This document provides tips for effective selling techniques. It discusses defining the sales process with steps for planning, prospecting, connecting, acquiring, and keeping customers. It also provides templates for crafting introductions, finding leads, understanding customer profiles, asking open-ended questions, and telling compelling stories to help close sales. The overall message is that selling can be made simple by understanding these strategies.

1. Smart Selling Guru
SELLING IS SIMPLE WHEN YOU KNOW HOW!
What Is Selling?!
Communication in which one person (the buyer) is convinced to purchase or exchange something of
value for something else. How do people buy?
Craft Your Introduction!
My Name Is and I:
a) Responsibility or Value Number 1
b) Responsibility or Value Number 2
c) Responsibility or Value Number 3
I am a (Your Title Here) with/at (Your Company Name Here)
I know that your team is currently…
And I know my team can assist by offering Solution ABC.
After the above, ask for a commitment...
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2. Smart Selling Guru
Simplified Sales Process
Planning- ​Figuring Out What You Are Doing and who you are targeting!
Prospecting- ​Creating Lead List and reaching out to build awareness
Connecting- ​After interest is shown, understanding needs and helping!
Acquiring- ​Closing the sale and moving from qualified lead to customer.
Keeping- ​Activities gauged at ensuring your customer stays with you.
Attrition- ​Knowing we will lose customers, how do we manage that process.
Customer Profile
Demographics
Age/Years In Business
Gender
Education
Occupation/Industry
Household or Company Size
Psychographics
Hobbies
Interests
Problems They Face
Will They Tell Others
Insights
How Do These Customers Buy?
Simple Way To Start A Convo!
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3.
Where Can You Find Leads?!
What Are You Actually Selling!?
List 5 Things That Is Better About Your Product or Value Your Bring That Competitors Don’t Offer
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Upfront Contract
Stating very clearly during a cold call/interaction what your goal is and how long it will take.
Open-Ended Questions
An open-ended question is a question that cannot be answered with a "yes" or "no" response, or with a static
response. Open-ended questions are phrased as a statement that requires a response.
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Info@SmartSelling.Guru 669-234-4780 SmartSelling.GURU

4.
What Is Your Best Story?
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Sell Me This Pen!
Answer _____________________________________________________________________________________
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Info@SmartSelling.Guru 669-234-4780 SmartSelling.GURU