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Why I Chose
SDR Management
Little League
Left Fielder
1.2 Billion
COLD OUTBOUND
Three Reasons To Be an SDR Manager
● Financial Reasons
● Personal Growth
● Impact on World
Supply/Demand Imbalance
Top performers
choosing to go
into SDR
Management
SDR Manager Supply
Number of
companies that
need a strong
outbound
motion
SDR Manager Demand
Potential Impact of Quality SDR
Management is Exploding
“New technology, especially Sales Engagement
Platforms (SEPs) have magnified the impact
quality SDR managers can have on a team”
High
Low
PRE SEP
SDR Manager Potential Productivity
(SEP = Sales Engagement Platform)
High
Low PRE SEP POST SEP
SDR Manager Potential Productivity
Potential
productivity of
quality SDR
Management
Sales Engagement
Platform Era
Companies Have Money to
Invest in Growth
3+ Billion
Dollars in
SaaS Funding
Last Year
Top SDR Management
Pay is Skyrocketing
Get Intense Management
Experience Early in Career
Yes.
Intense management
experience.
List all of the things
-Responsible for WAY more than you will ever be able to handle
-Avg. Tenure 4.5 months
-Interviewing people with little relevant experience
-Managing an unusually high volume of direct reports
-Inspire people in a an emotionally challenging role
-Touches a lot of organizations
-Responsible for an extremely critical and measurable function
You develop
Master the Most Difficult
Part of the Sales Cycle
Excellence at the top of
the sales funnel can make
up for weakness in a lot of
other areas
Future demand
for sales leaders
that are experts
in the top of the
sales funnel
SDR Org is a
Social Mobility Engine
Bringing people into Tech
that usually would not
otherwise have the
opportunity
Manage people at a very
formative time in their
careers.
Managing SDRs is
Not Boring
SALESPEOPLE AREN’T BORING
Happy Hunting!

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Sam Nelson - Why SDR Management Livestream