Roger WIllcocks

1. roger@screenpages.com
Client Day November 2016

3.  Intro
 Search update 13:50
 Brand & Soul 14:20
 Magento update 14:50
 Tea/coffee 15:20
 Bronto 15:40
 What users do 16:10
 Mention Me 16:40
 Conclusion 17:10
 Drinks/nibbles 17:25
Agenda

4. Recent work

5. Christopher Ward

6. This Works

7. Loake (Magento 2)

8. Crown Brush

9. Filing Cabinets

10. Latest stats

11. Average
Average order value £72
£ per visit £2.48
Bounce rate (overall) 47%
Bounce rate (home page) 19%
Conversion rate 2.8%
Overall metrics

12. % of visits Bounce
rate
Conversion
rate
Direct 14% 50% 2.7%
Organic search 40% 40% 2.5%
Paid search 19% 43% 3.03%
Referrals 8% 52% 1.8%
Email 15% 46% 3.7%
Traffic sources

13. Mobile Tablet Desktop
% visitors 29% 26% 45%
Bounce rate 51% 43% 44%
Conversion rate 1.0% 2.9% 4.0%
% sales 10.4% 24.3% 64.4%
Mobile analysis

14. Marketing activity with biggest impact for 2017?

15. Magento 2 “ready”