The document provides an overview of various digital marketing strategies and services offered by Adequate Infosoft, including:
1) SEO which involves on-page and off-page optimization. On-page optimization includes activities like optimizing title tags and meta descriptions while off-page involves link building.
2) SMM including managing profiles on platforms like Facebook, Twitter and LinkedIn as well as advertising.
3) SEM including pay-per-click advertising on Google and Bing as well as landing page creation and campaign management.
4) Additional services mentioned include social media optimization, banner and display advertising, and organic social media engagement on various platforms.
Digital marketing is marketing that makes use of electronic devices such as personal computers, smartphones, cellphones and tablets to engage with stakeholders. Digital marketing applies technologies or platforms such as websites, e-mail, apps (classic and mobile) and social networks.
Digital Marketing Plan For Real Estate.
Running a business is hard with lots of moving parts, Technologies and demands on your time. One important task is marketing, especially digital marketing For Branding & Lead generation. Mostly business's & clients require only two things from the digital marketing-Brand awareness & Business Leads.
SEO and Social Media for Industrial Companies: Google, Blogs, YouTube and You Pilot Fish
Social media and content marketing is as relevant to industrial companies as it is to consumer-oriented businesses in achieving high search engine rankings. The presentation outlines what businesses should know about SEO, content marketing and social media as they plan their 2014 Internet marketing strategy.
Digital marketing is marketing that makes use of electronic devices such as personal computers, smartphones, cellphones and tablets to engage with stakeholders. Digital marketing applies technologies or platforms such as websites, e-mail, apps (classic and mobile) and social networks.
Digital Marketing Plan For Real Estate.
Running a business is hard with lots of moving parts, Technologies and demands on your time. One important task is marketing, especially digital marketing For Branding & Lead generation. Mostly business's & clients require only two things from the digital marketing-Brand awareness & Business Leads.
SEO and Social Media for Industrial Companies: Google, Blogs, YouTube and You Pilot Fish
Social media and content marketing is as relevant to industrial companies as it is to consumer-oriented businesses in achieving high search engine rankings. The presentation outlines what businesses should know about SEO, content marketing and social media as they plan their 2014 Internet marketing strategy.
Devise your Digital Marketing and Content Marketing Strategy - Step-by-Step p...Amit Singh
Digital marketing optimization has become required for Internet marketers who wish to compete successfully. From website visitor to closed business, and with the right tools, every phase can be optimized to reduce cost and increase sales. To excel in this internet-savvy world, digital marketers must stay updated with top digital marketing techniques to optimize internet marketing strategies
Devising your content marketing strategy in the digital age relies on data and technology more than ever before. Technology is used to gather the data, and the data is consumed by more technology to automate and optimize every phase of the digital marketing lifecycle.
Entry-level presentation as part of a range of CPD seminars for Northern Irish solicitors, aimed at providing the delegates with a baseline understanding of good online practices and digital marketing.
What is search engine optimization? How to do Keyword research?
On-page optimization for SEO, Off-page optimization for SEO, How to build links? Link building methods discussed in detail.How to avoid bad links? Social media role in search engine optimization.How to optimize your social networks profile for SEO?
overview about digital marketing, tools how to be success on digital marketing, to optimize your strategy in digital marketing, read & learn google analytics data, website optimization, search engine optimization
Before you begin advertising, be sure your online infrastructure is in place to maximize you digital marketing efforts. This presentation offers an overview of everything you need to think about when planning your online marketing strategies.
Alister Toma Strategies for Real Estate DevelopmentAlister Toma
Alister Toma - The real estate industry in Metro Vancouver, and across the province of B.C., holds steady despite new regulations and market fluctuations. https://www.behance.net/alistertoma_
Siber Güvenlik Şirketi İstanbul, Türkiye | Siber Güvenlik Şirketi Yakuplu, İs...jangidandsons
"Yıldırım Technologies, İstanbul, Türkiye'de lider bir siber güvenlik şirketidir.Siber Güvenlik Şirketi Yakuplu, İstanbul.Siber Güvenlik Şirketi Yakuplu, İstanbul,Siber Güvenlik Şirketi, İstanbul, Türkiye,İstanbul'da Siber Güvenlik Şirketi,Türkiye'de Siber Güvenlik Şirketi,Yakuplu İstanbul'da Siber Güvenlik Hizmetleri,Siber Güvenlik Hizmetleri İstanbul, Türkiye,İstanbul'da Siber Güvenlik Hizmetleri,Türkiye'de Siber Güvenlik HizmetleriYıldırım teknolojileri üye firmaları nasıl yardımcı olabilir?
Günümüz dijital dünyasında, karar vericiler siber risklerden geri durmayı göze alamazlar. Yıldırım teknolojileri sağlamak Kaliteli Siber Güvenlik Hizmetlerini İstanbul, Türkiye’de En İyi Fiyatlarla Sunmaktadır.
Cesur kararlar vermeli ve siber strateji, savunma ve kurtarma yeteneklerinin işlerini koruyacakları ve büyüme stratejilerini destekleyeceklerinden emin olmalılar"
Siber Güvenlik Şirketi Yakuplu, İstanbul,
Siber Güvenlik Şirketi İstanbul, Türkiye
İstanbul'da Siber Güvenlik Şirketi,
Türkiye'de Siber Güvenlik Şirketi,
Yakuplu İstanbul'da Siber Güvenlik Hizmetleri,
Siber Güvenlik Hizmetleri İstanbul, Türkiye,
İstanbul'da Siber Güvenlik Hizmetleri,
Türkiye'de Siber Güvenlik Hizmetleri
Climate Science Flows: Enabling Petabyte-Scale Climate Analysis with the Eart...Globus
The Earth System Grid Federation (ESGF) is a global network of data servers that archives and distributes the planet’s largest collection of Earth system model output for thousands of climate and environmental scientists worldwide. Many of these petabyte-scale data archives are located in proximity to large high-performance computing (HPC) or cloud computing resources, but the primary workflow for data users consists of transferring data, and applying computations on a different system. As a part of the ESGF 2.0 US project (funded by the United States Department of Energy Office of Science), we developed pre-defined data workflows, which can be run on-demand, capable of applying many data reduction and data analysis to the large ESGF data archives, transferring only the resultant analysis (ex. visualizations, smaller data files). In this talk, we will showcase a few of these workflows, highlighting how Globus Flows can be used for petabyte-scale climate analysis.
Devise your Digital Marketing and Content Marketing Strategy - Step-by-Step p...Amit Singh
Digital marketing optimization has become required for Internet marketers who wish to compete successfully. From website visitor to closed business, and with the right tools, every phase can be optimized to reduce cost and increase sales. To excel in this internet-savvy world, digital marketers must stay updated with top digital marketing techniques to optimize internet marketing strategies
Devising your content marketing strategy in the digital age relies on data and technology more than ever before. Technology is used to gather the data, and the data is consumed by more technology to automate and optimize every phase of the digital marketing lifecycle.
Entry-level presentation as part of a range of CPD seminars for Northern Irish solicitors, aimed at providing the delegates with a baseline understanding of good online practices and digital marketing.
What is search engine optimization? How to do Keyword research?
On-page optimization for SEO, Off-page optimization for SEO, How to build links? Link building methods discussed in detail.How to avoid bad links? Social media role in search engine optimization.How to optimize your social networks profile for SEO?
overview about digital marketing, tools how to be success on digital marketing, to optimize your strategy in digital marketing, read & learn google analytics data, website optimization, search engine optimization
Before you begin advertising, be sure your online infrastructure is in place to maximize you digital marketing efforts. This presentation offers an overview of everything you need to think about when planning your online marketing strategies.
Alister Toma Strategies for Real Estate DevelopmentAlister Toma
Alister Toma - The real estate industry in Metro Vancouver, and across the province of B.C., holds steady despite new regulations and market fluctuations. https://www.behance.net/alistertoma_
Siber Güvenlik Şirketi İstanbul, Türkiye | Siber Güvenlik Şirketi Yakuplu, İs...jangidandsons
"Yıldırım Technologies, İstanbul, Türkiye'de lider bir siber güvenlik şirketidir.Siber Güvenlik Şirketi Yakuplu, İstanbul.Siber Güvenlik Şirketi Yakuplu, İstanbul,Siber Güvenlik Şirketi, İstanbul, Türkiye,İstanbul'da Siber Güvenlik Şirketi,Türkiye'de Siber Güvenlik Şirketi,Yakuplu İstanbul'da Siber Güvenlik Hizmetleri,Siber Güvenlik Hizmetleri İstanbul, Türkiye,İstanbul'da Siber Güvenlik Hizmetleri,Türkiye'de Siber Güvenlik HizmetleriYıldırım teknolojileri üye firmaları nasıl yardımcı olabilir?
Günümüz dijital dünyasında, karar vericiler siber risklerden geri durmayı göze alamazlar. Yıldırım teknolojileri sağlamak Kaliteli Siber Güvenlik Hizmetlerini İstanbul, Türkiye’de En İyi Fiyatlarla Sunmaktadır.
Cesur kararlar vermeli ve siber strateji, savunma ve kurtarma yeteneklerinin işlerini koruyacakları ve büyüme stratejilerini destekleyeceklerinden emin olmalılar"
Siber Güvenlik Şirketi Yakuplu, İstanbul,
Siber Güvenlik Şirketi İstanbul, Türkiye
İstanbul'da Siber Güvenlik Şirketi,
Türkiye'de Siber Güvenlik Şirketi,
Yakuplu İstanbul'da Siber Güvenlik Hizmetleri,
Siber Güvenlik Hizmetleri İstanbul, Türkiye,
İstanbul'da Siber Güvenlik Hizmetleri,
Türkiye'de Siber Güvenlik Hizmetleri
Climate Science Flows: Enabling Petabyte-Scale Climate Analysis with the Eart...Globus
The Earth System Grid Federation (ESGF) is a global network of data servers that archives and distributes the planet’s largest collection of Earth system model output for thousands of climate and environmental scientists worldwide. Many of these petabyte-scale data archives are located in proximity to large high-performance computing (HPC) or cloud computing resources, but the primary workflow for data users consists of transferring data, and applying computations on a different system. As a part of the ESGF 2.0 US project (funded by the United States Department of Energy Office of Science), we developed pre-defined data workflows, which can be run on-demand, capable of applying many data reduction and data analysis to the large ESGF data archives, transferring only the resultant analysis (ex. visualizations, smaller data files). In this talk, we will showcase a few of these workflows, highlighting how Globus Flows can be used for petabyte-scale climate analysis.
SOCRadar Research Team: Latest Activities of IntelBrokerSOCRadar
The European Union Agency for Law Enforcement Cooperation (Europol) has suffered an alleged data breach after a notorious threat actor claimed to have exfiltrated data from its systems. Infamous data leaker IntelBroker posted on the even more infamous BreachForums hacking forum, saying that Europol suffered a data breach this month.
The alleged breach affected Europol agencies CCSE, EC3, Europol Platform for Experts, Law Enforcement Forum, and SIRIUS. Infiltration of these entities can disrupt ongoing investigations and compromise sensitive intelligence shared among international law enforcement agencies.
However, this is neither the first nor the last activity of IntekBroker. We have compiled for you what happened in the last few days. To track such hacker activities on dark web sources like hacker forums, private Telegram channels, and other hidden platforms where cyber threats often originate, you can check SOCRadar’s Dark Web News.
Stay Informed on Threat Actors’ Activity on the Dark Web with SOCRadar!
Software Engineering, Software Consulting, Tech Lead.
Spring Boot, Spring Cloud, Spring Core, Spring JDBC, Spring Security,
Spring Transaction, Spring MVC,
Log4j, REST/SOAP WEB-SERVICES.
In 2015, I used to write extensions for Joomla, WordPress, phpBB3, etc and I ...Juraj Vysvader
In 2015, I used to write extensions for Joomla, WordPress, phpBB3, etc and I didn't get rich from it but it did have 63K downloads (powered possible tens of thousands of websites).
Accelerate Enterprise Software Engineering with PlatformlessWSO2
Key takeaways:
Challenges of building platforms and the benefits of platformless.
Key principles of platformless, including API-first, cloud-native middleware, platform engineering, and developer experience.
How Choreo enables the platformless experience.
How key concepts like application architecture, domain-driven design, zero trust, and cell-based architecture are inherently a part of Choreo.
Demo of an end-to-end app built and deployed on Choreo.
Navigating the Metaverse: A Journey into Virtual Evolution"Donna Lenk
Join us for an exploration of the Metaverse's evolution, where innovation meets imagination. Discover new dimensions of virtual events, engage with thought-provoking discussions, and witness the transformative power of digital realms."
How Recreation Management Software Can Streamline Your Operations.pptxwottaspaceseo
Recreation management software streamlines operations by automating key tasks such as scheduling, registration, and payment processing, reducing manual workload and errors. It provides centralized management of facilities, classes, and events, ensuring efficient resource allocation and facility usage. The software offers user-friendly online portals for easy access to bookings and program information, enhancing customer experience. Real-time reporting and data analytics deliver insights into attendance and preferences, aiding in strategic decision-making. Additionally, effective communication tools keep participants and staff informed with timely updates. Overall, recreation management software enhances efficiency, improves service delivery, and boosts customer satisfaction.
Cyaniclab : Software Development Agency Portfolio.pdfCyanic lab
CyanicLab, an offshore custom software development company based in Sweden,India, Finland, is your go-to partner for startup development and innovative web design solutions. Our expert team specializes in crafting cutting-edge software tailored to meet the unique needs of startups and established enterprises alike. From conceptualization to execution, we offer comprehensive services including web and mobile app development, UI/UX design, and ongoing software maintenance. Ready to elevate your business? Contact CyanicLab today and let us propel your vision to success with our top-notch IT solutions.
In software engineering, the right architecture is essential for robust, scalable platforms. Wix has undergone a pivotal shift from event sourcing to a CRUD-based model for its microservices. This talk will chart the course of this pivotal journey.
Event sourcing, which records state changes as immutable events, provided robust auditing and "time travel" debugging for Wix Stores' microservices. Despite its benefits, the complexity it introduced in state management slowed development. Wix responded by adopting a simpler, unified CRUD model. This talk will explore the challenges of event sourcing and the advantages of Wix's new "CRUD on steroids" approach, which streamlines API integration and domain event management while preserving data integrity and system resilience.
Participants will gain valuable insights into Wix's strategies for ensuring atomicity in database updates and event production, as well as caching, materialization, and performance optimization techniques within a distributed system.
Join us to discover how Wix has mastered the art of balancing simplicity and extensibility, and learn how the re-adoption of the modest CRUD has turbocharged their development velocity, resilience, and scalability in a high-growth environment.
Into the Box Keynote Day 2: Unveiling amazing updates and announcements for modern CFML developers! Get ready for exciting releases and updates on Ortus tools and products. Stay tuned for cutting-edge innovations designed to boost your productivity.
TROUBLESHOOTING 9 TYPES OF OUTOFMEMORYERRORTier1 app
Even though at surface level ‘java.lang.OutOfMemoryError’ appears as one single error; underlyingly there are 9 types of OutOfMemoryError. Each type of OutOfMemoryError has different causes, diagnosis approaches and solutions. This session equips you with the knowledge, tools, and techniques needed to troubleshoot and conquer OutOfMemoryError in all its forms, ensuring smoother, more efficient Java applications.
Unleash Unlimited Potential with One-Time Purchase
BoxLang is more than just a language; it's a community. By choosing a Visionary License, you're not just investing in your success, you're actively contributing to the ongoing development and support of BoxLang.
Custom Healthcare Software for Managing Chronic Conditions and Remote Patient...Mind IT Systems
Healthcare providers often struggle with the complexities of chronic conditions and remote patient monitoring, as each patient requires personalized care and ongoing monitoring. Off-the-shelf solutions may not meet these diverse needs, leading to inefficiencies and gaps in care. It’s here, custom healthcare software offers a tailored solution, ensuring improved care and effectiveness.
Understanding Globus Data Transfers with NetSageGlobus
NetSage is an open privacy-aware network measurement, analysis, and visualization service designed to help end-users visualize and reason about large data transfers. NetSage traditionally has used a combination of passive measurements, including SNMP and flow data, as well as active measurements, mainly perfSONAR, to provide longitudinal network performance data visualization. It has been deployed by dozens of networks world wide, and is supported domestically by the Engagement and Performance Operations Center (EPOC), NSF #2328479. We have recently expanded the NetSage data sources to include logs for Globus data transfers, following the same privacy-preserving approach as for Flow data. Using the logs for the Texas Advanced Computing Center (TACC) as an example, this talk will walk through several different example use cases that NetSage can answer, including: Who is using Globus to share data with my institution, and what kind of performance are they able to achieve? How many transfers has Globus supported for us? Which sites are we sharing the most data with, and how is that changing over time? How is my site using Globus to move data internally, and what kind of performance do we see for those transfers? What percentage of data transfers at my institution used Globus, and how did the overall data transfer performance compare to the Globus users?
Globus Compute wth IRI Workflows - GlobusWorld 2024Globus
As part of the DOE Integrated Research Infrastructure (IRI) program, NERSC at Lawrence Berkeley National Lab and ALCF at Argonne National Lab are working closely with General Atomics on accelerating the computing requirements of the DIII-D experiment. As part of the work the team is investigating ways to speedup the time to solution for many different parts of the DIII-D workflow including how they run jobs on HPC systems. One of these routes is looking at Globus Compute as a way to replace the current method for managing tasks and we describe a brief proof of concept showing how Globus Compute could help to schedule jobs and be a tool to connect compute at different facilities.
Listen to the keynote address and hear about the latest developments from Rachana Ananthakrishnan and Ian Foster who review the updates to the Globus Platform and Service, and the relevance of Globus to the scientific community as an automation platform to accelerate scientific discovery.
OpenFOAM solver for Helmholtz equation, helmholtzFoam / helmholtzBubbleFoamtakuyayamamoto1800
In this slide, we show the simulation example and the way to compile this solver.
In this solver, the Helmholtz equation can be solved by helmholtzFoam. Also, the Helmholtz equation with uniformly dispersed bubbles can be simulated by helmholtzBubbleFoam.
2. Digital MarketingPlane
• On Page
• Off Page
SEO
• Social Connectivity
• User Engagement
SMM
• PPC Management
• SEO
SEM
3. SEO (Search Engine Optimization)
• ON Page Optimization
• OFF Page Optimization
SMM (Social Media Marketing)
•Social Sites (Facebook, Twitter, LinkedIn, etc)
•Social Page Creation & Promotion
•Ads Management (Traffic & Analysis)
SEM (Search Engine Marketing)
•AdWords setup
•Landing Page Creation & Connectivity
•Campaign Management
INDEX of Digital Marketing
4.
5. Strength
•Complete Meta tags
•No Broken Links
•All On page file (Site Map,
Robots, URL
•Mobile Friendly
Scope of Work
•UI and Clicks
•Link management can be
improved a lot
•Few online verification
pending
•Individual websites
•No Indian content on
YouTube
•Social Media and Blogging
can be more active.
Opportunities
•Keyword Research &
Analysis
•Content Strategy
•Technical SEO and Platform
•Architecture
•Link Development
Firstly Check Your Website, If Website will available:
6. SEO is the process of improving the visibility of a Website on organic
("natural" or un-paid) Search Engine Result Pages (Google, Yahoo & Bing) by
incorporating search engine friendly elements into a Website.
SEO based on two points:
a). ON Page Optimization
b). OFF Page Optimization
Search Engine Optimization
7. On Page :- On-Page SEO refers to all the things that you can do ON your
website to help you rank higher, such as page titles, internal linking, meta
tags & descriptions, etc.
Off Page :- Getting backlinks is the first approach in OFF Page Optimization that
helps to increase ranking of keywords (directly/indirectly) in Search Engine
Results Page (Google, Yahoo & Bing). Through depth analysis on website
promoting keywords + submission high quality links and trusted domains
submissions, your website visibility will enlarge among other competitors.
On Page
Off Page
8. On Page Optimization for Website
keeping a track of white label SEO and all latest Google algorithms updates
like Google Panda, Penguin and Hummingbird.
We’ll do following things for you:
On Page ActivityIncludes:
Optimizing Title Tags & Meta Tags
Robots.txt Optimization
Site Directory Structure & Navigation
H1 / H2 Tag Optimization
Image Optimization
Anchor Tag Optimization
URL Mapping
URL Rewriting
Existing Content Optimization
9. Off Page Optimization for Website
OFFPageActivityincludes:
Keyword Research & Analysis
“No follow” Links check
Social Bookmarking
Article Submission & Bookmarking
Gust Blogging
Listing the Website service in Google Merchant
& Bing
Blog Commenting Etc.
BlogOptimization:
Blog Setup & Optimization
Blog Writing
Forum Posting
10. Phase
1
• Key word analysis
report
• Competitive
Analysis Report of
Ranking Colleges
• Website On-Page
Status Report
• Creating A/c’s on all
education
submission portals
• TG Analysis on all
social media
Platform
Phase
2
• PR News
Submissions in
Education portals
• High PR Social
Bookmarking
• TG Analysis &
Focus on
Education Blogs
• High PR Education
Directories
Submission
• Slide share
presentation of
school latest
updates and
education
updates.
Phase
3
• Premium Guest-
Post on Education
Portals
• Competitive Link
Audit
• Content
Optimization
• E-Books & PDF
presentations.
13. Strategies
•The PPC strategy is to develop and
manage campaigns using targeted
keywords and placements to drive
qualified and relevant traffic to your
website to increase profitability.
•During our engagement, the paid
media team will analyse historical
PPC campaign data and identify
successions to develop more effective
campaign architecture within Google
AdWords and Bing AdCenter to
maximize results and efficiency.
14. Strategies…ForKeyword
As data is collected and core metrics trend positive, our search management
platform will be identifying more granular trends (locations, time of day, day of
week) and adjust bid prices accordingly.
• MatchTypedCampaignStructure:
We‘ll use tier match type campaign structure, we would structure campaigns on
BMM, Phrase & exact; these campaigns will mirror each other. The purpose of
utilizing match type campaigns is to find long tail terms and add them as Exact
match keywords.
15. DisplayAdvertisings
Combines Search and Display Advertising to will Boost the overall conversion
numbers as well as display Advertising helps in Branding, View-through
conversions, Target Audience by interests.
Google Ad
Planner
Parents
Privacy Advocates
Interest/Behavioral
Segmentation
Internet Audience
ANALYZE
TARGET
CLUSTER
16. •Banner ads are image-based
advertisements that often appear in the
side, top, and bottom sections of
websites.
•They can range widely in terms of size,
design, and function.
•You'll typically find them in all sorts of
news-based websites, blogs, and
specialized web communities.
•Many websites brokerage their ad
space with ad exchanges such as
Google's Display Network, or you can
buy the ad space in the same manner
you'd buy an ad on a newspaper.
BannerAds
17. •Google Display Ads are a form of
contextual banner ads used in the
Google Display Network, Google’s
collection of network sites that agree
to host display ads.
•The Google Display Network also
includes Google properties such as
YouTube, Gmail, Blogger, etc.
•Google Display ads can be text,
images, and even video based.
•To serve online ads on the Google
Display Network, you need to start by
using Google AdWords.
Google Display Ads
18. •Gmail ads in Google’s online email service are contextual ads that are
generated by an automated process that scans a user’s emails to discover
interests and topics that are relevant to the user.
•If a user is writing and receiving many emails about air conditioners, that
user may see ads about air conditions appear within the Gmail client.
Gmail Ads
20. Strategies...
Quality Score :
•We know that Quality Score has a direct correlation on your PPC success.
•By optimizing your Quality Scores, you’ll be setting yourself up for higher
return on investment (ROI).
•That’s because higher Quality Scores correlate with lower cost per conversion
& we will try to improve the quality score by analyzing Pre Click & Post Click
activities.
21.
22. SMO
Social Media Optimization is the use of a number of social media outlets and
communities to generate publicity to increase the awareness of a product,
brand or event.
23. Organic Social Media By Facebook
•Increase Facebook Like
•2 composite posts a day
•Cross link with other platforms
•Interaction with fans
•Rating and review
•Create engagement by offering contests/quiz/events
• Link to blog
•Boost engagement on sectors where interaction is the
most
•Link to videos/blogs/images/links
Goal/Objective
Increase brand recognition
increase social engagement
Metric
Likes, talking about, referrals, comments, shares, review
Analysis
Facebook insights
24. Organic Social Media – BY Twitter
•Increase Followers
•Following different real estate developers
•3-4 tweets a day
•Interaction with followers
• Compostion : tips/ products/ real estate news/ offers
• Scale engagement by tweeting about all
blogs/links/videos/ images
Purpose
Increase brand recognition,
Increase customer interaction
Promotion of events
Metric
Followers
Mentions
Tweets & Retweets
Analysis
Twitonomy / Tweetdeck
25. Organic social media By Linkedin
•Populate the linkedin page with all the products
•Build the community and add relevant/ prospective
connections
•Link to twitter/fb/blog/website
•Singular post a day
•Create a group
•Identify other similar groups and post actively in
discussions
Purpose
Brand Awareness/recognition
Metric
Connections
Group discussion participation, referrals
26. Organic Social Media – Google Plus
•Populate the google+ page with all the products
•Build the community and add relevant/ prospective
connections in circles
•Link to twitter/fb/blog/website
•Trying to enter niche circles
•Optimize for SEO
•2 posts per day
•Addition of +1 button
•Share engaging content, videos, images, and relevant
links
•Comment on posts
•Create and promote upcoming events
Purpose
Brand Awareness/recognition
SEO
Metric
Number of circles, followers, mentions
Analysis
Google analytics
27. Organic social media - Pinterest
•Synchronizing of boards
•Adding pinners
•Adding pin it button
•An image a day
•Repining images of value to customers/brand
•Crosslinking to other platforms
•Pinning of videos
•Growing the community by following other pinners
Purpose
Brand Awareness/recognition
Traffic
SEO
Metric
Pins,
repins,
likes