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3. SaveLocally, Inc.
Company:
Company: SaveLocally Inc.
SaveLocally Inc.
Incorporated:
Incorporated: November 2008
November 2008
Internet:
Internet: www.savelocally.com
www.savelocally.com
Category:
Category: Advertising/Fund Raising/eCommerce
Advertising/Fund Raising/eCommerce
Annual Revenue: N/A (Pre-Launch)
Annual Revenue: N/A (Pre-Launch)
Shares:
Shares: 10,000,000
10,000,000
Employees:
Employees: Ten (10)
Ten (10)
Launched:
Launched: June 01, 2009
June 01, 2009
Investors Wanted
• Seeking: $750,000 (USD) total investment
•High Reward: 50% convertible, meaning $100k stock for $50k investment
• If note recalled: US Prime interest rate + negotiated interest
• Term: 24 months
• Vehicle: Convertible Note
4. Company Description
SaveLocally is an online coupon service that generates memberships through charities,
schools, youth sports and other community organizations. The service brings the traditional
coupon book into the modern age with the power and convenience of the Internet.
eCoupon members save money on an array of everyday products from dry cleaning to
meals at favorite restaurants, and in the process help local businesses and support their
favorite nonprofit.
SaveLocally's fundraising partners get a unique new way to raise money, with a higher-
than-normal return, online tools for marketing and tracking results, and support from
SaveLocally's marketing staff. At the same time SaveLocally benefits from the power of the
nonprofits' volunteer forces.
Local businesses meanwhile find an effective but low-cost way to attract customers, along
with online analytics and the ability to change or add coupons 24/7.
SaveLocally brings a new force to the $3.3 billion coupon and fundraising industries, one
that is green, sustainable and scalable. The company is committed to building a profitable
business and a substantial coupon brand that is recognized for bringing innovation and
value to consumers and communities alike.
5. How we do it
Enable local business to re-establish a link to
consumers through eCoupons and advertising.
Normal six month subscription for $175, less
than $1 per day.
Non-Profit and Charities sale a one year
consumer subscription for $25. They receive
55% - 70% of the revenue, depending on
volume sales.
Consumer wins because they can stretch their
budget, buy more food, gas, clothing, etc…
6. Executive Staff
Barry Bestpitch, 47 — Chief Executive Officer / President
Board of Directors
Barry comes with more than 25 years of senior management experience in a variety of
high-tech companies. Barry has worked as a CEO and CIO for both fortune 100
companies and start-ups. His strong leadership and technology skills helped facilitate
many companies to great success. Barry has architect and managed hundreds of IT
solutions for companies like Levi Strauss, Wells Fargo, Walmart, Union Bank of
California, Clorox, Xerox, NASA and the State of California. As the CIO of BankData
Solutions, Barry built a 105 branch banking network and was a pioneer of one of the
first online banking sites. Before joining SaveLocally, Inc., Barry held various positions
at GE Capital, Shell Oil Company, All Bases Covered, Mighty Micro, Inc. deLatino
Interactive and Inovize, Inc. Barry worked with Microsoft, Cisco Systems, Nortel
Networks and Symantec on various product launches and marketing campaigns. Barry
has conducted many lectures addressing Internet and Network Security. Barry has also
provided guidance to the Pacific Stock Exchange and has helped many hedge fund
companies alike.
Barry has founded three distinct technology service companies with successful exit
strategies. Barry was proud to serve in the United States Naval Service in the early
1980's. Barry has a BA from the University of North Florida.
7. Executive Staff
John Blair, 54 — Chief Financial Officer
John is a seasoned hi-tech executive. In recent years he has held executive positions at
Resourceful Internet Solutions, Inc, an alternative dispute resolution company, Acteva
Inc, an Internet event management company, Class.com, Inc. an Internet based
education company, and Executive Strategies, a management consulting company for
the hi-tech and Internet service provider markets. He has started several companies
from scratch, raised capital, and built strong management teams. He has been involved
in more than $11B in merger and acquisition activities, guided companies through the
initial public offering process, completed business and product plans, and consulted on
customer service/operations improvement.
Prior to that, Mr. Blair was Vice President-Internet Services for Digital Generation
Systems, Inc. (Nasdaq: DGIT), a Silicon Valley hi-tech start-up with a 1996 initial
public offering.
Mr. Blair also served in executive management positions for more than fifteen years
with financial institutions including Citibank, Ameritrust, and Crocker Bank, and has
additional experience in the manufacturing, computing, and engineering sectors. John
started his career as a chemical engineer.
8. Executive Staff
Michael Feeley, 49 — Executive Vice President
Board of Directors
Michael Feeley is a marketing visionary who specializes in conceiving simple solutions
for both customers and businesses. He is an expert at both marketing and selling goods
and services, and has vast experience in day-to-day operations of small businesses. He
first became aware of the critical need for affordable, local small business advertising
while in Alaska, where he lived and worked for seven years. Later he became
interested in non-profit organizations, and searched for a means to make their
fundraising effortless.
In the San Francisco Bay Area he has worked for companies such as Credit Card
Center, EvergreenTeller Services, Aquaprix, and the United States Census Bureau.
9. Executive Staff
Robert Peacock, 59 — Executive Vice President
Board of Directors
Bob brings a wealth of knowledge and experience to SaveLocally, Inc. Bob has
previously overseen various IT, application and web projects for Oracle, VisionOne
g
in
nd
Interactive, VERITAS Software, VisionOne Interactive, Virtual Warehouse, SYBEX, INC,
Pe
SOFTAD, LVL Interactive and Mfactory.
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ot
Ph
Bob has a BA from California State University, Hayward. Bob attended additional
education for Business Applications of Multimedia and Applications Development
inMultimedia Content Development for Multimedia.
10. Executive Staff
Lauren Cotter, 54 — Vice President of Marketing
Lauren is a seasoned media professional with over 25 years of solid marketing
and advertising experience for broadcast, print and web companies. She has
represented national media companies locally for Cox Television, (TV 36)
AT&T/Comcast Cable, and The Business Journals (East Bay Business Times), Most
recently Lauren represented 17 radio stations for the San Francisco Bay Area and 2200
nationally for Clear Channel Radio for Traffic Sponsorships. As New Business
Development Director at TV 36 she developed, sold and executed multi-media
campaigns with national manufacturers, local retailers, and all Bay Area sports teams
such as the San Jose Sharks, Oakland A's, Oakland Raiders, Golden State Warriors,
Lauren has created award winning campaigns for multiple non-profits such as the
American Cancer Society, Easter Seals, Special Olympics, Boys and Girls Clubs of
America. Her varied background also includes branding, strategy, event sponsorship
and sell-through programs with retailers such as Safeway, Lucky, Macy’s , Radio Shack
and Target. She believes that creativity plus tenacity and the ability to execute the plan
produces superior results. Her innate understanding of any business size marketing
needs makes her a valuable partner.
11. Executive Staff
Dave Hadfield, 47 — Vice President of Sales
Hadfield comes to Savelocally with over 20 years of sales and management experience
in Legal Publishing (Thomson Reuters) and Technology (Computer Associates, One
g
in
Voice, Commvault and Lilien Systems / HP). Hadfield brings expertise in strategic and
nd
Pe
tactical sales planning, development of sales teams, and market / territory
o
ot
development. Most recently, directing the Northern California sales team for an HP
Ph
Channel program through Lilien Systems. A recipient of numerous sales and business
training awards, Dave graduated from University of San Francisco with a Major in
Business.
12. Executive Staff
Robert Coackley, 73 — Board of Directors
Mr. Coackley has been President and Chief Executive Officer at several public and
private technology companies. He is currently Chief Executive Officer and a member of
the board of directors of IP Video Networks, Inc., based in San Diego, California. Mr.
Coackley is also President of CEO Excel. Mr. Coackley also currently serves as the
Chairman of the board of directors at OFID Micro Devices, Inc. and as a board member
at SaveLocally, Inc., both private companies. Mr. Coackley teaches Business Finance
and Business Valuation at UC Berkeley Extension. Mr. Coackley holds a B. Sc. Honors
Degree in Electrical Engineering from City University, London, England.
13. How it works
Money raised stays in the local community
Local Business/Retailers
Support local businesses and the local economy
Consumers/End Users Nonprofit/Charities
Saves consumers money on Provide a higher than average
everyday products, such as dry return to non-profit (2-3x
cleaning, car washes, groceries, higher than national averages)
clothing, movie tickets, restaurants,
auto repairs etc.
14. Local Businesses
Advertisement Discounts & Coupons
$175 for a six month subscription, business can advertise,
post eCoupons and communicate with their clientele. Post
as many coupons as they like and direct contact with
consumer.
Newspapers are failing – several have gone bankrupt,
more are only weeks away…
A method to drive business back in their doors by offering
discounts.
They get their own web page to describe business, ads,
coupons and discounts
Track coupon use online
First six (6) month subscription waived
15. Non-Profit/Charities 501.C
A method for fund-raising
Receive 55% - 70% of the revenue
Press release – working w/SaveLocally
Email Campaign – Send link to purchase
Newsletter – Ad placement in their newsletter
Events – Attend fund-raising events, set-up booth and
sale eCoupon subscription
Organizations get their own web page to describe their
causes and events
Revenue tracking for membership sign-up
16. Consumer / End User
Gets to stretch their budgets through use of membership
Twelve (12) month subscription - $25
Web based – no large/heavy catalog
View and print coupons
Track used coupon use
View/Search coupons within an area
Coming soon - Membership card – No need to print. Just
present card during purchase
17. Coupons
Consumers love coupons
2008 – exceeded 3.3 Billion dollars
2008 – exceeded 3.3 Billion dollars
Average $1.25 per coupon
Average $1.25 per coupon
89% of the population report using coupons
89% of the population report using coupons
97% report using coupons while shopping
97% report using coupons while shopping
37% report using coupons when dining out
37% report using coupons when dining out
More than $350 Billion of packaged goods coupons are offered
More than $350 Billion of packaged goods coupons are offered
annually
annually
Figures by PMA council
18. Fund Raising
In 2008, over 50% of Non Profit organizations report drastic
In 2008, over 50% of Non Profit organizations report drastic
drops in funding raising revenue than they did in 2007
drops in funding raising revenue than they did in 2007
53.3% have raised half of what they raising in 2007
53.3% have raised half of what they raising in 2007
23.9% state they raised the same amount as 2007
23.9% state they raised the same amount as 2007
22.7% state they raised more than in 2007
22.7% state they raised more than in 2007
There are over 1,278,194 registered Nonprofit Organizations in
There are over 1,278,194 registered Nonprofit Organizations in
the USA as of 2006
the USA as of 2006
Growth rate is up 61.2% over from 1996 - 2007
Growth rate is up 61.2% over from 1996 - 2007
Figures by Association of Fundraising Professionals
19. Revenue vs. Net Profit
Year 1 Year 2 Year 3 Year 4 Year 5
Revenue 3.7m 6.6m 10.5m 19.3m 41.1m
Net 3.7k 6.9k 1.8m 5.4m 16.6m
% of 10% 10% 17% 28% 41%
Revenue
20. Summary
Uniquely positioned to create the web 3.0 coupons/fund-
raising/advertising model
Targeting a high growth market with significant head
room: 22% – 45% CAGR
Looking for qualified private and angel investors
Terms negotiable – Convertible Note, 24 Months,
negotiated interest/year, 50% convertible at term.
Contact:
Barry Bestpitch, CEO/President
barry@savelocally.com
(925) 513-3534 Direct
(925) 577-4910 cell