This document provides an overview of search engine optimization (SEO). It defines SEO as search engine optimization and discusses the objective of SEO is to rank a specific website for a targeted keyword. It also outlines different types of SEO such as paid SEO, organic SEO, on-page SEO, off-page SEO, and white hat, gray hat, and black hat SEO techniques. The document concludes by listing some important SEO tools, difficulty levels, and tips for keyword research.

1. SEO
WHAT IS SEO ?
SEO MEAN’S SEARCH ENGINE
OPTIMIZATION

2.  OBJECTIVE OF SEO
A specific website is ranked by
a specific keyword of Search Engine.
it’s an objective of SEO

3.  KINDS OF SEO
Paid SEO
Paid SEO mean’s When we
pay money to Search
Engine for ranking our
website, that’s called paid
SEO
Organic SEO
 Organic SEO mean’s which
SEO is doing manually.
Nothing to pay money of any
Search Engine

4.  TYPES OF SEO
•Onpage SEO
Onpage SEO mean’s
Internal Development
in website
•Offpage SEO
Offpage SEO mean’s
A website promoted
way of External.

5. 1.White hat SEO 1.Gray hat SEO 1.Black hat SEO
White hat SEO
mean’s Doing SEO
without helping of
Softower
Gray hat SEO
mean’s Doing
SEO of manually
and something
help 0f softower
Black hat SEO
mean’s Doing
SEO all over
helping of
softower

6.  TOP BROWSER
NAME
1.Maxthon
2.Google chrome
3.Comodo Dragon
4.Baidu
5.Safari
6.Tor

7.  WHAT IS CMS ?
CMS mean’s Content Management System.
You can use CMS for knowing any website had been
developed which CMS.
Knowing of CMS use this side
https://www.whatcms.org

8. SOME IMPORTANT
ABBRIATIONS & IT’S MEANING
•CMS= Content Manasment System
•HTML= Hyper Text Markup Language
•CSS = Cascading Style Sheet
•SERP = Search Engine Result page

9. IMPORTANT SHORT KEY OF
SEO
I. PA = Page Authority (0-100)
II. DA = Domain Authority (0-100)
III.PR = Page Rank (0-10)
IV.KC/KD = Keyword Compitition/Dificulty (0-100)
V. ASAP = As Soon As Possible
VI.PM = Please massage me
VII.SV= Search volume

10. SOME IMPORTANT TOOLS OF
SEO
•Useful Tools of SEO [www.smallseotoolls.com ]
•Page rank Chequer Tools [ www.prchecker.info
]
Keyword Reserch Tools
1.Google plannere / keyword planner
2.Long tail pro
3.Kw finder
4.Sem rush
5.Spyfu
6.Keyword.io

11. SEO DIFFICULTY LEVEL
CHART
0-14 = Easy
15-29 = Still Easy
30-49 = Possible
50-69 = Hard
70-84 = very hard
85-100 = Don’t do it

12. How you get a lot of Keyword
 Keyword নেওয়ার জেয কয়য়কটি পদ্বতি ।
 প্রথয়ে তেয়জ তেয়জ নেয়ে কয়য়কটি Keyword তিরী করয়ি হয়ে।
 তেয়জর তিরীকৃ ত ১টি Keyword তিয়য় Google Search করুে

13.  WHAT YOU GIVE YOUR CLIENT VALUE OF
KEYWORD RESEARCH
1.Monthly Search Average of keyword
2.Suggested bid
3.Allintitle
4.Allinurl
5.SEO Rankinjg Keyword Difficulty