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Understanding the Final Frontiers of Life..

         SENIOR CITIZENS
    rejuvenation & medical center

              “NIRVAAN”




                                          1
BACKGROUND
1. The Indian elderly population is the second largest in the world. One out of every
   ten senior citizen of the word lives in India. The population projection made by
   the Registrar General, India indicates that this number would be 100 million by
   2016 and is expected to rise to 137 million by 2021.
2. The Tragedy in India today is that there are so many aged people, who are
   neglected, unloved and uncared for. These include the poor, middle-class and
   even rich.
3. Many of these senior citizens suffer from a similar malaise, their children, their
   grand-children, families, society itself, disrespects, neglects and rejects them as
   useless persons, who have past their prime. Their thoughts are ignored, voices
   unheard, advice rejected. They feel depressed and sad..
4. Today’s urban Indian family are in a desperate rat-race to gain name, fame and
   wealth, and these aged parents are simply an irritant/obstacle in their path.
5. If these senior citizens are ill or senile, they become an even larger financial
   burden to their families as quality health-care is very expensive and govt. health
   care facilities are inadequate and bursting at their seams.
6. Unlike the West, there are no note-worthy government schemes today that
   provide quality social and medical care to senior citizens. They are therefore left
   to fend for themselves or depend upon their families.                            2
OUTCOME
1. Proliferation of low quality aged homes and ashram’s without proper
   medical facilities.

2. Disowned senior citizens are moved to these private/public aged homes or
   ashrams, by their families.

3. NGO’s run homes for the aged. These are few in number.

4. Most Aged homes are very poorly run, with the govt. ones being the
   worst.

5. Very low hygiene, overcrowding, poor facilities, and greed for profit make
   some aged homes a hell to live in.

6. The staff in these facilities are largely untrained in the art of managing
   geriatric patients and their medical care with little or no emotion being
   invested in the care process.

7. Value system in India today, is shallow and opportunistic. Defenseless
   elders of society become easy prey in such situations, and end up feeling
   insecure, depressed, dejected and unwanted.
                                                                                3
8. Person eventually fades away from neglect, lack of respect, love and care
OUR VISION – Never say Goodbye to Love & Care
  TO CREATE A WORLD CLASS REJUVENATION AND MEDICAL
  CARE RESORT IN A BEAUTIFUL NATURAL SURROUNDING
  FOR SENIOR CITIZENS”, where they will find love, respect,
  safety, security, friendship, care and medical well being.

 1. Build a world-class nature resort for senior citizens with :
 2. Rejuvenation facilities like Naturopathy Yoga, Spa, Ayurveda, meditation etc.
 3. Organic Diet Theraphy
 4. Peaceful surroundings by a river bank and bordered with forest
 5. Fully furnished cottage type accommodations with all amenities catering to
    senior citizens
 6. State of the art medical, diagnostic and hospitalization facilities
 7. Real-time Online health reporting – health dashboards with customized
    KPI’s, chat sessions with doctors, weekly reports etc. to patients relatives
    and guardians via full fledged internet and sat-com services
 8. Make available this BAO (build-and-operate) model to NGO’s etc.



                                                                               4
RATIONALE Behind Our Project
There are several categories of senior citizens in India today :

1) Poor who cannot afford paying for an aged home
2) Middle class with property/savings who can afford a choice
3) Rich who can afford a choice

 Most middle-class aged people in Mumbai own at least INR 1 crore (AED 1
million) worth of property + savings. This is due to the fact that they purchased
property several decades ago and the prices have appreciated much during the
subsequent years. Plus their life’s savings..

This means that any aged middle class couple can take a decision of selling their
property, investing the earnings in safe fixed deposits and obtaining a very good
sum as interest per month.

 At today’s rate INR 1 crore deposit would give INR 120,000 per month with
capital remaining fixed. This means that a middle-class elderly couple are financially
quite stable including their savings, and can make a choice of where they wish to
live their retirement.
                                                                                    5
RATIONALE Behind Project (contd.)
What many senior citizens are looking for is a loving, caring, respecting,
secure, harmonious atmosphere where they can spend their retirement years
in comfort, with the guarantee of professional medical care if necessary.

This is where we come in. We will create a world-class harmonious
environment for such couples, or even singles, where they can find peace,
tranquility, harmony in nature, with full safety and security and very
importantly professional medical care in state-of-art facilities.

The guardians/children/family of such citizens will have 24 x 7 online access
to their loved one’s health status, doctor’s chat sessions, health KPI’s, weekly
reports etc, which will enable them to be abreast of their welfare.




                     From Regret to Rejuvenation…                                  6
The TEAM
1. Dr. Madhav Pakhre - leading psychiatrist, philosopher, thinker,
   social film maker & activist

2. Mr. Patrick Coutinho – International project manager with 18+
   years of industry experience in IT and Facilities.

3. Dr. Nilesh Chatterjee – leading social psychologist, social film
   maker, management guru.

4. Dr. Mukesh Shete – super-specialist, leading medical expert.

5. Lt. Col. (Retd.) Sir A.K. Ray – War Hero, Strategic advisor,
   consultant

6. Dr. Jagadish Devda – Leading Alternative Theraphy Healer

                                                                      7
THE PLAN
 GO-LIVE (Time Line < 3 years from property acquisition, modular)
1. Acquire LAND at WANGHINI, 100 kms from Mumbai.
2. Picturesque location, totally natural bordering river
3. 3 acres = 120,000 sq.ft property bordering river
4. Build in roads, lights and other primary infrastructure
5. 3 phase power available, river water readily available
6. Property bordering forest area, hence no future construction adjoining
    property is possible, keeping this property private.
7. Implement landscaping with walkways, paths etc.
8. Build cottage facilities for 100 persons with modular approach
9. Build world-class nursing home medical facilities with modular approach
10. Build rejuvenation spa, yoga, ayurveda centers
11. Implement bird and animal sanctuary
12. Setup transportation & all facilities including safety & security
13. Setup emergency facilities
14. Recruit and maintain highly qualified and experienced staff for resort and
    nursing home
15. Implement operations best-practices and standards from similar facilities
    world-wide                                                                 8
Project Investment Summary

• Cost of Land Acquisition (initial requirement) = INR
  1.5 crores

• Total Cost of Project = INR 47 CRORES

• Project Completion < 3 years

• Project Implementation will adopt modular approach
  for scalability, efficiency and scheduled completion




                                                     9
•We are looking in investors who are interested in contributing
financially towards this noble cause.
• Profits from this project will be invested in building similar
facilities for the poor and destitute senior citizens
•Various schemes including time-sharing, plaque-dedication
ceremonies, etc can be discussed in order to acknowledge and
reward investor commitment.
•With an ROI of under 2 years, this project is a sure-shot
success, given India’s & Mumbai’s large senior citizen
population.
• Plot of land measuring 3 acres near the river bank is available
for inspection
•Project Team consists of leading medical experts, social
filmmaker, philosophers, social activists, project managers who
enjoy good influence in government and corporate circles.           10
"Age is an issue of mind over matter.
      If you don't mind, it doesn't matter."
      -- Mark Twain




            Thank You



Dr. Madhav Pakhre & Patrick Coutinho
                                          11

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Senior citizens nirvaan - spark - v1

  • 1. Understanding the Final Frontiers of Life.. SENIOR CITIZENS rejuvenation & medical center “NIRVAAN” 1
  • 2. BACKGROUND 1. The Indian elderly population is the second largest in the world. One out of every ten senior citizen of the word lives in India. The population projection made by the Registrar General, India indicates that this number would be 100 million by 2016 and is expected to rise to 137 million by 2021. 2. The Tragedy in India today is that there are so many aged people, who are neglected, unloved and uncared for. These include the poor, middle-class and even rich. 3. Many of these senior citizens suffer from a similar malaise, their children, their grand-children, families, society itself, disrespects, neglects and rejects them as useless persons, who have past their prime. Their thoughts are ignored, voices unheard, advice rejected. They feel depressed and sad.. 4. Today’s urban Indian family are in a desperate rat-race to gain name, fame and wealth, and these aged parents are simply an irritant/obstacle in their path. 5. If these senior citizens are ill or senile, they become an even larger financial burden to their families as quality health-care is very expensive and govt. health care facilities are inadequate and bursting at their seams. 6. Unlike the West, there are no note-worthy government schemes today that provide quality social and medical care to senior citizens. They are therefore left to fend for themselves or depend upon their families. 2
  • 3. OUTCOME 1. Proliferation of low quality aged homes and ashram’s without proper medical facilities. 2. Disowned senior citizens are moved to these private/public aged homes or ashrams, by their families. 3. NGO’s run homes for the aged. These are few in number. 4. Most Aged homes are very poorly run, with the govt. ones being the worst. 5. Very low hygiene, overcrowding, poor facilities, and greed for profit make some aged homes a hell to live in. 6. The staff in these facilities are largely untrained in the art of managing geriatric patients and their medical care with little or no emotion being invested in the care process. 7. Value system in India today, is shallow and opportunistic. Defenseless elders of society become easy prey in such situations, and end up feeling insecure, depressed, dejected and unwanted. 3 8. Person eventually fades away from neglect, lack of respect, love and care
  • 4. OUR VISION – Never say Goodbye to Love & Care TO CREATE A WORLD CLASS REJUVENATION AND MEDICAL CARE RESORT IN A BEAUTIFUL NATURAL SURROUNDING FOR SENIOR CITIZENS”, where they will find love, respect, safety, security, friendship, care and medical well being. 1. Build a world-class nature resort for senior citizens with : 2. Rejuvenation facilities like Naturopathy Yoga, Spa, Ayurveda, meditation etc. 3. Organic Diet Theraphy 4. Peaceful surroundings by a river bank and bordered with forest 5. Fully furnished cottage type accommodations with all amenities catering to senior citizens 6. State of the art medical, diagnostic and hospitalization facilities 7. Real-time Online health reporting – health dashboards with customized KPI’s, chat sessions with doctors, weekly reports etc. to patients relatives and guardians via full fledged internet and sat-com services 8. Make available this BAO (build-and-operate) model to NGO’s etc. 4
  • 5. RATIONALE Behind Our Project There are several categories of senior citizens in India today : 1) Poor who cannot afford paying for an aged home 2) Middle class with property/savings who can afford a choice 3) Rich who can afford a choice  Most middle-class aged people in Mumbai own at least INR 1 crore (AED 1 million) worth of property + savings. This is due to the fact that they purchased property several decades ago and the prices have appreciated much during the subsequent years. Plus their life’s savings.. This means that any aged middle class couple can take a decision of selling their property, investing the earnings in safe fixed deposits and obtaining a very good sum as interest per month.  At today’s rate INR 1 crore deposit would give INR 120,000 per month with capital remaining fixed. This means that a middle-class elderly couple are financially quite stable including their savings, and can make a choice of where they wish to live their retirement. 5
  • 6. RATIONALE Behind Project (contd.) What many senior citizens are looking for is a loving, caring, respecting, secure, harmonious atmosphere where they can spend their retirement years in comfort, with the guarantee of professional medical care if necessary. This is where we come in. We will create a world-class harmonious environment for such couples, or even singles, where they can find peace, tranquility, harmony in nature, with full safety and security and very importantly professional medical care in state-of-art facilities. The guardians/children/family of such citizens will have 24 x 7 online access to their loved one’s health status, doctor’s chat sessions, health KPI’s, weekly reports etc, which will enable them to be abreast of their welfare. From Regret to Rejuvenation… 6
  • 7. The TEAM 1. Dr. Madhav Pakhre - leading psychiatrist, philosopher, thinker, social film maker & activist 2. Mr. Patrick Coutinho – International project manager with 18+ years of industry experience in IT and Facilities. 3. Dr. Nilesh Chatterjee – leading social psychologist, social film maker, management guru. 4. Dr. Mukesh Shete – super-specialist, leading medical expert. 5. Lt. Col. (Retd.) Sir A.K. Ray – War Hero, Strategic advisor, consultant 6. Dr. Jagadish Devda – Leading Alternative Theraphy Healer 7
  • 8. THE PLAN GO-LIVE (Time Line < 3 years from property acquisition, modular) 1. Acquire LAND at WANGHINI, 100 kms from Mumbai. 2. Picturesque location, totally natural bordering river 3. 3 acres = 120,000 sq.ft property bordering river 4. Build in roads, lights and other primary infrastructure 5. 3 phase power available, river water readily available 6. Property bordering forest area, hence no future construction adjoining property is possible, keeping this property private. 7. Implement landscaping with walkways, paths etc. 8. Build cottage facilities for 100 persons with modular approach 9. Build world-class nursing home medical facilities with modular approach 10. Build rejuvenation spa, yoga, ayurveda centers 11. Implement bird and animal sanctuary 12. Setup transportation & all facilities including safety & security 13. Setup emergency facilities 14. Recruit and maintain highly qualified and experienced staff for resort and nursing home 15. Implement operations best-practices and standards from similar facilities world-wide 8
  • 9. Project Investment Summary • Cost of Land Acquisition (initial requirement) = INR 1.5 crores • Total Cost of Project = INR 47 CRORES • Project Completion < 3 years • Project Implementation will adopt modular approach for scalability, efficiency and scheduled completion 9
  • 10. •We are looking in investors who are interested in contributing financially towards this noble cause. • Profits from this project will be invested in building similar facilities for the poor and destitute senior citizens •Various schemes including time-sharing, plaque-dedication ceremonies, etc can be discussed in order to acknowledge and reward investor commitment. •With an ROI of under 2 years, this project is a sure-shot success, given India’s & Mumbai’s large senior citizen population. • Plot of land measuring 3 acres near the river bank is available for inspection •Project Team consists of leading medical experts, social filmmaker, philosophers, social activists, project managers who enjoy good influence in government and corporate circles. 10
  • 11. "Age is an issue of mind over matter. If you don't mind, it doesn't matter." -- Mark Twain Thank You Dr. Madhav Pakhre & Patrick Coutinho 11