connecting with the audience during both narrative and performance parts.
- Elements of the album packaging including photos of the band and design that continue themes and
Research Into A Similar Artist
The music video for "Hey There Delilah" by Plain White Ts is analyzed. The editing features boxes dividing the screen, which the analyst thinks could be an effective technique to incorporate. The video has a 50/50 split between narrative and performance sections, and slow pacing that matches the acoustic music. The theme of a journey is also present in the narrative. Analysis is also provided of the album cover for Plain White Ts, discussing possible interpretations of the abandoned theme park imagery and how it relates to the band and music.
Funeral Party - Just Because
The document provides information about the band Funeral Party and analyzes their music video for the song "Just Because" and their debut album "Golden Age of Knowhere".
The music video uses techniques like jump cuts and changing shots with the beat to give an energetic feel. Scenes of the band having fun are meant to make them seem likable as a new band. Lyrics in the song are about losing one's way due to a girl.
The album cover features a photo of the band playing for an audience to give the impression they are playing for the viewer. Elements are designed to attract the band's target audience of 16-25 year olds, such as relatable behavior in videos and
Cross media case study
Alt-J is a British indie rock band formed in 2007 at Leeds University. They released their debut album in 2012 which featured popular songs and won a Mercury Prize. Their website, album artwork, and music videos focus on their unique sounds and music rather than their images. They use abstract paintings and bright colors as symbols of their style. This allows audiences to focus on their eccentric music rather than appearances.
Album research
The document contains summaries of various album covers, website designs, and a music magazine cover. Some key details summarized include:
- Album covers often include imagery that relates to the title, represents band members, or promotes the artist's brand.
- Band websites typically feature upcoming releases, news, ways to stream music, and areas for fan signup/engagement on social media.
- Tour posters advertise tour dates, locations, artists, sponsors, and ways for fans to find more information or buy tickets.
- The magazine cover introduces the main guest (Jay-Z), shows other featured artists, and uses consistent color schemes and imagery to look professional and attract readers.
Textual analysis of an artist’s artwork
The document analyzes and compares the artwork for two musical singles - "Steal My Girl" by One Direction and "I Like Turtles" by Diplo. For One Direction's single, the artwork features a photo of the band posing confidently with their names and the single title displayed prominently. In contrast, Diplo's single cover is a close-up photo of a boy with face paint that suggests sadness or anger, with the title "I Like Turtles" displayed in red text that implies death or loss. The document examines elements like composition, styling, colors, fonts and their intended meanings for representing the different genres and target audiences of the two singles.
Ideas for a promotional package 2
This document provides ideas and plans for promoting a music album and music video. It discusses ideas for the album cover, CD, DVD, and music video. The album cover would be simplistic with a black and white color scheme. The music video would tell a narrative story and include shots of the band performing, following a theme of anger after a breakup. It also outlines plans for costumes, locations, and target audience. The promotional package would be cohesive across formats to effectively promote the artist and album.
3 Music Video Analyses by Thomas Griffiths - 0601 FINAL
The document analyzes three Daft Punk music videos: "One More Time", "Aerodynamic", and "Around the World". The first two videos tell a continuous narrative story and feature animated characters representing the band members. They use lighting, camera angles, and plot elements to engage viewers. The third video is a conceptual piece with no narrative; it features complex, precisely choreographed dancing by various groups to different elements of the song.
3 Music Video Analyses by Thomas Griffiths - 0601
The document analyzes three Daft Punk music videos: "One More Time", "Aerodynamic", and "Around the World". The first two videos tell a continuous narrative story and feature animated characters representing the band members. They use lighting, camera angles, and plot elements to engage viewers. The third video is a conceptual piece with no narrative; it features complex, precisely choreographed dancing by various groups to different elements of the song.
3 Daft Punk Music Video Analyses by Thomas Griffiths - 0601
The document analyzes three Daft Punk music videos: "One More Time", "Aerodynamic", and "Around the World". It summarizes the plot, visual elements, and themes of "One More Time" and "Aerodynamic", which tell a continuous narrative story. It then contrasts these with the non-narrative and conceptual nature of "Around the World", which uses intricate choreography and camerawork to interpret the music.
Textual analysis
The document discusses music videos and their purpose. It provides examples of different music videos and analyzes their conventions and techniques. The key points are:
1) Music videos help sell songs, promote artists, and make songs more memorable by telling a visual narrative that allows audiences to better understand and relate to the song.
2) Popular music videos use conventions like telling a storyline that cuts between the band performing and jumping between shots to the beat of the music.
3) Covering a popular song and creating a memorable music video can help unknown artists and bands gain popularity.
Textual analysis
The document analyzes genre characteristics, lyrics and visuals, music and visuals, close ups, and digipak/album designs of the music videos "The Man Who Can't Be Moved" by The Script and "Juliet" by Lawson. Some key points:
1) The videos incorporate conventions of both rock (dark colors, live performances) and pop (lead singer at front, inclusion of natural light).
2) Visuals strongly connect to lyrics through illustrative matching of scenes to words.
3) Close ups are used frequently on faces to convey emotion and build connection with viewers.
4) Digipaks and album covers/posters feature band images and information clearly while
Initial ideas
This document discusses a group's choice to create a music video for the rock/metal genre. The group chose this genre because they are fans and understand the target audience. Rock stereotypically has dark, gothic themes that the group wants to manipulate in their video. They discuss possible bands and songs to feature, settling on "Nightmare" by Avenged Sevenfold. The group analyzes Avenged Sevenfold music videos to get ideas, noting use of fire, close-ups, and natural settings. They want to film the band playing in woods to fit the dark, isolated rock theme.
Textual Analysis Document
The document provides an analysis of three post-hardcore music videos: "If You Can't Hang" by Sleeping with Sirens, "Perspectives" by Violet, and "Your Guardian Angels" by The Red Jumpsuit Apparatus. Each video depicts the band aggressively playing their instruments in dark settings while portraying emotions like anger, addiction, and depression relating to the song's themes of relationships and loss. Common shots include close-ups of band members' faces and tattoos to appeal to stereotypes of the genre's fans.
Textual Analysis 3
The document provides an analysis of genre characteristics, lyrics and visuals, and music and visuals in the music videos for "The Man Who Can't Be Moved" by The Script and "Juliet" by Lawson. Some key points made:
- Both videos include conventions of live performance but incorporate elements of both pop and rock genres.
- Visuals in both videos closely connect to and illustrate the lyrics being sung.
- Lighting, costumes, and close-ups of instruments follow conventions more of the rock genre.
Corswork media video
The document contains analyses of various music videos and CD covers:
1. The Foo Fighters music video depicts a battle between the band and armored men, using colors and symbols to represent conflict.
2. The Escape the Fate video mimics a graphic novel, showing each band member killed in a dark, scary setting.
3. The Twisted Sister video treats the song like a sport, with the band influencing rebellious students against a strict teacher through comic traps.
4. The analyzed CD covers symbolize the genres of hard rock, metal, and rock through colors, imagery, and focus on bands or album names.
Corswork media video
The document contains analyses of various music videos and CD covers:
1. The Foo Fighters music video depicts a battle between the band and armored men, using colors like white, black, and red to symbolize aggression.
2. The Escape the Fate video is styled like a graphic novel, showing each band member killed in brutal ways to match the dark song.
3. The Twisted Sister video treats the song like a sport, with the band influencing rebellious students against a strict teacher through comic traps.
4. The analyzed CD covers provide insights into Buckcherry, Papa Roach, and Kiss albums through visual elements like photos, colors, and text size/placement that reveal
Corswork media video
The document contains analyses of various music videos and CD covers:
1. The Foo Fighters music video depicts a battle between the band and armored men, using colors like white, black, and red to symbolize aggression.
2. The Escape the Fate video is styled like a graphic novel, showing each band member killed in brutal ways to match the dark song.
3. Twisted Sister's "I Wanna Rock" video treats the song like a sport, with the band influencing rebellious students against a strict teacher through comic traps.
4. The analyzed CD covers provide insights into Buckcherry presenting a bright, simple close-up for their rock album while Papa Roach and
Digipak
The album art and poster for the band's 2007 album "Riot!" featured a consistent orange hand-scratched font for the album name that became a trademark visual element. The album cover showed the band from above against a white background, while the poster lacked the busy background to draw more attention to the band image. Both the album and poster emphasized the band members and album name through visual elements and font choices to clearly link the two promotional items and center attention on the band.
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3 Music Video Analyses by Thomas Griffiths - 0601 FINAL
3 Music Video Analyses by Thomas Griffiths - 0601 FINAL
3 Daft Punk Music Video Analyses by Thomas Griffiths - 0601
3 Daft Punk Music Video Analyses by Thomas Griffiths - 0601
Set Your Goals
- 1. This Will Be The Death Of Us